Theplacelondon.co.uk - SEO Checker

Overview of the SEO Check
Meta information
74% 
Page quality
47% 
Page structure
77% 
Link structure
28% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.32 s
File size
431.20 kB
Words
492
Media files
10
Number of links
175 internal / 7 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
THE PLACE LONDON: Shop luxury & independent fashion – The Place London
The page title should be shorter than 580 pixels. It is 714 pixels long. Optimize title
There are word repetitions in the page title.
Meta description
(Critically important)
Shop designer women & men's accessories, clothing from independent and unique luxury designers. Global luxury & independent brands.
The length of the meta description is perfect. (846 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.theplacelondon.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Canada
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
Language for link pointing to page itself inaccurate
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
viewportwidth=device-width,initial-scale=1
theme-colorEmpty
descriptionShop designer women & men's accessories, clothing from independent and unique luxury designers. Global luxury & independent brands.
shopify-digital-wallet/12115050/digital_wallets/dialog
shopify-checkout-api-token03641cc5d188a320902c791b1286c8fc
langen
twitter:cardsummary_large_image
twitter:titleTHE PLACE LONDON: Shop luxury & independent fashion
twitter:descriptionShop designer women & men's accessories, clothing from independent and unique luxury designers. Global luxury & independent brands.
og:site_nameThe Place London
og:urlhttps://www.theplacelondon.co.uk/
og:titleTHE PLACE LONDON: Shop luxury & independent fashion
og:typewebsite
og:descriptionShop designer women & men's accessories, clothing from independent and unique luxury designers. Global luxury & independent brands.
og:imagehttp://www.theplacelondon.co.uk/cdn/shop/files/THE-PLACE-LONDON-LOGO.jpg?height=628&pad_color=ffffff&v=1729691354&width=1200
og:image:secure_urlhttps://www.theplacelondon.co.uk/cdn/shop/files/THE-PLACE-LONDON-LOGO.jpg?height=628&pad_color=ffffff&v=1729691354&width=1200
og:image:width1200
og:image:height628
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Only 2 paragraph/s was/were found on this page.
There are only 492 words on this page. Good pages should have about 800 words of useful content.
18.1% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 18 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width,initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 10 tags for this page.
Image SEO
(Somewhat important)
5 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
The Place London
The H1 heading is too short (16 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 The Place London
H2 Country/region
H2 Language
H2 Item added to your cart
H2 Hello, Spring! ✨
H2 Bonfield Block-Printers for Leathersmith
H2 SIMKHAI SS25
H2 SS25 COLLECTION
H2 SS25 COLLECTION Duplicate text
H2 SALE CONTINUES
H2 GREAT NEWS FOR OUR EU CUSTOMERS
H2 Subscribe to our newsletters
H3 BLOODLINES LANDSCAPE
H3 BLOODLINES LANDSCAPE Duplicate text
H3 VARX LANDSCAPE
H3 VARX LANDSCAPE Duplicate text
H3 BLOODLINES LEATHER LANDSCAPE
H3 BLOODLINES LEATHER LANDSCAPE Duplicate text
H3 ODE TO THE ASH A5
H3 ODE TO THE ASH A5 Duplicate text
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 7 external links on this page.
LinkAttributesAnchor text
https://www.theplacelondon.co.uk/Anchor Skip to content
https://theplacelondonparis.com/External EUROPEAN CUSTOMERS - SHOP OUR FRENCH WEBSITE
/collections/new-inNEW IN
/collections/view-allVIEW ALL
/collections/coatsOUTERWEAR
/collections/knitwearKNITWEAR
/collections/dressesDRESSES
/collections/shirts/shirtsSHIRTS
/collections/tops/tops+tshirtsTOPS
/collections/skirtsSKIRTS
/collections/trousersTROUSERS & JEANS
/collections/bagsBAGS
/collections/scarvesSCARVES
/collections/shoesSHOES
/collections/view-all-menText duplicate VIEW ALL
/collections/mens-jackets/mens...Text duplicate OUTERWEAR
/collections/mens-knitwearText duplicate KNITWEAR
/collections/mens-shirtsText duplicate SHIRTS
/collections/mens-topsTOPS & T-SHIRTS
/collections/trousers-1TROUSERS
/collections/mens-socks-1SOCKS
/collections/mens-shoesText duplicate SHOES
/collections/mens-scarvesText duplicate SCARVES
/collections/mens-accessoriesACCESSORIES
/collections/mens-bagsText duplicate BAGS
/collections/wallets-1WALLETS
/collections/2025-diariesDIARIES
/collections/armaARMA
/collections/atelier-fauvelATELIER FAUVEL
/collections/bonne-maisonBONNE MAISON
/collections/bonteBONTÉ
/collections/cordCORD
/collections/dragon-diffusionDRAGON DIFFUSION
/collections/gavazzeniGAVAZZENI
/collections/ilex-studioILEX STUDIO
/collections/la-coque-francaiseLA COQUE FRANÇAISE
/collections/laurence-dacadeLAURENCE DACADE
/collections/leathersmith-of-l...LEATHERSMITH OF LONDON
/collections/les-filles-dailleursLES FILLES D'AILLEURS
/collections/loulou-de-la-falaiseLOULOU DE LA FALAISE
/collections/maison-lenerMAISON LENER
/collections/meiling-1MEILING
/collections/mii-collectionMII COLLECTION
/collections/missoniMISSONI
/collections/ninaleucaNINALEUCA
/collections/organise-usORGANISE-US
/collections/patouPATOU
/collections/pierre-louis-masciaPIERRE-LOUIS MASCIA
/collections/poustovitPOUSTOVIT
/collections/repettoREPETTO
/collections/rock-the-kasbahROCK THE KASBAH
/collections/rodebjerRODEBJER
/collections/simkhaiSIMKHAI
/collections/sofie-dhooreSOFIE D'HOORE
/collections/solerSOLER
/collections/the-clothTHE CLOTH
/collections/thierry-colsonTHIERRY COLSON
/collections/ulla-johnsonULLA JOHNSON
/collections/v-de-vinsterV DE VINSTER
/collections/volantis-1VOLANTIS
/collections/yves-salomonYVES SALOMON
/collections/zanellatoZANELLATO
/collections/phone-chainsPHONE CHAINS & CASES
/collections/jewelleryJEWELLERY
/collections/bagsText duplicate BAGS
/collections/hatsHATS & GLOVES
/collections/scarvesText duplicate SCARVES
/collections/socksText duplicate SOCKS
/collections/shoesText duplicate SHOES
/collections/2025-diariesText duplicate DIARIES
/collections/small-leather-goodsSMALL LEATHER GOODS
/collections/notebooksNOTEBOOKS
/collections/vasesVASES
/collections/sale-2024WOMENS
/collections/sale-2024-menMENS
/collections/sale-accessoriesText duplicate ACCESSORIES
/account/loginNofollow Log in
https://www.facebook.com/thepl...External Subdomain Facebook
https://www.instagram.com/thep...External Subdomain Instagram
https://www.theplacelondon.co.uk/IMG-ALT The Place London
/collections/new-inText duplicate NEW IN
/collections/view-allText duplicate VIEW ALL
/collections/coatsText duplicate OUTERWEAR
/collections/knitwearText duplicate KNITWEAR
/collections/dressesText duplicate DRESSES
/collections/shirts/shirtsText duplicate SHIRTS
/collections/tops/tops+tshirtsText duplicate TOPS
/collections/skirtsText duplicate SKIRTS
/collections/trousersText duplicate TROUSERS & JEANS
/collections/bagsText duplicate BAGS
/collections/scarvesText duplicate SCARVES
/collections/shoesText duplicate SHOES
/collections/view-all-menText duplicate VIEW ALL
/collections/mens-jackets/mens...Text duplicate OUTERWEAR
/collections/mens-knitwearText duplicate KNITWEAR
/collections/mens-shirtsText duplicate SHIRTS
/collections/mens-topsText duplicate TOPS & T-SHIRTS
/collections/trousers-1Text duplicate TROUSERS
/collections/mens-socks-1Text duplicate SOCKS
/collections/mens-shoesText duplicate SHOES
/collections/mens-scarvesText duplicate SCARVES
/collections/mens-accessoriesText duplicate ACCESSORIES
/collections/mens-bagsText duplicate BAGS
/collections/wallets-1Text duplicate WALLETS
/collections/2025-diariesText duplicate DIARIES
/collections/armaText duplicate ARMA
/collections/atelier-fauvelText duplicate ATELIER FAUVEL
/collections/bonne-maisonText duplicate BONNE MAISON
/collections/bonteText duplicate BONTÉ
/collections/cordText duplicate CORD
/collections/dragon-diffusionText duplicate DRAGON DIFFUSION
/collections/gavazzeniText duplicate GAVAZZENI
/collections/ilex-studioText duplicate ILEX STUDIO
/collections/la-coque-francaiseText duplicate LA COQUE FRANÇAISE
/collections/laurence-dacadeText duplicate LAURENCE DACADE
/collections/leathersmith-of-l...Text duplicate LEATHERSMITH OF LONDON
/collections/les-filles-dailleursText duplicate LES FILLES D'AILLEURS
/collections/loulou-de-la-falaiseText duplicate LOULOU DE LA FALAISE
/collections/maison-lenerText duplicate MAISON LENER
/collections/meiling-1Text duplicate MEILING
/collections/mii-collectionText duplicate MII COLLECTION
/collections/missoniText duplicate MISSONI
/collections/ninaleucaText duplicate NINALEUCA
/collections/organise-usText duplicate ORGANISE-US
/collections/patouText duplicate PATOU
/collections/pierre-louis-masciaText duplicate PIERRE-LOUIS MASCIA
/collections/poustovitText duplicate POUSTOVIT
/collections/repettoText duplicate REPETTO
/collections/rock-the-kasbahText duplicate ROCK THE KASBAH
/collections/rodebjerText duplicate RODEBJER
/collections/simkhaiText duplicate SIMKHAI
/collections/sofie-dhooreText duplicate SOFIE D'HOORE
/collections/solerText duplicate SOLER
/collections/the-clothText duplicate THE CLOTH
/collections/thierry-colsonText duplicate THIERRY COLSON
/collections/ulla-johnsonText duplicate ULLA JOHNSON
/collections/v-de-vinsterText duplicate V DE VINSTER
/collections/volantis-1Text duplicate VOLANTIS
/collections/yves-salomonText duplicate YVES SALOMON
/collections/zanellatoText duplicate ZANELLATO
/collections/phone-chainsText duplicate PHONE CHAINS & CASES
/collections/jewelleryText duplicate JEWELLERY
/collections/bagsText duplicate BAGS
/collections/hatsText duplicate HATS & GLOVES
/collections/scarvesText duplicate SCARVES
/collections/socksText duplicate SOCKS
/collections/shoesText duplicate SHOES
/collections/2025-diariesText duplicate DIARIES
/collections/small-leather-goodsText duplicate SMALL LEATHER GOODS
/collections/notebooksText duplicate NOTEBOOKS
/collections/vasesText duplicate VASES
/collections/sale-2024Text duplicate WOMENS
/collections/sale-2024-menText duplicate MENS
/collections/sale-accessoriesText duplicate ACCESSORIES
/account/loginNofollow Text duplicate Log in
/cartCart
/cartView cart
/collections/new-inExplore SS25
/products/bloodlines-landscape-4BLOODLINES LANDSCAPE
/products/bloodlines-landscape-4Text duplicate BLOODLINES LANDSCAPE
/products/varx-landscapeVARX LANDSCAPE
/products/varx-landscapeText duplicate VARX LANDSCAPE
/products/bloodlines-landscapeBLOODLINES LEATHER LANDSCAPE
/products/bloodlines-landscapeText duplicate BLOODLINES LEATHER LANDSCAPE
/products/ode-to-the-ash-a5ODE TO THE ASH A5
/products/ode-to-the-ash-a5Text duplicate ODE TO THE ASH A5
/collections/bonfieldView all
/collections/simkhaiSubdomain SHOP NOW
/collections/mii-collectionText duplicate MII COLLECTION
/collections/armaText duplicate ARMA
/collections/sale-2024SHOP SALE
https://theplacelondonparis.com/External SHOP FROM PARIS
/pages/about-usABOUT
/pages/contact-usCONTACT
/pages/store-locationOUR STORES
/pages/shipping-costsSHIPPING
/pages/returns-exchangesRETURNS
/pages/terms-conditionsTERMS & CONDITIONS
https://www.facebook.com/thepl...External Subdomain Text duplicate Facebook
https://www.instagram.com/thep...External Subdomain Text duplicate Instagram
https://www.theplacelondon.co.uk/Text duplicate The Place London
https://www.shopify.com/?utm_c...New window Nofollow External Subdomain Powered by Shopify

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.theplacelondon.co.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.32 seconds.
The file size of the HTML document is fine (431 kB).

HTTP Response Header

NameValue
dateMon, 19 May 2025 08:29:28 GMT
content-typetext/html; charset=utf-8
x-sorting-hat-podid379
x-sorting-hat-shopid12115050
x-storefront-renderer-rendered1
set-cookie99 Characters
link<https://cdn.shopify.com>; rel="preconnect", <https://cdn.shopify.com>; rel="preconnect"; crossorigin, <//www.theplacelondon.co.uk/cdn/shop/t/25/assets/component-localization-form.css?v=170315343355214948141729593268>; as="style"; rel="preload", <//www.theplacelondon.co.uk/cdn/shop/files/THE-PLACE-LONDON-LOGO.jpg?v=1729691354&width=600>; as="image"; rel="preload"; imagesrcset="//www.theplacelondon.co.uk/cdn/shop/files/THE-PLACE-LONDON-LOGO.jpg?v=1729691354&width=240 240w, //www.theplacelondon.co.uk/cdn/shop/files/THE-PLACE-LONDON-LOGO.jpg?v=1729691354&width=360 360w, //www.theplacelondon.co.uk/cdn/shop/files/THE-PLACE-LONDON-LOGO.jpg?v=1729691354&width=480 480w"; imagesizes="(max-width: 480px) 50vw, 240px"
etag"cacheable:131a54a7349e65666670ef9477f3393a"
content-encodingbr
x-cachemiss
x-frame-optionsDENY
content-security-policyblock-all-mixed-content; frame-ancestors 'none'; upgrade-insecure-requests;
strict-transport-securitymax-age=7889238
x-shopid12115050
x-shardid379
varyAccept
content-languageen-GB
powered-byShopify
server-timingprocessing;dur=138;desc="gc:8", db;dur=48, db_async;dur=3.703, render;dur=68, asn;desc="24940", edge;desc="CDG", country;desc="DE", knownbot, theme;desc="173677412732", pageType;desc="index", servedBy;desc="mv6j", requestID;desc="fa270819-167c-461b-98d1-5a968bb28836-1747643368"
shopify-complexity-score0
x-dcgcp-europe-west1,gcp-europe-west4,gcp-europe-west4
x-request-idfa270819-167c-461b-98d1-5a968bb28836-1747643368
alt-svch3=":443"; ma=86400
cf-cache-statusDYNAMIC
report-to{"endpoints":[{"url":"https:\/\/a.nel.cloudflare.com\/report\/v4?s=FoFiCMHhLnfjALq81n5Lq6OMKpqrmyIA0GZfP3%2FW1oXUKv5n1MR3gPwFepW4NqMnsDKg05hxcZ8Z3vc%2BU%2BwYDyH63Qvmn0al2bsif9kFyyiTF2h%2FaoP2vo8psdU%2FDFu5p2o6955Xe%2BQ%2Fwg%3D%3D"}],"group":"cf-nel","max_age":604800}
nel{"success_fraction":0.01,"report_to":"cf-nel","max_age":604800}
x-xss-protection1; mode=block
x-content-type-optionsnosniff
x-permitted-cross-domain-policiesnone
x-download-optionsnoopen
shopify-edge-ip23.227.38.74
servercloudflare
cf-ray94223a0d5d9eab52-CDG
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 52 referring domains.
This page has 136 backlinks.
This page has backlinks from 33 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# we use Shopify as our ecommerce platform

#  ┏━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━┓
#  ┃  Robots & Agent policy                                               ┃
#  ┣━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━┫
#  ┃  Checkouts are for humans.                                           ┃
#  ┃  * Automated scraping, “buy-for-me” agents, or any end-to-end flow   ┃
#  ┃    that completes payment without a final human review step is not   ┃
#  ┃    permitted.                                                        ┃
#  ┃  * Legitimate integrators must use the official Checkout Kit:        ┃
#  ┃      https://www.shopify.com/checkout-kit                            ┃
#  ┃                                                                      ┃
#  ┃  Terms of Service: https://www.shopify.com/legal/terms               ┃
#  ┃  Contact: bots@shopify.com                                           ┃
#  ┗━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━┛

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Disallow: /orders
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Disallow: /checkout
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Disallow: /12115050/orders
Disallow: /carts
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Disallow: /collections/*+*
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Sitemap: https://www.theplacelondon.co.uk/sitemap.xml

# Google adsbot ignores robots.txt unless specifically named!
User-agent: adsbot-google
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www.theplacelondon.co.uk
THE PLACE LONDON: Shop luxury & independent fashion – The Place...
Shop designer women & men's accessories, clothing from independent and unique luxury designers. Global luxury & independent brands.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
LONDON77%Check
Place London77%Check
Place74%Check
SHOP59%Check
LEATHER46%Check
ACCESSORIES46%Check
DESIGNERS46%Check
BLOODLINES46%Check
CLOTH46%Check
COLLECTION44%Check

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