Stirling.gov.uk - SEO Checker

Sign up for free! PDF Export
Overview of the SEO Check
Meta information
80% 
Page quality
58% 
Page structure
95% 
Link structure
90% 
Server
98% 
External factors
100% 
SEO Score
Response time
0.43 s
File size
89.10 kB
Words
314
Media files
4
Number of links
71 internal / 6 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home | Stirling Council
The length of the page title is perfect. (204 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Home
The meta description is too short. (37 pixels out of 1000 max pixel length) Optimize description
The meta description contains only one word.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.stirling.gov.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United Kingdom of Great Britain and Northern Ireland
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0, shrink-to-fit=no
msapplication-TileColor#2b5797
theme-color#ffffff
dataaiEmpty
application-nameStirling Council
descriptionHome
detectify-verificationa2260c138053eb8a95721cdf4dee727a
_infoStirling Council
_az-regionUKSouth
langen
twitter:cardsummary_large_image
twitter:creator@StirlingCouncil
twitter:titleHome | Stirling Council
twitter:descriptionHome
twitter:imagehttps://www.stirling.gov.uk/static/img/og-image.png
og:site_nameStirling Council
og:titleHome | Stirling Council
og:descriptionHome
og:imagehttps://www.stirling.gov.uk/static/img/og-image.png
og:urlhttps://www.stirling.gov.uk/
og:typewebsite
charsetutf-8

Automatically check stirling.gov.uk including all subpages at once!

Try for free
Guaranteed free of charge during trial period.

Page quality

Content
(Critically important)
No paragraphs were detected.
There are only 314 words on this page. Good pages should have about 800 words of useful content.
22% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0, shrink-to-fit=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...h=1380&height=828&rnd=133943002424470000A life ring in front of a river
...th=800&height=480&rnd=133942936838130000The site plan at Brucefields
...th=800&height=480&rnd=133942258592470000Pictured at the programme launch in the Golden Lion Hotel are authors, festival organisers and Stirling Council Leader, Gerry McGarvey, and Stirling Lord Provost, Elaine Watterson.
...th=800&height=480&rnd=133941992768770000Picture shows Cllr Susan McGill (second from right) & staff from Stirling Council’s housing and specialist corporate fraud teams to signal the launch of the campaign.

Page structure

H1 heading
(Critically important)
Do it online
The H1 heading is too short (12 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Do it online
H2 Services
H2 Stirling Council News
H2 Need help?
H2 Related links
H2 Follow us online
H3 Bins and recycling
H3 Schools and learning
H3 Council and committees
H3 Housing
H3 Council Tax
H3 Roads, transport and parking
H3 Open water safety warning as Stirling marks Drowning Prevention Week
H3 Stirling Council to deliver 36 new social homes at Brucefields as part of major development
H3 Bloody Scotland International Crime Writing Festival reveals 2025 programme
H3 Crackdown on council tenancy fraud marks the launch of new campaign
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 6 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.stirling.gov.uk/Anchor Skip to main content
https://www.stirling.gov.uk/No Text
/apply-online/Apply online
/pay-online/Pay online
/report-it/Report it
/request-a-service/Request a service
/bins-and-recycling/Bins and recycling
/births-deaths-and-marriages/Births, deaths and marriages
/business-and-licences/Business and licences
/community-life-and-leisure/Community life and leisure
/contact-us/Contact us
/council-and-committees/Council and committees
/council-tax/Council Tax
/emergencies-and-emergency-pla...Emergencies and emergency planning
/environment-pollution-and-pes...Environment, pollution and pest control
/housing/Housing
/planning-and-building/Planning and building
/roads-transport-and-parking/Roads, transport and parking
/safety-and-antisocial-behaviour/Safety and antisocial behaviour
/schools-and-learning/Schools and learning
/social-work-social-care-and-h...Social work, social care and health
/support-for-ukrainian-people/Support for Ukrainian people
/service-updates/Service updates
/apply-online/Apply online Apply for grants, discounts and free school meals
/pay-online/Pay online Pay council bills including rent and parking fines
/request-a-service/Request a service Get support from housing repairs to pest control
/report-it/Report it Report a missed bin to a change in circumstances
/postcode-finder/Find services in your area
/services/View all services
/bins-and-recycling/Text duplicate Bins and recycling
/bins-and-recycling/bin-collec...Bin collection dates
/bins-and-recycling/garden-was...Garden waste permits
/bins-and-recycling/new-waste-...New waste schedule
/bins-and-recycling/View more
/schools-and-learning/Text duplicate Schools and learning
/schools-and-learning/schools/Schools
/schools-and-learning/nursery-...Nursery and childcare
/schools-and-learning/addition...Additional support needs and wellbeing
/schools-and-learning/Text duplicate View more
/council-and-committees/Text duplicate Council and committees
/council-and-committees/counci...Councillors
/council-and-committees/electi...Elections and voting
/council-and-committees/public...Consultations and Petitions
/council-and-committees/Text duplicate View more
/housing/Text duplicate Housing
/housing/council-housing/Council housing
/housing/benefits/Benefits
/housing/private-rented-housing/Private rented housing
/housing/Text duplicate View more
/council-tax/Text duplicate Council Tax
/council-tax/how-to-pay-your-c...How to pay your Council Tax
/council-tax/council-tax-bands...Council Tax bands and charges
/council-tax/council-tax-appea...Council Tax appeals and disputes
/council-tax/Text duplicate View more
/roads-transport-and-parking/Text duplicate Roads, transport and parking
/roads-transport-and-parking/p...Public transport
/roads-transport-and-parking/p...Parking and permits
/roads-transport-and-parking/r...Roads and pavements
/roads-transport-and-parking/Text duplicate View more
https://www.stirling.gov.uk/news/View all news
/news/open-water-safety-warnin...Open water safety warning as Stirling marks Drowning Prevention Week
/news/stirling-council-to-deli...Stirling Council to deliver 36 new social homes at Brucefields as part of major development
/news/bloody-scotland-internat...Bloody Scotland International Crime Writing Festival reveals 2025 programme
/news/crackdown-on-council-ten...Crackdown on council tenancy fraud marks the launch of new campaign
https://www.stirling.gov.uk/No Text
/contact-us/Text duplicate Contact us
/feedback/Feedback
https://data.stirling.gov.uk/New window External Subdomain Stirling Open Data
/cookies/Cookies
/privacy-statement/Privacy statement
/accessibility-statement/Accessibility statement
/terms-and-disclaimer/Terms and disclaimer
https://www.facebook.com/stirl...External Subdomain Facebook
https://twitter.com/StirlingCo...External X (Twitter)
https://www.youtube.com/user/s...External Subdomain YouTube
https://www.instagram.com/stir...External Subdomain Instagram
https://uk.linkedin.com/compan...External Subdomain LinkedIn

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.stirling.gov.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.43 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (89 kB).

HTTP Response Header

NameValue
dateSat, 14 Jun 2025 17:24:06 GMT
content-typetext/html; charset=utf-8
content-length26045
access-control-expose-headersRequest-Context
cache-controlprivate
content-encodinggzip
set-cookie126 Characters
varyAccept-Encoding
strict-transport-securitymax-age=31536000; includeSubDomains; preload
x-frame-optionsSameOrigin
x-content-type-optionsnosniff
referrer-policystrict-origin-when-cross-origin
x-xss-protection1; mode=block
content-security-policydefault-src 'self';script-src 'self' 'unsafe-inline' https://code.jquery.com/jquery-3.6.0.min.js http://ajax.googleapis.com/ajax/libs/jquery/1.7.1/ https://stats.g.doubleclick.net https://www.google-analytics.com https://www.googletagmanager.com https://tagmanager.google.com https://siteimproveanalytics.com https://storage.googleapis.com https://funding.scot https://ajax.googleapis.com/ajax/libs/angularjs/ https://code.jquery.com/jquery-2.2.0.min.js https://code.jquery.com/jquery-1.11.0.min.js https://code.jquery.com/jquery-migrate-1.2.1.min.js https://code.jquery.com/jquery-3.5.1.min.js https://unpkg.com/leaflet@1.9.4/dist/leaflet.js https://cdnjs.cloudflare.com https://ajax.googleapis.com/ajax/libs/jquery/1.7.1/ https://unpkg.com/esri-leaflet/dist/esri-leaflet.js https://cdn.jsdelivr.net/npm/leaflet-tilelayer-wmts@1.0.0/dist/leaflet-tilelayer-wmts.min.js https://unpkg.com/esri-leaflet@2.4.0/dist/esri-leaflet.js https://unpkg.com/leaflet.wmts@3.2.0/Leaflet.WMTS.js;style-src 'self' 'unsafe-inline' https://fast.fonts.net https://fonts.googleapis.com https://fonts.gstatic.com https://tagmanager.google.com https://p.typekit.net https://use.typekit.net https://cdn.jsdelivr.net https://unpkg.com/leaflet@1.9.4/dist/leaflet.css https://cdnjs.cloudflare.com/ajax/libs/leaflet/1.9.4/leaflet.css https://unpkg.com/esri-leaflet@2.4.0/dist/esri-leaflet.css;img-src 'self' data: https://scprodweb.blob.core.windows.net https://www.google-analytics.com https://www.googletagmanager.com https://ssl.gstatic.com https://www.gstatic.com https://*.siteimproveanalytics.io https://storage.googleapis.com https://funding.scot https://i.ytimg.com https://*.tile.openstreetmap.org https://services.arcgisonline.com https://server.arcgisonline.com https://tile.publicsectormapping.gov.scot https://tile.viaeuropa.uk.com https://tiles.arcgis.com https://api.os.uk/maps/raster/v1/zxy/Light_3857/;media-src 'self';frame-src 'self' https://etrw-dev1-odcsvbcs-06072027-983-cacctetpr.builder.ocp.oraclecloud.com https://youtu.be https://m.youtube.com https://www.youtube.com https://www.canva.com;font-src 'self' data: https://fonts.googleapis.com https://fonts.gstatic.com https://use.typekit.net https://storage.googleapis.com https://funding.scot;connect-src 'self' https://services.arcgisonline.com https://static.arcgis.com https://services-eu1.arcgis.com https://apikeys.civiccomputing.com https://stats.g.doubleclick.net https://www.google-analytics.com https://dc.services.visualstudio.com/v2/track https://storage.googleapis.com https://funding.scot https://ajax.googleapis.com/ajax/libs/angularjs/ https://*.tile.openstreetmap.org https://tile.viaeuropa.uk.com;child-src 'self';worker-src 'self';upgrade-insecure-requests;block-all-mixed-content;report-uri https://www.stirling.gov.uk/Umbraco/Api/BrowserReporting/Csp
request-contextappId=cid-v1:ff6eb8e4-1f4f-4141-8f39-6b58f7db6bf6
x-azure-ref20250614T172406Z-17d5787fb476r846hC1DUS0huc000000030g00000000m3y5
x-cacheCONFIG_NOCACHE
accept-rangesbytes
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 221 referring domains.
This page has 1,145 backlinks.
This page has backlinks from 129 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /app_plugins/
Disallow: /bin/
Disallow: /config/
Disallow: /install/
Disallow: /s/
Disallow: /umbraco/
Disallow: /usync/
Disallow: /media/
Sitemap: https://www.stirling.gov.uk/sitemap.xml

Similar sites

Search preview

www.stirling.gov.uk
Home | Stirling Council
Home

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Stirling68%Check
Stirling Council62%Check
Council56%Check
online54%Check
Council Tax49%Check
Pay council47%Check
Apply online46%Check
New43%Check
marks43%Check
Housing42%Check
Show more keywords and terms

Automatically check stirling.gov.uk including all subpages at once!

Try for free
Guaranteed free of charge during trial period.

Cookie Policy

We use cookies to make our site work and also for analytics and advertising purposes. You can enable or disable optional cookies as desired. See the following links for more information.

Contact | Privacy

We need these so the site can function properly

So we can better understand how visitors use our website

So we can serve you tailored ads and promotions