Utoronto.ca - SEO Checker

Overview of the SEO Check
Meta information
96% 
Page quality
85% 
Page structure
54% 
Link structure
52% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.09 s
File size
117.40 kB
Words
551
Media files
9
Number of links
88 internal / 30 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
University of Toronto
The page title is too short. (183 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The University of Toronto is a globally top-ranked public research university in Toronto, Ontario, Canada.
The length of the meta description is perfect. (639 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.utoronto.ca/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionThe University of Toronto is a globally top-ranked public research university in Toronto, Ontario, Canada.
GeneratorDrupal 10 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1, shrink-to-fit=no
langen
og:imagehttps://www.utoronto.ca/sites/default/files/2022-02/meta-image-uoft_2.jpg
x-ua-compatibleie=edge
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 551 words. That's ok.
34.1% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 19.27 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1, shrink-to-fit=no" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 11 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
Welcome to University of Toronto
The H1 heading contains the words Welcome to! Use important keywords instead.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 Welcome to University of Toronto
H2 Main menu tools
H2 Jump to menu
H2 Main navigation
H2 Main menu tools Duplicate text
H2 Main navigation Duplicate text
H2 Jump to menu Duplicate text
H2 UTogether: Your guide to the U of T community
H2 Latest news
H2 Upcoming events
H2 Main navigation repeated
H2 Jump to menu repeated
H2 Quick links
H2 Quick links Duplicate text
H3 Your journey starts here!
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are too many external links (30) on this page.
LinkAttributesAnchor text
https://www.utoronto.ca/Anchor Skip to main content
https://www.utoronto.ca/IMG-ALT Home
A-TITLE Home
https://mail.utoronto.ca/External Subdomain Email
https://q.utoronto.ca/External Subdomain Quercus
http://www.acorn.utoronto.ca/External Subdomain Acorn
/campus-statusCampus status
https://www.utoronto.ca/newsNews & Media
/about-u-of-tAbout U of T
https://boundless.utoronto.ca/External Subdomain Give to U of T
https://www.utoronto.ca/academicsAcademics
/academics/programs-directoryPrograms of study
/research-innovationResearch & innovation
/university-lifeUniversity life
https://www.utoronto.ca/librariesLibraries
https://www.utoronto.ca/utogetherUTogether
/a-to-z-directoryA to Z Directory
https://www.utoronto.ca/newsText duplicate News & Media
/about-u-of-tText duplicate About U of T
https://boundless.utoronto.ca/External Subdomain Text duplicate Give to U of T
https://www.utoronto.ca/academicsText duplicate Academics
/academics/programs-directoryText duplicate Programs of study
/research-innovationText duplicate Research & innovation
/university-lifeText duplicate University life
https://www.utoronto.ca/librariesText duplicate Libraries
https://www.utoronto.ca/utogetherText duplicate UTogether
/a-to-z-directoryText duplicate A to Z Directory
https://www.utoronto.ca/Anchor No Text
/future-studentsFuture students
/current-studentsCurrent students
https://www.utoronto.ca/alumniAlumni
/faculty-staffFaculty and Staff
https://defygravitycampaign.ut...External Subdomain Donors
/convocationConvocation
https://mail.utoronto.ca/External Subdomain Text duplicate Email
https://q.utoronto.ca/External Subdomain Text duplicate Quercus
http://www.acorn.utoronto.ca/External Subdomain Text duplicate Acorn
/campus-statusText duplicate Campus status
/future-studentsText duplicate Future students
/current-studentsText duplicate Current students
https://www.utoronto.ca/alumniText duplicate Alumni
/faculty-staffText duplicate Faculty and Staff
https://defygravitycampaign.ut...External Subdomain Text duplicate Donors
/convocationText duplicate Convocation
https://www.utoronto.ca/newsText duplicate News & Media
/about-u-of-tText duplicate About U of T
https://boundless.utoronto.ca/External Subdomain Text duplicate Give to U of T
https://www.utoronto.ca/academicsText duplicate Academics
/academics/programs-directoryText duplicate Programs of study
/research-innovationText duplicate Research & innovation
/university-lifeText duplicate University life
https://www.utoronto.ca/librariesText duplicate Libraries
https://www.utoronto.ca/utogetherText duplicate UTogether
/a-to-z-directoryText duplicate A to Z Directory
https://www.utoronto.ca/newsText duplicate News & Media
/about-u-of-tText duplicate About U of T
https://boundless.utoronto.ca/External Subdomain Text duplicate Give to U of T
https://www.utoronto.ca/academicsText duplicate Academics
/academics/programs-directoryText duplicate Programs of study
/research-innovationText duplicate Research & innovation
/university-lifeText duplicate University life
https://www.utoronto.ca/librariesText duplicate Libraries
https://www.utoronto.ca/utogetherText duplicate UTogether
/a-to-z-directoryText duplicate A to Z Directory
/news/congratulations-class-20...U of T News Congratulations Class of 2025! U of T sets the stage for spring convocation
https://www.utoronto.ca/utogetherExplore UTogether
https://www.utoronto.ca/newsLatest news
/news/it-just-didn-t-feel-real...May 26, 2025 ‘It just didn’t feel like a reality for me’: U of T grad turns life challenge into academic opportunity
IMG-ALT ""
/news/researchers-use-ai-see-b...May 22, 2025 Researchers use AI to 'see' beyond a structure's facade in Google Street View
/news/u-t-undergrad-helps-deve...May 22, 2025 U of T undergrad helps develop database on Black health research
https://www.utoronto.ca/newsMore U of T News
https://www.utoronto.ca/eventsUpcoming events
https://my.alumni.utoronto.ca/...External Subdomain May 28 to June 1, 2025 U of T Alumni Reunion
IMG-ALT Green acorns on a light green background
https://www.eventbrite.ca/e/st...External Subdomain June 4 to June 5, 2025 Strengthening Accessibility & Inclusion within Professional Programs
https://sgdo.utoronto.ca/event...External Subdomain June 4, 2025 U of T Tri-Campus Pride Flag Raising
https://www.utoronto.ca/eventsMore U of T events
/celebratesU of T Celebrates The University of Toronto is home to some of the world’s top faculty, students, alumni and staff. U of T Celebrates recognizes their award-...
/celebrates/daniel-drucker-rec...IMG-ALT Daniel Drucker
/celebrates/awards-type/resear...Research & Innovation
/celebrates/daniel-drucker-rec...Daniel Drucker receives 2025 Breakthrough Prize in Life Sciences
https://magazine.utoronto.ca/?...External Subdomain Big changes are happening at U of T. Read about the legacy of President Meric Gertler, a profile of chancellor Wes Hall, the latest about the Defy Gravity ca...
IMG-ALT U of T Magazine logo
https://magazine.utoronto.ca/c...External Subdomain Campus The Gertler Years A Legacy to Remember Over the past 12 years, President Meric Gertler has positioned U of T as a global powerhouse in research, susta...
IMG-ALT President Meric Gertler walks down a hallway
https://defygravitycampaign.ut...External Subdomain IMG-ALT defy gravity logo
A-TITLE Defy gravity
/future-studentsText duplicate Future students
/current-studentsText duplicate Current students
https://www.utoronto.ca/alumniText duplicate Alumni
/faculty-staffText duplicate Faculty and Staff
https://defygravitycampaign.ut...External Subdomain Text duplicate Donors
/convocationText duplicate Convocation
https://www.utoronto.ca/newsText duplicate News & Media
/about-u-of-tText duplicate About U of T
https://boundless.utoronto.ca/External Subdomain Text duplicate Give to U of T
https://www.utoronto.ca/academicsText duplicate Academics
/academics/programs-directoryText duplicate Programs of study
/research-innovationText duplicate Research & innovation
/university-lifeText duplicate University life
https://www.utoronto.ca/librariesText duplicate Libraries
https://www.utoronto.ca/utogetherText duplicate UTogether
/a-to-z-directoryText duplicate A to Z Directory
https://www.utoronto.ca/contactsContact
https://jobs.utoronto.ca/External Subdomain Careers
/accessibilityAccessibility
https://www.utoronto.ca/privacyPrivacy
/site-feedbackSite feedback
https://www.utoronto.ca/sitemapSite map
/campus-statusText duplicate Campus status
/university-life/campuses/st-g...St. George campus
/university-life/campuses/miss...Mississauga campus
/university-life/campuses/scar...Scarborough campus
http://map.utoronto.ca/External Subdomain Campus maps
http://safety.utoronto.ca/External Subdomain Campus safety
https://indigenous.utoronto.ca...New window External Subdomain Read about U of T’s Statement of Land Acknowledgement.
A-TITLE https://indigenous.utoronto.ca/about/land-acknowledgement/
https://twitter.com/uoftNew window External No Text
https://www.facebook.com/unive...New window External Subdomain No Text
https://www.instagram.com/uoft/New window External Subdomain No Text
https://www.youtube.com/user/u...New window External Subdomain No Text
https://www.linkedin.com/schoo...New window External Subdomain No Text
https://www.tiktok.com/@uoftNew window External Subdomain No Text
/social-media-directoryNew window Social media directory

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.utoronto.ca/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.09 seconds.
The file size of the HTML document is fine (117 kB).

HTTP Response Header

NameValue
cache-controlmax-age=86400, public
content-encodinggzip
content-languageen
content-typetext/html; charset=UTF-8
etagW/"1748280676"
expiresSun, 19 Nov 1978 05:00:00 GMT
last-modifiedMon, 26 May 2025 17:31:16 GMT
servernginx
strict-transport-securitymax-age=31622400
x-content-type-optionsnosniff
x-drupal-cacheMISS
x-drupal-dynamic-cacheMISS
x-frame-optionsSAMEORIGIN
x-generatorDrupal 10 (https://www.drupal.org)
x-pantheon-styx-hostnamestyx-fe1fe2-g-77699684c6-w6hjh
x-styx-req-id3a759a03-3a57-11f0-b7cc-7a38b3bf9d20
age2956
accept-rangesbytes
via1.1 varnish, 1.1 varnish, 1.1 varnish, 1.1 varnish
dateMon, 26 May 2025 18:20:33 GMT
x-served-bycache-yyz4572-YYZ, cache-fra-eddf8230144-FRA, cache-fra-eddf8230027-FRA, cache-fra-eddf8230027-FRA
x-cacheHIT, HIT, MISS, MISS
x-cache-hits31, 42, 0, 0
x-timerS1748283633.434646,VS0,VE11
varyAccept-Encoding, Cookie, Cookie, Cookie
content-length37321
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 6,676 referring domains.
This page has 1,374,154 backlinks.
This page has backlinks from 4,640 different ip addresses.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.md
Disallow: /composer/Metapackage/README.txt
Disallow: /composer/Plugin/ProjectMessage/README.md
Disallow: /composer/Plugin/Scaffold/README.md
Disallow: /composer/Plugin/VendorHardening/README.txt
Disallow: /composer/Template/README.txt
Disallow: /modules/README.txt
Disallow: /sites/README.txt
Disallow: /themes/README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /media/oembed
Disallow: /*/media/oembed
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /index.php/media/oembed
Disallow: /index.php/*/media/oembed

User-agent: *
# Sitemap
sitemap: https://www.utoronto.ca/sitemap.xml

Search preview

www.utoronto.ca
University of Toronto
The University of Toronto is a globally top-ranked public research university in Toronto, Ontario, Canada.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Toronto87%Check
University Toronto80%Check
University73%Check
Research University60%Check
Welcome50%Check
eat47%Check
Research46%Check
top46%Check
main43%Check
menu43%Check

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