Toronto.ca - SEO Checker

Overview of the SEO Check
Meta information
66% 
Page quality
51% 
Page structure
100% 
Link structure
61% 
Server
45% 
External factors
100% 
SEO Score
Response time
0.32 s
File size
40.30 kB
Words
187
Media files
10
Number of links
43 internal / 0 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
City of Toronto
The page title is too short. (130 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The official website for the City of Toronto. Toronto is Canada's largest city, the fourth largest in North America, and home to a diverse population of more than three million people.
The meta description is too long: 1095 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.toronto.ca/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-ca
Server location: Canada
The following language is defined by HTML: en-ca
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, minimum-scale=1, user-scalable=yes
robotsmax-image-preview:large
WT.wp_app_nameevent_cal_widget;wp-feedback
descriptionThe official website for the City of Toronto. Toronto is Canada's largest city, the fourth largest in North America, and home to a diverse population of more than three million people.
keywordsEmpty
AuthorCity of Toronto
OwnerCity of Toronto
WT.bc_nHome
WT.tiCity of Toronto
WT.z_scrollyes
WT.spCoT
WT.cot_h1City of Toronto
WT.page_id52
cotsrcpwordpress
datemodified2025-07-21T08:32:02-04:00
datecreated2017-02-09T14:00:55-05:00
dmshort2025-07-21
dcshort2017-02-09
DC.titleCity of Toronto
DC.descriptionThe official website for the City of Toronto. Toronto is Canada's largest city, the fourth largest in North America, and home to a diverse population of more than three million people.
DC.Date.Modified2025-07-21T08:32:02-04:00
DC.Date.Created2017-02-09T14:00:55-05:00
DC.Languageen-CA
DC.RightsCopyright: City of Toronto
DC.PublisherCity of Toronto
DC.Formattext/html
DC.CoverageToronto, Ontario, Canada
DC.Identifier52
article:tagEmpty
article:modified_time2025-07-21T08:32:02-04:00
article:published_time2017-02-09T14:00:55-05:00
langen-ca
twitter:cardsummary
twitter:site@TorontoComms
twitter:titleCity of Toronto
twitter:descriptionThe official website for the City of Toronto. Toronto is Canada's largest city, the fourth largest in North America, and home to a diverse population of more than three million people.
twitter:imagehttps://www.toronto.ca/wp-content/themes/cot/img/share_toronto_twitter.jpg
twitter:urlhttps://www.toronto.ca/
og:urlhttps://www.toronto.ca/
og:typearticle
og:site_nameCity of Toronto
og:titleCity of Toronto
og:descriptionThe official website for the City of Toronto. Toronto is Canada's largest city, the fourth largest in North America, and home to a diverse population of more than three million people.
og:imagehttps://www.toronto.ca/wp-content/themes/cot/img/share_toronto_twitter.jpg
X-UA-CompatibleIE=edge
charsetUTF-8

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Page quality

Content
(Critically important)
There are only 187 words on this page. Use at least 250 words to provide useful information.
No paragraphs were detected.
24.1% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1, minimum-scale=1, user-scalable=yes" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/wp-content/themes/cot/img/logo-print.svgCity of Toronto
/wp-content/themes/cot/img/logo.svgCity of Toronto homepage
/wp-content/themes/cot/img/icon-search.svgSearch
...s/2025/05/8efb-home-skyline-1500x700.jpgToronto skyline with CN Tower, Rogers Centre, and boats on Lake Ontario.
...beStock210522812-350x250px-Whats-New.jpgChildren playing soccer in a green space.
...afely-Around-People-Cycling-Homepage.jpgA cyclist in a bike lane as cars pass by.
...epage-senoirs-tax-water-waste-relief.jpgA person's hand at a desk with a calculator and cash.
...8d3-Noise-Homepage-Feature-350-x-250.pngA person wearing beige pants and sneakers carrying a leaf blower beside a lawn.
/resources/311_widgets/img/311.svg311
...ent/themes/cot/img/back-to-top-arrow.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
City of Toronto homepage
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 City of Toronto homepage
H2 Home Carousel
H2 What's New
H2 Services
H3 CampTO
H3 Driving Safely Near People Cycling
H3 Property Tax & Utility Bill Relief
H3 Noise Bylaw
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
3 links don't have an anchor text.
The number of internal links is ok.
There are no external links on this page.
LinkAttributesAnchor text
https://www.toronto.ca/Anchor Skip to content
https://www.toronto.ca/Subdomain IMG-ALT City of Toronto homepage
https://www.toronto.ca/311Contact 311
/globalnav/header/Subdomain No Text
/home/311-toronto-at-your-serv...Subdomain 311
/explore-enjoy/parks-recreatio...Subdomain Swimming
/community-people/health-welln...Subdomain Cool Spaces Near You
/home/311-toronto-at-your-serv...Subdomain Make the Right Call
/explore-enjoy/parks-recreatio...Subdomain All Ferry Schedules
/community-people/health-welln...Subdomain Respiratory Viruses
/community-people/health-welln...Subdomain COVID-19 Vaccines
/community-people/health-welln...Subdomain Mental Health
/community-people/health-welln...Subdomain Child Vaccinations
/services-payments/streets-par...Subdomain Road Restrictions Map
/services-payments/streets-par...Subdomain Cycling
/services-payments/tickets-fin...Subdomain Parking Violations
/services-payments/streets-par...Subdomain Parking Permits
/services-payments/streets-par...Subdomain Self-Guided Tours
/services-payments/streets-par...Subdomain Potholes
/community-people/animals-pets...Subdomain Pet Licensing
/services-payments/building-co...Subdomain Building Permits
/business-economy/industry-sec...Subdomain Event Permits
/business-economy/new-business...Subdomain Business Regulations, Licences & Permits
/services-payments/building-co...Subdomain Remove a Tree
/city-government/council/offic...Subdomain Office of the Mayor
/city-government/council/membe...Subdomain Members of Council
/home/311-toronto-at-your-serv...Subdomain Text duplicate 311
/city-government/public-notice...Subdomain Public Notices
/city-government/data-research...Subdomain Open Data
/community-people/get-involved...Subdomain Toronto For All
/services-payments/recycling-o...Subdomain Waste Collection Schedule
/community-people/housing-shel...Subdomain Tenant Rights
/services-payments/property-ta...Subdomain Vacant Home Tax
/services-payments/recycling-o...Subdomain Recycling, Garbage & Organics
/services-payments/property-ta...Subdomain Property Tax
/services-payments/property-ta...Subdomain Utility Bills
/explore-enjoy/parks-recreatio...Subdomain CampTO It's not too late to register kids for City day camps. Find available spaces and learn more.
IMG-ALT Children playing soccer in a green space.
/services-payments/streets-par...Subdomain Driving Safely Near People Cycling Learn how to safely share the road and protect cyclists.
IMG-ALT A cyclist in a bike lane as cars pass by.
/services-payments/property-ta...Subdomain Property Tax & Utility Bill Relief Financial relief is available for low-income homeowners who are seniors or live with a disability.
IMG-ALT A person's hand at a desk with a calculator and cash.
/city-government/public-notice...Subdomain Noise Bylaw Find out how we’re balancing the vibrancy of our city with the needs of residents.
IMG-ALT A person wearing beige pants and sneakers carrying a leaf blower beside a lawn.
/globalnav/footer/?fb=trueSubdomain No Text
https://www.toronto.ca/Anchor Back to Top
/globalnav/iwantto/Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.toronto.ca/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time is excellent with 0.32 seconds.
The file size of the HTML document is fine (40 kB).

HTTP Response Header

NameValue
serverCloudFront
content-typetext/html; charset=UTF-8
dateMon, 21 Jul 2025 12:32:24 GMT
link<https://www.toronto.ca/wp-json/>; rel="https://api.w.org/", <https://www.toronto.ca/wp-json/wp/v2/pages/52>; rel="alternate"; title="JSON"; type="application/json", <https://www.toronto.ca/>; rel=shortlink
cache-controls-maxage=87832, max-age=300
x-cacheHit from cloudfront
via1.1 ff574190206d8389868fcb11852be5fc.cloudfront.net (CloudFront)
x-amz-cf-popFRA60-P11
alt-svch3=":443"; ma=86400
x-amz-cf-idjARRyQB7Luli0KODzK7tPa1L3-GTyattzvthEUYWl6vPxgdLEogrNw==
age1463
x-xss-protection1; mode=block
x-frame-optionsSAMEORIGIN
x-content-type-optionsnosniff
strict-transport-securitymax-age=31536000; includeSubDomains
content-security-policy-report-onlyscript-src 'unsafe-inline' 'unsafe-eval' blob: https:; object-src 'none'; base-uri 'none';
x-custom-cot-infocot_20250211_1210
x-permitted-cross-domain-policiesnone
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 2,198 referring domains.
This page has 1,171,567 backlinks.
This page has backlinks from 1,582 different ip addresses.

Robots.txt

User-agent: *
Disallow: /wp-admin/
Disallow: readme.html
Disallow: license.txt
Disallow: /wp-admin/admin-ajax.php

#
#legacy
Disallow: /legdocs/2002/agendas/council/cc021029/ny11rpt/cl005.pdf
Disallow: /legdocs/mmis/2009/sv/bgrd/
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Sitemap: https://www.toronto.ca/sitemap.xml

Search preview

www.toronto.ca
City of Toronto
The official website for the City of Toronto. Toronto is Canada's largest city, the fourth largest in North America, and home to a diverse population of more than three million people.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Toronto89%Check
City Toronto82%Check
City75%Check
People52%Check
Tax40%Check
Cycling40%Check
Safely40%Check
Relief40%Check
New40%Check
CampTO40%Check

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