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Poetryfashion.co.uk - SEO Checker

Overview of the SEO Check

Meta information

82%

Page quality

65%

Page structure

91%

Link structure

77%

Server

80%

External factors

SEO Score

SEO Score Widget

Response time

0.83 s

File size

39.50 kB

Words

396

Media files

Number of links

40 internal / 24 external

Task list of SEO Improvements 4 Tasks

Remove conflicting character encoding information in the HTML code and the HTTP header.Very important!
The page title should be better suited to the content of the page.Important!
Remove duplicate heading texts.Important!
Improve the page response time.Tip!

Meta specifications 82% achieved

Title

(Critically important)

Poetry - Women's Fashion - Spring Summer 25 Collection

The length of the page title is perfect. (515 pixels out of 580 max pixel length)

There are no duplicate words in the title

Meta Title

Meta description

(Critically important)

Beautifully designed women's spring summer clothing. Find perfect pieces to slot into your wardrobe each season. Shop online or from our catalogue.

The length of the meta description is perfect. (918 pixels out of 1000 max pixel length)

Meta Description

Crawlability

(Critically important)

There are no problems in accessing the website.

Search Engine Crawlers

Canonical URL

(Important)

https://www.poetryfashion.co.uk/

The specified canonical link points to a different page.

Canonical Tag

Language

(Somewhat important)

Language detected in text: en

Language defined in HTML: en-gb

Server location: United States of America

The following language is defined by HTML: en-gb

Declaring language in HTML

Alternate/Hreflang Links

(Somewhat important)

There are no alternate links specified on this page.

Hreflang

Other meta tags

(Somewhat important)

There is no rel next meta tag on this page.

There is no rel prev meta tag on this page.

Meta Tags

Domain

(Somewhat important)

The domain is no subdomain.

The domain length is good.

The domain does not contain non-latin characters.

Domain for SEO

Page URL

(Somewhat important)

There should not be dynamic parameters in the URL.

No session ID was found in the URL.

The URL does not have too many subdirectories.

SEO-friendly URLs

Charset encoding

(Somewhat important)

HTTP-Header Content-Type: iso-8859-1

Meta Charset Attribut: utf-8

The specified character encodings are different.

Character Encoding

Doctype

(Nice to have)

The doctype HTML 5 is set correctly.

The doctype is placed at first in the HTML code.

HTML Doctype

Favicon

(Nice to have)

The favicon is linked correctly.

Favicon

Meta tags

Name	Value
description	Beautifully designed women's spring summer clothing. Find perfect pieces to slot into your wardrobe each season. Shop online or from our catalogue.
viewport	width=device-width, initial-scale=1.0, maximum-scale=5.0, user-scalable=yes
msapplication-TileColor	#ffffff
msCommercePreventTagging	true
theme-color	#ffffff
lang	en-gb
charset	utf-8

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Page quality 65% achieved

Content

(Critically important)

Some words from the page title are not used within the pages content

There are only 396 words on this page. Good pages should have about 800 words of useful content.

The average number of words per sentence of 7.57 words is low.

31.6% of the text are stop words.

Words from the H1 heading are used in the page content.

The page contains a listing, which indicates a good text layout.

4 paragraphs were found on this page.

No placeholders texts or images were found.

There are no duplicates on the site.

Content is King

Frames

(Critically important)

This page does not use a frameset.

Frames and framesets

Mobile optimization

(Somewhat important)

A viewport "width=device-width, initial-scale=1.0, maximum-scale=5.0, user-scalable=yes" is provided.

At least one Apple touch icon is specified.

Mobile Optimization

Bold and strong tags

(Somewhat important)

The usage of strong and bold tags is perfect. We recommend the use of up to 8 tags for this page.

Strong and Bold Tags

Image SEO

(Somewhat important)

Alt text (alternative text) is correctly used on all found images.

Image SEO

This page is optimized perfectly for social networks.

Social Sharing

Additional markup

(Nice to have)

No additional page markup was found.

HTTPS

(Somewhat important)

This website uses HTTPS to protect privacy and integrity of the exchanged data.

All included files are also transferred via HTTPS.

HTTPS

Media list

URL	Alt attribute	Title
.../poetry/common/chevron-left-black@2x.png	left arrow
...poetry/common/chevron-right-black@2x.png	right arrow
data:[...] Base64	Story No 1 - Zephyr
data:[...] Base64	Story No 1 - Zephyr
data:[...] Base64	Story No 2 - Levant
data:[...] Base64	Your Next Summer Accessories
data:[...] Base64	Story No 3 - Sirocco
data:[...] Base64	Story No 4 - Etesian
data:[...] Base64	Story No 4 - Etesian
data:[...] Base64	99% Natural Fibres
...b/images/poetry/common/menu-close@2x.png	menu close

Video URL	Width	Height
...t/live/frontpages/CM308/1c@2x.mp4?fm=mp4	100%	100%
...ve/frontpages/CM308/mob/2c@2x.mp4?fm=mp4	100%	100%

Page structure 91% achieved

H1 heading

(Critically important)

HIGH SUMMER 2025 NEW COLLECTION

The H1 heading is perfect.

H1-H6 headings

Headings

(Important)

Some headings occur twice on the page.

H1-H6 headings

Heading structure

Heading level	Content
H1	HIGH SUMMER 2025 NEW COLLECTION
H2	STORY No1 ZEPHYR
H2	STORY No2 LEVANT
H2	YOUR NEXT SUMMER ACCESSORIES
H2	YOUR NEXT SUMMER ACCESSORIES Duplicate text
H2	STORY No3 SIROCCO
H2	STORY No4 ETESIAN
H2	STORY No4 ETESIAN Duplicate text
H2	99% Natural Fibres On a Mission to 100%
H2	Bag (0 items)
H2	Herzlich Willkommen!
H3	Customer Service
H3	Find out more about us
H3	Visit Us
H3	Be the first to know
H3	See you soon!

Link structure 77% achieved

Internal links

(Important)

Some internal link anchor texts are too long.

Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.

Some anchor texts are used more than once.

1 links don't have an anchor text.

The number of internal links is ok.

Internal Linking

External links

(Nice to have)

There are 24 external links on this page.

External Links

Found links on this page

Link	Attributes	Anchor text
https://help.poetryfashion.inf...	External Subdomain	Order by 8pm for next day delivery
https://www.poetryfashion.co.uk/		No Text
/csp/secure/smp/web/acclogin.c...	Subdomain	Track my orders
/csp/secure/smp/web/acclogin.c...	Subdomain	My address book
/csp/secure/smp/web/acclogin.c...	Subdomain	My account details
/csp/secure/smp/web/acclogin.c...	Subdomain	By appointment
https://help.poetryfashion.inf...	External Subdomain	Can we help?
/csp/secure/smp/web/acclogin.csp	Subdomain	Sign in or register
/category-POEKE/sweaters/index...		Sweaters
/category-POEKC/cardigans/inde...		Cardigans
/category-POETT/tshirts-tops/i...		T-shirts & Tops
/category-POEST/shirt-tunics/i...		Shirt & Tunics
/category-POEJC/jackets-coats/...		Jackets & Coats
/category-POEDS/dresses-skirts...		Dresses & Skirts
/category-POETJ/trousers-short...		Trousers & Shorts
/category-POENW/nightwear/inde...		Nightwear
/category-POEFT/footwear/index...		Footwear
/category-POEAC/accessories/in...		Accessories
/category-POEJW/jewellery/inde...		Jewellery
/category-POEBW/swimwear/index...		Swimwear
/summer-stories.htm		Summer Stories
/category-POECA/cashmere-colle...		Cashmere Collection
/shop-by-fabric.htm		Shop by Fabric
/gift-cards.htm		Gift Cards
/csp/secure/smp/web/crgetstart...	Subdomain	By Appointment
/summer-stories.htm		Your browser does not support embedded videos! Your browser does not support embedded videos! HIGH SUMMER 2025 NEW COLLECTION Shop the collection
/summer-stories.htm		DISCOVER THE NEW HIGH SUMMER 2025 STORIES
/summer-stories.htm	Text duplicate	DISCOVER THE NEW HIGH SUMMER 2025 STORIES
/category-POEMA/zephyr.htm		IMG-ALT Story No 1 - Zephyr
/category-POEMA/zephyr.htm		STORY No1 ZEPHYR Shop the story IMG-ALT Story No 1 - Zephyr
/category-POELC/levant.htm		STORY No2 LEVANT Shop the story IMG-ALT Story No 2 - Levant
/category-POEAC/accessories.htm		YOUR NEXT SUMMER ACCESSORIES YOUR NEXT SUMMER ACCESSORIES
/category-POEAC/accessories.htm		IMG-ALT Your Next Summer Accessories
/category-POELP/sirocco.htm		STORY No3 SIROCCO Shop the story IMG-ALT Story No 3 - Sirocco
/category-POENT/etesian.htm		STORY No4 ETESIAN Shop the story IMG-ALT Story No 4 - Etesian
/category-POENT/etesian.htm	Text duplicate	STORY No4 ETESIAN Shop the story IMG-ALT Story No 4 - Etesian
/shop-by-fabric.htm		99% Natural Fibres On a Mission to 100% At Poetry, sustainability isn't a trend, it's our purpose. Wear the change IMG-ALT 99% Natural Fibres
https://help.poetryfashion.inf...	External Subdomain	Contact us
https://help.poetryfashion.inf...	External Subdomain	Delivery
https://help.poetryfashion.inf...	External Subdomain	Returns
https://help.poetryfashion.inf...	External Subdomain	International orders
https://help.poetryfashion.inf...	External Subdomain	Size guide
/cookie-declaration.htm		Cookies
https://help.poetryfashion.inf...	External Subdomain Text duplicate	Can we help?
/gift-cards.htm	Text duplicate	Gift Cards
https://help.poetryfashion.inf...	External Subdomain	Our Story
https://help.poetryfashion.inf...	External Subdomain	Our Suppliers
https://help.poetryfashion.inf...	External Subdomain	Our Materials
https://help.poetryfashion.inf...	External Subdomain	Our Environment
https://help.poetryfashion.inf...	External Subdomain	Our World
https://help.poetryfashion.inf...	External Subdomain	Our Stores
/csp/secure/smp/web/crgetstart...	Subdomain Text duplicate	By Appointment
/request-catalogue.htm		Request
https://www.facebook.com/poetr...	New window External Subdomain	No Text
https://www.pinterest.co.uk/po...	New window External Subdomain	No Text
https://www.instagram.com/poet...	New window External Subdomain	No Text
https://help.poetryfashion.inf...	External Subdomain	Legals & Privacy Policy
https://help.poetryfashion.inf...	External Subdomain	OUR LONDON STORES
/csp/secure/smp/web/acclogin.csp	Subdomain	My Account
https://help.poetryfashion.inf...	External Subdomain Text duplicate	Size guide
https://help.poetryfashion.inf...	External Subdomain Text duplicate	Can we help?
https://www.facebook.com/poetr...	New window External Subdomain	No Text
https://www.pinterest.co.uk/po...	New window External Subdomain	No Text
https://www.instagram.com/poet...	New window External Subdomain	No Text

Server configuration 80% achieved

HTTP redirects

(Critically important)

This page redirects to "https://www.poetryfashion.co.uk/?geoPopup=1"

WWW Redirect

HTTP header

(Important)

No X-Powered HTTP header is sent.

The web server transmits the web page (HTML) in compressed form.

HTTP headers

Performance

(Somewhat important)

The page response time of 0.83 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.

The file size of the HTML document is fine (40 kB).

Page Speed

HTTP Response Header

Name	Value
date	Thu, 29 May 2025 12:01:11 GMT
content-type	text/html; charset=ISO-8859-1
set-cookie	117 Characters
cache-control	no-cache
content-security-policy	frame-ancestors 'self'
expires	Thu, 29 Oct 1998 17:04:19 GMT
pragma	no-cache
strict-transport-security	max-age=63072000;
x-content-type-options	nosniff
x-frame-options	SAMEORIGIN
x-xss-protection	1
cf-cache-status	DYNAMIC
vary	accept-encoding
server-timing	cfCacheStatus;desc="DYNAMIC"
server	cloudflare
cf-ray	9475d5ec3fe1c9c2-CDG
content-encoding	br
statuscode	200
http_version	HTTP/2

External factors 3% achieved

Backlinks

(Critically important)

This page has only a few links from other websites.

This page only has backlinks from 1 referring domains.

This page only has 2 backlinks.

This page only has few backlinks from 1 different ip addresses.

Backlinks

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /email-newsletter.htm
Disallow: /request-catalogue.htm
Disallow: /vieword.csp
Disallow: /view.csp
Disallow: /save.csp
Disallow: /emailfriend.csp
Disallow: /emailfriend/
Disallow: /ajax*
Disallow: /csp/secure/
Disallow: /csp/

User-agent: bingbot
Crawl-delay: 1

User-agent: Pinterestbot
Crawl-delay: 1

User-agent: AhrefsBot
Crawl-delay: 10

User-agent: AhrefsSiteAudit
Crawl-delay: 10

User-agent: MJ12bot
Crawl-Delay: 10

User-agent: Nutch
Disallow: /

User-agent: Googlebot
Disallow:

User-agent: Googlebot-image
Disallow:

Similar sites

Search preview

www.poetryfashion.co.uk

Poetry - Women's Fashion - Spring Summer 25 Collection

Beautifully designed women's spring summer clothing. Find perfect pieces to slot into your wardrobe each season. Shop online or from our catalogue.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

Keyword	Result	Recheck
Summer	78%	Check
Collection	61%	Check
HIGH SUMMER 2025	60%	Check
Poetry	54%	Check
Spring Summer 25 Collection	54%	Check
Spring Summer	52%	Check
NEW	50%	Check
HIGH	50%	Check
Find	50%	Check
Shop	46%	Check
Sign	46%	Check
beautiful	46%	Check
STORY	44%	Check
Accessories	44%	Check
ETESIAN	44%	Check
No4	43%	Check
Sign up	43%	Check
ZEPHYR	40%	Check
LEVANT	40%	Check
SIROCCO	40%	Check
Natural	40%	Check
Fibres	40%	Check
Bag	38%	Check
first	38%	Check
No1	38%	Check

Show more keywords and terms

Automatically check poetryfashion.co.uk including all subpages at once!

Check 300+ SEO parameters on every page of your website
Easy troubleshooting with optimization suggestions
Automated check for keyword optimization

Try for free
Guaranteed free of charge during trial period.

Poetryfashion.co.uk - SEO Checker

Task list of SEO Improvements 4 Tasks

Meta specifications 82% achieved

(Critically important)

(Critically important)

(Critically important)

(Important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Nice to have)

(Nice to have)

Meta tags

Automatically check poetryfashion.co.uk including all subpages at once!

Page quality 65% achieved

(Critically important)

(Critically important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Nice to have)

(Nice to have)

(Somewhat important)

Media list

Page structure 91% achieved

(Critically important)

(Important)

Heading structure

Link structure 77% achieved

(Important)

(Nice to have)

Found links on this page

Server configuration 80% achieved

(Critically important)

(Important)

(Somewhat important)

HTTP Response Header

External factors 3% achieved

(Critically important)

Links from Wikipedia

Robots.txt

Similar sites

Search preview

Most important keywords

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