Londonwaitingroom.nhs.uk - SEO Checker

Overview of the SEO Check
Meta information
88% 
Page quality
93% 
Page structure
71% 
Link structure
25% 
Server
82% 
External factors
45% 
SEO Score
Response time
0.77 s
File size
238.50 kB
Words
1529
Media files
34
Number of links
160 internal / 12 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Welcome to the Waiting Room
The title contains the word Welcome to! More content should be covered in the title.
There are no duplicate words in the title
Meta description
(Critically important)
Waiting Room is a website to help everyone understand the help and support options for mental health and wellbeing.
The length of the meta description is perfect. (721 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://londonwaitingroom.nhs.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionWaiting Room is a website to help everyone understand the help and support options for mental health and wellbeing.
robotsindex, follow
google-site-verificationI6prpcODyyjLYn7XKHYlRpPmryIgnD7souzcfL1VDUY
theme-color#f4f4f4
GeneratorDrupal 10 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1, viewport-fit=cover
designerhttps://www.ctidigital.com
msapplication-TileColor#f4f4f4
msapplication-TileImage/themes/custom/rutherford/dist/img/favicons/mstile-144x144.png?tmh985
msapplication-config/themes/custom/rutherford/dist/img/favicons/browserconfig.xml?tmh985
pin:mediahttps://londonwaitingroom.nhs.uk/sites/default/files/styles/open_graph_image/public/2024-06/Logo%20for%20Spotlight_1.png?h=94b28deb&itok=rSHGYCXu
pin:urlhttps://londonwaitingroom.nhs.uk/welcome-waiting-room
pin:descriptionExplore wellbeing options across London for children, young people, adults, families, and professionals.
langen
twitter:cardsummary
twitter:descriptionExplore wellbeing options across London for children, young people, adults, families, and professionals.
twitter:titleWelcome to the Waiting Room
twitter:image:altWaiting Room Favicon
twitter:imagehttps://londonwaitingroom.nhs.uk/sites/default/files/styles/twitter_card_image/public/2024-06/Logo%20for%20Spotlight_1.png?h=94b28deb&itok=JMRQ5kbu
og:site_nameWaiting Room
og:urlhttps://londonwaitingroom.nhs.uk/welcome-waiting-room
og:titleWelcome to the Waiting Room
og:descriptionExplore wellbeing options across London for children, young people, adults, families, and professionals.
og:imagehttps://londonwaitingroom.nhs.uk/sites/default/files/styles/open_graph_image/public/2024-06/Logo%20for%20Spotlight_1.png?h=94b28deb&itok=rSHGYCXu
og:image:secure_urlhttps://londonwaitingroom.nhs.uk/sites/default/files/styles/open_graph_image/public/2024-06/Logo%20for%20Spotlight_1.png?h=94b28deb&itok=rSHGYCXu
og:image:width1200
og:image:height630
og:updated_time2026-10-19T11:06:27+01:00
og:image:altWaiting Room Favicon
og:localeen
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 1529 words. That's ok.
31.5% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
37 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 20.57 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1, viewport-fit=cover" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 31 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...custom/rutherford/images/logo.svg?tmh985Logo
...tom/rutherford/images/favicon.svg?tmh985Logo
...-10/general.png?h=e40c4353&itok=vjN7P-YmA hand holding a phone and using Waiting Room resources
...-10/general.png?h=e40c4353&itok=vjN7P-YmA hand holding a phone and using Waiting Room resources
... up a phone.jpg?h=51a72048&itok=CIUYH29gPerson picking up a phone
... up a phone.jpg?h=51a72048&itok=CIUYH29gPerson picking up a phone
...stom/rutherford/images/search/clouds.svgNo alt attribute provided
data:[...] Base64A library of Waiting Room resources
data:[...] Base64A man using Waiting Room on his laptop
data:[...] Base64Three mobile phones depicting Waiting Room features
data:[...] Base64CAAS logo
data:[...] Base6456 Dean Street logo
data:[...] Base64St Luke's Community Centre logo
data:[...] Base64Octopus Communities logo
data:[...] Base64ADDISS logo
data:[...] Base64IMECE Women's Centre logo
data:[...] Base64NAZ logo
data:[...] Base64OCD Action logo
data:[...] Base64likewise logo
data:[...] Base64NCL Carers Support Project logo
data:[...] Base64SEN with Elena logo
data:[...] Base64Respect logo
data:[...] Base64Spectra logo
data:[...] Base64Local Motion logo
data:[...] Base64Culpeper Community Garden logo
data:[...] Base64AtaLoss logo
data:[...] Base64get involved image
data:[...] Base64Person holding paper dolls
data:[...] Base64A group of professionals looking at a laptop
...4/Partner Logo NCL ICB.png?itok=HohfRjWONorth Central London Integrated Care Board logo
...6-04/Partner Logo NLFT.png?itok=d2mUmlH7North London NHS Foundation Trust logo
...rtner Logo Whittington.png?itok=Wv2Dj2EsWhittington Health NHS Trust logo
...6-04/Partner Logo CNWL.png?itok=sWZkkAokCentral and North West London NHS Foundation Trust logo
...6-04/Partner Logo RF 2.png?itok=AzsZM4dkRoyal Free London NHS Foundation Trust logo

Page structure

H1 heading
(Critically important)
Find trusted support
The H1 heading is perfect.
Headings
(Important)
There are 39 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Find trusted support
H2 Welcome to the Waiting Room
H2 We’d Love to Hear from You
H2 User Survey
H2 We are here for you
H2 This week's top 4 resources
H2 How we work
H2 Frequently asked questions
H2 Our Partners
H2 Join Our Community
H3 📢 Our New User Experience Survey!
H3 Trusted Library of Resources
H3 Your Wellbeing Toolkit
H3 Training and Support
H3 What is Waiting Room?
H3 Who is Waiting Room for?
H3 Do I need to be waiting to access mental health support to use the platform?
H3 Are the Waiting Room resources free?
H3 How can I find support?
H3 Why should I make an account on Waiting Room?
H4 Centre for ADHD and Autism Support
H4 56 Dean Street
H4 St Luke's Community Centre
H4 Octopus Communities
H4 ADDISS
H4 IMECE Women's Centre
H4 NAZ
H4 OCD Action
H4 Likewise
H4 North Central London Carers Support Project
H4 SEN With Elena
H4 Respect - Men's Advice Line
H4 Spectra
H4 Local Motion Enfield
H4 Culpeper Community Garden
H4 AtaLoss
H4 Get Involved
H4 Care Quality Commission
H4 Keeping the Website Safe
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
2 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 12 external links on this page.
LinkAttributesAnchor text
https://londonwaitingroom.nhs.uk/Anchor Skip page header and navigation
https://www.google.co.uk/External Subdomain Leave
https://londonwaitingroom.nhs.uk/IMG-ALT Logo
/searchSearch support
/north-central-london-crisis-s...Urgent help
/user/loginLogin
/create-accountCreate an Account
/newsletterNewsletter
/waiting-room-collectionsOur Collections
/researchOur Research
/how-to-use-waiting-roomHow To Use Waiting Room
/get-involvedGet Involved
/trainingTraining for Professionals
/waiting-room-teamMeet the Team
/contact-usContact Us
/crisis-and-emergency-supportCrisis and Emergency Support
/education-and-learningEducation and Learning
/family-and-relationshipsFamily and Relationships
/life-stagesLife Stages
/mental-and-emotional-healthMental and Emotional Health
/outcome-measuresOutcome Measures
/personal-development-and-growthPersonal Development and Growth
/physical-health-and-wellnessPhysical Health and Wellness
/social-and-cultural-issuesSocial and Cultural Issues
/therapeutic-approachesTherapeutic Approaches
/therapeutic-disciplinesTherapeutic Disciplines
/create-accountText duplicate Create an Account
/newsletterText duplicate Newsletter
/waiting-room-collectionsText duplicate Our Collections
/researchText duplicate Our Research
/how-to-use-waiting-roomText duplicate How To Use Waiting Room
/get-involvedText duplicate Get Involved
/trainingText duplicate Training for Professionals
/waiting-room-teamText duplicate Meet the Team
/contact-usText duplicate Contact Us
/crisis-and-emergency-supportText duplicate Crisis and Emergency Support
/education-and-learningText duplicate Education and Learning
/family-and-relationshipsText duplicate Family and Relationships
/life-stagesText duplicate Life Stages
/mental-and-emotional-healthText duplicate Mental and Emotional Health
/outcome-measuresText duplicate Outcome Measures
/personal-development-and-growthText duplicate Personal Development and Growth
/physical-health-and-wellnessText duplicate Physical Health and Wellness
/social-and-cultural-issuesText duplicate Social and Cultural Issues
/therapeutic-approachesText duplicate Therapeutic Approaches
/therapeutic-disciplinesText duplicate Therapeutic Disciplines
https://www.nclwaitingroom.nhs...External Subdomain Create account
/how-to-use-waiting-roomHow to use the site
/contact-usContact us
/search?query=SleepSleep
/search?query=AutismAutism
/search?query=AnxietyAnxiety
/search?query=TraumaTrauma
https://forms.cloud.microsoft/...External Subdomain Complete survey
/trusted-libraryTrusted Library of Resources
IMG-ALT A library of Waiting Room resources
/personal-toolkitYour Wellbeing Toolkit
IMG-ALT A man using Waiting Room on his laptop
/training-supportTraining and Support
IMG-ALT Three mobile phones depicting Waiting Room features
/centre-adhd-and-autism-supportIMG-ALT CAAS logo
/centre-adhd-and-autism-supportCentre for ADHD and Autism Support
/search?f[0]=topic:1446ADHD
/search?f[0]=topic:144Text duplicate Autism
/56-dean-streetIMG-ALT 56 Dean Street logo
/56-dean-street56 Dean Street
/search?f[0]=topic:1278LGBTQ+
/search?f[0]=topic:259Sexual Health
/st-lukes-community-centreIMG-ALT St Luke's Community Centre logo
/st-lukes-community-centreSt Luke's Community Centre
/search?f[0]=topic:1287Employment
/search?f[0]=topic:224Creativity
/search?f[0]=topic:230Physical Activity
/octopus-communitiesIMG-ALT Octopus Communities logo
/octopus-communitiesOctopus Communities
/search?f[0]=topic:289Peer Support
/search?f[0]=topic:1275Resilience
/search?f[0]=topic:230Text duplicate Physical Activity
/addissIMG-ALT ADDISS logo
/addissADDISS
/search?f[0]=topic:1446Text duplicate ADHD
/search?f[0]=topic:237Parenting
/search?f[0]=topic:710Support Groups
/imece-womens-centreIMG-ALT IMECE Women's Centre logo
/imece-womens-centreIMECE Women's Centre
/search?f[0]=topic:350Advocacy
/search?f[0]=topic:1402Abuse
/search?f[0]=topic:1290Talking Therapies
/nazIMG-ALT NAZ logo
/nazNAZ
/search?f[0]=topic:1278Text duplicate LGBTQ+
/search?f[0]=topic:259Text duplicate Sexual Health
/search?f[0]=topic:1290Text duplicate Talking Therapies
/ocd-actionIMG-ALT OCD Action logo
/ocd-actionOCD Action
/search?f[0]=topic:246OCD
/search?f[0]=topic:710Text duplicate Support Groups
/likewiseIMG-ALT likewise logo
/likewiseLikewise
/search?f[0]=topic:224Text duplicate Creativity
/search?f[0]=topic:1290Text duplicate Talking Therapies
/search?f[0]=topic:382Social Prescribing
/ncl-carers-support-projectIMG-ALT NCL Carers Support Project logo
/ncl-carers-support-projectNorth Central London Carers Support Project
/search?f[0]=topic:1265Being a Carer
/search?f[0]=topic:275Family Support
/search?f[0]=topic:1403Training
/sen-elenaIMG-ALT SEN with Elena logo
/sen-elenaSEN With Elena
/search?f[0]=topic:296SEND
/search?f[0]=topic:237Text duplicate Parenting
/search?f[0]=topic:710Text duplicate Support Groups
/respect-mens-advice-lineIMG-ALT Respect logo
/respect-mens-advice-lineRespect - Men's Advice Line
/search?f[0]=topic:1402Text duplicate Abuse
/search?f[0]=topic:927Advice
/search?f[0]=topic:258Text duplicate Trauma
/spectraIMG-ALT Spectra logo
/spectraSpectra
/search?f[0]=topic:1278Text duplicate LGBTQ+
/search?f[0]=topic:259Text duplicate Sexual Health
/search?f[0]=topic:710Text duplicate Support Groups
/local-motion-enfieldIMG-ALT Local Motion logo
/local-motion-enfieldLocal Motion Enfield
/search?f[0]=topic:350Text duplicate Advocacy
/search?f[0]=topic:253Social Justice
/culpeper-community-gardenIMG-ALT Culpeper Community Garden logo
/culpeper-community-gardenCulpeper Community Garden
/search?f[0]=topic:241Volunteering
/search?f[0]=topic:227Friendships
/search?f[0]=topic:230Text duplicate Physical Activity
/atalossIMG-ALT AtaLoss logo
/atalossAtaLoss
/search?f[0]=topic:201Grief & Loss
/search?f[0]=topic:275Text duplicate Family Support
/search?f[0]=topic:1403Text duplicate Training
/get-involvedText duplicate Get Involved
/cqc-complianceCare Quality Commission
/safetyKeeping the Website Safe
https://londonwaitingroom.nhs.uk/Anchor What is Waiting Room?
https://londonwaitingroom.nhs.uk/Anchor Who is Waiting Room for?
https://londonwaitingroom.nhs.uk/Anchor Do I need to be waiting to access mental health support to use the platform?
https://londonwaitingroom.nhs.uk/Anchor Are the Waiting Room resources free?
https://londonwaitingroom.nhs.uk/Anchor How can I find support?
/registrationregister for an account
/create-accountCreate An Account
/searchTrusted Library
/wellbeing-advisory-serviceWellbeing Advisory Service
/get-started-waiting-roomGet Started
https://londonwaitingroom.nhs.uk/Anchor Why should I make an account on Waiting Room?
/create-accountcreating an account
https://nclhealthandcare.org.uk/External IMG-ALT North Central London Integrated Care Board logo
https://www.northlondonmentalh...External Subdomain IMG-ALT North London NHS Foundation Trust logo
https://www.whittington.nhs.uk/External Subdomain IMG-ALT Whittington Health NHS Trust logo
https://www.cnwl.nhs.uk/External Subdomain IMG-ALT Central and North West London NHS Foundation Trust logo
https://www.royalfree.nhs.uk/External Subdomain IMG-ALT Royal Free London NHS Foundation Trust logo
/audience-pickerNew window What's this used for?
A-TITLE What's this used for?
/newsletterSign up
https://www.linkedin.com/compa...New window External Subdomain No Text
/contact-usNew window No Text
https://www.nclwaitingroom.nhs...External Subdomain Meet the team
/contact-usText duplicate Contact us
/our-missionOur mission
/get-involvedGet involved
/equity-diversity-and-inclusio...EDI statement
/accessibilityAccessibility
/business-developmentPartnerships
/complaints-and-feedback-policyFeedback
https://tavistockandportman.nh...External Safeguarding policy
/copyright-statementCopyright
/privacy-policyPrivacy policy
/end-user-license-agreementTerms of use
https://www.linkedin.com/compa...New window External Subdomain No Text
/contact-usNew window No Text
/user/loginlog in

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://londonwaitingroom.nhs.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.77 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (239 kB).

HTTP Response Header

NameValue
dateSun, 25 Oct 2026 21:06:16 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
cache-controlno-cache
x-drupal-dynamic-cacheUNCACHEABLE (response policy)
link<https://londonwaitingroom.nhs.uk/themes/custom/rutherford/dist/img/sprite/sprite.svg?%3Fv=>; rel="preload"; as="image"; type="image/svg+xml"
content-languageen
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
expiresThu, 01 Jan 1970 00:00:01 GMT
strict-transport-securitymax-age=31536000; includeSubDomains
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This page has only a few links from other websites.
This page only has backlinks from 15 referring domains.
This page only has 25 backlinks.
This page only has few backlinks from 15 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register/
Disallow: /user/password/
Disallow: /user/login/
Disallow: /user/logout/
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password/
Disallow: /index.php/user/register/
Disallow: /index.php/user/login/
Disallow: /index.php/user/logout/
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password/
Disallow: /index.php/user/register/
Disallow: /index.php/user/login/
Disallow: /index.php/user/logout/
# Paths (clean URLs) no slashes
Disallow: /admin
Disallow: /comment/reply
Disallow: /filter/tips
Disallow: /node/add
Disallow: /search
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /search/map
# Paths (no clean URLs) no slashes
Disallow: /index.php/admin
Disallow: /index.php/comment/reply
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add
Disallow: /index.php/search
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /index.php/search/map
# CTI-specific
Disallow: /themes/custom/rutherford/pattern-lab

Search preview

londonwaitingroom.nhs.uk
Welcome to the Waiting Room
Waiting Room is a website to help everyone understand the help and support options for mental health and wellbeing.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Waiting84%Check
Room84%Check
Waiting Room84%Check
Welcome Waiting Room75%Check
Waiting Room website75%Check
support74%Check
Health Support67%Check
find support66%Check
Mental Health Support63%Check
Training Support61%Check

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