Visitlondon.com - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
83% 
Page structure
55% 
Link structure
67% 
Server
86% 
External factors
100% 
SEO Score
Response time
1.09 s
File size
125.80 kB
Words
1833
Media files
72
Number of links
165 internal / 19 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Visit London - We are London's Official Visitor Guide
The length of the page title is perfect. (467 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Discover your ultimate guide to London. From the best activities in the city to top restaurants, bars and hotels, explore what's on in London today.
The length of the meta description is perfect. (889 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.visitlondon.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Canada
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width,initial-scale=1
referrerunsafe-URL
descriptionDiscover your ultimate guide to London. From the best activities in the city to top restaurants, bars and hotels, explore what's on in London today.
application-namevisitlondon.com
msapplication-TileColor#e0001b
theme-color#e0001b
msapplication-TileImagehttps://cdn.londonandpartners.com/webui/visit/favicons/mstile-144x144.png
msapplication-confighttps://cdn.londonandpartners.com/webui/visit/favicons/browserconfig.xml
msvalidate.0147374E62EEE1638CC985E83EDF4C07ED
yandex-verification24ff0d8984a81c54
p:domain_verify6415ae43230556959b924dcbcc8090c3
VIcurrentDateTime638891320453956273
VirtualFolder/
langen
twitter:cardsummary
twitter:site@visitlondon
fb:pages98963290676
og:urlhttps://www.visitlondon.com
og:descriptionDiscover your ultimate guide to London. From the best activities in the city to top restaurants, bars and hotels, explore what's on in London today.
og:typewebsite
og:titleVisit London - We are London's Official Visitor Guide
og:site_namevisitlondon.com
Content-Typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
These Typos were found:
  • accessable => accessible
This page contains 1833 words. That's ok.
32.6% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
17 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 15.92 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width,initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Empty bold or strong tags were found on this page.
Image SEO
(Somewhat important)
49 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...00&hash=E5BAE754E72DDA45F26625BAA7BE6678The London skyline at sunrise with views of Tower Bridge, the Shard and the skyscrapers in the City of London.
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...5a&hash=DCCCFDC2604C43328B6E881F55E1DD0FTwo yoeman warders dress in red and gold tunics with a black hat stand in front of the tower of london.
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...93&hash=9AC3BDC2FC51E151C5C752C6DCD7AB2FTwo young children looking out at of the London Eye with the Houses of Parliament in the backdrop.
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...42&hash=5686605285CB1A63CCBFB05A03BB0F43Sweeping view of the front of St Paul's Cathedral with a blue sky in the background.
...f7&hash=CF11792FF6286D95F023E349CB78336BTwo people take a selfie next to London bridge on a City Cruises river thames boat tour.
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...97&hash=B781E9C6A9335C1619435F2F8247B0CCLeeds Castle on a clear day with blue sky and green grass in foreground.
...34&hash=2DA3A8F622D01B7A916381552A5EC126Myles Frost in the role of Michael Jackson is dancing on stage while wearing a black and white suit and the iconic hat.
...40&hash=4043E6AFC297F802C6F21DF65748D959Poster advertising the Disney musical The Lion King, with the actor portraying Simba standing on the left, wearing a carved wooden lion's head.
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...9d&hash=BB6F1D92A74C654F88ED46025F2A1036The actress playing Matilda stands at the centre of the stage, wearing a light blue dress, while other children sit around a table with balloons and a tablecloth that spells out "BIRTHDAY" in bright, bold red letters.
...5f&hash=A9BA69E487A47BA984D71D780EADF568Poster advertising the upcoming Mischief production The Comedy About Spies, showing the cast in spy outfits and looking confused.
...73&hash=A3A6B493EB91BDA9A45003C43628C022Official poster of the award-winning musical Mamma Mia! showing a woman wearing a white dress and holding flowers.
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...a6&hash=8B42EC1430C317DA35099F319B415B03Marty McFly and Doc Brown stand next to their time-travelling DeLorean car as lightning flashes around them.
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...09&hash=191687C18CF3F0D7FE70DDF9D1CD8300tiered-stage with actors and actresses cheering and waving flags, confetti falling down and bold light-up letters at the back of the stage spelling EVITA
...9f&hash=F75C2620804502E23EAC80F4CBE0DBA2 A man wearing long blue and brown trousers in a military style is holding a bottle and is surrounded by other members of the cast of Les Misérables.
...osh_88f258081c4e17e8e2725d7e393adc1e.jpgNo alt attribute provided
...f3&hash=8514DF5F0CB117ED478F44C650CC15DCThe cast of The Book of Mormon smiling together in front of a background of an old cathedral.
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...74&hash=DBD8639AEF74932BF2006A424BEB3862No alt attribute provided
...37&hash=BFCC0698EA93CB70B6F4400D812CA724Woman taking a picture with the London Eye skyline.
...07&hash=0368F53987E19FD30B738FD6774CF686A large projection of a swimming T-Rex at Prehistoric Planet: Discovering Dinosaurs at Lightroom
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...41&hash=B7104A2CA9F171D724F794EA6C2AE409No alt attribute provided
...8f&hash=E6AE6323BA9975313B44A46ABC8A40E7No alt attribute provided
...d8&hash=FB30C46170609C10AA5BD2DB7A61577ENo alt attribute providedThe London Eye and the river Thames on a sunny day
...n_UK/tripadvisor_logo_132x24-11109-0.gifTripAdvisor
...ui/visit/images/accessable-logo-2024.pngAccessAble
...rs.com/webui/visit/images/footer-ltd.pngLondon Theatre Direct
...isit/images/footer-redletter-cropped.svgRed Letter Days
...ebui/visit/images/footer-goldentours.pngGolden Tours

Page structure

H1 heading
(Critically important)
Discover London
The H1 heading is too short (15 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.
There are 87 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Discover London
H2 London's Official Visitor Guide
H2 Must-sees
H2 Visiting London for the first time?
H2 Need some inspiration for what to do?
H2 Find the perfect Hilton hotel
H2 Explore London
H2 Top London tickets
H2 Attractions
H2 Best-selling London attraction tickets
H2 Tours
H2 Best-selling London sightseeing tours tickets
H2 Theatre
H2 Best-selling London theatre tickets
H2 What's coming up in London
H2 Things to do in summer
H2 London musicals
H2 Discover more with London videos
H2 Useful information
H2 Money-saving ideas
H2 What's on in London
H2 Go green in London: Tips for a sustainable stay
H2 Get exclusive offers and inspiration with the Visit London newsletter
H2 Affiliates and content partners
H3 Buckingham Palace
H3 The London Pass
H3 Hop-on hop-off Bus Tour
H3 Hamilton the Musical
H3 London theatre tickets
H3 London attractions
H3 London sightseeing
H3 Royal London
H3 Where to eat
H3 Visit London app
H3 The best musicals in London on now
H3 Best London tours and excursions
H3 Unmissable attractions in London
H3 101 things to do with kids
H3 The London Eye
H3 Tower of London
H3 Madame Tussauds
H3 Westminster Abbey
H3 St. Paul's Cathedral
H3 Tower Bridge
H3 The Total London Experience
H3 City Cruises 24-hour river pass
H3 Windsor Castle, Bath and Stonehenge tour
H3 Royal Walking Tour, Changing of the Guard
H3 Jack The Ripper Walking Tour
H3 Leeds Castle, Canterbury and Dover tour
H3 MJ the Musical
H3 The Lion King
H3 The Phantom of the Opera
H3 Matilda the Musical
H3 The Comedy About Spies
H3 Mamma Mia!
H3 Warner Bros. Studio Tour
H3 Afternoon tea cruise
H3 The Great Gatsby
H3 London by Night tour
H3 Back to the Future
H3 Wicked the Musical
H3 Evita
H3 Les Misérables
H3 Hamilton the Musical Duplicate text
H3 The Book of Mormon
H3 Theatre in London
H3 London Eye Champagne Experience
H3 Westminster Abbey Duplicate text
H3 Tower of London Duplicate text
H3 St. Paul's Cathedral Duplicate text
H3 Kew Gardens
H3 City Cruises
H3 Hop-on hop-off London bus tour
H3 Shakespeare's Globe
H3 Where to stay
H3 Public transport
H3 Travelling to London
H3 Sustainability
H3 Oyster card
H3 Accessible London
H3 London Explorer Pass
H3 London on a budget
H3 Choose a city pass
H3 What's new in London in 2025
H3 School summer holidays in London
H3 London events calendar
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
There are 19 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.visitlondon.com/Anchor Skip to content
https://www.visitlondon.com/Anchor Skip to navigation
https://www.visitlondon.com/visitlondon.com Official Visitor Guide
https://www.visitlondon.com/Subdomain English
https://www.visitlondon.com/deSubdomain Deutsch
https://www.visitlondon.com/frSubdomain Français
https://www.visitlondon.com/itSubdomain Italiano
https://www.visitlondon.com/esSubdomain Español
http://london.cn/visitExternal 中文
https://www.visitlondon.com/Home
/tickets-and-offersSubdomain Book tickets
/things-to-do/sightseeingSightseeing
/things-to-do/sightseeing/lond...Visit top attractions
/things-to-do/sightseeing/roya...Royal London
/things-to-do/sightseeing/sigh...Find days out of town
/things-to-do/place/593062-lon...Subdomain London attraction pass
/things-to-do/sightseeing/sigh...Join a tour
/things-to-do/sightseeing/lond...Follow our itineraries
/things-to-do/openspaceParks and outdoors
/things-to-do/sightseeingAll sightseeing
/things-to-do/whats-on/theatreTheatre
/things-to-do/event/6987276-li...Subdomain Lion King London tickets
/things-to-do/event/6573327-wi...Subdomain Wicked London tickets
/things-to-do/event/430290-mam...Subdomain Mamma Mia!
/things-to-do/event/430257-pha...Subdomain Phantom of the Opera London tickets
/things-to-do/event/27016170-b...Subdomain Book of Mormon London tickets
/things-to-do/event/17888493-m...Subdomain Matilda The Musical
/things-to-do/whats-on/theatre...Musicals in London
/things-to-do/whats-on/theatreAll theatre
/things-to-doThings to do
/things-to-do/family-activitiesLondon for kids
/things-to-do/food-and-drinkEat and drink
/things-to-do/whats-onDiscover what's on
/things-to-do/nightlifeExplore London nightlife
/things-to-do/experiencesHave fun with friends
/things-to-do/shoppingGo shopping
/things-to-do/whats-on/summer-...Summer in London
/things-to-doAll things to do
/traveller-informationTraveller information
/traveller-information/travel-...Travel to London
/traveller-information/getting...Get around the city
/traveller-information/essenti...Accessibility in London
/where-to-stay/hotelBook a hotel
/traveller-information/essenti...Know the essentials
/traveller-informationAll traveller information
/where-to-stayLondon accommodation
https://www.visitlondon.com/blogBlog
/things-to-do/sightseeing/lond...Visit London's top attractions
/things-to-do/family-activitiesFind the best family activities
/things-to-do/sightseeing/lond...Explore London itineraries
/things-to-do/experiences/imme...Join immersive experiences
/things-to-do/whats-on/art-and...See the latest exhibitions
/things-to-do/sightseeing/sigh...Take a day trip from London
/things-to-do/whats-on/springDiscover epic spring experiences
/where-to-stay/hotelFind a place to stay in London
/things-to-do/event/27250576-b...An itinerary essential Buckingham Palace Visit the official London residence of King Charles III and see the magnificent State Rooms.
/things-to-do/place/593062-lon...Save up to 50% on sightseeing The London Pass Sightsee and save as you explore some of London’s famous landmarks and biggest attractions.
/things-to-do/place/51021307-h...Hop-on hop-off Bus Tour Enjoy unlimited travel around London and get on and off at key sights with this convenient tour.
/things-to-do/event/44256202-h...Hamilton the Musical Discover how George Washington’s right-hand man helped shape the foundations of the USA.
/things-to-do/visiting-london-...Find out more
/things-to-do/whats-on/theatreLondon theatre tickets
/things-to-do/sightseeing/lond...London attractions
/things-to-do/sightseeing/sigh...London sightseeing
/things-to-do/sightseeing/roya...Text duplicate Royal London
/things-to-do/food-and-drinkWhere to eat
/london-appSubdomain Visit London app
/where-to-stay/hilton-hotels-l...Text duplicate Find out more
/things-to-do/whats-on/theatre...The best musicals in London on now Be captivated by dazzling dance and top show tunes in London’s West End.
/things-to-do/sightseeing/sigh...Best London tours and excursions Uncover unique sites and hidden gems on a tour of the city with a local London expert.
IMG-ALT Two yoeman warders dress in red and gold tunics with a black hat stand in front of the tower of london.
/things-to-do/sightseeing/lond...Unmissable attractions in London Spot landmarks from the London Eye, uncover royal history at Buckingham Palace and more.
/things-to-do/family-activitie...101 things to do with kids Tick off these family must-dos in London: from kids shows to family attractions and tours.
IMG-ALT Two young children looking out at of the London Eye with the Houses of Parliament in the backdrop.
/things-to-do/sightseeing/lond...range of attractions
/things-to-do/place/282783-lon...Must-see The London Eye Spot iconic landmarks with 360-degree views of London during a rotation of this modern-day icon.
/things-to-do/place/22249-hm-t...London itinerary essential Tower of London Explore London's iconic castle and fortress, home of the world-famous Crown Jewels. From £35.80
/things-to-do/place/284875-mad...Madame Tussauds Rub shoulders with royalty and superstars as you explore four immersive experiences.
/things-to-do/place/610825-wes...Westminster Abbey Marvel at the impressive architecture and uncover fascinating royal history within. From £30.00
/things-to-do/place/284990-st-...St. Paul's Cathedral Explore a cultural icon and architectural masterpiece steeped in history and heritage. From £26.00
/things-to-do/place/3901803-to...Tower Bridge Enjoy spectacular views of the city and dare to take on the glass walkways. From £16.00
/things-to-do/sightseeing/sigh...all sightseeing tours
/things-to-do/place/51021331-t...See London in a day The Total London Experience Tick off iconic landmarks St Paul’s Cathedral, the London Eye and the Tower of London in one day. From £129.00
IMG-ALT Sweeping view of the front of St Paul's Cathedral with a blue sky in the background.
/things-to-do/place/209815-cit...City Cruises 24-hour river pass Spot iconic sights as you roam along the Thames on a scenic river cruise. From £13.95
IMG-ALT Two people take a selfie next to London bridge on a City Cruises river thames boat tour.
/things-to-do/place/48289061-w...See more of the UK Windsor Castle, Bath and Stonehenge tour Explore three iconic and historical sites on a guided day trip from London. From £89.00
/things-to-do/place/49202220-r...Royal Walking Tour, Changing of the Guard Learn fun facts and see some of the Royals' favourite places on a two-hour guided walking tour. From £15.00
/things-to-do/place/49022960-j...Jack The Ripper Walking Tour Travel back in time as you follow in the footsteps of London's most notorious murderer. From £15.00
/things-to-do/place/48289067-l...Leeds Castle, Canterbury and Dover tour Explore Kent’s famous castles, cathedrals and cliffs, all in one epic day out. From £119.00
IMG-ALT Leeds Castle on a clear day with blue sky and green grass in foreground.
/things-to-do/whats-on/theatreFind all theatre shows
/things-to-do/event/49374114-m...MJ the Musical Immerse yourself in the fascinating back story and creative mind of the King of Pop. From £31.25
IMG-ALT Myles Frost in the role of Michael Jackson is dancing on stage while wearing a black and white suit and the iconic hat.
/things-to-do/event/6987276-li...Top seller The Lion King Follow Simba’s adventures in the Serengeti in this vibrant and much-loved musical. From £43.75
IMG-ALT Poster advertising the Disney musical The Lion King, with the actor portraying Simba standing on the left, wearing a carved wooden lion's head.
/things-to-do/event/430257-pha...The Phantom of the Opera Experience a timeless gothic romance in Andrew Lloyd Webber's award-winning musical. From £31.25
/things-to-do/event/17888493-m...Special offer Matilda the Musical Discover the hilarious family-friendly show based on Roald Dahl's much-loved novel. From £25.00
IMG-ALT The actress playing Matilda stands at the centre of the stage, wearing a light blue dress, while other children sit around a table with balloons and a tablec...
/things-to-do/event/50857687-c...The Comedy About Spies Enjoy a comedy-packed 1960s spy mission full of mix-ups and mistaken identities. From £11.00
IMG-ALT Poster advertising the upcoming Mischief production The Comedy About Spies, showing the cast in spy outfits and looking confused.
/things-to-do/event/430290-mam...Mamma Mia! Sing along to the ultimate feel-good musical, filled with love, laughter and ABBA tunes. From £18.75
IMG-ALT Official poster of the award-winning musical Mamma Mia! showing a woman wearing a white dress and holding flowers.
/things-to-do/whats-on/things-...things to do this weekend
/en/search?category=/things-to...This week
/things-to-do/london-by-month/...This month
/things-to-do/whats-on/summer-...This summer
/things-to-do/things-to-do-thi...Text duplicate Find out more
/things-to-do/place/23035130-w...Warner Bros. Studio Tour Delve behind the scenes of the Harry Potter film series with special effects and spellbinding props.
/things-to-do/place/49079847-a...Afternoon tea cruise Combine a traditional English afternoon tea with a scenic river Thames cruise.
/things-to-do/event/50804206-g...Until 7 Sep The Great Gatsby Enjoy an evening of jazz, romance and extravagance at Great Gatsby the musical.
/things-to-do/place/48008644-l...London by Night tour Admire panoramic views of the city as you spot famous landmarks as they sparkle at night.
/things-to-do/whats-on/theatre...Find London musical tickets
/things-to-do/event/48287649-b...Save up to 46% Back to the Future Follow Marty McFly as he rides the DeLorean in the stage adaptation of the 1985 blockbuster. From £24.50
IMG-ALT Marty McFly and Doc Brown stand next to their time-travelling DeLorean car as lightning flashes around them.
/things-to-do/event/6573327-wi...Wicked the Musical Experience spectacular costumes and special effects in this multi-award-winning musical. From £31.25
/things-to-do/event/51008875-e...Evita Discover Eva Perón's awe-inspiring story in Tim Rice and Andrew Lloyd Webber’s iconic musical. From £33.00
IMG-ALT tiered-stage with actors and actresses cheering and waving flags, confetti falling down and bold light-up letters at the back of the stage spelling EVITA
/things-to-do/event/7601507-le...Les Misérables Immerse yourself in Victor Hugo's famous novel of love, redemption and revolution in France. From £28.00
IMG-ALT A man wearing long blue and brown trousers in a military style is holding a bottle and is surrounded by other members of the cast of Les Misérables.
/things-to-do/event/44256202-h...Hamilton the Musical Discover the story of one of America’s founding fathers Alexander Hamilton in this multi-award-winning musical. From £23.00
/things-to-do/event/27016170-b...The Book of Mormon Laugh along to the misadventures of two Mormon missionaries in this musical comedy. From £23.00
IMG-ALT The cast of The Book of Mormon smiling together in front of a background of an old cathedral.
https://www.youtube.com/watch?...External Subdomain Theatre in London
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Visit London - We are London's Official Visitor Guide
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