Waterfilterguru.com - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
87% 
Page structure
100% 
Link structure
65% 
Server
86% 
External factors
100% 
SEO Score
Response time
1.24 s
File size
387.20 kB
Words
1016
Media files
30
Number of links
113 internal / 6 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Water Filter Guru - Water Treatment Experts
The length of the page title is perfect. (394 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The #1 Blog for Residential Water Treatment Info - We Use Quantitative Data, Original Research, & Expert Insight to Test Water Filters
The length of the meta description is perfect. (826 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://waterfilterguru.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: Canada
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionThe #1 Blog for Residential Water Treatment Info - We Use Quantitative Data, Original Research, & Expert Insight to Test Water Filters
robotsfollow, index, max-snippet:-1, max-video-preview:-1, max-image-preview:large
generatorWordPress 6.8.2
dmca-site-verificationcmR1SDM0KzEzZ3FLcTA2aXI0b2JGVkgwTXlsMmxFditDaUdISWc2cUZLND01
facebook-domain-verification4xjl1yo233hpyxkntfj3vxvl6kygww
p:domain_verifyaf74d0985bdef2fec287b45e071b8c05
msapplication-TileImagehttps://waterfilterguru.com/wp-content/uploads/2020/01/cropped-site-icon-270x270.png
article:published_time2019-12-28T15:20:54-07:00
article:modified_time2025-07-10T14:06:26-06:00
video:duration1154
ya:ovs:upload_date2019-12-28MST15:20:54-07:00
ya:ovs:allow_embedtrue
langen-us
twitter:cardsummary_large_image
twitter:titleWater Filter Guru - Water Treatment Experts
twitter:descriptionThe #1 Blog for Residential Water Treatment Info - We Use Quantitative Data, Original Research, & Expert Insight to Test Water Filters
twitter:site@https://twitter.com/WFGurus
twitter:creator@https://twitter.com/WFGurus
twitter:imagehttps://waterfilterguru.com/wp-content/uploads/2020/01/site-icon.png
twitter:label1Written by
twitter:data1Brian Campbell
twitter:label2Time to read
twitter:data22 minutes
og:localeen_US
og:typewebsite
og:titleWater Filter Guru - Water Treatment Experts
og:descriptionThe #1 Blog for Residential Water Treatment Info - We Use Quantitative Data, Original Research, & Expert Insight to Test Water Filters
og:urlhttps://waterfilterguru.com/
og:site_nameWater Filter Guru
og:updated_time2025-07-10T14:06:26-06:00
og:imagehttps://waterfilterguru.com/wp-content/uploads/2020/01/site-icon.png
og:image:secure_urlhttps://waterfilterguru.com/wp-content/uploads/2020/01/site-icon.png
og:image:width512
og:image:height512
og:image:altwaterfilterguru.com site icon
og:image:typeimage/png
og:videohttps://www.youtube.com/embed/VNoXUyiGsnY
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 1016 words. That's ok.
25.3% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
10 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 11.5 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: ontaminants
Some tags are too long. With 73 characters this one is longer than 70 characters:
"most importantly, it’s our #1 goal to help you get access to clean water."
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ads/2020/09/Logo_large_medium-240x51.pngWaterFilterGuru.com
...ads/2020/09/Logo_large_medium-240x51.pngWaterFilterGuru.com
...t/uploads/2023/01/forbes-logo-black-.pngforbes-logo-blackforbes logo black
...ontent/uploads/2023/01/HuffPost-logo.pngHuffPost-logoHuffPost logo
...t/uploads/2022/05/New_York_Post_logo.pngnew york post logoNew York Post logo
...oads/2021/04/Howstuffworks_logo.svg_.pnghow stuff works logoHowstuffworks logo.svg
...loads/2023/08/People-Magazine-Logo-1.pngPeople Magazine Logo 1People Magazine Logo 1
...ntent/uploads/2022/12/TheSpruce_Logo.pngTheSpruce LogoTheSpruce Logo
.../05/Whole-House-Water-Filter-150x150.pngWhole House Water Filter iconWhole House Water Filter
...loads/2022/05/Water-Softener-150x150.pngWater Softener iconWater Softener
...House-Reverse-Osmosis-System-150x150.pngWhole House Reverse Osmosis System iconWhole House Reverse Osmosis System
...s/2022/05/Water-Contaminants-150x150.pngWater Contaminants iconWater Contaminants
...ds/2021/10/Soaking-filter-into-water.jpgSoaking filter into waterSoaking filter into water
...ads/2022/05/Whole-House-Water-Filter.pngWhole House Water Filter iconWhole House Water Filter
...2021/07/smart-water-softener-systems.jpgsmart water softener systemssmart water softener systems
...ntent/uploads/2022/05/Water-Softener.pngWater Softener iconWater Softener
/wp-content/uploads/2021/10/well-water.jpgGetting water from wellwell water
...t/uploads/2022/05/Water-Contaminants.pngWell Water Resources IconWater Contaminants
.../2021/03/tap-score-water-test-report.jpgtap score water test reporttap score water test report
...ntent/uploads/2022/05/Water-Test-Kit.pngWater Test Kit iconWater Test Kit
...ntent/uploads/2022/02/glass-of-water.pngglass of waterglass of water
...SoftPro-Elite-Water-Softener-300x157.jpgSoftPro Elite Water Softener featured imageSoftPro Elite Water Softener
...s/2025/03/AquaTru-Vs-Bluevua-300x157.jpgAquaTru Vs BluevuaAquaTru Vs Bluevua
...t/uploads/2025/02/Springwell-300x157.jpgSpringwell UV filter ReviewSpringwell
...s/2019/12/Logo_medium_white-1024x217.pngWaterFilterGuru.com
...ds/2020/10/WQALogo.member.horizwhite.pngWQA member logo
...loads/2021/01/dmca-badge-w100-5x1-08.pngDMCA.com Protection Status
Video URLWidthHeight
...ube.com/embed/VNoXUyiGsnY?feature=oembed1200675
...ube.com/embed/TEAX3NBVveA?feature=oembed1200675
...ube.com/embed/-DfF_Q3W-cw?feature=oembed1200675

Page structure

H1 heading
(Critically important)
Water treatment doesn’t have to be complicated…
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Water treatment doesn’t have to be complicated…
H2 Give me 90 seconds
H2 New Videos
H2 Guides & Resources
H2 Residential Water Treatment Consulting Services
H2 Do You Know What’s in Your Water?
H2 Recent Posts
H3 Expert Guidance
H3 Simplify Water Treatment
H3 Personalized Service
H3 Step 1: Test Your Water Quality
H3 Step 2: Consider Your Needs
H3 Step 3: Research Your Options
H3 Nitrates/Nitrites
H3 Arsenic
H3 Fluoride
H3 Aluminum
H3 Bacteria & Viruses
H3 Chloramine
H3 Chlorine
H3 Lead
H3 ABOUT
H4 FEATURED IN
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 6 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://waterfilterguru.com/Anchor Skip to content
/disclaimer/Learn More
https://waterfilterguru.com/IMG-ALT WaterFilterGuru.com
/best-water-filters/Best Water Filters of 2025
/best-whole-house-water-filter...Best Whole House Water Filters
/best-water-filter-pitcher-rev...Best Water Filter Pitchers
/best-emergency-water-filter/Emergency Water Filters
/best-reverse-osmosis-system-r...Reverse Osmosis Systems
/best-under-sink-water-filter-...Under-Sink Filters
/best-countertop-water-filter-...Countertop Filters
/find-your-system/Filter Finder Quiz
/water-filtration-systems/Water Filter Buyer’s Guide
/reverse-osmosis-systems/RO System Buyer’s Guide
/best-water-softener-reviews/Best Water Softeners
/best-salt-free-water-softener/Best Salt-Free Water Conditioners
/what-size-water-softener-do-i...How to Size a Water Softener
/water-softener-systems/Water Softener Buyer’s Guide
/how-to-soften-hard-water/Hard Water Treatment Guide
/hard-water-vs-soft-water/Hard Water vs Soft Water
/best-whole-house-water-filter...Best Well Water Filtration Systems
/best-water-softener-for-well-...Best Water Softeners for Well Water
/well-water/Owning a Home on Well Water
/uv-water-purifier-systems/UV Water Purifier Guide
/best-fluoride-water-filter/Best Water Filters for Fluoride
/best-water-filter-for-lead/Best Water Filters for Lead
/best-water-filter-for-pfas/Best Water Filters for PFAs
/best-water-filter-for-micropl...Best Water Filters for Microplastics
/how-to-test-water-quality/How to Test Water Quality
/common-drinking-water-contami...Water Contaminants Guide
/best-home-water-test-kit/Best Water Test Kits
/tap-score-review/Tap Score Review
/about-us/Our Company
https://www.youtube.com/@water...External Subdomain YouTube Channel
/research/Our Research
https://waterfilterguru.com/blog/Blog
https://shop.waterfilterguru.com/External Subdomain Store
/consulting/Book Consultation
/consulting/Text duplicate Book Consultation
/disclaimer/Text duplicate Learn More
https://waterfilterguru.com/Text duplicate IMG-ALT WaterFilterGuru.com
/best-water-filters/Text duplicate Best Water Filters of 2025
/best-whole-house-water-filter...Text duplicate Best Whole House Water Filters
/best-water-filter-pitcher-rev...Text duplicate Best Water Filter Pitchers
/best-emergency-water-filter/Text duplicate Emergency Water Filters
/best-reverse-osmosis-system-r...Text duplicate Reverse Osmosis Systems
/best-under-sink-water-filter-...Text duplicate Under-Sink Filters
/best-countertop-water-filter-...Text duplicate Countertop Filters
/find-your-system/Text duplicate Filter Finder Quiz
/water-filtration-systems/Text duplicate Water Filter Buyer’s Guide
/reverse-osmosis-systems/Text duplicate RO System Buyer’s Guide
/best-water-softener-reviews/Text duplicate Best Water Softeners
/best-salt-free-water-softener/Text duplicate Best Salt-Free Water Conditioners
/what-size-water-softener-do-i...Text duplicate How to Size a Water Softener
/water-softener-systems/Text duplicate Water Softener Buyer’s Guide
/how-to-soften-hard-water/Text duplicate Hard Water Treatment Guide
/hard-water-vs-soft-water/Text duplicate Hard Water vs Soft Water
/best-whole-house-water-filter...Text duplicate Best Well Water Filtration Systems
/best-water-softener-for-well-...Text duplicate Best Water Softeners for Well Water
/well-water/Text duplicate Owning a Home on Well Water
/uv-water-purifier-systems/Text duplicate UV Water Purifier Guide
/best-fluoride-water-filter/Text duplicate Best Water Filters for Fluoride
/best-water-filter-for-lead/Text duplicate Best Water Filters for Lead
/best-water-filter-for-pfas/Text duplicate Best Water Filters for PFAs
/best-water-filter-for-micropl...Text duplicate Best Water Filters for Microplastics
/how-to-test-water-quality/Text duplicate How to Test Water Quality
/common-drinking-water-contami...Text duplicate Water Contaminants Guide
/best-home-water-test-kit/Text duplicate Best Water Test Kits
/tap-score-review/Text duplicate Tap Score Review
/about-us/Text duplicate Our Company
https://www.youtube.com/@water...External Subdomain Text duplicate YouTube Channel
/research/Text duplicate Our Research
https://waterfilterguru.com/blog/Text duplicate Blog
https://shop.waterfilterguru.com/External Subdomain Text duplicate Store
/consulting/Text duplicate Book Consultation
/consulting/Text duplicate Book Consultation
/find-your-system/TAKE OUR QUIZ
/water-filtration-systems/IMG-ALT Whole House Water Filter icon
/water-filtration-systems/No Text
/water-filtration-systems/Water Filtration Systems
/water-softener-systems/IMG-ALT Water Softener icon
/water-softener-systems/Water Softener Systems
/well-water/IMG-ALT Whole House Reverse Osmosis System icon
/well-water/Well Water
/common-drinking-water-contami...IMG-ALT Water Contaminants icon
/common-drinking-water-contami...C
/common-drinking-water-contami...ontaminants
https://www.youtube.com/@water...New window External Subdomain Visit our YouTube Channel
/best-water-filters/Best Water Filter Systems of 2025
/best-water-filter-pitcher-rev...Text duplicate Best Water Filter Pitchers
/best-under-sink-water-filter-...Best Under-Sink Systems
/best-whole-house-water-filter...Text duplicate Best Whole House Water Filters
/best-reverse-osmosis-system-r...Best Reverse Osmosis Systems
/best-water-softener-reviews/Best Water Softener Systems of 2025
/best-salt-free-water-softener/Best Salt-Free Water Softeners
/springwell-salt-based-water-s...Springwell SS Review
/best-whole-house-water-filter...Text duplicate Best Well Water Filtration Systems
/best-water-softener-for-well-...Text duplicate Best Water Softeners for Well Water
/how-to-test-water-quality/How to Test Water Quality at Home
/best-home-water-test-kit/Best Home Water Test Kits
/tap-score-review/Text duplicate Tap Score Review
/consulting/Text duplicate Book Consultation
/find-your-system/Take Our Quiz
/common-drinking-water-contami...Read Our Full Contaminants Guide
/softpro-elite-water-softener-...IMG-ALT SoftPro Elite Water Softener featured image
/softpro-elite-water-softener-...SoftPro Elite Water Softener: An Objective, Data-Driven Review
/aquatru-vs-bluevua/IMG-ALT AquaTru Vs Bluevua
/aquatru-vs-bluevua/AquaTru vs Bluevua: A Data-Driven Comparison
/springwell-uv-water-purificat...IMG-ALT Springwell UV filter Review
/springwell-uv-water-purificat...Springwell UV Water Purification System Review
https://waterfilterguru.com/Text duplicate IMG-ALT WaterFilterGuru.com
/about-us/About Us
A-TITLE About Us
/editorial-guidelines/Anchor Review Process
/how-we-test-water-filters/How We Test Water Filters
/privacy-policy/Privacy Policy
A-TITLE Privacy Policy
/disclaimer/Affiliate Disclosure
A-TITLE Affiliate Disclosure
/terms-of-service/Terms of Service
/accessibility/Accessibility Statement
/contact-us/Contact Us
A-TITLE Contact Us
https://www.dmca.com/Protectio...External Subdomain IMG-ALT DMCA.com Protection Status
A-TITLE DMCA.com Protection Status

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://waterfilterguru.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is slow (1.24 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (387 kB).

HTTP Response Header

NameValue
dateSat, 26 Jul 2025 13:23:29 GMT
content-typetext/html; charset=UTF-8
cf-cache-statusDYNAMIC
link<https://waterfilterguru.com/wp-json/>; rel="https://api.w.org/", <https://waterfilterguru.com/wp-json/wp/v2/pages/26>; rel="alternate"; title="JSON"; type="application/json", <https://waterfilterguru.com/>; rel=shortlink
varyAccept-Encoding
ki-cache-typeNone
ki-cf-cache-statusBYPASS
ki-edgev=21.1.1;mv=5.0.10
ki-edge-o2oyes
x-content-type-optionsnosniff
x-edge-location-klb1
x-kinsta-cacheHIT
set-cookie285 Characters
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nel{"success_fraction":0.01,"report_to":"cf-nel","max_age":604800}
servercloudflare
cf-ray9654363879f522a4-CDG
content-encodingzstd
alt-svch3=":443"; ma=86400
server-timingcfL4;desc="?proto=TCP&rtt=13153&min_rtt=13109&rtt_var=3730&sent=6&recv=8&lost=0&retrans=0&sent_bytes=3425&recv_bytes=908&delivery_rate=220916&cwnd=33&unsent_bytes=0&cid=79e963a2fb94183c&ts=512&x=0"
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 298 referring domains.
This page has 513 backlinks.
This page has backlinks from 187 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-Agent: *
Disallow: /go/
Disallow: /lp/
Disallow: /giveaway/
Allow: /wp-admin/admin-ajax.php

Sitemap: https://waterfilterguru.com/sitemap_index.xml

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Search preview

waterfilterguru.com
Water Filter Guru - Water Treatment Experts
The #1 Blog for Residential Water Treatment Info - We Use Quantitative Data, Original Research, & Expert Insight to Test Water Filters

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Water100%Check
Water Treatment91%Check
water filter89%Check
Test Water82%Check
Residential Water Treatment78%Check
Water Treatment Experts78%Check
Water Filter Guru77%Check
Hard Water Treatment76%Check
Water Filters75%Check
Water Softener74%Check
Show more keywords and terms

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