Water.org.uk - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
75% 
Page structure
29% 
Link structure
43% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.24 s
File size
97.70 kB
Words
699
Media files
27
Number of links
99 internal / 6 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Homepage | Water UK
The length of the page title is perfect. (201 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://water.org.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Canada
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
GeneratorDrupal 10 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
langen
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are 2 text duplicates on this page:
  • Duplicate: Protect your home or business from blockages and flooding - dispose of...
This page contains 699 words. That's ok.
31.2% of the text are stop words.
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 23.75 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 14 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...59_Water_UK_FOG_Carousel_1080X1080px.jpgFats Block Pipes logo
...tyles/max_650x650/public/2023-04/bin.jpgBin The Wipe logo
...es/max_650x650/public/2023-04/walter.jpgWalter
...650/public/2023-04/Family washing up.jpgChildren and an adult at the kitchen sink washing up dishes
...x_650x650/public/2023-04/Contractors.jpgContractors on a building site
/themes/custom/wateruk_theme/logo.svgHome
...59_Water_UK_FOG_Carousel_1080X1080px.jpgFats Block Pipes logo
...tyles/max_650x650/public/2023-04/bin.jpgBin The Wipe logo
...es/max_650x650/public/2023-04/walter.jpgWalter
...650/public/2023-04/Family washing up.jpgChildren and an adult at the kitchen sink washing up dishes
...x_650x650/public/2023-04/Contractors.jpgContractors on a building site
...blic/2025-07/Hogsmill Nature Reserve.jpgHogsmill Nature Reserve
...Lake Vyrnwy reservoir in Powys wales.jpgWater falling over a reservoir in Wales
...24-09/NWL treatment site1.jpg?h=c74750f6Tall metal funnels
...6/shutterstock_2115750824.jpg?h=26278d23Dripping tap
...ublic/2025-06/Elan Valley.jpg?h=10d202d3Elan Valley
...05/shutterstock_530784982.jpg?h=6d4a493bClaerwen Dam in the Elan Valley (Wales)
.../Sussex treatment station.jpg?h=2e111cc1Aerial view of treatment station in countryside
...1188394_5472x3648-scaled.jpeg?h=7eabb7daAn adult and child using a watering can together
...blic/2023-07/Water pipe_1.jpg?h=1426add3Blue steel water pipe
...025-06/water meter medium.jpg?h=fbf4b26cwater meter
...5-03/Contractor and pipes.jpg?h=51a72048Contractor and pipes
...ublic/2025-05/shutterstock_199692839.jpgWatering can in garden summer
...50/public/2023-04/Old woman on phone.jpgA person on the phone
...x_650x650/public/2023-04/Contractors.jpgContractors on a building site
...ic/2023-04/River Dunsop Lancashire_0.jpgRiver Dunsop
/themes/custom/wateruk_theme/logo.svgHome

Page structure

H1 heading
(Critically important)
Easy tips to save water at home and in the garden
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 34 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Easy tips to save water at home and in the garden
H1 The trade association for the water industry
H1 Water's Worth Saving
H1 Quick links
H3 Fats Block Pipes
H3 Bin The Wipe
H3 Water's Worth Saving Duplicate text
H3 Information and advice for customers
H3 Technical guidance for developers and the supply chain
H3 Fats Block Pipes Duplicate text
H3 Bin The Wipe Duplicate text
H3 Water's Worth Saving Duplicate text
H3 Information and advice for customers Duplicate text
H3 Technical guidance for developers and the supply chain Duplicate text
H3 News
H3 Government and water companies agree unprecedented skills commitments
H3 Water you thinking? Brits way off on daily usage
H3 Water UK response to the Independent Water Commission's Interim Report
H3 Views
H3 How water companies are preparing for a dry summer
H3 National Storm Overflow Hub – Three Months On
H3 Water companies to triple customer support, but further reforms needed
H3 Publications
H3 Water UK’s third party submission to the Competition and Markets Authority’s redeterminations of PR24
H3 Letter to the Competition and Markets Authority’s (CMA) proposed approach to the PR24 redeterminations
H3 Environment Agency consultations: cost of service and enforcement levy
H3 Find your supplier
H3 Technical guidance
H3 Protecting rivers and coasts
H4 Footer nav one
H4 Footer nav two
H4 Footer nav three
H4 Footer nav four
H6 About us
Some anchor texts are used more than once.
13 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 6 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://water.org.uk/Anchor Skip to main content
https://fatsblockpipes.org/External No Text
https://binthewipe.org/External No Text
https://watersworthsaving.org.uk/External No Text
https://water.org.uk/customersNo Text
https://water.org.uk/developersNo Text
https://water.org.uk/IMG-ALT Home
https://water.org.uk/water-supplyWater supply
https://water.org.uk/water-supplyText duplicate Water supply
/water-supply/saving-waterSaving water
/water-supply/leakageLeakage
/water-supply/drinking-waterDrinking water
/water-supply/our-25-year-plan...Our 25 year plan for water
https://water.org.uk/waste-waterWaste water
https://water.org.uk/waste-waterText duplicate Waste water
/waste-water/sewage-treatment-...Sewage treatment works
/waste-water/sustainable-drainageSustainable drainage
/waste-water/fighting-fatbergsFighting fatbergs
/waste-water/extracting-resour...Extracting resources from sewage
/waste-water/our-25-year-plan-...Our 25 year plan for waste water
/protecting-environmentProtecting the environment
/protecting-environmentText duplicate Protecting the environment
/protecting-environment/protec...Protecting rivers and coasts
/protecting-environment/climat...Climate change
/protecting-environment/storm-...Storm overflows
/protecting-environment/bathin...Bathing waters
/investing-futureInvesting in the future
/investing-futureText duplicate Investing in the future
/investing-future/ps104bn-inve...£104bn investment plan
/investing-future/ps104bn-inve...Text duplicate £104bn investment plan
/investing-future/pr24Text duplicate £104bn investment plan
/investing-future/ps104bn-inve...PR24 explained
/investing-future/ps104bn-inve...Modernising our sewers
/investing-future/ps104bn-inve...Securing our supply of water
/investing-future/ps104bn-inve...Driving economic growth
/investing-future/ps104bn-inve...Customer bills and support
/investing-future/apprenticesApprentices
/investing-future/water-2050-o...Water 2050 – our vision
/investing-future/skillsSkills
/news-views-publicationsNews, Views and Publications
https://water.org.uk/about-usAbout us
https://water.org.uk/about-usText duplicate About us
/about-us/our-boardOur Board
/about-us/our-teamOur Team
/about-us/our-membersOur members
/about-us/policy-committeesPolicy committees
/about-us/press-officePress office
/about-us/work-with-usWork with us
https://fatsblockpipes.org/External No Text
https://binthewipe.org/External No Text
https://watersworthsaving.org.uk/External No Text
https://water.org.uk/customersNo Text
https://water.org.uk/developersNo Text
https://water.org.uk/searchSearch
/waters-worth-savingFind out more
https://water.org.uk/about-usWhat we do
/news-views-publications/news/...No Text
/news-views-publications/news/...No Text
/news-views-publications/news/...No Text
/news-views-publications/newsView all news
/news-views-publications/views...No Text
/news-views-publications/views...No Text
/news-views-publications/views...No Text
/news-views-publications/viewsView all views
/news-views-publications/publi...No Text
/news-views-publications/publi...No Text
/news-views-publications/publi...No Text
/news-views-publications/publi...View all publications
/waters-worth-savingText duplicate Find out more
/customers/find-your-supplierText duplicate Find out more
https://water.org.uk/developersText duplicate Find out more
/protecting-environment/protec...Text duplicate Find out more
https://water.org.uk/Text duplicate IMG-ALT Home
https://water.org.uk/water-supplyText duplicate Water supply
https://water.org.uk/waste-waterText duplicate Waste water
/protecting-environmentText duplicate Protecting the environment
/investing-futureText duplicate Investing in the future
https://water.org.uk/water-supplyText duplicate Water supply
https://water.org.uk/waste-waterText duplicate Waste water
/protecting-environmentText duplicate Protecting the environment
/investing-futureText duplicate Investing in the future
/news-views-publicationsNews, views and publications
/news-views-publications/newsNews
/news-views-publications/viewsViews
/news-views-publications/publi...Publications
/news-views-publicationsText duplicate News, views and publications
/news-views-publications/newsText duplicate News
/news-views-publications/viewsText duplicate Views
/news-views-publications/publi...Text duplicate Publications
https://water.org.uk/about-usText duplicate About us
/about-us/our-boardOur board
/about-us/our-teamOur team
/about-us/our-membersText duplicate Our members
https://water.org.uk/about-usText duplicate About us
/about-us/our-boardText duplicate Our board
/about-us/our-teamText duplicate Our team
/about-us/our-membersText duplicate Our members
/customers/find-your-supplierFind your supplier
/about-us/press-officeText duplicate Press office
/privacy-and-cookie-policyPrivacy and cookie policy
/terms-and-conditionsTerms and conditions
/customers/find-your-supplierText duplicate Find your supplier
/about-us/press-officeText duplicate Press office
/privacy-and-cookie-policyText duplicate Privacy and cookie policy
/terms-and-conditionsText duplicate Terms and conditions

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://water.org.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.24 seconds.
The file size of the HTML document is fine (98 kB).

HTTP Response Header

NameValue
dateWed, 16 Jul 2025 13:44:58 GMT
content-typetext/html; charset=UTF-8
servercloudflare
cache-controlmax-age=900, public
x-drupal-dynamic-cacheHIT
content-languageen
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
expiresSun, 19 Nov 1978 05:00:00 GMT
varyCookie
x-generatorDrupal 10 (https://www.drupal.org)
content-security-policyframe-src 'self' https://app.powerbi.com https://www.google.com https://static.addtoany.com https://vimeo.com https://player.vimeo.com https://www.youtube.com https://www.clarity.ms; object-src 'none'; script-src 'self' https://www.clarity.ms https://cdn.jsdelivr.net https://cdnjs.cloudflare.com https://static.addtoany.com https://unpkg.com; script-src-attr 'self'; script-src-elem 'self' 'unsafe-inline' https://www.googletagmanager.com https://www.google-analytics.com https://app.termly.io https://www.clarity.ms https://cdn.jsdelivr.net https://cdnjs.cloudflare.com https://static.addtoany.com https://unpkg.com; style-src 'self' 'unsafe-inline' fonts.googleapis.com https://cdn.jsdelivr.net https://cdnjs.cloudflare.com https://unpkg.com; style-src-attr 'self' 'unsafe-inline'; frame-ancestors 'self'; report-uri https://water.org.uk/report-uri/enforce
strict-transport-securitymax-age=2592000; includeSubDomains
referrer-policyno-referrer-when-downgrade
x-drupal-cacheHIT
last-modifiedWed, 16 Jul 2025 13:20:11 GMT
nel{"report_to":"cf-nel","success_fraction":0.0,"max_age":604800}
report-to{"group":"cf-nel","max_age":604800,"endpoints":[{"url":"https://a.nel.cloudflare.com/report/v4?s=aX09mOq1rqFv54n9qCJ3ExgPQnl4BekSrbFv7cKNaMsI6s80YGYP0HNFa1zJvh408qB72kBPs%2FbfrgYPyyGTb60OSrkjOrCAmRU4Bg%3D%3D"}]}
cf-cache-statusDYNAMIC
content-encodingzstd
cf-ray9601eff5cd3102d5-CDG
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 103 referring domains.
This page has 188 backlinks.
This page has backlinks from 86 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.md
Disallow: /composer/Metapackage/README.txt
Disallow: /composer/Plugin/ProjectMessage/README.md
Disallow: /composer/Plugin/Scaffold/README.md
Disallow: /composer/Plugin/VendorHardening/README.txt
Disallow: /composer/Template/README.txt
Disallow: /modules/README.txt
Disallow: /sites/README.txt
Disallow: /themes/README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /media/oembed
Disallow: /*/media/oembed
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /index.php/media/oembed
Disallow: /index.php/*/media/oembed

Similar sites

Search preview

water.org.uk
Homepage | Water UK

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Water81%Check
Water UK74%Check
Save water67%Check
water companies62%Check
Water Supply62%Check
Waste Water59%Check
Drinking Water59%Check
garden54%Check
Save50%Check
tips50%Check
Show more keywords and terms

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Cookie Policy

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