Wallnj.gov - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
58% 
Page structure
75% 
Link structure
25% 
Server
78% 
External factors
56% 
SEO Score
Response time
1.40 s
File size
92.90 kB
Words
331
Media files
10
Number of links
57 internal / 4 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Wall Township, NJ - Official Website | Official Website
There are word repetitions in the page title.
The length of the page title is perfect. (477 pixels out of 580 max pixel length)
Meta description
(Critically important)
The meta description is empty.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
category0Home
theme-color#120f8b
descriptionEmpty
keywordsHome
langen
Content-typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
There are only 331 words on this page. Good pages should have about 800 words of useful content.
22.4% of the text are stop words.
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 11 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 7 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/ImageRepository/Document?documentID=6273Wall Township
/ImageRepository/Document?documentID=6279Search
/ImageRepository/Document?documentID=16182Townwide Yard Sale 2025
data:[...] Base64National Night Out 2025
data:[...] Base64Kids Day America 2025 Flyer
data:[...] Base64Veterans Coffee with a Speaker July - October 2025
data:[...] Base64Intro to Kayaking
data:[...] Base642025 Rabies Clinic
data:[...] Base64Office of Volunteerism- updated 10-2024
/ImageRepository/Document?documentID=6280Wall TownshipWall Township

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H3 NEWS
H3 EVENTS
H3 July 2025
H3 The Wall Paper
H4 2025 Property Tax Billing Notice
H4 Gratitude of the Peace Park Dedication
H4 Honoree's of the July 23, 2025 Meeting of the Township Committee
H4 Wed, Jul. 30
H4 Wed, Jul. 30 Duplicate text
H4 Townwide Yard Sale
H4 National Night Out 2025
H4 Kids Day America 2025
H4 Veterans Coffee with a Speaker
H4 Introduction to Kayaking Courses
H4 Wall Township 2025 Rabies Clinic
H4 Volunteer Interest Form
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 4 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.wallnj.gov/Anchor Skip to Main Content
/MyAccount/ProfileCreateCreate a Website Account
https://www.wallnj.gov/MyAccountWebsite Sign In
https://www.wallnj.gov/IMG-ALT Wall Township
/Search/ResultsIMG-ALT Search
/27/GovernmentGovernment
/31/DepartmentsDepartments
/9/I-Want-ToI Want To...
/101/Project-UpdatesProject Updates
https://andeefagan.smugmug.com...New window External Subdomain Photo Gallery
/agendacenterAgenda Center
/274/Online-Tax-Account-Lookup...Online Tax/Utility Info/Payments
/422/Township-Forms-ApplicationsOnline Forms
https://wallnj-services.app.tr...External Subdomain Report a Concern
https://www.wallnj.gov/list.aspxStay Notified
https://www.arcgis.com/home/gr...External Subdomain Anchor Mapping
https://www.wallnj.gov/jobs.aspxEmployment
/CivicAlerts.aspx?CID=8,1NEWS
/CivicAlerts.aspx?AID=5422025 Property Tax Billing Notice
/CivicAlerts.aspx?AID=542Read on...
/CivicAlerts.aspx?AID=545Gratitude of the Peace Park Dedication
/CivicAlerts.aspx?AID=545Text duplicate Read on...
/CivicAlerts.aspx?AID=544Honoree's of the July 23, 2025 Meeting of the Township Committee
/CivicAlerts.aspx?AID=544Text duplicate Read on...
/CivicAlerts.aspx?CID=8,1View All News
/calendar.aspx?CID=14,34,29,39...EVENTS
/calendar.aspx?view=list&year=...30
/calendar.aspx?view=list&year=...1
/Calendar.aspx?EID=4481Wall Municipal Court
/Calendar.aspx?EID=4481Wall Municipal CourtRead on...
/Calendar.aspx?EID=4597Zoning Board of Adjustment Meeting-CANCELED
/Calendar.aspx?EID=4597Zoning Board of Adjustment Meeting-CANCELEDRead on...
/calendar.aspx?CID=14,34,29,39...View All Events
/CivicAlerts.aspx?CID=1,11The Wall Paper
/CivicAlerts.aspx?AID=543IMG-ALT Townwide Yard Sale 2025
/CivicAlerts.aspx?AID=543Townwide Yard Sale
/CivicAlerts.aspx?AID=543Text duplicate Read on...
/CivicAlerts.aspx?AID=541IMG-ALT National Night Out 2025
/CivicAlerts.aspx?AID=541Text duplicate National Night Out 2025
/CivicAlerts.aspx?AID=541Additional Info...
/DocumentCenter/View/16148/Kid...New window IMG-ALT Kids Day America 2025 Flyer
/DocumentCenter/View/16148/Kid...New window Kids Day America 2025
/DocumentCenter/View/16148/Kid...New window Text duplicate Additional Info...
/DocumentCenter/View/16133/Vet...IMG-ALT Veterans Coffee with a Speaker July - October 2025
/DocumentCenter/View/16133/Vet...Veterans Coffee with a Speaker
/DocumentCenter/View/16133/Vet...Text duplicate Additional Info...
/DocumentCenter/View/16106/Kay...New window IMG-ALT Intro to Kayaking
/DocumentCenter/View/16106/Kay...New window Introduction to Kayaking Courses
/DocumentCenter/View/16106/Kay...New window Text duplicate Additional Info...
/CivicAlerts.aspx?AID=533IMG-ALT 2025 Rabies Clinic
/CivicAlerts.aspx?AID=533Wall Township 2025 Rabies Clinic
/CivicAlerts.aspx?AID=533Text duplicate Additional Info...
/DocumentCenter/View/14872/Off...New window Subdomain IMG-ALT Office of Volunteerism- updated 10-2024
/DocumentCenter/View/14872/Off...New window Subdomain Volunteer Interest Form
/DocumentCenter/View/14872/Off...New window Subdomain Text duplicate Additional Info...
/directory.aspxContact Us
https://www.wallnj.gov/Home
/site/copyrightCopyright Notices
/AccessibilityAccessibility
https://www.wallnj.gov/sitemapSite Map
https://connect.civicplus.com/...External Subdomain CivicPlus®

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.wallnj.gov/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is slow (1.40 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (93 kB).

HTTP Response Header

NameValue
cache-controlprivate, s-maxage=600,no-transform
content-typetext/html; charset=utf-8
content-encodinggzip
varyAccept-Encoding
serverMicrosoft-IIS/10.0
p3pCP="IDC DSP COR ADM DEVi TAIi PSA PSD IVAi IVDi CONi HIS OUR IND CNT"
set-cookie25 Characters
x-content-type-optionsnosniff
content-security-policyframe-ancestors 'self' https://*.granicus.com https://platform.civicplus.com https://account.civicplus.com https://analytics.civicplus.com; img-src * data: blob:; worker-src * data: blob: 'unsafe-eval' 'unsafe-inline'; script-src * about: 'unsafe-inline' 'unsafe-eval'; style-src * 'unsafe-inline'; media-src * blob:; font-src * data:; default-src *
dateWed, 30 Jul 2025 04:18:05 GMT
content-length27551
statuscode200
http_versionHTTP/2

External factors

This page has only a few links from other websites.
This page only has backlinks from 19 referring domains.
This page only has 28 backlinks.
This page only has few backlinks from 19 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

user-agent: Baiduspider
Disallow: /
User-agent: Yandex
Disallow: /
User-agent: *
Disallow: /activedit
Disallow: /admin
Disallow: /common/admin/
Disallow: /OJA
Disallow: /support
Disallow: /currenteventsview.asp
Disallow: /search.asp
Disallow: /currenteventsview.aspx
Disallow: /search.aspx
Disallow: /currentevents.aspx
Disallow: /Support
Disallow: /CurrentEventsView.asp
Disallow: /Search.asp
Disallow: /CurrentEventsView.aspx
Disallow: /Search.aspx
Disallow: /Search
Disallow: /CurrentEvents.aspx
Disallow: /Currentevents.aspx
Disallow: /map.aspx
Disallow: /map.asp
Disallow: /Map.aspx
Disallow: /Map.asp
Sitemap: /sitemap.xml
Disallow: /RSS.aspx
User-agent: Siteimprove
Crawl-delay: 20
User-agent: Siteimprovebot
Crawl-delay: 20
User-agent: Siteimprovebot-crawler
Crawl-delay: 20

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Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Wall74%Check
Wall Township66%Check
Township58%Check
Wall Municipal58%Check
Township Committee50%Check
Website44%Check
July44%Check
Meeting43%Check
Wed43%Check
Yard40%Check
Show more keywords and terms

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