Shoestation.com - SEO Checker

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Overview of the SEO Check
Meta information
99% 
Page quality
54% 
Page structure
79% 
Link structure
25% 
Server
99% 
External factors
100% 
SEO Score
Response time
0.41 s
File size
489.20 kB
Words
238
Media files
56
Number of links
94 internal / 7 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Online Shoe Store, Boots, Sandals, Sneakers | Shoe Station
The length of the page title is perfect. (540 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Shoe Perks members get free shipping & exclusive rewards! Shop Shoe Station for amazing deals on shoes, boots, sandals, & sneakers for the whole family.
The length of the meta description is perfect. (966 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.shoestation.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: Canada
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
An URL is specified multiple times in alternate links.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
charsetutf-8
viewportwidth=device-width, initial-scale=1, maximum-scale=5
format-detectiontelephone=no
theme-color#0176D3
apple-mobile-web-app-titleShoe Station
descriptionShoe Perks members get free shipping & exclusive rewards! Shop Shoe Station for amazing deals on shoes, boots, sandals, & sneakers for the whole family.
keywordsshoes, boots, sandals, accessories, running shoes, family footwear store, shoe store
langen-us

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Page quality

Content
(Critically important)
There are only 238 words on this page. Use at least 250 words to provide useful information.
Some words from the page title are not used within the pages content
Only 1 paragraph/s was/were found on this page.
The average number of words per sentence of 8.5 words is low.
15.5% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
Multiple viewport tags are given. There should only be one.
A viewport "width=device-width, initial-scale=1.0, minimum-scale=1.0, maximum-scale=5.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
....net/i/scvl/shoe-station?fmt=auto&h=autoShoe Station
....a.bigcontent.io/v1/static/fast-deliveryJoin Shoe Perks Rewards
...content.io/v1/static/pwa-icon-storefrontBuy online pickup in store
...l.a.bigcontent.io/v1/static/pwa-icon-bagShop trending styles
....a.bigcontent.io/v1/static/fast-deliveryJoin Shoe Perks Rewards
...content.io/v1/static/pwa-icon-storefrontBuy online pickup in store
...l.a.bigcontent.io/v1/static/pwa-icon-bagShop trending styles
...e.net/i/scvl/SS_08.06_LP1?fmt=auto&w=960SHOP ADULTS' ATHLETICS
...e.net/i/scvl/SS_08.06_LP2?fmt=auto&w=960SHOP KIDS' ATHLETICS
...bigcontent.io/v1/static/social-instagramFollow us on Instagram
....bigcontent.io/v1/static/social-facebookFollow us on Facebook
...a.bigcontent.io/v1/static/social-youtubeSubscribe to us on YouTube
...t.io/v1/static/LevelAccess_forcedSize_01Level Access website accessibility icon.

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 ALL THE BRANDS YOU LOVE & MORE
H6 About
H6 Help
H6 Shoe Perks
H6 Stores
H6 SHOP
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
8 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 7 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.shoestation.com/Anchor Skip to Content
https://www.shoestation.com/Shoe Station
https://www.shoecarnival.com/?...New window External Subdomain Shoe Carnival
https://www.shoestation.com/Text duplicate Shoe Station
https://www.shoecarnival.com/?...New window External Subdomain Text duplicate Shoe Carnival
https://www.shoestation.com/Text duplicate IMG-ALT Shoe Station
A-TITLE Shoe Station Home
/womensWomens
https://www.shoestation.com/mensMens
https://www.shoestation.com/kidsKids
/accessoriesAccessories & Apparel
https://www.shoestation.com/brandBrands
/content/coupons-promotionsCoupons
/content/shoeperksrewardsShoe Perks
https://www.shoestation.com/loginNo Text
/registrationMembers Get FREE Delivery
IMG-ALT Join Shoe Perks Rewards
/faqs/in-store-pickupFree In-Store Pickup
IMG-ALT Buy online pickup in store
/content/coupons-promotionsShop Doorbusters
IMG-ALT Shop trending styles
/registrationText duplicate Members Get FREE Delivery
IMG-ALT Join Shoe Perks Rewards
/faqs/in-store-pickupText duplicate Free In-Store Pickup
IMG-ALT Buy online pickup in store
/content/coupons-promotionsText duplicate Shop Doorbusters
IMG-ALT Shop trending styles
/orderstatusOrder Status
https://www.shoestation.com/faqsCustomer Service
/content/shoeperksrewardsBecome a Member
/nike?sale=trueNo Text
/back-to-school-athletics?gend...SHOP KIDS
IMG-ALT SHOP KIDS
/back-to-school-athletics?gend...SHOP ADULTS
IMG-ALT SHOP ADULTS
/back-to-school-womensSHOP CASUALS
IMG-ALT SHOP CASUALS
/back-to-school-accessoriesSHOP ESSENTIALS
IMG-ALT SHOP ESSENTIALS
/back-to-school-sale?sale=trueSHOP THE SALE
IMG-ALT Shop The Sale
/content/coupons-promotionsNo Text
/back-to-school-sale?gender=Wo...No Text
/back-to-school-sale?gender=Wo...SHOP ADULTS' ATHLETICS
/back-to-school-sale?gender=Gi...No Text
/back-to-school-sale?gender=Gi...SHOP KIDS' ATHLETICS
/womens_hoka_arahi_8_running_s...SHOP HOKA ARAHI 8
IMG-ALT SHOP HOKA ARAHI 8
/mens_nike_v5_rnr_sneakers/176...SHOP NIKE V5 RNR
IMG-ALT SHOP NIKE V5 RNR
/mens_brooks_ghost_17_running_...SHOP BROOKS GHOST 17
IMG-ALT SHOP BROOKS GHOST 17
/womens_adidas_run_70s_2.0_sne...SHOP ADIDAS RUN 70'S 2.0
IMG-ALT SHOP ADIDAS RUN 70'S 2.0
/kids/athletics_and_sneakers/Text duplicate SHOP KIDS' ATHLETICS
IMG-ALT SHOP KIDS' ATHLETICS
/athletics-flash-saleSHOP ATHLETICS SALE
IMG-ALT SHOP ATHLETICS SALE
/crocs?sale=trueSHOP CROCS SALE
IMG-ALT SHOP CROCS SALE
/heydude?sale=trueSHOP HEYDUDE SALE
IMG-ALT SHOP HEYDUDE SALE
/skechers?sale=trueSHOP SKECHERS
IMG-ALT SHOP SKECHERS
/content/coupons-promotionsSHOP ALL DEALS
IMG-ALT SHOP ALL DEALS
/registrationNo Text
/birkenstock?gender=WomenWOMEN'S
IMG-ALT Women's
/birkenstock?gender=MenMEN'S
IMG-ALT Shop Men's Birkenstock
/birkenstock?gender=Girls&gend...KIDS'
IMG-ALT Shop Kids' Birkenstock
/search?brand=Birkenstock&q=Bo...BOSTON COLLECTION
IMG-ALT Shop Birkenstock Boston Collection
/content/trending-wallNo Text
/registrationJOIN NOW
IMG-ALT JOIN NOW
/content/teacher-discountLEARN MORE
IMG-ALT LEARN MORE
/content/student-discountText duplicate LEARN MORE
IMG-ALT LEARN MORE
/buy-one-get-one-freeNo Text
https://www.shoestation.com/brandSHOP ALL BRANDS
/hoka_one_oneIMG-ALT HOKA
https://www.shoestation.com/nikeIMG-ALT NIKE
/birkenstockIMG-ALT BIRKENSTOCK
/skechersIMG-ALT Skechers
/brooksIMG-ALT Brooks
https://www.shoestation.com/crocsIMG-ALT CROCS
/vintage_havanaIMG-ALT Vintage Havana
/new_balanceIMG-ALT New Balance
/heydudeIMG-ALT HEYDUDE
https://www.shoestation.com/oofosIMG-ALT OOFOS
/bogg_bagIMG-ALT BOGG BAGS
/womensText duplicate WOMEN'S
IMG-ALT Shop Women's
https://www.shoestation.com/mensText duplicate MEN'S
IMG-ALT Shop Men's
https://www.shoestation.com/kidsKID'S
IMG-ALT Shop Kids'
/ss-work-wearWORKWEAR
IMG-ALT Shop Workwear
/accessoriesACCESSORIES & APPAREL
IMG-ALT Shop Accessories
/content/about-usAbout Us
https://careers.shoecarnival.c...External Subdomain Careers
https://investors.shoecarnival...External Subdomain Investors
/content/about-usVendor Code of Conduct
https://accounts.rogansshoes.c...External Subdomain Rogan’s Safety Footwear Program
/orderstatusText duplicate Order Status
/faqs/customer-serviceText duplicate Customer Service
/contactusContact Us
/faqs/returns-and-exchangesReturns & Exchanges
/faqs/shippingShipping
/faqs/promotions-and-exclusionsPromotions & Exclusions
/accountMy Account
/registrationCreate an Account
/faqs/shoe-perksShoe Perks FAQ's
/content/military-discountMilitary Discount
/content/teacher-discountTeacher Discount
/content/student-discountStudent Discount
https://stores.shoestation.com/External Subdomain View All Stores
/content/coupons-promotionsIn-store Offers
/faqs/in-store-pickupIn-store Pickup
/faqs/in-store-purchasesIn-store Purchases
/content/coupons-promotionsCoupons & Deals
/womensWomen's Shoes
https://www.shoestation.com/mensMen's Shoes
https://www.shoestation.com/kidsKids Shoes
/accessoriesText duplicate Accessories & Apparel
https://www.levelaccess.com/a/...New window External Subdomain IMG-ALT Level Access website accessibility icon.
/content/privacy-policyPrivacy Policy
A-TITLE Shoe Carnival Privacy Policy
/content/ca-privacy-policyCA Privacy Rights
https://www.shoestation.com/Cookie Consent
A-TITLE Manage your cookie consent

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.shoestation.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.41 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (489 kB).

HTTP Response Header

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External factors

This website has excellent links from other websites.
This page has backlinks from 110 referring domains.
This page has 345 backlinks.
This page has backlinks from 93 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

No valid Robots.txt file was found.

Similar sites

Search preview

www.shoestation.com
Online Shoe Store, Boots, Sandals, Sneakers | Shoe Station
Shoe Perks members get free shipping & exclusive rewards! Shop Shoe Station for amazing deals on shoes, boots, sandals, & sneakers for the whole family.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Shoe77%Check
Shoe Station75%Check
Station72%Check
Shoe Store65%Check
Shoe Perks64%Check
Shoes58%Check
Store54%Check
Shop52%Check
Perks52%Check
DEALS48%Check
Show more keywords and terms

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