mitsloan.mit.edu | Website SEO Review

Response time

0.04 s

File size

52.70 kB

Words

247

Media files

11

Number of links

14 internal / 8 external

Meta specifications 61% achieved

Title

(Critically important)

MIT Sloan

The page title is too short. (90 pixels of 580 max pixel length) Optimize title

There are no duplicate words in the title

Meta Title

Meta description

(Critically important)

The MIT Sloan School of Management (also known as MIT Sloan or Sloan) is the business school of the Massachusetts Institute of Technology, in Cambridge, Massachusetts, United States. MIT Sloan offers bachelor's, master's, and doctoral degree programs, as well as executive education.

The meta description is too long: 1790 pixels from max. 1000 pixels. Optimize description

Meta Description

Crawlability

(Critically important)

There are no problems in accessing the website.

Search Engine Crawlers

Canonical URL

(Important)

https://mitsloan.mit.edu/

There is a valid canonical link specified.

Canonical Tag

Language

(Somewhat important)

Language detected in text: en

Language defined in HTML: en

Server location: United States of America

The following language is defined by HTML: en

Declaring language in HTML

Alternate/Hreflang Links

(Somewhat important)

There are no alternate links specified on this page.

Hreflang

Other meta tags

(Somewhat important)

There is no rel next meta tag on this page.

There is no rel prev meta tag on this page.

Meta Tags

Domain

(Somewhat important)

The domain is no subdomain.

The domain length is good.

The domain does not contain non-latin characters.

Domain for SEO

Page URL

(Somewhat important)

No parameters were found in the URL.

No session ID was found in the URL.

The URL does not have too many subdirectories.

SEO-friendly URLs

Charset encoding

(Somewhat important)

The charset encoding (UTF-8) is set correctly.

Character Encoding

Doctype

(Nice to have)

The doctype HTML 5 is set correctly.

The doctype is placed at first in the HTML code.

HTML Doctype

Favicon

(Nice to have)

The favicon is linked correctly.

Favicon

Meta tags

Name	Value
description	The MIT Sloan School of Management (also known as MIT Sloan or Sloan) is the business school of the Massachusetts Institute of Technology, in Cambridge, Massachusetts, United States. MIT Sloan offers bachelor's, master's, and doctoral degree programs, as well as executive education.
msvalidate.01	64FACE15B8B2407A6A501FD9EAC092AD
facebook-domain-verification	o19u7bs0bn1cuxcoaxxw8b3gps1ffa
google-site-verification	oUyu8HosmUo7DzbQ59Kk5-jsvPjeI1ab_LfqomGgqMg
Generator	Drupal 10 (https://www.drupal.org)
MobileOptimized	width
HandheldFriendly	true
viewport	width=device-width, initial-scale=1.0
theme-color	#ffffff
lang	en
twitter:card	summary
twitter:description	The MIT Sloan School of Management (also known as MIT Sloan or Sloan) is the business school of the Massachusetts Institute of Technology, in Cambridge, Massachusetts, United States. MIT Sloan offers bachelor's, master's, and doctoral degree programs, as well as executive education.
og:site_name	MIT Sloan
og:url	https://mitsloan.mit.edu/home
og:description	The MIT Sloan School of Management (also known as MIT Sloan or Sloan) is the business school of the Massachusetts Institute of Technology, in Cambridge, Massachusetts, United States. MIT Sloan offers bachelor's, master's, and doctoral degree programs, as well as executive education.
X-UA-Compatible	IE=edge
charset	utf-8

Page quality 55% achieved

Content

(Critically important)

There are only 247 words on this page. Use at least 250 words to provide useful information.

Words from the H1 heading are not used in the page content.

36.8% of the text are stop words.

The page contains a listing, which indicates a good text layout.

3 paragraphs were found on this page.

No placeholders texts or images were found.

There are no duplicates on the site.

The average number of words per sentence of 11.8 words is good.

Content is King

Frames

(Critically important)

This page does not use a frameset.

Frames and framesets

Mobile optimization

(Somewhat important)

A viewport "width=device-width, initial-scale=1.0" is provided.

At least one Apple touch icon is specified.

Mobile Optimization

Bold and strong tags

(Somewhat important)

The following tag is repeated too often: ideas made to matter

Strong and Bold Tags

Image SEO

(Somewhat important)

1 images have no alt attribute. The content of alt attributes is used by search engines.

Image SEO

This page is optimized perfectly for social networks.

Social Sharing

Additional markup

(Nice to have)

No additional page markup was found.

HTTPS

(Somewhat important)

This website uses HTTPS to protect privacy and integrity of the exchanged data.

All included files are also transferred via HTTPS.

HTTPS

Media list

URL	Alt attribute	Title
...olar-worker.jpg?h=517d30df&itok=ylrGmpB0	A person does work on a solar roof
...5/boardroom.jpg?h=aff7309b&itok=oGZ7ev0V	The silhouette of workers in a boardroom meeting surrounded by colorful abstract bars
...ai-runner_0.jpg?h=e8ac8bd9&itok=iUBq6Hd5	The silhouette of a person runs along an abstract digital background
...reakthrough.jpg?h=8f827cb0&itok=ZyX1l6F0	An arrow breaks through a wall while other arrows stay behind
.../custom/mitsloan/img/anchorlink-icon.png	No alt attribute provided
..._Early_MBAn.jpg?h=4c106ed0&itok=gMNAt2j4	Master of Business Analytics
..._Early_MFin.jpg?h=014a7257&itok=V4NYjEsY	Master of Finance
..._Rising_MBA.jpg?h=a5b08e77&itok=vik3zq-O	MBA
..._Rising_LGO.jpg?h=162c5a1f&itok=051YwR5n	Leaders for Global Operations
...5_Mid_SFMBA.jpg?h=04b3d502&itok=H-vWQD9x	MIT Sloan Fellows MBA
...25_Mid_EMBA.jpg?h=16afb336&itok=rw0_kdkt	MIT Executive MBA

Page structure 100% achieved

H1 heading

(Critically important)

Machine learning and generative AI in 2025

The H1 heading is perfect.

H1-H6 headings

Headings

(Important)

The heading structure is perfect.

H1-H6 headings

Heading structure

Heading level	Content
H1	Machine learning and generative AI in 2025
H2	Ideas Made to Matter
H2	Upcoming Events
H2	More than a degree
H2	Hire talent that transforms
H3	MIT Sloan Intersections

Link structure 100% achieved

Internal links

(Important)

The number of internal links is ok.

Every linktext is unique.

None of the anchor texts is too long.

All internal links are not using dynamic parameters.

Internal Linking

External links

(Nice to have)

There are 8 external links on this page.

External Links

Found links on this page

Link	Attributes	Anchor text
https://mitsloan.mit.edu/	Anchor	Skip to main content
/ideas-made-to-matter/machine-...		Machine learning and generative AI in 2025 A-TITLE Machine learning and generative AI in 2025
/ideas-made-to-matter/workers-...		Ideas Made to Matter Workers need good jobs. The climate sector can help IMG-ALT A person does work on a solar roof A-TITLE Workers need good jobs. The climate sector can help
/ideas-made-to-matter/successf...		Ideas Made to Matter Successful companies now have AI-savvy boards IMG-ALT The silhouette of workers in a boardroom meeting surrounded by colorful abstract bars A-TITLE Successful companies now have AI-savvy boards
/ideas-made-to-matter/next-hyb...		Ideas Made to Matter What’s next for AI: Hybrid intelligence systems IMG-ALT The silhouette of a person runs along an abstract digital background A-TITLE What’s next for AI: Hybrid intelligence systems
https://applymitsloan.mit.edu/...	New window External Subdomain	Summer Visit Program 2025
https://mitsloan.mit.edu/events		See All Events
/about/intersections		Explore the latest Intersections
https://mitsloan.mit.edu/	Anchor	No Text
/master-of-business-analytics/...		Master of Business Analytics Master of Business Analytics IMG-ALT Master of Business Analytics A-TITLE Master of Business Analytics
/mfin/explore-program		Master of Finance Master of Finance IMG-ALT Master of Finance A-TITLE Master of Finance
/mba/explore-program		MBA MBA IMG-ALT MBA A-TITLE MBA
https://lgo.mit.edu/	New window External Subdomain	MBA + Engineering Leaders for Global Operations IMG-ALT Leaders for Global Operations A-TITLE Leaders for Global Operations
/mit-sloan-fellows-mba-program...		MIT Sloan Fellows MBA Program MIT Sloan Fellows MBA IMG-ALT MIT Sloan Fellows MBA A-TITLE MIT Sloan Fellows MBA
/emba/program-details		MIT Executive MBA MIT Executive MBA IMG-ALT MIT Executive MBA A-TITLE MIT Executive MBA
/about/explore-our-programs		Still searching? Keep exploring. A-TITLE Still searching? Keep exploring.
https://cdo.mit.edu/channels/e...	New window External Subdomain	Meet talent that transforms
https://www.facebook.com/MITSloan	New window External Subdomain	A-TITLE Find MIT Sloan on Facebook
https://twitter.com/mitsloan	New window External	A-TITLE Find MIT Sloan on X
https://www.youtube.com/user/M...	New window External Subdomain	A-TITLE Find MIT Sloan on YouTube
https://www.instagram.com/mits...	New window External Subdomain	A-TITLE Find MIT Sloan on Instagram
https://www.linkedin.com/compa...	New window External Subdomain	A-TITLE Find MIT Sloan on LinkedIn

Server configuration 100% achieved

HTTP redirects

(Critically important)

This page redirects to "https://mitsloan.mit.edu/"

WWW Redirect

HTTP header

(Important)

No X-Powered HTTP header is sent.

The web server transmits the web page (HTML) in compressed form.

HTTP headers

Performance

(Somewhat important)

The page response time is excellent with 0.04 seconds.

The file size of the HTML document is fine (53 kB).

Page Speed

HTTP Response Header

Name	Value
cache-control	max-age=86400, public
content-encoding	gzip
content-language	en
content-type	text/html; charset=UTF-8
etag	W/"1748964125"
expires	Sun, 19 Nov 1978 05:00:00 GMT
last-modified	Tue, 03 Jun 2025 15:22:05 GMT
server	nginx
x-content-type-options	nosniff
x-drupal-cache	MISS
x-drupal-dynamic-cache	MISS
x-frame-options	SAMEORIGIN
x-generator	Drupal 10 (https://www.drupal.org)
x-pantheon-styx-hostname	styx-fe3-b-657bb69d44-q5b96
x-styx-req-id	8185f7e9-408e-11f0-b181-8a8167a858a3
age	79713
accept-ranges	bytes
via	1.1 varnish, 1.1 varnish, 1.1 varnish, 1.1 varnish
strict-transport-security	max-age=300; includeSubDomains;
date	Wed, 04 Jun 2025 13:30:38 GMT
x-served-by	cache-chi-klot8100110-CHI, cache-fra-etou8220105-FRA, cache-fra-eddf8230117-FRA, cache-fra-eddf8230117-FRA
x-cache	MISS, MISS
x-cache-hits	6, 183, 0, 0
x-timer	S1749043838.074205,VS0,VE11
vary	Accept-Encoding, Cookie, Cookie, Cookie
content-length	12743
statuscode	200
http_version	HTTP/2

External factors 100% achieved

Backlinks

(Critically important)

This page is referenced by wikipedia.

This website has excellent links from other websites.

This page has backlinks from 1,472 referring domains.

This page has 9,591 backlinks.

This page has backlinks from 1,004 different ip addresses.

Backlinks

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.md
Disallow: /composer/Metapackage/README.txt
Disallow: /composer/Plugin/ProjectMessage/README.md
Disallow: /composer/Plugin/Scaffold/README.md
Disallow: /composer/Plugin/VendorHardening/README.txt
Disallow: /composer/Template/README.txt
Disallow: /modules/README.txt
Disallow: /sites/README.txt
Disallow: /themes/README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /media/oembed
Disallow: /*/media/oembed
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /index.php/media/oembed
Disallow: /index.php/*/media/oembed

Disallow: /api/loadmore/*

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mitsloan.mit.edu

MIT Sloan

The MIT Sloan School of Management (also known as MIT Sloan or Sloan) is the business school of the Massachusetts Institute of Technology, in Cambridge, Massachusetts, United States. MIT Sloan offers bachelor's, master's, and doctoral degree programs, as well as executive education.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

Keyword	Result	Recheck
Sloan	77%	Check
Sloan School	61%	Check
Sloan Fellows	56%	Check
degree	50%	Check
Machine	50%	Check
learning	50%	Check
generative	50%	Check
Machine Learning	50%	Check
Sloan Fellows MBA	50%	Check
Master	48%	Check
Business	48%	Check
Executive	48%	Check
Business School	47%	Check
management	46%	Check
Program	46%	Check
School	46%	Check
Cambridge	46%	Check
technology	46%	Check
education	46%	Check
Ideas	43%	Check
Made	43%	Check
Matter	43%	Check
Executive MBA	43%	Check
Ideas Made	43%	Check
Business Analytics	42%	Check

Show more keywords and terms

Mitsloan.mit.edu - SEO Checker

Task list of SEO Improvements 3 Tasks

Meta specifications 61% achieved

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(Important)

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(Somewhat important)

(Somewhat important)

(Nice to have)

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Meta tags

Automatically check mitsloan.mit.edu including all subpages at once!

Page quality 55% achieved

(Critically important)

(Critically important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Nice to have)

(Nice to have)

(Somewhat important)

Media list

Page structure 100% achieved

(Critically important)

(Important)

Heading structure

Link structure 100% achieved

(Important)

(Nice to have)

Found links on this page

Server configuration 100% achieved

(Critically important)

(Important)

(Somewhat important)

HTTP Response Header

External factors 100% achieved

(Critically important)

Links from Wikipedia

Robots.txt

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Most important keywords

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