Esa.edu.au - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
83% 
Page structure
100% 
Link structure
85% 
Server
95% 
External factors
100% 
SEO Score
Response time
3.80 s
File size
102.70 kB
Words
586
Media files
14
Number of links
38 internal / 8 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Education Services Australia | Home
The length of the page title is perfect. (324 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Education Services Australia (ESA) partners with governments and educators to deliver digital solutions that improve learning outcomes for Australian students.
The length of the meta description is perfect. (980 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Canada
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
format-detectiontelephone=no
apple-mobile-web-app-titleESA
descriptionEducation Services Australia (ESA) partners with governments and educators to deliver digital solutions that improve learning outcomes for Australian students.
og:descriptionEducation Services Australia (ESA) partners with governments and educators to deliver digital solutions that improve learning outcomes for Australian students.
robotsindex, follow
keywordsEducation Services Australia
langen
twitter:descriptionEducation Services Australia (ESA) partners with governments and educators to deliver digital solutions that improve learning outcomes for Australian students.
twitter:cardsummary_large_image
twitter:imagehttps://www.esa.edu.au/media/0d5bzfil/share-image_woodcroft_2022_teacher-with-student-on-laptop_about-us_may2025.jpg?width=1200&height=630&quality=85&v=1dbc00b28f9e2c0&hmac=b8871f3c7e7e845873e3b37ecee0f4eb165dfa7e9ef7db72bc37ae197457e951
twitter:titleEducation Services Australia | Home
twitter:urlhttps://www.esa.edu.au/
og:titleEducation Services Australia | Home
og:site_nameESA
og:urlhttps://www.esa.edu.au/
og:typewebsite
og:imagehttps://www.esa.edu.au/media/0d5bzfil/share-image_woodcroft_2022_teacher-with-student-on-laptop_about-us_may2025.jpg?width=1200&height=630&quality=85&v=1dbc00b28f9e2c0&hmac=b8871f3c7e7e845873e3b37ecee0f4eb165dfa7e9ef7db72bc37ae197457e951
X-UA-Compatibleie=edge
charsetUTF-8

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Page quality

Content
(Critically important)
This page contains 586 words. That's ok.
34.6% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
11 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 17.32 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 12 tags for this page.
Image SEO
(Somewhat important)
11 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
https://www.esa.edu.au/images/logo.svgEducation Services Australia Logo
...6f6e8a74640bad5b81088f83e47c0c75b3a3885bNo alt attribute provided
...08c2238c2889c0e966c7e8be378d4968cc82f794No alt attribute provided
...9912640a41e3817988e3e3440483786473a2d730No alt attribute provided
...006d9179034e300298ff92194182e10c84aade01No alt attribute provided
...873a87dd498883fad8449bd928e247f54be5cb71No alt attribute provided
...7ed808645544968474105b6f01fc01a4bad9f7e9No alt attribute provided
/images/Graphic-Arcs-LrgPromo-Mobile.svgArc graphics
...76f10b918a293f7daf3c5ccd3dd70bc080e8be6fNo alt attribute provided
...34cf42f0775b5319a308ff1780c62726aec3338eNo alt attribute provided
...ad1662d560a1ace62f8b0ceefffc8d9abb51b1c3No alt attribute provided
...027258704ddc042567daf8cdf346f3ddfcfd75a4No alt attribute provided
...c89b7e1bc8da601e045afc00a1f5c1c3a71b9fc7No alt attribute provided
/images/Graphic-Arcs-Footer.svgFooter arc graphics

Page structure

H1 heading
(Critically important)
Education Services Australia
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Education Services Australia
H2 Improving education outcomes
H2 Practical tools for educators and schools
H2 A trusted partner for a better education system
H2 ​Resources for educators
H2 News and insights
H2 Monthly newsletter
H2 Incompatible browser
H3 About ESA
H3 Our services
H3 Our strategic plan
H3 ​Our values in action
H3 Training for teachers boosts confidence in safe and effective AI use in classrooms
H3 Decisions and direction: The crucial role of career exploration
H3 Innovating for equity and excellence in education: ESA launches Impact Report 2023–24
H3 40 years of SCIS
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are 8 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.esa.edu.au/Anchor Skip to main navigation
https://www.esa.edu.au/Anchor Skip to main content
https://www.esa.edu.au/IMG-ALT Education Services Australia Logo
/who-we-are/about-esaAbout ESA
/who-we-are/services-we-provideServices we provide
/who-we-are/our-board-membersOur board members
/who-we-are/our-executive-teamOur executive team
/who-we-are/reconciliation-act...Reconciliation Action Plan
/who-we-are/social-responsibilitySocial responsibility
/our-impact/strategic-planStrategic Plan
/our-impact/annual-reportAnnual report
/our-impact/impact-reportImpact report
https://www.esa.edu.au/solutionsSolutions
/news-insightsNews & insights
/working-at-esaWorking At ESA
/for-educatorsFor Educators
https://www.esa.edu.au/contact-usContact us
https://www.esa.edu.au/contact-usText duplicate Contact us
/our-impact/impact-reportAbout ESA Learn more about ESA and how we partner with education ministers, schools and teachers to improve education outcomes.
/who-we-are/services-we-provideOur services With deep expertise and a collaborative approach, we co-create solutions that meet complex challenges and deliver real impact.
/our-impact/strategic-planOur strategic plan See how our five strategic pillars are guiding meaningful change in education.
/who-we-are/social-responsibility​Our values in action Discover the initiatives and practices that make ESA a socially and environmentally responsible organisation.
https://www.esa.edu.au/solutionsExplore our solutions
/for-educatorsText duplicate For Educators
/news-insights?category&topics...View all News
/news-insights/training-for-te...Training for teachers boosts confidence in safe and effective AI use in classrooms 30 May 2025 ESA news
/news-insights/decisions-and-d...Decisions and direction: The crucial role of career exploration 18 February 2025 Insights
/news-insights/innovating-for-...Innovating for equity and excellence in education: ESA launches Impact Report 2023–24 25 November 2024 ESA news
/news-insights/40-years-of-scis40 years of SCIS 07 November 2024 ESA news
/news-insights?category&topics...Text duplicate View all News
/esa-newsletterView previous editions
/privacy/collection-statementPrivacy Policy and Collection Statement
/esa-newsletterText duplicate View previous editions
https://www.esa.edu.au/No Text
http://www.facebook.com/EdServAusNew window External Subdomain Facebook
https://www.linkedin.com/compa...New window External Subdomain Linkedin
https://www.youtube.com/user/E...New window External Subdomain Youtube
http://www.twitter.com/EdServAusNew window External Subdomain X
/who-we-are/reconciliation-act...Our Reconciliation Action Plan
/terms-of-useTerms of use
https://www.esa.edu.au/privacyPrivacy
https://www.esa.edu.au/ai-policyAI policy
https://www.zeroseven.com.au/New window External Subdomain [zero]seven
https://www.google.com.au/chrome/New window External Subdomain Chrome
https://www.microsoft.com/en-u...New window External Subdomain Edge
https://www.mozilla.org/en-US/...New window External Subdomain Firefox

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.esa.edu.au/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is very slow (3.80 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (103 kB).

HTTP Response Header

NameValue
dateMon, 28 Jul 2025 13:20:49 GMT
content-typetext/html; charset=utf-8
content-encodingbr
cf-ray9664ad0999593792-CDG
cf-cache-statusDYNAMIC
cache-controlno-cache, no-store
set-cookie231 Characters
strict-transport-securitymax-age=2592000; preload
varyAccept-Encoding
pragmano-cache
content-security-policyupgrade-insecure-requests
permissions-policyfullscreen=()
referrer-policystrict-origin-when-cross-origin
request-contextappId=cid-v1:fec843c1-99c4-4a53-af04-27af60372740
x-content-type-optionsnosniff
x-frame-optionsDENY
x-permitted-cross-domain-policiesnone
x-xss-protection1; mode=block
report-to{"endpoints":[{"url":"https:\/\/a.nel.cloudflare.com\/report\/v4?s=JDThHCN2MN66z3u9SaHeDvI2EYW7XQv18eVb5Uc0LYZ%2B8%2FQ3vFCOYNz7OXm6qlD4%2B4O4sMaMlyJE%2B%2ButfDy1%2BwF6E6qRUjI5WW0fpdI7zIteCH3Q4DbOAf7dyeonGdRC"}],"group":"cf-nel","max_age":604800}
nel{"success_fraction":0,"report_to":"cf-nel","max_age":604800}
servercloudflare
server-timingcfL4;desc="?proto=TCP&rtt=13995&min_rtt=13792&rtt_var=4151&sent=6&recv=8&lost=0&retrans=0&sent_bytes=3405&recv_bytes=905&delivery_rate=207375&cwnd=253&unsent_bytes=0&cid=bad322e1db81b696&ts=1738&x=0"
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 73 referring domains.
This page has 16,417 backlinks.
This page has backlinks from 72 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

Sitemap: https://www.esa.edu.au/sitemap.xml

Similar sites

Search preview

www.esa.edu.au
Education Services Australia | Home
Education Services Australia (ESA) partners with governments and educators to deliver digital solutions that improve learning outcomes for Australian students.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Services81%Check
Education Services Australia80%Check
Education79%Check
Australia75%Check
education outcomes66%Check
improve education outcomes60%Check
education ministers58%Check
Educators56%Check
outcomes50%Check
partner50%Check
Show more keywords and terms

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