Marshalls.co.uk - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
69% 
Page structure
71% 
Link structure
73% 
Server
91% 
External factors
100% 
SEO Score
Response time
0.32 s
File size
99.20 kB
Words
527
Media files
24
Number of links
107 internal / 5 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Leading Supplier of Hard Landscaping, Building, and Roofing Products | Marshalls
The page title should be shorter than 580 pixels. It is 733 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Marshalls plc: UK's leading supplier of hard landscaping, building, and roofing products since the 1890s, creating better places with innovative solutions
The length of the meta description is perfect. (929 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.marshalls.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: Canada
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportheight=device-height, width=device-width, initial-scale=1.0
descriptionMarshalls plc: UK's leading supplier of hard landscaping, building, and roofing products since the 1890s, creating better places with innovative solutions
robotsindex,follow
googlebotindex,follow
apple-mobile-web-app-titleMarshalls
langen-gb
twitter:cardsummary_large_image
twitter:siteEmpty
og:urlhttps://www.marshalls.co.uk/
og:typewebsite
og:titleLeading Supplier of Hard Landscaping, Building, and Roofing Products | Marshalls
og:descriptionMarshalls plc: UK's leading supplier of hard landscaping, building, and roofing products since the 1890s, creating better places with innovative solutions
og:imagehttps://www.marshalls.co.uk/media/sbdk2ufy/grp-housing-estate.jpg?width=1200&v=1dba546ea2c57f0
og:image:width1200
og:image:height630
og:image:altA housing estate of modern houses with driveways
og:localeen-GB
og:site_nameEmpty
X-UA-CompatibleIE=edge,chrome=1
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
The average number of words per sentence of 31.5 words is high.
This page contains 527 words. That's ok.
26.9% of the text are stop words.
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "height=device-height, width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 11 tags for this page.
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/media/r1nekqhl/group-72.svgNo alt attribute provided
...y_park_2.jpg?width=480&v=1db9fbfd730c870Wembley Park
...n-street.jpg?width=480&v=1db9fbfe78dee50Members of the public walking down a busy street in London
...ayfair-2.jpg?width=480&v=1db9fbf7c304630Marshalls Sandstock Mayfair bricks used on a set of modern houses
...e-mortar.jpg?width=480&v=1db9fbf5ac6a7a0Ready to use mortar being placed onto a brick
...y-digger.jpg?width=480&v=1db9fbfafcab930A digger on top of aggregates
...ar-panel.jpg?width=480&v=1db9fbfc2e7c260Marley solar panels on top of house
...&width=1920&height=794&v=1db89206fab7cf0No alt attribute provided
...jpg?width=10&height=10&v=1db9fbfd730c870Wembley Park
...jpg?width=10&height=10&v=1db9fbfe78dee50Members of the public walking down a busy street in London
...288&width=10&height=10&v=1db9290c6011ff0Marshalls Sandstock Mayfair bricks used on a street of modern houses
...jpg?width=10&height=10&v=1db9fbf5ac6a7a0Ready to use mortar being placed onto a brick
...jpg?width=10&height=10&v=1db9fbfafcab930A digger on top of aggregates
...jpg?width=10&height=10&v=1db9fbfc2e7c260Marley solar panels on top of house
...i/pattern.svg?width=10&v=1db70b744ceef20Marshall Pattern
...jpg?width=10&height=10&v=1db70b734e8f510A large tree in the daylight
...png?width=10&height=10&v=1db70b73f9ef630Staff members talking through documents at their desk
...503&width=10&height=10&v=1db70b72eab5cb0Marshalls staff on site in a high vis and goggles
...i/pattern.svg?width=10&v=1db70b744ceef20Marshall Pattern
.../xron5cpt/grp-ungc.png?v=1db9290c60bce50Ungc
...ence-based-targets.png?v=1db9290c61f0830Sceince Based Targets
...jiozg/grp-fair-tax.png?v=1db9290c5f14170Fair Tax
...-in-britain-footer.png?v=1db9290c614f610Made In Britain
...jp/grp-superbrands.png?v=1db9290c5e72f50Superbrand

Page structure

H1 heading
(Critically important)
Marshalls
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (9 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 Marshalls
H2 Our businesses
H2 More to explore
H2 Find out more about Marshalls history
H3 Landscaping
H3 Water Management
H3 Bricks and Masonry
H3 Mortars and Screeds
H3 Aggregates
H3 Roofing Products
H4 Help and support
H4 Our businesses Duplicate text
H4 Sustainability
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 5 external links on this page.
LinkAttributesAnchor text
https://www.marshalls.co.uk/Anchor Skip to main content
/gardens-and-drivewaysGardens and Driveways
A-TITLE Gardens and Driveways
https://www.marshalls.co.uk/No Text
/landscapingLandscaping
/water-managementWater Management
/bricks-and-masonryBricks and Masonry
/mortars-and-screedsMortars and Screeds
/aggregatesAggregates
/roofing-productsRoofing Products
/gardens-and-drivewaysLooking for consumer products?
A-TITLE Looking for consumer products?
/about-usView About Us
A-TITLE View About Us
/gardens-and-drivewaysText duplicate Looking for consumer products?
A-TITLE Looking for consumer products?
/about-us/what-we-doWhat we do
/about-us/strategyStrategy
/about-us/operationsOperations
/about-us/our-historyOur history
/about-us/our-valuesOur values
/about-us/our-locationsOur locations
/about-us/design-spacesOur design spaces
/about-us/why-marshallsWhy Marshalls?
/gardens-and-drivewaysText duplicate Looking for consumer products?
A-TITLE Looking for consumer products?
/landscapingText duplicate Landscaping
/water-managementText duplicate Water Management
/bricks-and-masonryText duplicate Bricks and Masonry
/mortars-and-screedsText duplicate Mortars and Screeds
/aggregatesText duplicate Aggregates
/roofing-productsPitched Roofing Systems
/gardens-and-drivewaysConsumer products
/gardens-and-drivewaysText duplicate Looking for consumer products?
A-TITLE Looking for consumer products?
/about-us/the-boardBoard - executive profiles
/about-us/risk-management-and-...Risk management & principal risks
/about-us/policiesPolicies
/about-us/corporate-governanceCorporate governance & corporate responsibility
/about-us/environmental-social...Environmental, social and governance objectives
/about-us/section-430-2b-compa...Section 430(2B) companies act 2006
/gardens-and-drivewaysText duplicate Looking for consumer products?
A-TITLE Looking for consumer products?
/gardens-and-drivewaysText duplicate Looking for consumer products?
A-TITLE Looking for consumer products?
/sustainabilityView All Sustainability
A-TITLE View All Sustainability
/sustainability/document-libraryDocument library
/sustainability/epd-libraryEPD Library
/gardens-and-drivewaysText duplicate Looking for consumer products?
A-TITLE Looking for consumer products?
/sustainability/our-approach-t...Our approach to sustainability
/sustainability/better-workplaceBetter workplace
/sustainability/better-productBetter product
/sustainability/better-worldBetter world
/sustainability/ungc-principle...UNGC principles & sustainable development goals
/sustainability/modern-slavery...Modern slavery library
/sustainability/science-based-...Science-based targets
/sustainability/social-valueSocial value
/sustainability/made-in-britainMade in Britain
/sustainability/document-libraryText duplicate Document library
/gardens-and-drivewaysText duplicate Looking for consumer products?
A-TITLE Looking for consumer products?
/gardens-and-drivewaysText duplicate Looking for consumer products?
A-TITLE Looking for consumer products?
/investorView Investor Centre
A-TITLE View Investor Centre
/gardens-and-drivewaysText duplicate Looking for consumer products?
A-TITLE Looking for consumer products?
/about-us/the-boardThe Board
/investor/investment-caseInvestment case
/investor/regulatory-newsRegulatory News
/investor/results-reports-and-...Results Reports and Presentations
/investor/share-price-centreShare Price Information
/investor/broker-forecastsBroker Forecasts
/investor/financial-calendarFinancial Calendar
/investor/advisers-registrarsAdvisers & Contacts
/about-us/policiesText duplicate Policies
/gardens-and-drivewaysText duplicate Looking for consumer products?
A-TITLE Looking for consumer products?
/gardens-and-drivewaysText duplicate Looking for consumer products?
A-TITLE Looking for consumer products?
https://www.marshalls.co.uk/newsNews
A-TITLE News
/careersVisit careers centre
A-TITLE Visit careers centre
/gardens-and-drivewaysText duplicate Looking for consumer products?
A-TITLE Looking for consumer products?
/careers/apprenticeshipsApprenticeships
/latest-vacanciesLatest Vacancies
/careers/leadership-programmesLeadership Programmes
/careers/our-businessOur Business
/careers/our-peopleOur People
/careers/our-valuesOur Values
/gardens-and-drivewaysText duplicate Looking for consumer products?
A-TITLE Looking for consumer products?
/gardens-and-drivewaysText duplicate Looking for consumer products?
A-TITLE Looking for consumer products?
/contact-usContact us
A-TITLE Contact us
/gardens-and-drivewaysText duplicate Looking for consumer products?
A-TITLE Looking for consumer products?
/landscapingExplore
/water-managementText duplicate Explore
/bricks-and-masonryText duplicate Explore
/mortars-and-screedsText duplicate Explore
/aggregatesText duplicate Explore
/roofing-productsText duplicate Explore
https://www.marshalls.co.uk/newsText duplicate News
/sustainabilitySustainability
IMG-ALT A large tree in the daylight
/investorInvestors
IMG-ALT Staff members talking through documents at their desk
/careersCareers
IMG-ALT Marshalls staff on site in a high vis and goggles
/about-us/our-historyLearn more
A-TITLE Learn more
/contact-usText duplicate Contact us
A-TITLE Contact us
/about-us/our-locationsText duplicate Our locations
A-TITLE Our locations
https://www.marshalls.co.uk/dop/New window Subdomain UKCA
A-TITLE UKCA
/careersText duplicate Careers
A-TITLE Careers
https://delivery.marshalls.co.uk/New window External Subdomain Check delivery progress
A-TITLE Check delivery progress
/landscapingText duplicate Landscaping
A-TITLE Landscaping
/water-managementText duplicate Water Management
A-TITLE Water Management
/bricks-and-masonryBricks & Masonry
A-TITLE Bricks & Masonry
/mortars-and-screedsMortars & Screeds
A-TITLE Mortars & Screeds
/aggregatesText duplicate Aggregates
A-TITLE Aggregates
/gardens-and-drivewaysGardens & Driveways
A-TITLE Gardens & Driveways
https://www.marley.co.uk/New window External Subdomain Marley
A-TITLE Marley
https://www.viridiansolar.co.uk/New window External Subdomain Viridian Solar
A-TITLE Viridian Solar
/sustainabilityGroup sustainability
A-TITLE Group sustainability
/modern-slavery-statementModern Slavery Statement
A-TITLE Modern Slavery Statement
/about-us/corporate-governanceGender Pay Gap Statement
A-TITLE Gender Pay Gap Statement
https://www.linkedin.com/compa...New window External Subdomain LinkedIn
A-TITLE LinkedIn
https://www.youtube.com/@Marsh...New window External Subdomain YouTube
A-TITLE YouTube
/legal/website-terms-of-useTerms and Conditions
A-TITLE Terms and Conditions
/legal/privacy-policyPrivacy Policy
A-TITLE Privacy Policy
/legal/cookie-policyCookie Policy
A-TITLE Cookie Policy
/modern-slavery-statementText duplicate Modern Slavery Statement
A-TITLE Modern Slavery Statement

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.marshalls.co.uk/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.32 seconds.
The file size of the HTML document is fine (99 kB).

HTTP Response Header

NameValue
dateMon, 26 May 2025 09:49:18 GMT
content-typetext/html; charset=utf-8
cf-ray945c5ca0f92b2a5c-CDG
cf-cache-statusDYNAMIC
content-encodinggzip
set-cookie110 Characters
strict-transport-securitymax-age=2592000
varyAccept-Encoding
cross-origin-opener-policysame-origin
permissions-policyaccelerometer=(),autoplay=(),camera=(),display-capture=(),encrypted-media=(),fullscreen=(),geolocation=(),gyroscope=(),magnetometer=(),microphone=(),midi=(),payment=(),picture-in-picture=(),publickey-credentials-get=(),screen-wake-lock=(),sync-xhr=(*),usb=(),web-share=(),xr-spatial-tracking=()
referrer-policyno-referrer
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
x-permitted-cross-domain-policiesnone
x-powered-byASP.NET
x-xss-protection1; mode=block
servercloudflare
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 316 referring domains.
This page has 6,537 backlinks.
This page has backlinks from 281 different ip addresses.

Robots.txt

User-agent: *

Sitemap: https://www.marshalls.co.uk/sitemap.xml
Sitemap: https://www.marshalls.co.uk/gardens-and-driveways/sitemap.xml
Sitemap: https://www.marshalls.co.uk/commercial/sitemap.xml
Sitemap: https://www.marshalls.co.uk/investor/sitemap.xml
Disallow: /tile-and-stone/leads/
Disallow: /delivery-progress/*
Disallow: /gardens-and-driveways/product-ajax/*
Disallow: /gardens-and-driveways/basket
Disallow: /gardens-and-driveways/checkout/*
Disallow: /gardens-and-driveways/legal/website-terms-of-use
Disallow: /error/error
Disallow: *?action=quote
Disallow: */samples/list/
Disallow: *?action=sample
Disallow: */quote/list/
Disallow: */quote?
Disallow: */request-quote
Disallow: */quote-request/
Disallow: /commercial/site-search*
Disallow: *?itemid=
Disallow: *filter=registerinstallertype*
Disallow: *filters=*
Disallow: *?isModal=
Disallow: */lead/message/
Disallow: *?page=1
Disallow: *?page=

Search preview

www.marshalls.co.uk
Leading Supplier of Hard Landscaping, Building, and Roofing Product...
Marshalls plc: UK's leading supplier of hard landscaping, building, and roofing products since the 1890s, creating better places with innovative solutions

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Marshalls92%Check
Landscaping62%Check
Roofing Products62%Check
products61%Check
Roofing61%Check
leading58%Check
building56%Check
Consumer Products47%Check
Roofing Systems47%Check
Better46%Check

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Cookie Policy

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