Gassan.com - SEO Checker

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Overview of the SEO Check
Meta information
67% 
Page quality
73% 
Page structure
75% 
Link structure
53% 
Server
96% 
External factors
100% 
SEO Score
Response time
0.24 s
File size
580.20 kB
Words
523
Media files
85
Number of links
129 internal / 5 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Jeweler GASSAN Diamonds Amsterdam: diamonds, jewelery and watches
The page title should be shorter than 580 pixels. It is 666 pixels long. Optimize title
There are word repetitions in the page title.
Meta description
(Critically important)
GASSAN Diamonds Amsterdam: your destination for luxury watches, high-end jewelry and exceptional service. Trusted family-owned quality for over 75 years.
The length of the meta description is perfect. (976 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.gassan.com/en
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: nl
Server location: United States of America
The given language nl does not conform with the detected language en.
Alternate/Hreflang Links
(Somewhat important)
The alternate link to the page itself is missing.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0, viewport-fit=cover
google-site-verificationbfGweToFCHLEBA35hao7JcbsV1MA3WL9uI8cFnjIDjQ
facebook-domain-verificationr0u2ffqnc9z4d3t2xd4fq7poqu2yst
p:domain_verify76eb1c09d1ba24a96c8717a7816f8188
robotsindex,follow
googlebotindex,follow
descriptionGASSAN Diamonds Amsterdam: your destination for luxury watches, high-end jewelry and exceptional service. Trusted family-owned quality for over 75 years.
titleEmpty
next-head-count22
msapplication-TileColor#4d3667
theme-color#ffffff
langnl
twitter:cardsummary_large_image
twitter:site@gassandiamonds
twitter:creator@gassandiamonds
og:descriptionGASSAN Diamonds Amsterdam: your destination for luxury watches, high-end jewelry and exceptional service. Trusted family-owned quality for over 75 years.
og:urlhttps://www.gassan.com/en/
og:typewebsite
og:site_nameGASSAN
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 523 words. That's ok.
22.6% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 22.2 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
The file size of the HTML document is very large (580.2 kB).
A viewport "width=device-width, initial-scale=1.0, viewport-fit=cover" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 10 tags for this page.
Image SEO
(Somewhat important)
45 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/images/contact_desktop.svgopen menu
/images/contact_mobile.svgopen menu
https://www.gassan.com/logos/flag_en.pngflag of en
data:[...] Base64Rolex
data:[...] Base64Rolex
data:[...] Base64Cartier
data:[...] Base64Cartier
data:[...] Base64Chopard Watches
data:[...] Base64Chopard Watches
data:[...] Base64Jaeger-LeCoultre
data:[...] Base64Jaeger-LeCoultre
data:[...] Base64OMEGA
data:[...] Base64OMEGA
data:[...] Base64TAG Heuer
data:[...] Base64TAG Heuer
data:[...] Base64TUDOR
data:[...] Base64TUDOR
...rue&lossless=true&w=600?auto=format&w=40No alt attribute provided
...rue&lossless=true&w=600?auto=format&w=40No alt attribute provided
...rue&lossless=true&w=600?auto=format&w=40No alt attribute provided
...rue&lossless=true&w=600?auto=format&w=40No alt attribute provided
...rue&lossless=true&w=600?auto=format&w=40No alt attribute provided
data:[...] Base64Choices by DL
data:[...] Base64Choices by DL
data:[...] Base64Chopard Jewels
data:[...] Base64Chopard Jewels
data:[...] Base64GASSAN 121
data:[...] Base64GASSAN 121
data:[...] Base64Messika
data:[...] Base64Messika
data:[...] Base64Gigi by GASSAN
data:[...] Base64Gigi by GASSAN
...rue&lossless=true&w=600?auto=format&w=40No alt attribute provided
data:[...] Base64GASSAN 121
data:[...] Base64GASSAN 121
data:[...] Base64Brilliant
data:[...] Base64Brilliant
data:[...] Base64Heartshape
data:[...] Base64Heartshape
data:[...] Base64Oval
data:[...] Base64Oval
data:[...] Base64Pearshape
data:[...] Base64Pearshape
...rue&lossless=true&w=600?auto=format&w=40No alt attribute provided
...rue&lossless=true&w=600?auto=format&w=40No alt attribute provided
...rue&lossless=true&w=600?auto=format&w=40No alt attribute provided
...rue&lossless=true&w=600?auto=format&w=40No alt attribute provided
...rue&lossless=true&w=600?auto=format&w=40No alt attribute provided
...rue&lossless=true&w=600?auto=format&w=40No alt attribute provided
https://www.gassan.com/logos/flag_nl.pngNo alt attribute provided
...x1200.jpg?auto=format&lossless=true&w=50No alt attribute provided
... (6).png?auto=format&lossless=true&w=768No alt attribute provided
...1200.jpg?auto=format&lossless=true&w=768No alt attribute provided
...000px.png?auto=format&lossless=true&w=40No alt attribute provided
...000px.png?auto=format&lossless=true&w=40No alt attribute provided
...000px.png?auto=format&lossless=true&w=40No alt attribute provided
...000px.png?auto=format&lossless=true&w=40No alt attribute provided
...titel.png?auto=format&lossless=true&w=40No alt attribute provided
...000px.png?auto=format&lossless=true&w=40No alt attribute provided
...l (7).png?auto=format&lossless=true&w=50No alt attribute provided
...000px.png?auto=format&lossless=true&w=50No alt attribute provided
...SSAN .png?auto=format&lossless=true&w=40No alt attribute provided
... (34).png?auto=format&lossless=true&w=40No alt attribute provided
...613/2.png?auto=format&lossless=true&w=40No alt attribute provided
...98c/3.png?auto=format&lossless=true&w=40No alt attribute provided
...94d/3.png?auto=format&lossless=true&w=40No alt attribute provided
...David.png?auto=format&lossless=true&w=40No alt attribute provided
...372/4.png?auto=format&lossless=true&w=40No alt attribute provided
...2.032.png?auto=format&lossless=true&w=50No alt attribute provided
...tel-5.png?auto=format&lossless=true&w=50No alt attribute provided
...tel-4.png?auto=format&lossless=true&w=50No alt attribute provided
https://www.gassan.com/logos/flag_en.pngflag of en
https://www.gassan.com/logos/amex.pngNo alt attribute provided
https://www.gassan.com/logos/ideal.pngNo alt attribute provided
https://www.gassan.com/logos/mastercard.pngNo alt attribute provided
https://www.gassan.com/logos/visa.pngNo alt attribute provided
https://www.gassan.com/logos/bancontact.pngNo alt attribute provided
https://www.gassan.com/logos/paypal.pngNo alt attribute provided
https://www.gassan.com/logos/alipay.pngNo alt attribute provided
https://www.gassan.com/logos/unionpay.pngNo alt attribute provided
https://www.gassan.com/logos/fedex.pngNo alt attribute provided
https://www.gassan.com/logos/postnl.pngNo alt attribute provided
https://www.gassan.com/logos/amsterdam.svgNo alt attribute provided
Video URLWidthHeight
...62d662c43/Tour video aangepast FINAL.mp4

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.
Some headings do not have any content.

Heading structure

Heading levelContent
H2 ROLEX Land-Dweller
H2 Shop by category
H2 Tours & special arrangements
H2 Diamonds
H2 Featured products
H2 Rolex and motorsport
H4 We know everything about
H4 Our GASSAN brands
H4 Popular pages
H4 Popular brands
H4 Information
H4 Follow us
H4 Subscribe to our newsletter
H4 Language
H4 Empty heading
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
6 links don't have an anchor text.
The number of internal links is ok.
There are 5 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://nl.trustpilot.com/revi...New window External Subdomain Trustpilot
https://www.gassan.com/en/contactNo Text
https://www.gassan.com/contactContact
/en/membershipNo Text
https://www.gassan.com/membershipMyGASSAN Membership
https://www.gassan.com/en/loginNo Text
https://www.gassan.com/loginLogin
https://www.gassan.com/enNo Text
https://www.gassan.com/en/rolexRolex
/en/rolex-certified-pre-ownedRolex Certified Pre-Owned
/en/pre-owned-watchesPre-owned
https://www.gassan.com/en/toursTours
/en/membershipNo Text
https://www.gassan.com/en/storesNo Text
/en/shopping-cartNo Text
https://www.gassan.com/en/rolexA-TITLE Go to Rolex
/en/montblanc/accessoriesAccessories
A-TITLE Accessories
/en/giftcardGiftcards
A-TITLE Giftcards
/en/watches-for-menWatches for men
/en/ladies-watchesWatches for ladies
https://www.gassan.com/en/watchesAll watches
https://www.gassan.com/en/rolexText duplicate Rolex
IMG-ALT Rolex
https://www.gassan.com/en/cartierCartier
IMG-ALT Cartier
/en/chopard-watchesChopard Watches
IMG-ALT Chopard Watches
/en/jaeger-lecoultreJaeger-LeCoultre
IMG-ALT Jaeger-LeCoultre
https://www.gassan.com/en/omegaOMEGA
IMG-ALT OMEGA
/en/tag-heuerTAG Heuer
IMG-ALT TAG Heuer
/en/about-tudorTUDOR
IMG-ALT TUDOR
/en/our-brandsAll brands
/en/watches?sort=newNew collection New collection
/en/diamonds-gassan-121Diamonds GASSAN 121
/en/diamond-ringsDiamond rings
/en/diamond-necklacesDiamond necklaces
/en/diamond-braceletsDiamond bracelets
/en/diamond-earringsDiamond earrings
/en/diamondsAll diamonds
/en/gassan-diamondsAll about diamonds All about diamonds
/en/diamanten/gassan-121/frien...Friends Gem - GASSAN 121 Friends Gem - GASSAN 121
/en/wedding-ringsWedding rings
/en/engagement-ringsEngagement rings
/en/determine-ring-sizeDetermine ring size
/en/wedding-ringsAll wedding rings
/en/wedding-rings?6=3&sort=newWedding rings for him Wedding rings for him
/en/wedding-rings?6=2Wedding rings for her Wedding rings for her
https://www.gassan.com/en/jewelryJewelry
https://www.gassan.com/en/ringsRings
/en/braceletsBracelets
/en/necklacesNecklaces
/en/earringsEarrings
https://www.gassan.com/en/jewelryAll jewelry
/en/choices-by-dlChoices by DL
IMG-ALT Choices by DL
/en/chopard-jewelsChopard Jewels
IMG-ALT Chopard Jewels
/en/gassan-121GASSAN 121
IMG-ALT GASSAN 121
https://www.gassan.com/en/messikaMessika
IMG-ALT Messika
/en/gigi-by-gassanGigi by GASSAN
IMG-ALT Gigi by GASSAN
/en/our-brandsText duplicate All brands
/en/digital-platform/gassan-vi...GASSAN vintage GASSAN vintage
/en/diamonds-gassan-121Text duplicate Diamonds GASSAN 121
/en/diamond-ringsText duplicate Diamond rings
/en/diamond-necklacesText duplicate Diamond necklaces
/en/diamond-braceletsText duplicate Diamond bracelets
/en/diamond-earringsText duplicate Diamond earrings
/en/diamondsText duplicate All diamonds
/en/cut/gassan121Text duplicate GASSAN 121
IMG-ALT GASSAN 121
/en/cut/brilliantBrilliant
IMG-ALT Brilliant
/en/cut/heartshapeHeartshape
IMG-ALT Heartshape
/en/cut/ovalOval
IMG-ALT Oval
/en/cut/pearshapePearshape
IMG-ALT Pearshape
/en/gassan-diamondsText duplicate All about diamonds All about diamonds
/en/diamanten/gassan-121/frien...Text duplicate Friends Gem - GASSAN 121 Friends Gem - GASSAN 121
/en/craftsmanshipCraftsmanship Craftsmanship
/en/house-of-gassanBrands & stores Brands & stores
/en/partnershipsPartnerships Partnerships
/en/news-eventsNews & Events News & Events
/en/mygassan-membershipText duplicate MyGASSAN Membership
https://www.gassan.com/en/loginText duplicate Login
https://www.gassan.com/en/storesStores
https://www.gassan.com/en/contactText duplicate Contact
https://www.gassan.com/en/rolexText duplicate A-TITLE Go to Rolex
/en/rolex/new-watches-2025/lan...Discover
/en/rolex/new-watches-2025/lan...Text duplicate Discover
https://www.gassan.com/en/watchesWatchesWatches
A-TITLE Watches
https://www.gassan.com/en/ringsRingsRings
A-TITLE Rings
/en/earringsEarringsEarrings
A-TITLE Earrings
/en/braceletsBraceletsBracelets
A-TITLE Bracelets
/en/necklacesNecklacesNecklaces
A-TITLE Necklaces
/en/diamondsDiamondsDiamonds
A-TITLE Diamonds
/en/en/toursBook your tour!
/en/gassan-121Shop GASSAN 121
/en/gassan-121GASSAN 121 GASSAN 121 Unparalleled cuts perfect brilliance.
/en/gigi-by-gassanGigi by GASSAN Gigi by GASSAN Gigi by GASSAN is the jewelery brand that stands for high quality and allure.
/en/pre-owned-watchesGASSAN pre-owned GASSAN pre-owned Unique pre-owned and vintage watches from exclusive brands
/en/choices-by-dlChoices by DL Choices by DL A unique and patented bayonet system.
/en/gassan-jewelsGASSAN Jewels GASSAN Jewels GASSAN Jewels are different types of jewelry and are high quality 14 or 18 carat gold.
/en/guy-davidGUY DAVID GUY DAVID Guy David is the watch brand of GASSAN which stands for contemporary watches. Guy David sells men's watches and woman’s watches.
/en/trophy-by-gassanTROPHY BY GASSAN TROPHY BY GASSAN Heritage and craftsmanship meets luxury designs
/rolex/wereld-van-rolexText duplicate Discover
/rolex/wereld-van-rolexText duplicate Discover
https://www.gassan.com/en/storesText duplicate Stores
A-TITLE Stores
/en/news-eventsNews & Events
A-TITLE News & Events
/en/gassan-magazineGASSAN magazine
A-TITLE GASSAN magazine
/en/house-of-gassanHOUSE OF GASSAN
/en/craftsmanshipCraftsmanship
/en/partnershipsPartnerships
/en/news-eventsDigital platform
/en/all-brochuresBrochures
/en/all-gassan-magazineGASSAN magazines
https://www.gassan.com/en/rolexText duplicate Rolex
/en/pre-owned-watchesPre-owned watches
/en/gassan-watchesGASSAN Watches
/en/gassan-121Text duplicate GASSAN 121
/en/choices-by-dlText duplicate Choices by DL
/en/trophy-by-gassanTROPHY BY GASSAN
/en/gigi-by-gassanText duplicate Gigi by GASSAN
/en/gassan-jewelsGASSAN Jewels
https://www.gassan.com/en/cartierText duplicate Cartier
https://www.gassan.com/en/tissotTissot
https://www.gassan.com/en/omegaText duplicate OMEGA
/en/about-gassanAbout GASSAN
https://www.gassan.com/en/careersCareers
https://www.gassan.com/en/contactText duplicate Contact
/en/mygassan-membershipMy GASSAN Membership
/en/city-of-diamondsCity Of Diamonds
/en/terms-conditionsTerms & Conditions
/en/disclaimerDisclaimer
/en/privacy-statementPrivacy Statement
/en/cookie-statementCookie statement
/en/global-informationGlobal information
/en/tax-free-serviceTax Free Service
/en/return-policyReturn Policy
https://www.facebook.com/gassa...New window External Subdomain No Text
https://instagram.com/gassandi...New window External No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
https://nl.trustpilot.com/revi...New window External Subdomain Text duplicate Trustpilot

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.gassan.com/en"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The file size of the HTML document is very large (580 kB).
The page response time is excellent with 0.24 seconds.

HTTP Response Header

NameValue
access-control-allow-origin*
age34481
cache-controlpublic, max-age=0, must-revalidate
content-dispositioninline
content-encodingbr
content-typetext/html; charset=utf-8
dateWed, 23 Jul 2025 04:38:40 GMT
etagW/"045238698aea12ba9a038f64f72f94ec"
serverVercel
strict-transport-securitymax-age=63072000
x-matched-path/en
x-vercel-cacheHIT
x-vercel-idfra1::m25fm-1753245520415-450a6365b59b
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 47 referring domains.
This page has 923 backlinks.
This page has backlinks from 43 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow:

# Paths (sort- and filter-URLs)
Disallow: /*brands=
Disallow: /*collections=
Disallow: /*dial=
Disallow: /*material=
Disallow: /*size=
Disallow: /*sort=
Disallow: /*style=
Disallow: /*2=
Disallow: /*3=
Disallow: /*4=
Disallow: /*6=
Disallow: /*7=
Disallow: /*9=
Disallow: /*11=
Disallow: /*12=
Disallow: /*13=
Disallow: /*14=
Disallow: /*15=
Disallow: /*18=
Disallow: /*19=
Disallow: /*20=
Disallow: /*27=
Disallow: /*28=
Disallow: /*31=
Disallow: /*37=
Disallow: /*41=
Disallow: /*43=
Disallow: /*44=
Disallow: /*45=
Disallow: /*49=

# Paths (sort- and filter-URLs old website)
Disallow: /*brands[*]=
Disallow: /*case[*]=
Disallow: /*case=
Disallow: /*clockwork[*]=
Disallow: /*clockwork=
Disallow: /*collectie-serie[*]=
Disallow: /*collectie-serie=
Disallow: /*color[*]=
Disallow: /*color=
Disallow: /*color-strap[*]=
Disallow: /*color-strap=
Disallow: /*facets[*]=
Disallow: /*facets=
Disallow: /*filters[*]=
Disallow: /*filters=
Disallow: /*gender[*]=
Disallow: /*gender=
Disallow: /*geslacht[*]=
Disallow: /*geslacht=
Disallow: /*kleur-band[*]=
Disallow: /*kleur-band=
Disallow: /*kleur-kast[*]=
Disallow: /*kleur-kast=
Disallow: /*kleur-steen[*]=
Disallow: /*kleur-steen=
Disallow: /*materiaal-band[*]=
Disallow: /*materiaal-band=
Disallow: /*materiaal-kast[*]=
Disallow: /*materiaal-kast=
Disallow: /*material-setting[*]=
Disallow: /*material-setting=
Disallow: /*metaal-type[*]=
Disallow: /*metaal-type=
Disallow: /*metal-type[*]=
Disallow: /*metal-type=
Disallow: /*numberofitems[*]=
Disallow: /*numberofitems=
Disallow: /*price[*]=
Disallow: /*price=
Disallow: /*prijs[*]=
Disallow: /*prijs=
Disallow: /*sorting[*]=
Disallow: /*sorting=
Disallow: /*strap[*]=
Disallow: /*strap=
Disallow: /*tijdsaanduiding[*]=
Disallow: /*tijdsaanduiding=
Disallow: /*timestamp[*]=
Disallow: /*timestamp=
Disallow: /*type[*]=
Disallow: /*type=
Disallow: /*type-juweel[*]=
Disallow: /*type-juweel=
Disallow: /*uurwerk[*]=
Disallow: /*uurwerk=

# Paths (clean URLs)
Disallow: /zoeken*
Disallow: /*/zoeken
Disallow: /login
Disallow: /*/login*
Disallow: /account/*
Disallow: /whislist
Disallow: /*/whislist*
Disallow: /winkelmand
Disallow: /*/whislist*
Disallow: /ringfinder/*
Disallow: /zh/*

Sitemap: https://www.gassan.com/sitemap.xml

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www.gassan.com
Jeweler GASSAN Diamonds Amsterdam: diamonds, jewelery and watches
GASSAN Diamonds Amsterdam: your destination for luxury watches, high-end jewelry and exceptional service. Trusted family-owned quality for over 75 years.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
GASSAN71%Check
GASSAN Diamonds67%Check
Diamond63%Check
Diamonds62%Check
GASSAN Diamonds Amsterdam61%Check
Watches58%Check
Amsterdam56%Check
GASSAN 12154%Check
GASSAN Jewels54%Check
Jeweler GASSAN Diamonds Amsterdam53%Check
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