Kendrascott.com - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
51% 
Page structure
62% 
Link structure
25% 
Server
90% 
External factors
100% 
SEO Score
Response time
0.59 s
File size
333.00 kB
Words
1116
Media files
193
Number of links
454 internal / 7 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Kendra Scott Official | Jewelry, Personalized Gifts & Watches
The length of the page title is perfect. (544 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Find limited-edition jewelry for every look with simple pendant necklaces, huggie earrings, band rings, and more.
The length of the meta description is perfect. (690 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.kendrascott.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: Germany
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
format-detectiontelephone=yes
viewportwidth=device-width, initial-scale=1, maximum-scale=1, user-scalable=0
descriptionFind limited-edition jewelry for every look with simple pendant necklaces, huggie earrings, band rings, and more.
google-site-verification26Tzz6vL5gN2QCRxpegWa-5cPmDU4Aevw4Y2AvqLBJ0
langen-us
x-ua-compatibleie=edge
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
Only 2 paragraph/s was/were found on this page.
This page contains 1116 words. That's ok.
20.5% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 13.25 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1, maximum-scale=1, user-scalable=0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 22 tags for this page.
Image SEO
(Somewhat important)
40 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

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...40128927/UIImages/images/yr-tab-logo.svgNo alt attribute provided
.../UIImages/images/user-circle-regular.svgMy Account
...-/default/dwc126c968/images/sparkles.svgsparkles icon
...oad/UIImages/images/wishlist-regular.svgMy Wishlist
...dwd9bbea24/images/find-store-regular.svgFind a Store
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...ge/upload/UIImages/images/search-new.svgSearch
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.../UIImages/images/user-circle-regular.svgMy Account
...e/upload/UIImages/images/clockHeader.svgpurple dot clock
...e/upload/UIImages/images/badgeHeader.svgpurple dot badge
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...e/upload/UIImages/images/image-arrow.svgback
...ge/upload/UIImages/images/search-new.svgSearch
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...Site/-/default/dwda09ab17/images/add.svgopen
...te/-/default/dw9d62ba84/images/minus.svghide
...der/Top Nav/2025/Summer 2/birthday_m.jpgBirthday
...Site/-/default/dwda09ab17/images/add.svgopen
...te/-/default/dw9d62ba84/images/minus.svghide
.../Top Nav/2025/Summer 2/nowtrending_m.jpg{{img description}}
...Site/-/default/dwda09ab17/images/add.svgopen
...te/-/default/dw9d62ba84/images/minus.svghide
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...images/redesign/yellow_rose_nav-2024.svgYellow Rose
...Site/-/default/dwda09ab17/images/add.svgopen
...te/-/default/dw9d62ba84/images/minus.svghide
...s/images/redesign/ks-horizontal-logo.svgYellow Rose
...images/redesign/yellow_rose_nav-2024.svgYellow Rose
...Site/-/default/dwda09ab17/images/add.svgopen
...te/-/default/dw9d62ba84/images/minus.svghide
...Nav/2025/Summer 2/bestsellinggifts_m.jpgNo alt attribute provided
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...Site/-/default/dwda09ab17/images/add.svgopen
...te/-/default/dw9d62ba84/images/minus.svghide
...uploader/Top Nav/2025/Summer 2/mom_m.jpgNo alt attribute provided
...der/Top Nav/2025/Summer 2/daughter_m.jpgNo alt attribute provided
...uploader/Top Nav/2025/Summer 2/him_m.jpgNo alt attribute provided
...uploader/Top Nav/2025/Summer 2/her_m.jpgNo alt attribute provided
...Site/-/default/dwda09ab17/images/add.svgopen
...te/-/default/dw9d62ba84/images/minus.svghide
...s/images/redesign/ks-horizontal-logo.svgYellow Rose
...images/redesign/yellow_rose_nav-2024.svgYellow Rose
...Site/-/default/dwda09ab17/images/add.svgopen
...te/-/default/dw9d62ba84/images/minus.svghide
...ploader/Top Nav/2025/Summer 2/sale_m.jpgSale
...Site/-/default/dwda09ab17/images/add.svgopen
...te/-/default/dw9d62ba84/images/minus.svghide
...s/images/redesign/ks-horizontal-logo.svgYellow Rose
...images/redesign/yellow_rose_nav-2024.svgYellow Rose
...Site/-/default/dwda09ab17/images/add.svgopen
...te/-/default/dw9d62ba84/images/minus.svghide
...Site/-/default/dwda09ab17/images/add.svgopen
...te/-/default/dw9d62ba84/images/minus.svghide
...er/Top Nav/2024/Fall/Mobile/kendra_m.jpgKendra
https://www.kendrascott.com/nullShop All Jewelry
https://www.kendrascott.com/nullShop New Arrivals
https://www.kendrascott.com/nullShop Bestsellers
https://www.kendrascott.com/nullShop Now Trending
https://www.kendrascott.com/nullShop Hats & Hat Accessories
https://www.kendrascott.com/nullShop Bestselling Gifts
https://www.kendrascott.com/nullShop 30% off Markdowns
https://www.kendrascott.com/nullAbout us
...ge/upload/UIImages/images/search-new.svgSearch
...ge/upload/UIImages/images/search-new.svgSearch
.../upload/UIImages/images/close-search.svgNo alt attribute provided
.../UIImages/images/user-circle-regular.svgMy Account
...oad/UIImages/images/minicart-regular.svgView Your Shopping Bag
...e/upload/UIImages/images/clockHeader.svgpurple dot clock
...e/upload/UIImages/images/badgeHeader.svgpurple dot badge
...age/upload/UIImages/images/hamburger.svgView Your Shopping Bag
...ge/upload/UIImages/images/close-menu.svgView Your Shopping Bag
...ge/upload/UIImages/images/search-new.svgSearch
...ge/upload/UIImages/images/search-new.svgSearch
.../upload/UIImages/images/close-search.svgNo alt attribute provided
...d/UIImages/images/redesign/close-new.svgClose
...f_auto/UIImages/images/noimagemedium.pngElisa Pendant Necklace in MintElisa Pendant Necklace in Mint
...5/Summer 2/Banners/newarrivalsdemi_m.jpgShine in Demi-Fine Our latest demi-fine arrivals are effortlessly chic and totally iconic.Shine in Demi-Fine Our latest demi-fine arrivals are effortlessly chic and totally iconic.
...mmer 2025/Summer 2/Banners/necklaces.jpgNecklaces
...025/Summer 2/Banners/necklaces_onfig.jpgNecklaces
...ummer 2025/Summer 2/Banners/earrings.jpgEarrings
...2025/Summer 2/Banners/earrings_onfig.jpgEarrings
...w Category Buckets/cat_rings_product.jpgRings
...tegory Slider/Img_Link_-_Rings_Hover.jpgRings
...mmer 2025/Summer 2/Banners/bracelets.jpgBracelets
...025/Summer 2/Banners/bracelets_onfig.jpgBracelets
...25/Summer 1/Final/Img_Link_-_Watches.jpgWatches
...gory Slider/Img_Link_-_Watches_Hover.jpgWatches
...mmer 2025/Summer 2/Banners/fine_demi.jpgDemi & Fine
...025/Summer 2/Banners/fine_demi_onfig.jpgDemi & Fine
...5/Summer 2/Banners/Hero_ShesBack_m_2.jpgDolly Parton x Kendra Scott is back Dolly Parton x Kendra Scott is back
...upload/UIImages/images/pd-video-play.svgNo alt attribute provided
...pload/UIImages/images/pd-video-pause.svgNo alt attribute provided
...upload/UIImages/images/pd-video-play.svgNo alt attribute provided
...pload/UIImages/images/pd-video-pause.svgNo alt attribute provided
...efault/dw27742aad/images/image-arrow.svgNo alt attribute provided
...dwd00727d4/images/img-arrow-disabled.svgNo alt attribute provided
...efault/dw27742aad/images/image-arrow.svgNo alt attribute provided
...dwd00727d4/images/img-arrow-disabled.svgNo alt attribute provided
...ummer 2025/Summer 2/Banners/sunshine.jpgNo alt attribute provided
...mer 2025/Summer 2/Banners/figarocore.jpgFigaro
...er 2025/Summer 2/Banners/sylviasuite.jpgNo alt attribute provided
...ault/dw03940419/images/arrow-default.svgNo alt attribute provided
...ault/dw03940419/images/arrow-default.svgNo alt attribute provided
...lace-Gold-Natural-Mother-Of-Pearl-00.jpgSand Dollar Short Pendant NecklaceSand Dollar Short Pendant Necklace
...ecklace-in-rose-quartz_00_default_lg.jpgElisa Pendant Necklace in GoldElisa Pendant Necklace in Gold
...endant-necklace-gold-orange-glass-00.jpgSamantha Sun Short Pendant NecklaceSamantha Sun Short Pendant Necklace
...racelet-in-ivory-pearl_00_default_lg.jpgElton Pinch Cuff Bracelet in GoldElton Pinch Cuff Bracelet in Gold
...ings-Gold-Natural-Mother-Of-Pearl-00.jpgSand Dollar Stud EarringsSand Dollar Stud Earrings
...t-pendant-necklace-gold-blush-mop-00.jpgBrynne Shell Short Pendant NecklaceBrynne Shell Short Pendant Necklace
...al-huggie-earrings-gold-white-cz-00.jpegCailin Crystal Huggie EarringsCailin Crystal Huggie Earrings
...a-Sun-Band-Ring-Gold-Orange-Glass-00.jpgSamantha Sun Band RingSamantha Sun Band Ring
...letter-A-pendant-necklace-gold-00-lg.jpgLetter A-Z Pendant Necklace in GoldLetter A-Z Pendant Necklace in Gold
...ari-heart-necklace-rose-quartz-00-lg.jpgAri Heart Pendant Necklace in GoldAri Heart Pendant Necklace in Gold
...dant-necklace-gold-dichroic-glass-00.jpgMini Elisa Satellite Short Pendant NecklaceMini Elisa Satellite Short Pendant Necklace
...me-Huggie-Earrings-Gold-Ivory-MOP-00.jpgAri Heart Enamel Frame Huggie EarringsAri Heart Enamel Frame Huggie Earrings
...lace-gold-periwinkle-kyocera-opal-00.jpgCross Pendant Necklace in GoldCross Pendant Necklace in Gold
...2/Banners/newarrivals1_skinny_d_copy.jpgMeet the Essentials. Our bestsellers always bring the heatMeet the Essentials. Our bestsellers always bring the heat
...ummer 2025/Summer 2/Banners/colorbar.jpgColor Bar®Color Bar®
...e/upload/UIImages/images/image-arrow.svgColor Bar®
...ummer 2025/Summer 2/Banners/initials.jpgInitials Initials
...e/upload/UIImages/images/image-arrow.svgInitials
...er 2025/Summer 2/Banners/birthstones.jpgBirthdayBirthday
...e/upload/UIImages/images/image-arrow.svgBirthday
...mmer 2025/Summer 2/Banners/engraving.jpgEngraving Engraving
...e/upload/UIImages/images/image-arrow.svgEngraving
...Summer 2/Banners/FathersDay_Skinny_m.jpgFather's Day Gifts Let's celebrate your guys in style.Father's Day Gifts Let's celebrate your guys in style.
...pring 2025/Spring 2/Banners/Kendra_m.jpgAbout Kendra Scott Known for her dynamic use of color and genuine materials, Kendra Scott's commitment to innovation, quality, and detail has taken her small start-up to a billion-dollar business - giving back over $65M along the way. Learn More.About Kendra Scott Known for her dynamic use of color and genuine materials, Kendra Scott's commitment to innovation, quality, and detail has taken her small start-up to a billion-dollar business - giving back over $65M along the way. Learn More.
...ault/dw03940419/images/arrow-default.svgNo alt attribute provided
...ault/dw03940419/images/arrow-default.svgNo alt attribute provided
...s and Perks Images/birthday_discount.jpgBirthday Discount for KS Insiders
...and Perks Images/721487710-paylater_.jpgStyle Now, Pay Later. Affirm, Afterpay, Paypal
... Perks Images/freeship_freereturns85.jpgFree Shipping. Free Returns
...er/2024/Deals and Perks Images/Id.me.jpgSave 15% off with your ID. me
...24/Deals and Perks Images/BOPIS_4hrs.jpgBuy Online, Pick Up In-Store
...s and Perks Images/FreeGiftPackaging.jpgGift Wrapping
...te/-/default/dw16fe833f/images/globe.svgglobe

Page structure

H1 heading
(Critically important)
Shine in Demi-Fine Our latest demi-fine arrivals are effortlessly chic and totally iconic.
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Shine in Demi-Fine Our latest demi-fine arrivals are effortlessly chic and totally iconic.
H1 Shine in Demi-Fine
H1 Empty heading
H1 Meet the Essentials
H1 Father's Day Gifts
H1 Shine Bright, Do Good​
H2 Sunshine Styles
H2 Figaro Icons
H2 Beaded Statements
H2 Empty heading
H2 Personal Favorites
H2 Empty heading
H3 Meet the Essentials Our bestsellers always bring the heat.
H3 About Our Founder
H3 Shine Bright, Do Good​ Duplicate text
H3 About Us
H3 Need help?
H3 Your Order
H3 Other Resources
H4 Color Bar® Color Bar®
H4 Initials Initials
H4 Birthday Birthday
H4 Engraving Engraving
H5 Father's Day Gifts Let's celebrate your guys in style.
H6 About Our Founder Kendra Scott’s commitment to innovation, quality, and detail has taken her small start-up to a billion-dollar business - giving back over $65M along the way.
H6 Empty heading
There are too many internal links (454) on this page.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
23 links don't have an anchor text.
None of the anchor texts is too long.
There are 7 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.kendrascott.com/A-TITLE Kendra Scott Home
/yellow-rose.htmlSubdomain A-TITLE Yellow Rose Home
/accountSubdomain My Account
IMG-ALT My Account
https://www.kendrascott.com/loginSubdomain Sign in to use your perks
IMG-ALT sparkles icon
/wishlistSubdomain 0 Favorites
IMG-ALT My Wishlist
A-TITLE My Wishlist
/storesSubdomain store locator
https://www.kendrascott.com/Subdomain Text duplicate A-TITLE Kendra Scott Home
https://www.kendrascott.com/Subdomain Text duplicate A-TITLE Kendra Scott Home
https://www.kendrascott.com/Subdomain Text duplicate A-TITLE Kendra Scott Home
https://www.kendrascott.com/Subdomain Text duplicate A-TITLE Kendra Scott Home
/storesSubdomain Locations
A-TITLE Locate Stores
/jewelry/Jewelry
/jewelry/categories/Subdomain Categories
IMG-ALT open
/jewelry/necklaces/No Text
/jewelry/necklaces/Necklaces
/jewelry/earrings/No Text
/jewelry/earrings/Earrings
/jewelry/bracelets/No Text
/jewelry/bracelets/Bracelets
/jewelry/rings/No Text
/jewelry/rings/Rings
/fine-jewelry/all-fine-jewelry/No Text
/fine-jewelry/all-fine-jewelry/Fine Jewelry
/demi-fine-jewelry/all-demi-fi...No Text
/demi-fine-jewelry/all-demi-fi...Demi-Fine
A-TITLE Demi-Fine
/jewelry/necklaces/Subdomain Text duplicate Necklaces
/jewelry/earrings/Subdomain Text duplicate Earrings
/jewelry/bracelets/Subdomain Text duplicate Bracelets
/jewelry/rings/Subdomain Text duplicate Rings
/jewelry/watches/Subdomain Watches
/jewelry/mens/Subdomain Men's
/jewelry/Subdomain All Jewelry
/personalized-jewelry.htmlPersonalized Jewelry
IMG-ALT open
/color-bar-by-kendra-scottNo Text
/color-bar-by-kendra-scottColor Bar
A-TITLE Color Bar
/jewelry/initial-jewelry/No Text
/jewelry/initial-jewelry/Initial Jewelry
/gifts/engravable-styles/No Text
/gifts/engravable-styles/Engravable Jewelry
/jewelry/birthstones/No Text
/jewelry/birthstones/Birthstones
/color-bar-by-kendra-scottColor Bar®
/jewelry/birthstones/Subdomain Text duplicate Birthstones
/jewelry/initial-jewelry/Initials
/engraving.htmlEngravable
/collections/zodiac-jewelry/Zodiac
/kendrascott-x-herffjones.htmlCustom Class
/jewelry/charms/Charms
/jewelry/personalized-jewelry/The Personalization Guide
/jewelry/most-wanted/Subdomain Collections
IMG-ALT open
/jewelry/bestsellers/Subdomain Bestsellers
/jewelry/everyday-essentials/Subdomain Everyday Essentials
/collections/elisa-necklace-co...Elisa Suite
/jewelry/ari-suite/Subdomain Ari Suite
/game-day-lookbook/Game Day
/jewelry/layered-sets/Layering Sets
/collections/kendras-picks/Kendra's Picks
/jewelry/disney-x-kendra-scott/Subdomain Disney x Kendra Scott
/jewelry/dolly-parton-x-kendra...Subdomain Dolly Parton x Kendra Scott
/new/all-new-arrivals/New
/new/categories/Subdomain Text duplicate Categories
IMG-ALT open
/new/shop-all-new-arrivals/IMG-ALT New Arrivals
/new/shop-all-new-arrivals/All New Arrivals
A-TITLE New Arrivals
/new/necklaces/Subdomain Text duplicate Necklaces
/new/earrings/Subdomain Text duplicate Earrings
/new/bracelets/Subdomain Text duplicate Bracelets
/new/rings/Subdomain Text duplicate Rings
/yellow-rose/new-arrivals/Yellow Rose by Kendra Scott
/new/all-new-arrivals/Subdomain Text duplicate All New Arrivals
/new/featured/Subdomain Featured
IMG-ALT open
/collections/the-resort-collec...IMG-ALT Resort
/collections/the-resort-collec...Text duplicate Resort
A-TITLE Resort
/shop-by/summer-jewelry/The Summer Shop
/collections/the-resort-collec...Subdomain Resort Collection
/jewelry/stars/Star-Spangled Styles
/jewelry/bestsellers/Text duplicate Bestsellers
/bestsellers/categories/Subdomain Text duplicate Categories
IMG-ALT open
/jewelry/bestsellers/Text duplicate IMG-ALT Bestsellers
/jewelry/bestsellers/All Bestsellers
A-TITLE All Bestsellers
/bestsellers/necklaces/Subdomain Text duplicate Necklaces
/bestsellers/earrings/Subdomain Text duplicate Earrings
/bestsellers/bracelets/Subdomain Text duplicate Bracelets
/bestsellers/rings/Subdomain Text duplicate Rings
/jewelry/bestsellers/Text duplicate All Bestsellers
/bestsellers/featured/Subdomain Text duplicate Featured
IMG-ALT open
/jewelry/ari-suite/Text duplicate Ari Suite
/collections/elisa-necklace-co...Text duplicate Elisa Suite
/sports-collection/Sports Pendants
/fine-demi-fine-jewelry.htmlText duplicate Fine Jewelry
/fine-jewelry/fine-categories/Subdomain Fine Categories
IMG-ALT open
/fine-jewelry/necklaces/Subdomain Text duplicate Necklaces
/fine-jewelry/earrings/Subdomain Text duplicate Earrings
/fine-jewelry/bracelets/Subdomain Text duplicate Bracelets
/fine-jewelry/rings/Subdomain Text duplicate Rings
/fine-jewelry/charms-and-chains/Subdomain Charms & Chains
/watches/Text duplicate Watches
/fine-jewelry/new-arrivals/Subdomain Text duplicate New Arrivals
/fine-jewelry/all-fine-jewelry/Subdomain All Fine Jewelry
/fine-jewelry/demi-fine-catego...Subdomain Demi-Fine Categories
IMG-ALT open
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www.kendrascott.com
Kendra Scott Official | Jewelry, Personalized Gifts & Watches
Find limited-edition jewelry for every look with simple pendant necklaces, huggie earrings, band rings, and more.

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