Cushon.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
62% 
Page structure
100% 
Link structure
93% 
Server
91% 
External factors
100% 
SEO Score
Response time
0.57 s
File size
235.40 kB
Words
430
Media files
22
Number of links
34 internal / 8 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Making workplace pensions and savings easy | NatWest Cushon
The length of the page title is perfect. (577 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Cushon provides a better financial future worth saving for. Climate-friendly workplace pensions, savings, and investments, all together.
The length of the meta description is perfect. (825 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Ireland
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionCushon provides a better financial future worth saving for. Climate-friendly workplace pensions, savings, and investments, all together.
langen
twitter:cardsummary_large_image
twitter:site@https://twitter.com/WeAreCushon
twitter:titleMaking workplace pensions and savings easy
twitter:descriptionCushon provides a better financial future worth saving for. Climate-friendly workplace pensions, savings, and investments, all together.
twitter:imagehttps://www.datocms-assets.com/80119/1720547300-nw_cushon_secondary_horizontal_rgb_pos.png?auto=format&fit=max&w=1200
twitter:image:width1200
twitter:image:height342
og:titleMaking workplace pensions and savings easy
og:descriptionCushon provides a better financial future worth saving for. Climate-friendly workplace pensions, savings, and investments, all together.
og:site_nameNatWest Cushon
og:localeen
og:imagehttps://www.datocms-assets.com/80119/1720547300-nw_cushon_secondary_horizontal_rgb_pos.png?auto=format&fit=max&w=1200
og:image:width1200
og:image:height342
og:typearticle
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
There are only 430 words on this page. Good pages should have about 800 words of useful content.
The average number of words per sentence of 25.83 words is high.
33.7% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...m/80119/1740500652-image.png&w=3840&q=75Three characters
...0119/1720436724-nwg-logo.png&w=3840&q=75NatWest Group logo
...821223-tickcircle-100x100.png&w=256&q=75A circle with a check mark
...-automatic-enrolment-logo.png&w=384&q=75Automatic enrolment logo
...1721821392-shield-100x100.png&w=256&q=75A pink shield with a check mark
...119/1754055611-frame-412.png&w=3840&q=75Investment Pots displayed on app
...19/1704472623-frame-1807.png&w=2048&q=75Notifications, performance and returns of investments
...st-cushon-favicon-curved.png&w=3840&q=75NatWest Cushon logomark
...oman-graphs-illustration.png&w=3840&q=75An illustration showing hands scrolling through a selection of videos in a video player. In the main screen, a video showing a woman pointing at a graph is shown
...1720190375-woman-on-coast.png&w=640&q=75Woman by the coast looking at mobile phone
...arousel-home-man-with-son.png&w=640&q=75A man running up the stairs with a young child on his shoulders
...usel-home-couple-on-beach.png&w=640&q=75A couple smiling and hugging on the beach while eating an ice cream
...-home-father-and-daughter.png&w=640&q=75A father plays with his daughter on the beach
...1543-carousel-home-tailor.png&w=640&q=75A stylist dressed in a floaty blue and white dress puts the last touches to her latest creation
...-mother-and-daughter-pool.gif&w=640&q=75Mother and daughter in a swimming pool
...sel-home-retail-assistant.png&w=640&q=75A smiling shopping assistant poses in front of shelves full of pasta boxes
...24-carousel-home-florists.png&w=640&q=75Two female gardeners standing together in greenhouse
...322-carousel-home-running.png&w=640&q=75Athletic woman running up stone stairs
.../80119/1702472918-facebook.svg&w=32&q=75Facebook/Meta
.../80119/1702473017-linkedin.svg&w=48&q=75LinkedIn
...80119/1702473064-instagram.svg&w=64&q=75Instagram
...7137779-x-logo-dark-52x46.svg&w=128&q=75X logo

Page structure

H1 heading
(Critically important)
Workplace pensions to celebrate
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Workplace pensions to celebrate
H2 Discover how your workplace pension could give you more reasons to celebrate in 2025.
H2 We're a different kind of workplace pensions and savings provider
H2 Looking for something specific?
H2 Trusted by over 650,000 members across more than 21,000 organisations
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 8 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://cushon.co.uk/Anchor Skip to main content
https://cushon.co.uk/No Text
/workplace-pensionsWorkplace pensions
/workplace-isa-and-savingsWorkplace ISAs & savings
https://cushon.co.uk/aboutAbout
https://cushon.co.uk/resourcesResources
/journey/find-helpHelp & Contact
/journey/get-startedGet started
/journey/startLog in
/workplace-pensions-to-celebrateGet our free report
/workplace-pensionsText duplicate Workplace pensions
/workplace-isa-and-savingsText duplicate Workplace ISAs & savings
https://apps.apple.com/gb/app/...New window External Subdomain iOS
https://play.google.com/store/...New window External Subdomain Android
/financial-know-howTake a look at some of our user-friendly content
/articles/know-how/why-and-how...New window Subdomain Check out a little taster on transferring pension pots 2 mins
IMG-ALT NatWest Cushon logomark
/journey/get-startedText duplicate Get started
/for-individualsI'm an individual I'm saving with Cushon through my workplace - or I'm interested in opening a personal ISA
/for-employersI'm an employer I want to find a workplace pension or workplace savings scheme for my organisation
https://cushon.co.uk/for-advisersI'm an adviser I recommend products or look after day-to-day pensions and savings admin on behalf of my clients
https://www.trustpilot.com/rev...New window External Subdomain Trustpilot
/workplace-pensionsText duplicate Workplace pensions
/workplace-isa-and-savingsText duplicate Workplace ISAs & savings
/for-individualsIndividuals
/for-employersEmployers
https://cushon.co.uk/for-advisersAdvisers
/personal-savingsPersonal savings
/investment-hubInvestment Hub
/accessing-your-pensionRetirement Hub
https://cushon.co.uk/aboutText duplicate About
https://cushon.co.uk/resourcesText duplicate Resources
/journey/find-helpHelp
https://jobs.cushon.co.uk/External Subdomain Jobs
https://cushon.co.uk/termsTerms & Conditions
https://cushon.co.uk/policiesPolicies
https://cushon.co.uk/feesOur fees
https://cushon.co.uk/pressNews
https://cushon.co.uk/media-hubMedia
https://www.facebook.com/weare...External Subdomain IMG-ALT Facebook/Meta
https://www.linkedin.com/compa...External Subdomain IMG-ALT LinkedIn
https://www.instagram.com/wear...External Subdomain IMG-ALT Instagram
https://x.com/WeAreCushon/External IMG-ALT X logo

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://cushon.co.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.57 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (235 kB).

HTTP Response Header

NameValue
dateWed, 06 Aug 2025 11:14:30 GMT
content-typetext/html; charset=utf-8
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varyRSC, Next-Router-State-Tree, Next-Router-Prefetch, Next-Router-Segment-Prefetch, Accept-Encoding
cache-controlprivate, no-cache, no-store, max-age=0, must-revalidate
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 83 referring domains.
This page has 177 backlinks.
This page has backlinks from 51 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /account
Disallow: /buy
Disallow: /product/AutoCompleteProducts
Disallow: /product/projectionData
Disallow: /invest/ajaxTable
Disallow: /custom/addtoportfolio
Disallow: /custom/removefromportfolio

# Semrush supports non-standard robots.txt syntax
User-agent: SemrushBot
Disallow: /api
Disallow: /api/*

Sitemap: https://cushon.co.uk/sitemap.xml

Similar sites

Search preview

cushon.co.uk
Making workplace pensions and savings easy | NatWest Cushon
Cushon provides a better financial future worth saving for. Climate-friendly workplace pensions, savings, and investments, all together.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Workplace77%Check
pensions77%Check
Workplace pensions77%Check
workplace pensions savings73%Check
Cushon72%Check
pensions savings71%Check
savings62%Check
NatWest Cushon61%Check
Pensions Regulator58%Check
Making workplace pensions58%Check
Show more keywords and terms

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