Houston.org - SEO Checker

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Overview of the SEO Check
Meta information
75% 
Page quality
95% 
Page structure
58% 
Link structure
62% 
Server
78% 
External factors
100% 
SEO Score
Response time
1.39 s
File size
309.70 kB
Words
1749
Media files
81
Number of links
120 internal / 11 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Houston | Greater Houston Partnership
There are word repetitions in the page title.
The length of the page title is perfect. (348 pixels out of 580 max pixel length)
Meta description
(Critically important)
The Houston region is home to nearly seven million residents and over 130,000 business establishments. Membership at the Greater Houston Partnership offers the opportunity to work alongside other business leaders to make a positive impact on our region.
The meta description is too long: 1589 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.houston.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Server location: United States of America
The language is not specified in the HTML markup.
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
descriptionThe Houston region is home to nearly seven million residents and over 130,000 business establishments. Membership at the Greater Houston Partnership offers the opportunity to work alongside other business leaders to make a positive impact on our region.
MobileOptimizedwidth
HandheldFriendlytrue
facebook-domain-verificationserjoud521j35r6i0dss7990vhwagc
next-head-count35
twitter:cardsummary_large_image
twitter:titleMeet the Nation's 4th Largest City
twitter:descriptionThe Houston region is home to nearly seven million residents and over 130,000 business establishments. The Greater Houston Partnership works to make Houston the best place to live, work and build a business.
twitter:imagehttps://wpb.houston.org/app/uploads/2024/05/astros-stadium-houston.jpg
twitter:image:height200
twitter:image:altDowntown Houston 2019
twitter:image:width200
og:titleMeet the Nation's 4th Largest City
og:descriptionThe Houston region is home to nearly seven million residents and over 130,000 business establishments. The Greater Houston Partnership works to make Houston the best place to live, work and build a business.
og:urlhttps://www.houston.org
og:imagehttps://wpb.houston.org/app/uploads/2024/05/astros-stadium-houston.jpg
og:image:altastros stadium houston
og:site_nameGreater Houston Partnership
og:typewebsite
og:image:urlhttps://www.houston.org/sites/default/files/2018-12/Astros%20Stadium%20in%20Downtown%20Houston.jpg
og:image:width200
og:image:height200
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 1749 words. That's ok.
27.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
33 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 20.59 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 35 tags for this page.
Image SEO
(Somewhat important)
4 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...-Farmers-Market-Stall-1-1.png&w=828&q=75Houston Farmers Market
.../DiverseCity_TalentSummit.jpg&w=640&q=75No alt attribute provided
....org/app/uploads/2024/10/green-arrow.svgarrow
...ds/2025/05/Soiree_Houston.jpg&w=640&q=75No alt attribute provided
....org/app/uploads/2024/10/green-arrow.svgarrow
..._credit-bigstock-1-scaled.jpg&w=640&q=75Skyline Of Houston Texas
....org/app/uploads/2024/10/green-arrow.svgarrow
...19_credit-Bryan-Malloch_0.jpg&w=640&q=75Hermann Park
....org/app/uploads/2024/10/green-arrow.svgarrow
...03/Ritz-Carlton-Woodlands.png&w=828&q=75Ritz-Carlton Woodlands
....org/app/uploads/2024/10/green-arrow.svgarrow
..._credit-bigstock-1-scaled.jpg&w=828&q=75Skyline Of Houston Texas
....org/app/uploads/2024/10/green-arrow.svgarrow
...s/2025/03/battery-storage.png&w=828&q=75No alt attribute provided
....org/app/uploads/2024/10/green-arrow.svgarrow
...rian-Bridge_05-2-scaled.webp&w=3840&q=75Buffalo Bayou Pedestrian Bridge
...ds/2024/05/building-img.webp&w=3840&q=75building-img
...g/app/uploads/2024/10/play-btn-green.svgbuilding
...s/2024/06/Events-Image-1.png&w=1200&q=75Greater Houston Partnership events
.../image?url=/map-backblur.png&w=3840&q=75blue map
...2024/06/Services-Image-2.png&w=1200&q=75Become a member
...2024/06/Services-Image-5.png&w=1200&q=75garden
...2024/06/Services-Image-6.png&w=1200&q=75Insights into the Greater Houston Region
...2024/06/Services-Image-1.png&w=1200&q=75Public Policy in Houston
...2024/06/Services-Image-4.png&w=1200&q=75building
...2024/06/Services-Image-3.png&w=1200&q=75folks
...g/app/uploads/2024/07/aerospace-icon.svgaerospace
...ston.org/app/uploads/2024/10/g-arrow.svgPicture
....org/app/uploads/2024/07/energy-icon.svgenergy
...ston.org/app/uploads/2024/10/g-arrow.svgPicture
...p/uploads/2024/07/life-sciences-icon.svglife sciences
...ston.org/app/uploads/2024/10/g-arrow.svgPicture
...rg/app/uploads/2024/07/aviation-icon.svgaviation
...ston.org/app/uploads/2024/10/g-arrow.svgPicture
.../2024/07/advanced-manufacturing-icon.svgadvanced manufacturing
...ston.org/app/uploads/2024/10/g-arrow.svgPicture
...pp/uploads/2024/07/digital-tech-icon.svgdigital tech
...ston.org/app/uploads/2024/10/g-arrow.svgPicture
.../app/uploads/2024/08/innovation-icon.svginnovation
...ston.org/app/uploads/2024/10/g-arrow.svgPicture
...pp/uploads/2024/07/headquarters-icon.svgheadquarters
...ston.org/app/uploads/2024/10/g-arrow.svgPicture
...ploads/2024/08/cellopont.png&w=1200&q=75cell point
.../2024/05/stories-images.webp&w=1200&q=75stories-images
...24/08/intuitive-machines.png&w=1200&q=75intuitive machines
...ploads/2024/08/workforce.png&w=1200&q=75workforce
...nlocking-business-growth.png&w=1200&q=75unlocking business growth
...03/Ritz-Carlton-Woodlands.png&w=828&q=75Ritz-Carlton Woodlands
..._credit-bigstock-1-scaled.jpg&w=828&q=75Skyline Of Houston Texas
...s/2025/03/battery-storage.png&w=828&q=75No alt attribute provided
...rg/app/uploads/2024/06/central-point.svgcentral point
...ston.org/app/uploads/2024/06/chevron.svgchevron
...ouston.org/app/uploads/2024/06/exxon.svgexxon
...ouston.org/app/uploads/2024/06/chase.svgjpmorgan
...ton.org/app/uploads/2024/06/next-era.svgnext era
...ston.org/app/uploads/2024/06/reliant.svgreliant
...pp/uploads/2024/07/Phillips66-Logo-1.svgPhillips66
....org/app/uploads/2024/06/tc-energy-1.svgtc energy
...uston.org/app/uploads/2024/06/amazon.svgamazon
...b.houston.org/app/uploads/2024/06/bp.svgbp
...rg/app/uploads/2024/06/central-point.svgcentral point
...ston.org/app/uploads/2024/06/chevron.svgchevron
...ouston.org/app/uploads/2024/06/exxon.svgexxon
...ouston.org/app/uploads/2024/06/chase.svgjpmorgan
...ton.org/app/uploads/2024/06/next-era.svgnext era
...ston.org/app/uploads/2024/06/reliant.svgreliant
...pp/uploads/2024/07/Phillips66-Logo-1.svgPhillips66
....org/app/uploads/2024/06/tc-energy-1.svgtc energy
...uston.org/app/uploads/2024/06/amazon.svgamazon
...b.houston.org/app/uploads/2024/06/bp.svgbp
...rg/app/uploads/2024/06/central-point.svgcentral point
...ston.org/app/uploads/2024/06/chevron.svgchevron
...ouston.org/app/uploads/2024/06/exxon.svgexxon
...ouston.org/app/uploads/2024/06/chase.svgjpmorgan
...ton.org/app/uploads/2024/06/next-era.svgnext era
...ston.org/app/uploads/2024/06/reliant.svgreliant
...pp/uploads/2024/07/Phillips66-Logo-1.svgPhillips66
....org/app/uploads/2024/06/tc-energy-1.svgtc energy
...4/08/driving-opportunity.png&w=3840&q=75driving opportunity
/_next/image?url=%2Fmap.png&w=3840&q=100blue map
...org/app/uploads/2024/10/houston-logo.svgHouston logo

Page structure

H1 heading
(Critically important)
Advancing opportunity
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 61 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Advancing opportunity
H2 Together We Are a City of Opportunity
H2 UNLOCK BUSINESS POTENTIAL WITH THE PARTNERSHIP
H2 Explore why Houston is right for your business
H2 Economic Insights for Business Growth
H2 Advocating for Strong Public Policy to Enhance Houston's Growth
H2 Explore the 4th Largest, Most Diverse City
H2 Home to a Diverse, Talented, Educated Workforce
H2 Empty heading
H2 #0
H2 0th
H2 Empty heading
H2 #0 Duplicate text
H2 0M
H2 Where Business Meets Opportunity
H2 All Size Companies & Industries Thrive Here
H2 Empty heading
H2 Empty heading
H2 Empty heading
H2 Empty heading
H2 Empty heading
H2 Empty heading
H2 Empty heading
H2 Empty heading
H2 Empty heading
H2 Empty heading
H2 Greater Houston Region News
H2 Meet our Executive Partners
H2 Driving Opportunity in Houston
H2 Sign up to get the latest news and updates about our work and upcoming events.
H3 Best for Foreign Business
H3 Fastest Growing City
H3 Fortune 500 HQs
H3 Most Affordable Metro
H3 Join us at an upcoming event
H5 Talent Forward: Shaping Houston’s Workforce for a Stronger Tomorrow
H5 Soirée: Unlock a World of Possibilities
H5 State of Education
H5 Talent Forward: Shaping Houston’s Workforce for a Stronger Tomorrow Duplicate text
H5 Soirée: Unlock a World of Possibilities Duplicate text
H5 State of Education Duplicate text
H5 Talent Forward: Shaping Houston’s Workforce for a Stronger Tomorrow Duplicate text
H5 Soirée: Unlock a World of Possibilities Duplicate text
H5 Benefits of Membership
H5 Houston’s Innovative, Diverse, Global Economy
H5 Insights into the Greater Houston Region
H5 Leading Public Policy & Advocacy for the Region
H5 Experience a city full of culture & flavor
H5 Opportunities & prosperity for all Houstonians
H5 Cellipont Opens New Facility in The Woodlands
H5 Working Together for a More Resilient Future
H5 Intuitive Machines Feels at Home in Space City
H5 Developing a Work Ready Workforce
H5 Unlocking Business Growth in Houston
H6 Aerospace
H6 Aerospace Duplicate text
H6 Energy & Energy Transition
H6 Energy & Energy Transition Duplicate text
H6 Life Sciences & Biotechnology
H6 Life Sciences & Biotechnology Duplicate text
H6 Aviation
H6 Aviation Duplicate text
H6 Advanced Manufacturing
H6 Advanced Manufacturing Duplicate text
H6 Digital Technology
H6 Digital Technology Duplicate text
H6 Innovation & Startups
H6 Innovation & Startups Duplicate text
H6 Headquarters
H6 Headquarters Duplicate text
H6 Projects to Look Forward to in 2025 and Beyond
H6 Apple’s Investment Cements Houston as a Leading Manufacturing and Tech Hub
H6 Why the Greater Houston Region is a Prime Location for Battery Energy Storage Projects
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
There are 3 links with a trivial anchor text.
The number of internal links is ok.
There are 11 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.houston.org/No Text
/why-houstonEconomic Development Houston is a thriving international metro boasting a diverse economy & population, and is the best place to live, work & grow your busin...
/why-houston/industries/all-in...Key Industries
/why-houston/industries/life-s...Life Sciences & Biotechnology
/why-houston/industries/energyEnergy & Energy Transition
/why-houston/industries/aerospaceAerospace
/why-houston/industries/advanc...Advanced Manufacturing
/why-houston/industries/digita...Digital Technology
/why-houston/industries/aviationAviation
/why-houston/innovation-startupsInnovation & Startups
/why-houston/industries/headqu...Headquarters
/why-houston/site-selectionSite Selection Partner with us to locate & grow in greater Houston
/why-houston/taxes-and-incentivesTaxes & Incentives Tap into a strong, competitive business environment & incentives
/why-houston/explore-regionsHouston 12-County Region Find the perfect location for your business
/why-houston/talentTalent, Education & Inclusion Skilled, diverse talent pool to power your business
/why-houston/international-bus...International Business Houston connects your company to the world
/business-announcementsBusiness Announcements Companies of all sizes & industries thrive in Houston
/living-in-houstonLiving in Houston Enjoy affordable living and abundant amenities
IMG-ALT Houston Farmers Market
https://www.houston.org/eventsUpcoming Events Partnership events offer networking and connections with business leaders and policymakers for insights on key regional issues.
/node/41683Talent Forward: Shaping Houston’s Workforce for a Stronger Tomorrow Learn More
IMG-ALT arrow
https://www.houston.org/soireeSoirée: Unlock a World of Possibilities Learn More
IMG-ALT arrow
/membershipMembership Members support regional growth, network with leaders, and access key business resources.
/membership/benefitsMember Benefits
/membership/programmingMember Programming
https://www.houston.org/joinBecome a Member
/sponsorshipSponsorship & Branding
/membership/directoryMember Directory
https://member.houston.org/External Subdomain Member Portal
https://www.houston.org/aboutRegional Priorities Our work strengthens the region by advancing economic growth & collaboration with elected leaders & stakeholders.
/why-houstonEconomic Development
/public-policyPublic Policy
/OneHoustonTogetherOne Houston Together
/upskillhoustonUpSkill Houston
https://htxenergytransition.org/External Houston Energy Transition Initiative
https://www.houston.org/nextHouston Next
/business-resourcesBusiness Resources The Partnership provides insights into living, working and building a business in metro Houston.
/houston-data/economy-glance-m...Economy at a Glance Learn More
IMG-ALT Skyline Of Houston Texas
https://d9.houston.org/sites/d...External Subdomain Houston Region Economic Outlook Learn More
IMG-ALT Hermann Park
/houston-dataLatest Data & Analysis Gain insight into what is driving the region’s economy.
/business-resourcesAll Reports & Publications All you need to know about living & doing business in Houston.
https://www.houston.org/newsNews Get Houston's latest news in energy, business, lifestyle & more.
/business-announcementsBusiness Announcements Companies of all sizes & industries thrive in Houston.
/news/rising-houston-projects-...Projects to Look Forward to in 2025 Read more
IMG-ALT Ritz-Carlton Woodlands
/news/apples-major-investment-...Apple’s Investment Cements Houston as Manufacturing and Tech Hub Read more
IMG-ALT Skyline Of Houston Texas
/news/why-greater-houston-regi...Why the Houston is a Prime Location for Battery Energy Storage Read more
IMG-ALT arrow
https://www.houston.org/aboutAbout the Greater Houston Partnership Working to make Houston one of the best places to live, work & build a business.
/about/board-of-directorsBoard of Directors
/about/contactContact Us
/about/teamPartnership Team
/about/media-relationsMedia Relations
/press-releasesPress Releases
https://www.houston.org/careersCareers
https://www.houston.org/joinJOIN
https://member.houston.org/loginExternal Subdomain No Text
https://www.houston.org/joinText duplicate JOIN
https://www.houston.org/aboutSubdomain See How
https://www.youtube.com/embed/...External Subdomain Learn more about Houston
IMG-ALT building
/why-houstonSubdomain Why Houston
https://www.houston.org/eventsSubdomain View all events
/node/41683New window Subdomain Learn More
https://www.houston.org/soireeNew window Subdomain Text duplicate Learn More
/events/state-of-educationNew window Subdomain Text duplicate Learn More
/node/41683New window Subdomain Text duplicate Learn More
https://www.houston.org/soireeNew window Subdomain Text duplicate Learn More
/events/state-of-educationNew window Subdomain Text duplicate Learn More
/node/41683New window Subdomain Text duplicate Learn More
https://www.houston.org/soireeNew window Subdomain Text duplicate Learn More
/membershipSubdomain Text duplicate Learn More
/membership/benefitsSubdomain See all benefits
/why-houstonSubdomain Text duplicate Learn More
/about/team?department[]=34Subdomain Contact our team
/houston-dataSubdomain Latest Data
/business-resourcesSubdomain Anchor Publications
/public-policySubdomain Learn more
/public-policySubdomain Anchor View committees
/living-in-houstonSubdomain HOU Life
/why-houston/explore-regionsSubdomain Explore the Region
/upskillhoustonSubdomain Talent
/OneHoustonTogetherSubdomain Inclusion
/why-houston/industries/all-in...Subdomain Top Industries
/why-houston/industries/aerospaceNew window Subdomain .
/why-houston/industries/energyNew window Subdomain Text duplicate .
/why-houston/industries/life-s...New window Subdomain Text duplicate .
/why-houston/industries/aviationNew window Subdomain Text duplicate .
/why-houston/industries/advanc...New window Subdomain Text duplicate .
/why-houston/industries/digita...New window Subdomain Text duplicate .
/why-houston/innovation-startupsNew window Subdomain Text duplicate .
/why-houston/industries/headqu...New window Subdomain Text duplicate .
/why-houstonSubdomain Text duplicate Why Houston
/public-policySubdomain See Policy Work
/why-houstonSubdomain Text duplicate Why Houston
/upskillhoustonSubdomain Discover UpSkill Houston
/membershipSubdomain Text duplicate Become a Member
/news/rising-houston-projects-...New window Subdomain Text duplicate .
/news/rising-houston-projects-...New window Subdomain Trivial anchor text
Read More
/news/building-tomorrows-workf...New window Subdomain Text duplicate .
/news/building-tomorrows-workf...New window Subdomain Text duplicate Trivial anchor text
Read More
/news/why-greater-houston-regi...New window Subdomain Text duplicate .
/news/why-greater-houston-regi...New window Subdomain Text duplicate Trivial anchor text
Read More
/membershipSubdomain Become a member
/membership/directorySubdomain View all members
/membershipSubdomain Join the Partnership
/why-houstonSubdomain Do Business in Houston
https://cloud.info.houston.org...External Subdomain Subscribe
https://www.houston.org/IMG-ALT Houston logo
https://www.youtube.com/channe...New window External Subdomain No Text
https://www.facebook.com/Great...New window External Subdomain No Text
https://twitter.com/ghpartners...New window External No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.instagram.com/ghpa...New window External Subdomain No Text
/membershipSubdomain Text duplicate Join the Partnership
https://www.houston.org/Text duplicate Economic Development
/why-houston/site-selectionSite Selection
/why-houston/industries/all-in...Industries
/why-houston/international-bus...International Business
/why-houston/talentTalent, Education & Inclusion
/why-houston/taxes-and-incentivesTaxes & Incentives
https://www.houston.org/Get Involved
https://www.houston.org/eventsUpcoming Events
/membership/benefitsText duplicate Member Benefits
/membership/directoryText duplicate Member Directory
/membership/programmingText duplicate Member Programming
/public-policyText duplicate Public Policy
https://www.houston.org/News & Resources
https://www.houston.org/newsNews
/houston-dataHouston Data
/business-resourcesBusiness Resources
/relocation-guide-requestRelocation Guide
/about/contactText duplicate Contact Us
/privacy-policyPrivacy Policy
/disclaimerDisclaimer

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.houston.org/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is slow (1.39 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (310 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
cf-ray93e18d534a231332-FRA
cf-cache-statusDYNAMIC
cache-controlprivate, no-cache, no-store, max-age=0, must-revalidate
x-computetrue
x-powered-byNext.js
servercloudflare
content-encodinggzip
accept-rangesbytes
via1.1 varnish, 1.1 varnish
dateSun, 11 May 2025 12:06:46 GMT
x-served-bycache-fra-etou8220128-FRA, cache-fra-etou8220046-FRA
x-cacheMISS, MISS
x-cache-hits0, 0
x-timerS1746965205.001284,VS0,VE1203
varyAccept-Encoding
strict-transport-securitymax-age=300
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 466 referring domains.
This page has 28,467 backlinks.
This page has backlinks from 358 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *
Disallow:

Sitemap: https://www.houston.org/sitemap.xml

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www.houston.org
Houston | Greater Houston Partnership
The Houston region is home to nearly seven million residents and over 130,000 business establishments. Membership at the Greater Houston Partnership offers the opportunity to work alongside other business leaders to make a positive impact on our region.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Houston81%Check
Greater Houston74%Check
Houston Partnership74%Check
Greater Houston Partnership72%Check
opportunity70%Check
greater68%Check
Houston Region68%Check
greater Houston region68%Check
Houston Energy64%Check
Partnership63%Check
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