Aircondirect.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
59% 
Page quality
62% 
Page structure
100% 
Link structure
92% 
Server
83% 
External factors
100% 
SEO Score
Response time
0.28 s
File size
117.40 kB
Words
546
Media files
36
Number of links
61 internal / 18 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
AirCon Direct - Air Conditioners | Air Coolers | Dehumidifiers | Heaters
The page title should be shorter than 580 pixels. It is 623 pixels long. Optimize title
There are word repetitions in the page title.
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.aircondirect.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Server location: United States of America
The language is not specified in the HTML markup.
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
geo.regionGB
geo.position55.378051;-3.435973
msvalidate.011430D162D6090E6F52751E1460554507
X-UA-CompatibleIE=edge
Content-Typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are 2 text duplicates on this page:
  • Duplicate: Whoops! That promo code has expried. But don’t worry, we’ve got a moun...
The average number of words per sentence of 8.94 words is low.
This page contains 546 words. That's ok.
28.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
10 paragraphs were found on this page.
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No viewpoint tag is provided.
No Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Empty bold or strong tags were found on this page.
Image SEO
(Somewhat important)
10 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
The HTML has geoname information: GB
The HTML has geoposition information: 55.378051;-3.435973
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/files/images/promocode-tick.pngNo alt attribute provided
/files/images/promocode-cross.pngNo alt attribute provided
/files/images/promocode-cross.pngNo alt attribute provided
/files/images/promocode-cross.pngNo alt attribute provided
/files/images/promocode-cross.pngNo alt attribute provided
/files/images/promocode-cross.pngNo alt attribute provided
...ontent/template_images/direct-loader.gifNo alt attribute provided
/files/images/toptab-acd-logo-min.pngAircon Direct
/files/images/toptab-apd-logo-min.pngAppliances Direct
/files/images/toptab-ld-logo-min.pngLaptops Direct
/files/images/toptab-dd-logo-min.pngDrones Direct
/files/images/toptab-bb-logo-min.pngBetter Bathrooms
/files/images/toptab-F123-logo-min.pngFurniture 123
/files/images/top-tab-dehum-tab-new-min.pngDehumidifiers
/files/images/toptab-OL-logo-min.pngOutdoor Living
/files/images/toptab-aircon-apd-min.pngAircon
/SiteContent/images/apd-switch-off.pngvat switch show inc
/SiteContent/images/apd-switch-on.pngvat switch show ex
/SiteContent/template_images/unionjack.gifUK flag
...ontent/template_images/apd-switch-on.pngcurrency switch
/SiteContent/template_images/euroflag.gifEU flag
/SiteContent/template_images/unionjack.gifUK flag
...ntent/template_images/apd-switch-off.pngcurrency switch
/SiteContent/template_images/euroflag.gifEU flag
/files/images/ld/reassurance-icon-del.pngNo alt attribute provided
...es/images/bidie/reassurance-icon-b2b.pngNo alt attribute provided
.../images/trustpilot-reassurance-great.pngNo alt attribute provided
...s/apd/footer__images/BID_Paypal_Logo.svgPayPal Logo
...s/images/apd/footer__images/BID_Logo.pngBuyItDirect Logo
...d/footer__images/BID_Payment_Maestro.svgMaestro logo
...ooter__images/BID_Payment_MasterCard.svgMasterCard logo
.../apd/footer__images/BID_Payment_Visa.svgVisa logo
...pd/footer__images/BID_Payment_PayPal.svgPayPal logo
...apd/footer__images/BID_Payment_Apple.svgApple Pay logo
...pd/footer__images/BID_Payment_Google.svgGoogle Pay logo

Page structure

H1 heading
(Critically important)
AirCon Direct: Air Conditioning, Air Coolers & Fans
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 AirCon Direct: Air Conditioning, Air Coolers & Fans
H2 People love us because...
H3 Air Conditioners »
H3 Air Coolers »
H3 Air Purifiers »
H3 Dehumidifiers »
H3 Fans »
H3 Heaters »
H3 Knowledgeable Experts
H3 You Pick Your Delivery Day
H3 We're Yorkshire Based
H3 We accept
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 18 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.aircondirect.co.uk/Anchor Congratulations! Your promo code PROMOCODE will be automatically applied when you check out – enjoy. Continue Shopping Whoops! That promo code isn’t valid. B...
https://www.aircondirect.co.uk/IMG-ALT Aircon Direct
A-TITLE Aircon Direct
https://www.appliancesdirect.c...New window Nofollow External Subdomain IMG-ALT Appliances Direct
A-TITLE Appliances Direct
https://www.laptopsdirect.co.u...New window Nofollow External Subdomain IMG-ALT Laptops Direct
A-TITLE Laptops Direct
https://www.dronesdirect.co.uk...New window External Subdomain IMG-ALT Drones Direct
A-TITLE Drones Direct
https://www.betterbathrooms.co...New window Nofollow External Subdomain IMG-ALT Better Bathrooms
A-TITLE Better Bathrooms
https://furniture123.co.uk/?tr...New window Nofollow External IMG-ALT Furniture 123
A-TITLE Furniture 123
https://www.appliancesdirect.c...New window Nofollow External Subdomain IMG-ALT Dehumidifiers
A-TITLE Dehumidifiers
https://www.outdoorlivinghottu...New window Nofollow External Subdomain IMG-ALT Outdoor Living
A-TITLE Outdoor Living
https://www.appliancesdirect.c...New window Nofollow External Subdomain IMG-ALT Aircon
A-TITLE Aircon
/orderstatus/login.aspxSubdomain Track Order
A-TITLE Aircon Direct Order Tracking
/content/buying-for-businessBusiness Enquiries
A-TITLE Business Enquiries
https://www.aircondirect.co.uk/Text duplicate Aircon Direct
/ct/air-conditioning/dehumidif...Text duplicate Dehumidifiers
/st/compressor-dehumidifiersCompressor
/st/desiccant-dehumidifiersDesiccant
/st/antibacterial-dehumidifiersAntibacterial
/st/portable-dehumidifiersPortable
/ct/air-conditioning/dehumidif...View All
/ct/heating-and-air-conditioni...Heaters
/ct/heating-and-air-conditioni...Oil Filled Radiators
/ct/heating-and-air-conditioni...Panel Heaters
/ct/heating-and-air-conditioni...Text duplicate View All
/ct/heating-and-air-conditioni...Air Purifiers
/st/hay-fever-and-pollen-air-p...For Hayfever
/ct/heating-and-air-conditioni...For Dust
/st/pet-dander-air-purifiersFor Pet Dander
/st/asthma-air-purifiersFor Asthma
/st/smoke-and-odour-air-purifiersFor Smoke
/st/antiviral-air-purifiersAntiviral
/ct/heating-and-air-conditioni...Text duplicate View All
/ct/heating-and-air-conditioni...Air Conditioners
/ct/heating-and-air-conditioni...Text duplicate Portable
/st/wall-split-air-conditionersWall Mounted
/st/ceiling-cassette-air-condi...Ceiling Mounted
/ct/heating-and-air-conditioni...Text duplicate View All
/ct/heating-and-air-conditioni...Fans & Air Circulators
/ct/heating-and-air-conditioni...Floorstanding
/ct/heating-and-air-conditioni...Desktop
/ct/heating-and-air-conditioni...Bladeless
/ct/heating-and-air-conditioni...Tower
/ct/heating-and-air-conditioni...Pedestal
/ct/heating-and-air-conditioni...High Velocity
/ct/heating-and-air-conditioni...Text duplicate View All
/ct/heating-and-air-conditioni...Air Coolers
/ct/heating-and-air-conditioni...Slimline
/ct/heating-and-air-conditioni...Text duplicate View All
/ct/heating-and-air-conditioni...Humidifiers
/content/buying-for-businessText duplicate Business Enquiries
/d/saleSale
/st/next-day-delivery-heating-...Choose your delivery day
/content/buying-for-businessDedicated Business Team
https://uk.trustpilot.com/revi...External Subdomain Rated Great
/ct/heating-and-air-conditioni...Save 49% Air Conditioners »
A-TITLE Shop All Air Conditioners
/ct/heating-and-air-conditioni...Save 61% Air Coolers »
A-TITLE Shop All Air Coolers
/ct/heating-and-air-conditioni...Save 52% Air Purifiers »
A-TITLE Shop All Air Purifiers
/ct/heating-and-air-conditioni...Save 51% Dehumidifiers »
A-TITLE Shop All Dehumidifiers
/ct/heating-and-air-conditioni...Save 62% Fans »
A-TITLE Shop All Fans
/ct/heating-and-air-conditioni...Save 49% Heaters »
A-TITLE Shop All Heaters
/content/customer-serviceCustomer service
A-TITLE Contact Aircon Direct
/content/collection-pointsCollection points
A-TITLE Collection Points Aircon Direct
/content/financeFinance
A-TITLE Finance Aircon Direct
/orderstatus/login.aspxTrack order
A-TITLE Track order Aircon Direct
/content/deliveryDelivery
A-TITLE Delivery Aircon Direct
/content/buying-for-businessTrade enquiries
A-TITLE Trade Enquiries Aircon Direct
/content/about-usAbout us
A-TITLE About us Aircon Direct
/content/affiliatesAffiliates
A-TITLE Affiliates Aircon Direct
https://www.buyitdirectgroup.c...External Subdomain Careers
A-TITLE Careers Aircon Direct
https://www.buyitdirectgroup.c...External Subdomain Corporate site
A-TITLE Corporate site Aircon Direct
https://uk.trustpilot.com/revi...New window External Subdomain Trustpilot
https://www.laptopsdirect.co.uk/New window External Subdomain Text duplicate Laptops Direct
A-TITLE Laptops Direct
https://www.appliancesdirect.c...New window External Subdomain Text duplicate Appliances Direct
A-TITLE Appliances Direct
https://www.dronesdirect.co.uk/New window External Subdomain Text duplicate Drones Direct
A-TITLE Drones Direct
https://www.betterbathrooms.com/New window External Subdomain Text duplicate Better Bathrooms
A-TITLE Better Bathrooms
https://furniture123.co.uk/New window External Furniture123
A-TITLE Furniture123
https://www.outdoorlivinghottu...New window External Subdomain Text duplicate Outdoor Living
A-TITLE Outdoor Living
/content/cookie-policyCookie Policy
A-TITLE Cookie Policy Aircon Direct
/content/privacy-policyPrivacy Policy
A-TITLE Privacy Policy Aircon Direct
/content/financeclick here.
A-TITLE Finance info

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.aircondirect.co.uk/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.28 seconds.
The file size of the HTML document is fine (117 kB).

HTTP Response Header

NameValue
cache-controlno-cache
pragmano-cache
content-typetext/html; charset=utf-8
content-encodinggzip
expires-1
serverMicrosoft-IIS/10.0
strict-transport-securitymax-age=300
x-aspnet-version4.0.30319
x-powered-byASP.NET
x-content-type-optionsnosniff
x-xss-protection1; mode=block
x-frame-optionsSAMEORIGIN
via1.1 varnish, 1.1 varnish
access-control-allow-headersnewrelic
x-devicedesktop
accept-rangesbytes
age0
dateSat, 24 May 2025 17:11:30 GMT
x-user-agentSeobilityBot (SEO Tool; https://www.seobility.net/sites/bot.html)
x-served-bycache-lcy-eglc8600055-LCY, cache-fra-etou8220123-FRA
x-cacheHIT, MISS
x-cache-hits18, 0
x-timerS1748106690.170107,VS0,VE13
varyAccept-Encoding,User-Agent, X-BID-AT, X-BID-SA, X-BID-SLB, X-BID-AT, X-BID-SA, X-BID-SLB
content-length33916
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 87 referring domains.
This page has 214 backlinks.
This page has backlinks from 68 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# set sitemap
Sitemap: https://www.aircondirect.co.uk/sitemaps/sitemap-index.xml

# Exclude
User-agent: *
Disallow: *?&cnt=*
Disallow: *?&isort=*
Disallow: *?acdtref=*
Disallow: *?gclid=*
Disallow: *?page=*
Disallow: *?pageNumber=*
Disallow: *?refsource=*
Disallow: *?sortOrder=*
Disallow: *?switchc=*
Disallow: *?switcht=*
Disallow: *?tduid=*
Disallow: *?tref=
Disallow: *?utm_medium=*
Disallow: *?utm_source=*
Disallow: *?wgexpiry=*
Disallow: *?wgu=*
Disallow: /appliances/
Disallow: /asp/
Disallow: /basket/
Disallow: /content/checkout.asp
Disallow: /CustomerAccount/
Disallow: /easycheckout/
Disallow: /Error/
Disallow: /f/
Disallow: /fts/
Disallow: /Layouts/
Disallow: /nav/
Disallow: /NoURL
Disallow: /orderstatus/
Disallow: /search-results/
Disallow: /search?
Disallow: /Version/Printable/
Disallow: /ViewSwitcher
Disallow: /WebProd/
Disallow: /Wishlist/

# remove from wayback
User-agent: ia_archiver
Disallow: /

Similar sites

Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Air79%Check
Aircon77%Check
Air Coolers73%Check
Air Conditioning67%Check
Air Conditioners65%Check
Air Purifiers59%Check
Fans54%Check
Dehumidifiers51%Check
Conditioning50%Check
Heaters49%Check
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