1stcentralinsurance.com - SEO Checker

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Overview of the SEO Check
Meta information
98% 
Page quality
71% 
Page structure
58% 
Link structure
82% 
Server
86% 
External factors
100% 
SEO Score
Response time
0.30 s
File size
140.50 kB
Words
1224
Media files
104
Number of links
45 internal / 28 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Cheap Insurance Quotes | 1st Central
The length of the page title is perfect. (338 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
1st Central offers car and home insurance at a competitive price and benefits from a 24/7 claims service. Get a quote within minutes today!
The length of the meta description is perfect. (851 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.1stcentralinsurance.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Jersey
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
description1st Central offers car and home insurance at a competitive price and benefits from a 24/7 claims service. Get a quote within minutes today!
msapplication-config/Content/browserconfig.xml
msapplication-TileColor#603cba
langen
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 1224 words. That's ok.
43.5% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
21 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 19.24 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 9 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 24 tags for this page.
Image SEO
(Somewhat important)
60 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...-icons/resized/navy/car-side-outline.svgcar-side
...icons/resized/purple/car-side-filled.svgcar-side
...tion-icons/resized/navy/home-outline.svghome
...-icons/resized/dark-teal/home-filled.svghome
...-icons/resized/navy/car-side-outline.svgcar-side
...icons/resized/purple/car-side-filled.svgcar-side
...-icons/resized/navy/multicar-outline.svgmulticar
...n-icons/resized/pink/multicar-filled.svgmulticar
...tion-icons/resized/navy/home-outline.svghome
...-icons/resized/dark-teal/home-filled.svghome
...icons/resized/purple/car-side-filled.svgcar-side
...n-icons/resized/pink/multicar-filled.svgmulticar
...-icons/resized/dark-teal/home-filled.svghome
...-b4bb-9ce8384d536c/couple.webp?width=800A happy couple, A bearded man in a blue checked shirt putting his arms around a pink haired lady wearing a teal green t-shit
...b4bb-9ce8384d536c/couple.webp?width=1200A happy couple, A bearded man in a blue checked shirt putting his arms around a pink haired lady wearing a teal green t-shit
/images/misc/1stcentral.svg1st Central Logo
...ons/resized/purple/pound-coin-filled.svgpound-coin
...on-icons/resized/purple/heart-filled.svgheart
...-icons/resized/purple/support-filled.svgsupport
...n-icons/resized/purple/shield-filled.svgshield
...canvas.png?width=256&height=180&ext=.pngstar-rated quality
...s/resized/purple/mobile-phone-filled.svgmobile-phone
...f/1stCentral_Your_Account.png?width=1252Alt
...tion-icons/resized/purple/car-filled.svgcar
...n-icons/resized/pink/multicar-filled.svgmulticar
...-icons/resized/dark-teal/home-filled.svghome
...3ccf1d/1C-dogs-in-hot-cars.jpg?width=800Should you leave your dog in a hot car?
...373/1C-road-trip-with-kids.jpg?width=800Tips for road trips with kids
...654abdc8c17/1C-fuel-prices.jpg?width=800Fuel prices drop to a four-year low
...1fdc/1C-sustainable-living.jpg?width=800Tips for sustainable living at home
...eeddf28a0eb/1C-Child-Seat.jpg?width=2121The safest place to put your baby in the car
...f/1C-moving-home-checklist.jpg?width=800Moving house checklist
/images/misc/star-empty.svgNo alt attribute provided
/images/misc/star-empty.svgNo alt attribute provided
/images/misc/star-empty.svgNo alt attribute provided
/images/misc/star-empty.svgNo alt attribute provided
/images/misc/star-empty.svgNo alt attribute provided
/images/misc/star-filled.svgNo alt attribute provided
/images/misc/star-filled.svgNo alt attribute provided
/images/misc/star-filled.svgNo alt attribute provided
/images/misc/star-filled.svgNo alt attribute provided
/images/misc/star-filled.svgNo alt attribute provided
...44c6f/sean-bW_i9WgH_jQ68V.webp?width=892Sean
...ean-shadow-BzJSSdnP_MEdp7.webp?width=892Sean
/images/misc/star-empty.svgNo alt attribute provided
/images/misc/star-empty.svgNo alt attribute provided
/images/misc/star-empty.svgNo alt attribute provided
/images/misc/star-empty.svgNo alt attribute provided
/images/misc/star-empty.svgNo alt attribute provided
/images/misc/star-filled.svgNo alt attribute provided
/images/misc/star-filled.svgNo alt attribute provided
/images/misc/star-filled.svgNo alt attribute provided
/images/misc/star-filled.svgNo alt attribute provided
/images/misc/star-filled.svgNo alt attribute provided
...ferdinand-Dc2T3SLT_2gRuyI.webp?width=892Ferdinand
...d-shadow-CktqeK-K_Z22DWrE.webp?width=892Ferdinand
/images/misc/star-empty.svgNo alt attribute provided
/images/misc/star-empty.svgNo alt attribute provided
/images/misc/star-empty.svgNo alt attribute provided
/images/misc/star-empty.svgNo alt attribute provided
/images/misc/star-empty.svgNo alt attribute provided
/images/misc/star-filled.svgNo alt attribute provided
/images/misc/star-filled.svgNo alt attribute provided
/images/misc/star-filled.svgNo alt attribute provided
/images/misc/star-filled.svgNo alt attribute provided
/images/misc/star-filled.svgNo alt attribute provided
...acqueline-DWu4Cz3C_2rKbML.webp?width=892sarah
...ne-shadow-CK3FXe7A_ZUXvu3.webp?width=892sarah
/images/misc/star-empty.svgNo alt attribute provided
/images/misc/star-empty.svgNo alt attribute provided
/images/misc/star-empty.svgNo alt attribute provided
/images/misc/star-empty.svgNo alt attribute provided
/images/misc/star-empty.svgNo alt attribute provided
/images/misc/star-filled.svgNo alt attribute provided
/images/misc/star-filled.svgNo alt attribute provided
/images/misc/star-filled.svgNo alt attribute provided
/images/misc/star-filled.svgNo alt attribute provided
/images/misc/star-filled.svgNo alt attribute provided
...191d/emma-9I0mgsLc_24zuNx.webp?width=892Emma
...ma-shadow-Clhv848l_16WpjY.webp?width=892Emma
/images/misc/star-empty.svgNo alt attribute provided
/images/misc/star-empty.svgNo alt attribute provided
/images/misc/star-empty.svgNo alt attribute provided
/images/misc/star-empty.svgNo alt attribute provided
/images/misc/star-empty.svgNo alt attribute provided
/images/misc/star-filled.svgNo alt attribute provided
/images/misc/star-filled.svgNo alt attribute provided
/images/misc/star-filled.svgNo alt attribute provided
/images/misc/star-filled.svgNo alt attribute provided
/images/misc/star-filled.svgNo alt attribute provided
...5b/cheryl-12H76M9X_ZXrP5S.webp?width=892Cheryl
...l-shadow-CLZPu0Vg_Z1T66ok.webp?width=892Cheryl
/images/misc/star-empty.svgNo alt attribute provided
/images/misc/star-empty.svgNo alt attribute provided
/images/misc/star-empty.svgNo alt attribute provided
/images/misc/star-empty.svgNo alt attribute provided
/images/misc/star-empty.svgNo alt attribute provided
/images/misc/star-filled.svgNo alt attribute provided
/images/misc/star-filled.svgNo alt attribute provided
/images/misc/star-filled.svgNo alt attribute provided
/images/misc/star-filled.svgNo alt attribute provided
/images/misc/star-filled.svgNo alt attribute provided
...36/brandon-CfR1TiQe_UOmM2.webp?width=892Brandon
...on-shadow-DMk1hiKD_1ToFQW.webp?width=892Brandon

Page structure

H1 heading
(Critically important)
Great value. It's central.
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 45 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Great value. It's central.
H2 Make a claim for your...
H2 Car
H2 Home
H2 Get a quote for...
H2 Car Insurance
H2 Multicar Discount
H2 Home Insurance
H2 Get a quote for:
H2 Car Duplicate text
H2 Multicar
H2 Home Duplicate text
H2 Why choose 1st Central Logo
H2 Your Account can do it all
H2 Check out our products
H2 Head to 1st Central Blog for essential reads
H2 What our customers think
H3 We price competitively
H3 Here when you need us
H3 Partnered with RAC
H3 You get plenty of choice
H3 Star-rated quality
H3 Simple to manage your policy
H3 Car Insurance Duplicate text
H3 Multicar discount
H3 Home Insurance Duplicate text
H3 Should you leave your dog in a hot car?
H3 Tips for road trips with kids
H3 Fuel prices drop to a four-year low
H3 Tips for sustainable living at home
H3 The safest place to put your baby in the car
H3 Moving house checklist
H3 Here's what's central to Sean Ferdinand Jacqueline Emma Cheryl Brandon
H3 Ease. It's central.
H3 Real people. It's central.
H3 Fair price. It's central.
H3 Understanding. It's central.
H3 Excellent service. It's central.
H3 Support. It's central.
H5 Pick up where you left off...
H5 Pick up where you left off... Duplicate text
H5 Pick up where you left off... Duplicate text
H5 Pick up where you left off... Duplicate text
H5 Pick up where you left off... Duplicate text
H5 Pick up where you left off... Duplicate text
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are too many external links (28) on this page.

Found links on this page

LinkAttributesAnchor text
/multicarSave now
/A-TITLE 1st Central Insurance
/car-insuranceCar Insurance
/multicarMulticar Insurance
/car-insurance/1st-central-con...Telematics Insurance
/car-insurance/compare-productsCompare our products
/car-insurance/what-affects-yo...What affects your price
/car-insurance/optional-extras...RAC Breakdown Cover
/car-insurance/optional-extras...Personal Accident Cover
/car-insurance/optional-extras...Hire Car Cover
/car-insurance/optional-extras...Excess Protect Cover
/car-insurance/optional-extras...Legal Expenses Cover
/car-insurance/optional-extras...Protected No Claims Discount Cover
/car-insurance/optional-extras...Key Assist
https://my.1stcentralinsurance...External Subdomain Retrieve a car insurance quote
https://quote.1stcentralinsura...External Subdomain Get a car insurance quote
https://quote.1stcentralinsura...External Subdomain Text duplicate Get a car insurance quote
https://my.1stcentralinsurance...External Subdomain Your Account
https://my.1stcentralinsurance...External Subdomain Text duplicate Retrieve a car insurance quote
/home-insuranceHome Insurance
/home-insurance/buildingsBuildings Insurance
/home-insurance/buildings-and-...Buildings and Contents Insurance
/home-insurance/contents-insur...Contents Insurance
/home-insurance/optional-extra...Full Accidental Damage Cover
/home-insurance/optional-extra...Home Emergency Cover
/home-insurance/optional-extra...Home Legal Protection Cover
/home-insurance/optional-extra...Personal Possessions Cover
https://my.1stcentralinsurance...External Subdomain Retrieve a home insurance quote
https://quote.1stcentralinsura...External Subdomain Get a home insurance quote
https://quote.1stcentralinsura...External Subdomain Text duplicate Get a home insurance quote
https://my.1stcentralinsurance...External Subdomain Text duplicate Your Account
https://my.1stcentralinsurance...External Subdomain Text duplicate Retrieve a home insurance quote
/make-a-claimCar
IMG-ALT car-side
/make-a-home-insurance-claimHome
IMG-ALT home
https://my.1stcentralinsurance...External Subdomain Text duplicate Your Account
/help-supportHelp
https://quote.1stcentralinsura...External Subdomain Text duplicate Car Insurance
IMG-ALT car-side
https://quote.1stcentralinsura...External Subdomain Multicar Discount
IMG-ALT multicar
https://quote.1stcentralinsura...External Subdomain Text duplicate Home Insurance
IMG-ALT home
https://my.1stcentralinsurance...External Subdomain Retrieve quote
https://my.1stcentralinsurance...External Subdomain Text duplicate Your Account
https://my.1stcentralinsurance...External Subdomain Retrieve a quote
https://my.1stcentralinsurance...External Subdomain Text duplicate Your Account
https://quote.1stcentralinsura...External Subdomain Text duplicate Car
IMG-ALT car-side
https://quote.1stcentralinsura...External Subdomain Multicar
IMG-ALT multicar
https://quote.1stcentralinsura...External Subdomain Text duplicate Home
IMG-ALT home
https://my.1stcentralinsurance...External Subdomain Log in to Your Account
/car-insuranceCar Insurance From just £245 per year*. With over 15 years of experience in car insurance, you can trust us to be there every step of the way with our award-...
/multicarMulticar discount So you’ve got more than one car? We can cover up to 5 cars, and give you a great discount while we’re at it. See for yourself how much you ...
/home-insuranceHome Insurance Buildings and contents or just contents. We offer home insurance at our best possible price, with excellent levels of cover and a friendly sup...
/blogGo to 1st Central Blog
/blog/motor/should-you-leave-y...Should you leave your dog in a hot car? Summer is here and that means road trips out and about with your dog. But summer also brings high temperatures, which...
/blog/motor/tips-for-road-trip...Tips for road trips with kids Part of the fun of going on holiday is the road trip on the way there. But driving with kids can be challenging – endless cries...
/blog/motor/fuel-prices-drop-t...Fuel prices drop to a four-year low Fuel prices are now at their lowest since 2021, according to RAC Fuel Watch.
/blog/home/tips-for-sustainabl...Tips for sustainable living at home If you want to live a more sustainable lifestyle, but aren’t sure where to start, there are plenty of small changes you c...
/blog/motor/the-safest-place-t...The safest place to put your baby in the car Making sure your baby is safe and secure in the car is vital. The safest place to put your baby is the rear midd...
/blog/home/moving-house-checklistMoving house checklist Moving house can be stressful, especially as there are so many things you need to remember. Follow our simple checklist to make sure y...
https://www.trustpilot.com/rev...New window External Subdomain No Text
https://www.trustpilot.com/rev...New window External Subdomain See all reviews on Trustpilot
/our-insurance-documentsOur insurance documents
/legal-information/important-i...Important information
/about-usAbout us
https://www.firstcentralcareer...External Subdomain Careers
/blog1st Central Blog
/legal-information/web-accessi...Web Accessibility
/legal-information/cookie-noticeCookie notice
/legal-information/privacy-noticePrivacy notice
/legal-information/terms-of-useTerms of use
/legal-informationLegal information
/Text duplicate A-TITLE 1st Central Insurance
https://instagram.com/1stcentralNew window External fcim.social.urls.instagram.label
https://www.facebook.com/1stce...New window External Subdomain fcim.social.urls.facecbook.label
https://twitter.com/1stcentralNew window External No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.1stcentralinsurance.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
This page loads 9 JavaScript files. This may affect the load time negatively.
The page response time is excellent with 0.30 seconds.
This page only loads 3 CSS files. That's ok.
The file size of the HTML document is fine (141 kB).

HTTP Response Header

NameValue
transfer-encodingchunked
content-typetext/html; charset=utf-8
content-encodinggzip
varyAccept-Encoding
content-security-policydefault-src 'self' 'unsafe-inline' data: *.1stcentralinsurance.com *.analytics-egain.com *.2o7.net *.adobedtm.com *.bootstrapcdn.com *.cloudflare.com *.cloudfront.net *.doubleclick.net *.egain.cloud *.facebook.com *.facebook.net *.feefo.com *.fontawesome.com *.frontify.com *.github.io *.google.co.uk *.google.com *.googleadservices.com *.google-analytics.com *.googleapis.com *.googletagmanager.com *.instagram.com *.klick2contact.com *.omguk.com *.opendns.com *.optimizely.com *.sessioncam.com *.trustpilot.com *.twitter.com *.youtube.com *.youtube-nocookie.com *.ytimg.com *.cookielaw.org *.gbqofs.com *.pure.cloud *.onetrust.com *.amazonaws.com *.bing.com *.gstatic.com *.jsdelivr.net *.tiktok.com *.contentsquare.net *.contentsquare.com *.gbss.io; frame-ancestors 'self' *.1stcentralinsurance.com; worker-src 'self' blob:; connect-src 'self' wss://*.pure.cloud api://*.pure.cloud *.pure.cloud *.1stcentralinsurance.com *.omguk.com *.contentsquare.net *.contentsquare.com *.optimizely.com *.cookielaw.org *.feefo.com *.google.com *.fontawesome.com *.google-analytics.com *.doubleclick.net *.analytics.google.com *.trustpilot.com *.gbss.io;
strict-transport-securitymax-age=31536000; includeSubDomain
x-content-type-optionsnosniff
dateSat, 26 Jul 2025 19:19:59 GMT
set-cookie77 Characters
cache-controlprivate
statuscode200
http_versionHTTP/1.1

External factors

This website has excellent links from other websites.
This page has backlinks from 180 referring domains.
This page has 6,411 backlinks.
This page has backlinks from 131 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

user-agent: *
disallow:

sitemap: https://www.1stcentralinsurance.com/sitemap.xml

Similar sites

Search preview

www.1stcentralinsurance.com
Cheap Insurance Quotes | 1st Central
1st Central offers car and home insurance at a competitive price and benefits from a 24/7 claims service. Get a quote within minutes today!

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
central93%Check
1st Central87%Check
Insurance77%Check
Insurance Quote72%Check
1st Central Blog72%Check
quote66%Check
price58%Check
Contents Insurance58%Check
insurance documents58%Check
Get56%Check
Show more keywords and terms

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