Westcountryfires.co.uk - SEO Checker

Sign up for free! PDF Export
Overview of the SEO Check
Meta information
79% 
Page quality
44% 
Page structure
100% 
Link structure
73% 
Server
98% 
External factors
100% 
SEO Score
Response time
0.43 s
File size
319.00 kB
Words
787
Media files
37
Number of links
177 internal / 8 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
West Country Fires – Ultimate Fires, Fireplaces & Stoves
There are word repetitions in the page title.
The length of the page title is perfect. (510 pixels out of 580 max pixel length)
Meta description
(Critically important)
West Country Fires, established in 1980, is one of the largest independent fire, fireplace and stove specialists in the UK. Based in Southampton, we have been supplying homes across the UK for over 35 years and pride ourselves on the range of premium products we source, stock and install for our customers. We can guarantee you peace of mind.
The meta description is too long: 2149 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://westcountryfires.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionWest Country Fires, established in 1980, is one of the largest independent fire, fireplace and stove specialists in the UK. Based in Southampton, we have been supplying homes across the UK for over 35 years and pride ourselves on the range of premium products we source, stock and install for our customers. We can guarantee you peace of mind.
platformbigcommerce.stencil
viewportwidth=device-width, initial-scale=1
langen

Automatically check westcountryfires.co.uk including all subpages at once!

Try for free
Guaranteed free of charge during trial period.

Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
Only 1 paragraph/s was/were found on this page.
This page contains 787 words. That's ok.
14.6% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 23 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 16 tags for this page.
Image SEO
(Somewhat important)
30 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...e-manager/spring-saver3.png?t=1772535901No alt attribute provided
...-1200-px-1500-x-750-px-.png?t=1747313147No alt attribute provided
...manager/gazco-carousel-.png?t=1767271480No alt attribute provided
...anager/evonic-carousel-.png?t=1767269383No alt attribute provided
...ger/untitled-design-15-.png?t=1759838136No alt attribute provided
...manager/new-forest-caro.png?t=1769862392No alt attribute provided
...-manager/leading-brands.jpg?t=1733231017No alt attribute provided
...e-manager/black-event-3.png?t=1772550253No alt attribute provided
...lass-lining-front-cover.jpg?t=1716219005No alt attribute provided
...age-manager/logo-klarna.png?t=1665076521No alt attribute provided
...ont-mantel-in-limestone.jpg?t=1716219464No alt attribute provided
...6-03-07T123441.997__96099.1773665085.jpgNo alt attribute provided
...age-manager/google-logo.png?t=1713348777No alt attribute provided
...anager/brand-block-stuv.jpg?t=1666973678No alt attribute provided
...image-manager/logo-stuv.png?t=1666973700No alt attribute provided
...y-brand-block-1000x1000.jpg?t=1731331991No alt attribute provided
...ager/logo-british-fires.png?t=1666973774No alt attribute provided
...-limestone-mantel-jw001.jpg?t=1716220188No alt attribute provided
...mage-manager/stovax-100.gif?t=1713275694No alt attribute provided
...s-radiance-inset-135r-7.jpg?t=1716220166No alt attribute provided
...nal/image-manager/gazco.png?t=1713428370No alt attribute provided
...ge-manager/aspect-5-eco.jpg?t=1715683099No alt attribute provided
...l-tunnel-fixed-01-sfeer.jpg?t=1716220138No alt attribute provided
...015867.jpg?c=1?2026-03-19T00:00:00+00:00Evonic Ascot 1500 Electric FireEvonic Ascot 1500 Electric Fire
...287652.jpg?c=1?2026-03-19T00:00:00+00:00Stovax Stockton 5 Multifuel/Wood Burning StoveStovax Stockton 5 Multifuel/Wood Burning Stove
...883129.jpg?c=1?2026-03-19T00:00:00+00:00Evonic Ascot 1800 Electric FireEvonic Ascot 1800 Electric Fire
...096358.jpg?c=1?2026-03-19T00:00:00+00:00Evonic Windsor 1500 Electric Fire With Free Mood Lighting KitEvonic Windsor 1500 Electric Fire With Free Mood Lighting Kit
...r/untitled-design-1-29-.jpg?t=1716376957No alt attribute provided
...4d5d018399.jpg?2026-03-19T00:00:00+00:00No Chimney, No ProblemNo Chimney, No Problem
...rma-300dpi.jpg?2026-03-19T00:00:00+00:00Electric Fires Are Officially Environmentally FriendlyElectric Fires Are Officially Environmentally Friendly

Page structure

H1 heading
(Critically important)
Evonic 1500 Ascot 1-2-3 Sided Fire Was £1595 Now £995
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Evonic 1500 Ascot 1-2-3 Sided Fire Was £1595 Now £995
H2 Supplying You the leading brands
H2 The Best Sellers
H2 The latest news
H2 Footer Start
H3 CUSTOMER STORIES
H3 CUSTOMER REVIEWS
H3 OUR BRANDS
H3 Our Top Picks
H3 Evonic Ascot 1500 Electric Fire
H3 Stovax Stockton 5 Multifuel/Wood Burning Stove
H3 Evonic Ascot 1800 Electric Fire
H3 Evonic Windsor 1500 Electric Fire With Free Mood Lighting Kit
H3 OUR BLOG
H3 Contact Us
H3 Useful links Customer service
H3 Sign up for our newsletter
Some anchor texts are used more than once.
3 links don't have an anchor text.
There are 2 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 8 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://westcountryfires.co.uk/Anchor Skip to main content
https://westcountryfires.co.uk/No Text
/fireplace-showroom-hampshire/Showroom
/login.phpMy Account
/cart.phpNo Text
/buying-guideGuide Buying Guide
/buying-guideBuying Guide Please read before buying
/brands/Shop All
/brands/Brands
/brands/carron/Carron
/brands/town-country/Town & Country
/brands/acr/ACR
/brands/british-firesBritish Fires
/brands/broseley/Broseley
/brands/celsi/Celsi
/brands/chesneys/Chesneys
/brands/chilli-penguin/Chilli Penguin
/brands/di-lusso/Di Lusso
/brands/dik-geurts/Dik Geurts
/brands/dimplex/Dimplex
/brands/dragonfly/Dragonfly
/brands/dru/DRU
/brands/ekofires/Ekofires
/brands/elgin-and-hall/Elgin and Hall
/brands/evonic/Evonic
/brands/faber/Faber
/brands/firefx/FireFX
/brands/flavel/Flavel
/brands/focus/Focus
/brands/gazco/Gazco
/brands/heta/Heta
/brands/hunter/Hunter
/brands/mi-fires/Mi-Fires
/brands/nordpeis/Nordpeis
/brands/onyx/Onyx
/brands/parkray/Parkray
/brands/portway/Portway
/brands/spartherm/Spartherm
/brands/stovax/Stovax
/brands/stuv/Stuv
/brands/westfire/Westfire
/brands/woodpecker/Woodpecker
/brands/yeoman/Yeoman
/stoves/Stoves
/stoves/wood-burning-stoves/Wood Burning Stoves
/stoves/wood-burning-stoves/wo...Traditional Wood Burning Stoves
/stoves/wood-burning-stoves/do...Double Sided Stoves
/stoves/wood-burning-stoves/in...Inset Wood Burning Stoves
/stoves/wood-burning-stoves/wo...Freestanding Wood Burning Stoves
/stoves/wood-burning-stoves/wo...DEFRA Approved Wood Burning Stoves
/stoves/wood-burning-stoves/co...Contemporary & Modern Wood Burning Stoves
/stoves/wood-burning-stoves/wo...Budget Wood Burning Stoves
/sia-ecodesign-ready/SIA Ecodesign Ready
/stoves/multifuel-stoves/Multifuel Stoves
/stoves/multifuel-stoves/conte...Contemporary & Modern Multifuel Stoves
/stoves/multifuel/inset-multif...Inset Multifuel Stoves
/stoves/multifuel/freestanding...Freestanding Multifuel Stoves
/stoves/multifuel/budget-multi...Budget Multifuel Stoves
/stoves/multifuel/sia-ecodesig...SIA Ecodesign Ready Multifuel Stoves
/stoves/multifuel/defra-approv...DEFRA Approved Multifuel Stoves
/stoves/multifuel-stoves/tradi...Traditional & Authentic Multifuel Stoves
/stoves/gas-stoves/Gas Stoves
/stoves/gas-stoves/balanced-fl...Balanced Flue Gas Stoves
/stoves/gas-stoves/conventiona...Conventional Flue Gas Stoves
/stoves/gas-stoves/traditional...Traditional & Authentic Gas Stove
/stoves/gas-stoves/contemporar...Contemporary & Modern Gas Stoves
/stoves/gas-stoves/natural-gas...Natural Gas Stoves
/stoves/gas-stoves/lpg-gas-sto...LPG Gas Stoves
/stoves/gas-stoves/budget-gas-...Budget Gas Stoves
/stoves/electric-stoves/Electric Stoves
/stoves/electric-stoves/large-...Large Electric Stoves
/stoves/electric-stoves/small-...Small Electric Stoves
/stoves/electric-stoves/contem...Contemporary & Modern Electric Stoves
/stoves/electric-stoves/tradit...Traditional & Authentic Electric Stoves
/stoves/electric-stoves/budget...Budget Electric Stoves
/fires-/Fires
/fires/electric-fires/Electric Fires
/fires-and-fireplaces/electric...Budget Electric Fires
/fires-and-fireplaces/electric...Glass Fronted Electric Fires
/electric-fires/open-fronted-e...Open Fronted Electric Fires
/fires-and-fireplaces/electric...Built-In Inset Electric Fires
/fires-and-fireplaces/electric...Electric Fire Suites
/fires-and-fireplaces/electric...Wall Mounted Electric Fires
/fires/electric-fires/hearth-m...Hearth Mounted Electric Fires
/fires/gas-fires/Gas Fires
/gas-fires/conventional-flue-g...Conventional Flue Gas Fires
/gas-fires/balanced-flue-gas-f...Balanced Flue Gas Fires
/gas-fires/natural-gas-fires/Natural Gas Fires
/gas-fires/lpg-gas-fires/LPG Gas Fires
/gas-fires/budget-gas-fires/Budget Gas Fires
/fires/gas-fires/contemporary-...Contemporary & Modern Gas Fires
/flueless/Flueless
/hearth-mounted/Hearth Mounted
/room-divider/Room divider
/wall-hung/Wall Hung
/media-wall-fires/Media Wall Fires
/media-walls/3-sided-electric-...3-Sided Electric Media Wall Fires
/media-walls/budget-media-wall...Budget Media Wall Fires
/media-walls/electric-media-wa...Electric Media Wall Fires
/media-walls/gas-media-wall-fi...Gas Media Wall Fires
/showroom-exclusive/Showroom Exclusive
/outdoor-living/Outdoor Living
/outdoor-living/outdoor-gas-st...Outdoor Gas Stoves
/outdoor-living/outdoor-wood-s...Outdoor Wood Stoves
/outdoor-living/outdoor-fires/Outdoor Fires
/clearance/Clearance
/clearance/clearance-woodburne...Clearance Wood burning & Multifuel Stoves
/clearance/clearance-electric-...Clearance Electric Fires & Stoves
/clearance/clearance-gas-fires...Clearance Gas Fires & Stoves
/clearance/clearance-fireplace...Clearance Fireplace Surrounds & Suites
/clearance/clearance-beams/Clearance Beams
/trade-account/Trade Account
/fireplace-showroom-hampshire/Text duplicate Showroom
/login.phpText duplicate My Account
/cart.phpNo Text
https://twitter.com/WestCFiresNew window External No Text
https://www.instagram.com/west...New window External Subdomain No Text
https://www.facebook.com/westc...New window External Subdomain No Text
https://uk.pinterest.com/westc...New window External Subdomain No Text
/installation-maintenance/Installation across the South of England
/trade-account/Trade Accounts
/finance-options/Finance Options
/fireplace-showroom-hampshire/Visit Showroom
/free-delivery/Free Delivery
/brands/No Text
/evonic-e-lectra-ascot-1500-el...Shop Evonic Ascot
/brands/gazco/Shop Gazco Spring Offers
/brands/evonic/Shop Evonic Spring Offers
/installation-maintenance/Enquire Now
/brands/british-fires/Find Your British Fire
/brands/Shop All Leading Brands
/brands/Text duplicate Shop All Leading Brands
/evonic-black-sale-event/Shop Evonic Black Event
/buying-guide/We Have The Right Fire For You! You're a few clicks away
/stovax-huntingdon-30-wood-bur...Stovax Huntingdon 30 Wood Burning Stove
/brands/stuv/Shop Now
/brands/british-fires/Text duplicate Shop Now
/brands/stovax/Text duplicate Shop Now
/brands/gazco/Text duplicate Shop Now
/brands/hunter/Discover The Hunter Range
/brands/dru/Experience The Dru Range
/evonic-ascot-1500-electric-fire/IMG-ALT Evonic Ascot 1500 Electric Fire
/evonic-ascot-1500-electric-fire/View
/evonic-ascot-1500-electric-fire/Text duplicate Evonic Ascot 1500 Electric Fire
/evonic-ascot-1500-electric-fire/Text duplicate View
/stovax-stockton-5-multifuel-w...IMG-ALT Stovax Stockton 5 Multifuel/Wood Burning Stove
/stovax-stockton-5-multifuel-w...Text duplicate View
/stovax-stockton-5-multifuel-w...Text duplicate Stovax Stockton 5 Multifuel/Wood Burning Stove
/stovax-stockton-5-multifuel-w...Text duplicate View
/evonic-ascot-1800-electric-fire/IMG-ALT Evonic Ascot 1800 Electric Fire
/evonic-ascot-1800-electric-fire/Text duplicate View
/evonic-ascot-1800-electric-fire/Text duplicate Evonic Ascot 1800 Electric Fire
/evonic-ascot-1800-electric-fire/Text duplicate View
/evonic-windsor-1500-electric-...IMG-ALT Evonic Windsor 1500 Electric Fire With Free Mood Lighting Kit
/evonic-windsor-1500-electric-...Text duplicate View
/evonic-windsor-1500-electric-...Text duplicate Evonic Windsor 1500 Electric Fire With Free Mood Lighting Kit
/evonic-windsor-1500-electric-...Text duplicate View
/blog/Visit Blog
/blog/no-chimney-no-problem/IMG-ALT No Chimney, No Problem
/blog/no-chimney-no-problem/Text duplicate No Chimney, No Problem
/blog/no-chimney-no-problem/Trivial anchor text
Read More
/blog/electric-fires-are-offic...IMG-ALT Electric Fires Are Officially Environmentally Friendly
/blog/electric-fires-are-offic...Text duplicate Electric Fires Are Officially Environmentally Friendly
/blog/electric-fires-are-offic...Text duplicate Trivial anchor text
Read More
/compareView list View my compare list
/evonic-black-sale-event/Evonic Black Sale Event
/about-us/About Us
/after-care-2After Care
/delivery-information/Delivery & Collections
/buying-guide/Buying Guide
/privacy-policy/Privacy Policy
/returns-refunds-cancellations/Returns, Refunds & Cancellations
/fireplace-showroom-hampshire/Text duplicate Showroom
/trade-account/Text duplicate Trade Account
/terms-conditions/Terms & Conditions
/contact-us/Contact Us
/blog/Blog
/fire-finder-resultsFire Finder Results
/sitemap.phpSitemap
/terms-conditions/terms of use
/privacy-policy/privacy policy
https://twitter.com/WestCFiresNew window External No Text
https://www.instagram.com/west...New window External Subdomain No Text
https://www.facebook.com/westc...New window External Subdomain No Text
https://uk.pinterest.com/westc...New window External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://westcountryfires.co.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.43 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (319 kB).

HTTP Response Header

NameValue
dateThu, 19 Mar 2026 10:13:50 GMT
content-typetext/html; charset=UTF-8
content-encodingbr
varyAccept-Encoding
cache-controlno-store, no-cache, must-revalidate
x-content-type-optionsnosniff
x-permitted-cross-domain-policiesnone
x-makeswift-stable-page-referencedefault-0
set-cookie83 Characters
link<https://searchserverapi1.com/widgets/bigcommerce/init.js?api_key=6m5X9w5Z6M>; rel=preload; as=script
fpc-metadatac=1:h=1:t=246
strict-transport-securitymax-age=300
x-frame-optionsdeny
x-request-id41157b0f1a7dcfba3bb628711a7843e2
x-bc-store-id1002494798
x-bc-is-ha1
cf-cache-statusDYNAMIC
report-to{"endpoints":[{"url":"https:\/\/a.nel.cloudflare.com\/report\/v4?s=dorn0q0jNSnpBoPpvLqesuwjeOyFy3doy5Fd8e4etrf5ipn0cND8vFy4R3BzBCChwd6KVtVIunkhHwRvidoGDzpbIsxZR88a1MuLndyFYB5p4ePZNQ8T77pEk8ROcClRnxju8MgVD%2BE%3D"}],"group":"cf-nel","max_age":604800}
nel{"success_fraction":0,"report_to":"cf-nel","max_age":604800}
bc-ray1
servercloudflare
cf-ray9debb4efd9fc3653-FRA
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 39 referring domains.
This page has 53 backlinks.
This page has backlinks from 33 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /account.php
Disallow: /cart.php
Disallow: /checkout.php
Disallow: /checkout
Disallow: /finishorder.php
Disallow: /login.php
Disallow: /orderstatus.php
Disallow: /postreview.php
Disallow: /productimage.php
Disallow: /productupdates.php
Disallow: /remote.php
Disallow: /search.php
Disallow: /viewfile.php
Disallow: /wishlist.php
Disallow: /admin/
Disallow: /__socialshop/

Sitemap: https://westcountryfires.co.uk/xmlsitemap.php
User-agent: *
Disallow: /*?_bc_fsnf=1*
Disallow: /*&_bc_fsnf=1*

User-agent: AI2Bot
User-agent: Ai2Bot-Dolma
User-agent: Amazonbot
User-agent: Applebot
User-agent: Applebot-Extended
User-agent: Bytespider
User-agent: CCBot
User-agent: ChatGPT-User
User-agent: Claude-Web
User-agent: ClaudeBot
User-agent: Diffbot
User-agent: FacebookBot
User-agent: FriendlyCrawler
User-agent: GPTBot
User-agent: Google-Extended
User-agent: GoogleOther
User-agent: GoogleOther-Image
User-agent: GoogleOther-Video
User-agent: ICC-Crawler
User-agent: ISSCyberRiskCrawler
User-agent: ImagesiftBot
User-agent: Kangaroo Bot
User-agent: Meta-ExternalAgent
User-agent: Meta-ExternalFetcher
User-agent: OAI-SearchBot
User-agent: PerplexityBot
User-agent: PetalBot
User-agent: Scrapy
User-agent: Sidetrade indexer bot
User-agent: Timpibot
User-agent: VelenPublicWebCrawler
User-agent: Webzio-Extended
User-agent: YouBot
User-agent: anthropic-ai
User-agent: cohere-ai
User-agent: facebookexternalhit
User-agent: iaskspider/2.0
User-agent: img2dataset
User-agent: omgili
User-agent: omgilibot
Crawl-delay: 10

Similar sites

Search preview

westcountryfires.co.uk
West Country Fires – Ultimate Fires, Fireplaces & Stoves
West Country Fires, established in 1980, is one of the largest independent fire, fireplace and stove specialists in the UK. Based in Southampton, we have been supplying homes across the UK for over 35 years and pride ourselves on the range of premium products we source, stock and install for our customers. We can guarantee you peace of mind.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Fire82%Check
Fires80%Check
Electric Fire76%Check
Country Fires75%Check
West Country Fires74%Check
Country71%Check
West71%Check
West Country71%Check
1500 Electric Fire70%Check
electric fires68%Check
Show more keywords and terms

Automatically check westcountryfires.co.uk including all subpages at once!

Try for free
Guaranteed free of charge during trial period.

Cookie Policy

We use cookies to make our site work and also for analytics and advertising purposes. You can enable or disable optional cookies as desired. See the following links for more information.

Contact | Privacy

We need these so the site can function properly

So we can better understand how visitors use our website

So we can serve you tailored ads and promotions