West.stanford.edu - SEO Checker

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Overview of the SEO Check
Meta information
79% 
Page quality
96% 
Page structure
100% 
Link structure
82% 
Server
85% 
External factors
100% 
SEO Score
Response time
0.72 s
File size
103.10 kB
Words
1116
Media files
18
Number of links
120 internal / 19 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
The Bill Lane Center for the American West
The length of the page title is perfect. (387 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://west.stanford.edu/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
GeneratorDrupal 10 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
application-nameStanford University
msapplication-TileColor#FFFFFF
msapplication-TileImagehttps://www-media.stanford.edu/assets/favicon/mstile-144x144.png
msapplication-square70x70logohttps://www-media.stanford.edu/assets/favicon/mstile-70x70.png
msapplication-square150x150logohttps://www-media.stanford.edu/assets/favicon/mstile-150x150.png
msapplication-square310x310logohttps://www-media.stanford.edu/assets/favicon/mstile-310x310.png
langen
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 1116 words. That's ok.
28.7% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
15 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 24.89 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 22 tags for this page.
Image SEO
(Somewhat important)
4 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...1129-01e-1200px_0.png.webp?itok=TMnYnNKzNo alt attribute provided
...r_card_research_0.jpg.webp?itok=U3298gw-canyons and trees
...ater-map-1500px_0.jpg.webp?itok=13J8FX6DA map of the United States west of the 100th meridian
...llowstone_getty_0.jpg.webp?itok=Kgj5FGFCA river winding through tree-dotted mountains
...2025_ra_collage_0.png.webp?itok=RsZIO0tMCollage of headshots of the 2025 research assistants
...a_table_2014_soco.jpg.webp?itok=NA5wq4hQBruce Cain speaks with a student at a table during the 2014 Sophomore College course in Wyoming
...ation_spotlight_0.jpg.webp?itok=m0GZVnJ9A green electric vehicle with blue wheels to promote new research on municipal fleet electrification in California
...px_social_media_0.jpg.webp?itok=KtzgUXhSA collage of 2025 summer interns holding signs with their host internship organizations
...anford_headshot_0.jpg.webp?itok=9AUQzJgSHeadshot of Zephyr Frank
..._society_0_copy_0.jpg.webp?itok=ngqd1py3A group of miners from the late 19th century poses for a photo
...on_48607118093012.jpg.webp?itok=PnmUrDRiA large wildfire consuming a hill with a firefighter in front of it
...rk-1600px-400x400.jpg.webp?itok=MIdEi6DSNo alt attribute provided
...licy_day_panel_0.jpeg.webp?itok=K-OSDGgoBruce Cain and his former advisee Cade Cannedy stand side by side
...are-01-400x400_0.jpeg.webp?itok=CpeX-PPhNo alt attribute provided
...on_51270049263616.jpg.webp?itok=VoJHDDlINo alt attribute provided
.../image/picture1_1.png.webp?itok=eZti06_4A close-up of a person with text
.../image/picture1_2.png.webp?itok=KReHE-3bBunch of people sitting on a rock by the river
...enter_footer-01_0.png.webp?itok=D9nj4Vf9Stanford School of Humanities and Sciences - The Bill Lane Center for the American West is part of the School of Humanities and Sciences.

Page structure

H1 heading
(Critically important)
The Bill Lane Center for the American West
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 The Bill Lane Center for the American West
H2 Welcome to the Bill Lane Center for the American West
H2 What is the Bill Lane Center?
H2 What is the West?
H2 A milestone month for the Lane Center, November marked 20 years of tackling the American West’s big questions.
H2 To honor the West's past and sustain its future, Bill Lane Center students produce 15 new research projects
H2 Honoring his extraordinary contributions to the American West, the Bill Lane Center bids “happy trails” to its director, Bruce Cain
H2 New research on transitioning California to zero-emissions
H2 Working out West
H2 Zephyr Frank appointed new faculty director of the Bill Lane Center for the American West
H2 The Bill Lane Center and Stanford University Libraries have acquired the California Historical Society Collection
H2 It will happen here again: Reflecting on the LA fires and what it means for Bay Area fire prevention
H2 Recent News
H2 A Central Valley family’s quest to revive a historic Black town is the work of generations
H2 (Almost) all roads from the Lane Center lead to climate resilience: Alumnus Cade Cannedy shares the Center’s impact on his work
H2 Articles worth reading: November 25, 2025
H2 Upcoming Events
H2 Transformed by Intention: Rose B. Simpson in Conversation
H2 "John Doe Chinaman": Chinese Life under American Racial Law
H2 Book Talk: The California Camera Club
H2 Explore the Center
H2 Contact Us
H2 Connect with Us
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
3 links don't have an anchor text.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 19 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://west.stanford.edu/Anchor Skip to main content
https://www.stanford.edu/External Subdomain Stanford University
https://west.stanford.edu/Subdomain Stanford The Bill Lane Center for the American West School of Humanities and Sciences
https://west.stanford.edu/Home
/about/our-missionAbout the Center
/about/what-westDefining the West
/about/founding-bill-lane-centerOur Origins
/about/founding-bill-lane-cent...More on Bill Lane
/about/peoplePeople
/about/people/center-leadershipFaculty Leadership
/about/people/center-leadershipCenter Staff
/about/people/advisory-councilAdvisory Council
/about/people/researchers-and-...Researchers and Fellows
/about/people/alumniAlumni
/about/partnersPartners
/about/experience-westExplore
A-TITLE Explore the American West
/about/supportSupport
/about/stay-connectedStay connected
/about/contactContact
/research/overviewOverview
A-TITLE Research Overview
/research/environment-and-energyEnvironment and Energy
/research/environment-and-ener...Climate Change Adaptation
/research/environment-and-ener...Energy
/research/environment-and-ener...Environmental Governance
/research/environment-and-ener...Water in the West
/research/environment-and-ener...Wildfire
/research/western-governance-a...Western Governance and Policy
/research/western-governance-a...Public Opinion Polling
/research/western-governance-a...Understanding Attitudes in the West
/research/western-governance-a...Regional Engagement
/research/western-governance-a...California-Global Energy, Water, Infrastructure
/research/western-governance-a...LGSI
/research/western-governance-a...Mexico Clean Economy 2050
/students/courses-american-wes...Local Government Courses
/research/rural-west-initiativeThe Rural West Initiative
/research/rural-west-initiativ...Why Study the Rural West?
/research/rural-west-initiativ...Air Quality in Rural Areas
/research/rural-west-initiativ...Digital Health in the Rural West
/research/history-arts-and-cul...History, Arts and Culture
/artswestArtsWest
/research/history-arts-and-cul...Chinese Railroad Workers in North America Project
/research/history-arts-and-cul...Transcontinental Railroad 150th Anniversary
/research/history-arts-and-cul...World War II and the West
/research/worksWorks
/events/american-west-working-...The American West Working Group
/students/internships-overview...Shultz Energy Fellowships
/fellowships/thomas-d-dee-ii-g...Thomas D. Dee II Graduate Fellowship
/fellowships/postdoctoral-fell...Postdoctoral Fellowships
/fellowships/visiting-scholarsVisiting Scholars
/fellowships/media-fellowshipsMedia Fellowships
/students/explore-our-offering...Text duplicate Overview
/students/dedicated-serving-un...BLC Undergraduates
/students/dedicated-serving-un...Student Ambassadors
/students/dedicated-serving-un...Alternative Spring Break
/internshipsInternships
/westinternshipsAmerican West Internships
/students/internships-overview...Text duplicate Shultz Energy Fellowships
/internships/american-west-int...Application FAQs
/students/internships-overview...Prospective Hosts
/students/sophomore-collegeSophomore College
/studentresearchStudent Research
/studentresearch/meet-undergra...Meet the Undergraduate Researchers
/students/courses-american-westCourses on the West
/students/courses-american-wes...Courses on Local Government
/students/courses-american-wes...The American West Course
/students/student-and-alumni-p...Student Profiles
/news/blogs/out-west-blogOut West Student Blog
/student-worksStudent Works
/students/graduate-opportunitiesBLC Graduate Students
/events/upcoming-eventsUpcoming Events
/events/past-eventsPast Events
/events/event-videosEvent Videos
/events/artswest-eventsArtsWest Events
/events/studio-visit-lukas-fel...Studio Visits
/events/western-history-lectur...Western History Lecture Series
/events/rural-westRural West
/events/state-westState of the West
/events/wildland-fire-seminar-...Wildland Fire Policy and Research Seminar Series
/events/american-west-working-...American West Working Group
/about/stay-connectedStay Connected
/news/center-news-and-notesAll News and Blog Posts
/news/west& the West
/news/blogs/out-west-blogText duplicate Out West Student Blog
/news/state-westText duplicate State of the West
/news/artswestText duplicate ArtsWest
/news/rural-westText duplicate Rural West
/news/podcasts-west-michael-kr...Podcasts on the West with Michael Krasny
/news/center-newsletterCenter Newsletter
/about/our-missionOur Mission
/about/founding-bill-lane-centerText duplicate Our Origins
/about/what-westText duplicate Defining the West
/news/scholars-tackle-american...Read the article
/news/honor-wests-past-and-sus...Learn more about the research
/news/honoring-his-extraordina...Text duplicate Read the article
/news/california-moves-its-tra...Text duplicate Read the article
/meet-american-west-internsMeet our interns
/news/zephyr-frank-appointed-n...Text duplicate Read the article
/news/stanford-university-assu...Text duplicate Read the article
/events/it-will-happen-here-ag...Watch the webinar
/news/central-valley-familys-q...No Text
/news/central-valley-familys-q...A Central Valley family’s quest to revive a historic Black town is the work of generations
/news/almost-all-roads-lane-ce...IMG-ALT Bruce Cain and his former advisee Cade Cannedy stand side by side
/news/almost-all-roads-lane-ce...(Almost) all roads from the Lane Center lead to climate resilience: Alumnus Cade Cannedy shares the Center’s impact on his work
/news/articles-worth-reading-n...No Text
/news/articles-worth-reading-n...Articles worth reading: November 25, 2025
/events/transformed-intention-...No Text
/events/transformed-intention-...Transformed by Intention: Rose B. Simpson in Conversation
/events/john-doe-chinaman-chin...IMG-ALT A close-up of a person with text
/events/john-doe-chinaman-chin..."John Doe Chinaman": Chinese Life under American Racial Law
/events/book-talk-california-c...IMG-ALT Bunch of people sitting on a rock by the river
/events/book-talk-california-c...Book Talk: The California Camera Club
https://west.stanford.edu/Anchor Back to Top
/about/our-missionAbout
/research/overviewResearch
/fellowships/fellowships-bill-...Fellowships
/students/explore-our-offering...For Students
/events/upcoming-eventsEvents
/news/center-news-and-notesNews
https://campus-map.stanford.ed...External Subdomain Campus Map
https://www.youtube.com/@BillL...External Subdomain Youtube
A-TITLE Youtube
https://www.facebook.com/westc...External Subdomain Facebook
A-TITLE Facebook
https://x.com/westcenterExternal X
A-TITLE X
https://www.instagram.com/bill...External Subdomain Instagram
A-TITLE Instagram
https://www.linkedin.com/compa...External Subdomain Linkedin
A-TITLE Linkedin
/about/stay-connectedJoin our mailing list
/about/supportSupport the Center
https://humsci.stanford.edu/External Subdomain IMG-ALT Stanford School of Humanities and Sciences - The Bill Lane Center for the American West is part of the School of Humanities and Sciences.
/saml/login?destination=/Nofollow SUNet Login
https://www.stanford.edu/External Subdomain Text duplicate Stanford University
https://www.stanford.edu/External Subdomain Stanford Home
https://visit.stanford.edu/plan/External Subdomain Maps & Directions
https://www.stanford.edu/search/External Subdomain Search Stanford
https://emergency.stanford.edu/External Subdomain Emergency Info
https://www.stanford.edu/site/...External Subdomain Terms of Use
A-TITLE Terms of use for sites
https://www.stanford.edu/site/...External Subdomain Privacy
A-TITLE Privacy and cookie policy
https://uit.stanford.edu/secur...External Subdomain Copyright
A-TITLE Report alleged copyright infringement
https://adminguide.stanford.ed...External Subdomain Trademarks
A-TITLE Ownership and use of Stanford trademarks and images
http://exploredegrees.stanford...External Subdomain Non-Discrimination
A-TITLE Non-discrimination policy
https://www.stanford.edu/site/...External Subdomain Accessibility
A-TITLE Report web accessibility issues

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://west.stanford.edu/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.72 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (103 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=UTF-8
content-length19116
x-drupal-dynamic-cacheMISS
content-languageen
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
last-modifiedFri, 05 Dec 2025 07:25:09 GMT
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x-generatorDrupal 10 (https://www.drupal.org)
content-encodinggzip
x-request-idv-87d6a6ea-d1ab-11f0-8834-5b53e26b84dd
x-ah-environmentprod
x-cache-hits1
x-age297
accept-rangesbytes
cache-controlpublic, max-age=60
expiresFri, 05 Dec 2025 14:27:34 GMT
dateFri, 05 Dec 2025 14:26:34 GMT
varyAccept-Encoding
strict-transport-securitymax-age=15768000
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 196 referring domains.
This page has 276 backlinks.
This page has backlinks from 69 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
Crawl-delay: 30
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.md
Disallow: /composer/Metapackage/README.txt
Disallow: /composer/Plugin/ProjectMessage/README.md
Disallow: /composer/Plugin/Scaffold/README.md
Disallow: /composer/Plugin/VendorHardening/README.txt
Disallow: /composer/Template/README.txt
Disallow: /modules/README.txt
Disallow: /sites/README.txt
Disallow: /themes/README.txt
Disallow: /web.config
# SAML
Disallow: /saml/
Disallow: /saml/login
Disallow: /saml/acs
Disallow: /saml_login
Disallow: /sso/login
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /media/oembed
Disallow: /*/media/oembed
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /index.php/media/oembed
Disallow: /index.php/*/media/oembed

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Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
West75%Check
American West71%Check
Bill70%Check
Bill Lane66%Check
Lane64%Check
Center63%Check
Lane Center American West63%Check
Lane Center61%Check
Bill Lane Center61%Check
Bill Lane Center American61%Check
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