Overview of the SEO Check
Meta information
100% 
Page quality
57% 
Page structure
100% 
Link structure
47% 
Server
77% 
External factors
100% 
SEO Score
Response time
0.54 s
File size
28.90 kB
Words
350
Media files
10
Number of links
27 internal / 38 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
The University of British Columbia
The length of the page title is perfect. (303 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The University of British Columbia is a global centre for research and teaching, consistently ranked among the top 20 public universities in the world.
The length of the meta description is perfect. (911 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-ca
Server location: Canada
The following language is defined by HTML: en-ca
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width
descriptionThe University of British Columbia is a global centre for research and teaching, consistently ranked among the top 20 public universities in the world.
langen-ca
fb:pages16761458703
charsetutf-8

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Page quality

Content
(Critically important)
There are only 350 words on this page. Good pages should have about 800 words of useful content.
The average number of words per sentence of 33.5 words is high.
28.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 7 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...s/24077-dr_emmanuel_osei-1920x700_1x.jpgDr. Emmanuel Osei, Assistant Professor in the Irving K. Barber Faculty of Science
...he/images/24081-orchestra-370x370_1x.jpgNational Youth Orchestra of Canada
..._rec_north_fitness_centre-370x370_1x.jpgGym inside the Rec North Fitness Centre at UBC Vancouver
...4091-ubc_vancouver_campus-370x370_1x.jpgUBC Vancouver campus
.../24121-dr_arig_al_shaibah-370x370_1x.jpgDr. Arig al Shaibah, Associate Vice-President, Equity and Inclusion at UBC
...24116-sleeping_in_capsule-370x370_1x.jpgPerson sleeping in a capsule
...111-carrawburgh_mithraeum-370x370_1x.jpgRemains of the Carrawburgh Mithraeum in England
...es/24106-stretching_woods-370x370_1x.jpgPerson stretching at a trail
...images/24101-newborn_baby-370x370_1x.jpgnewborn baby in the arms of an adult
..._brian-hayes_hannah_young-370x370_1x.jpgDrs. Brian Hayes and Hannah Young

Page structure

H1 heading
(Critically important)
The University of British Columbia
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 The University of British Columbia
H2 Marquee
H2 Spotlight
H2 Connect with UBC
H2 Explore UBC
H3 3D-printed living lung tissue
H3 National Youth Orchestra of Canada at the Chan Centre
H3 Tips for your first visit to the Rec North Fitness Centre
H3 UBC researchers receive support through federal investments
H3 Advancing equity at UBC: A leadership Q&A on the StEAR Report
H3 What’s a healthy amount of sleep? It differs from one country to another
H3 What ancient meals reveal about Roman Britain
H3 Is it safe to exercise in extreme heat and smoky skies?
H3 Kindness counts—even to a five-day-old baby
H3 From medical school to medical leadership
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are too many external links (38) on this page.
LinkAttributesAnchor text
https://www.ubc.ca/Anchor Skip to main content
https://www.ubc.ca/Subdomain The University of British Columbia
A-TITLE The University of British Columbia (UBC)
https://www.ubc.ca/Subdomain Text duplicate The University of British Columbia
https://www.ubc.ca/about/About UBC
https://www.ubc.ca/our-campuses/Our Campuses
https://www.ubc.ca/admissions/Admissions
https://www.ubc.ca/academics/Academics
/strategic-priorities/Strategic Priorities
https://www.ubc.ca/research/Research
https://www.ubc.ca/campus-life/Campus Life
https://news.ubc.ca/External Subdomain News
https://give.ubc.ca/External Subdomain give UBC
/prospective-students/Prospective Students
/undergraduate-students/Undergraduate Students
/graduate-students/Graduate Students
https://www.ubc.ca/faculty-staff/Faculty & Staff
http://www.alumni.ubc.ca/External Subdomain Alumni
/community-partners/Community Partners
https://news.ok.ubc.ca/2025/07...External Subdomain 3D-printed living lung tissue Innovation could transform how scientists study lung disease and develop new treatments Read More
IMG-ALT Dr. Emmanuel Osei, Assistant Professor in the Irving K. Barber Faculty of Science
https://chancentre.com/events/...External IMG-ALT National Youth Orchestra of Canada
https://chancentre.com/events/...External National Youth Orchestra of Canada at the Chan Centre
https://recreation.ubc.ca/2025...External Subdomain IMG-ALT Gym inside the Rec North Fitness Centre at UBC Vancouver
https://recreation.ubc.ca/2025...External Subdomain Tips for your first visit to the Rec North Fitness Centre
https://research.ubc.ca/news/j...External Subdomain IMG-ALT UBC Vancouver campus
https://research.ubc.ca/news/j...External Subdomain UBC researchers receive support through federal investments
https://www.facebook.com/unive...New window External Subdomain No Text
https://instagram.com/universi...New window External No Text
https://twitter.com/ubcNew window External No Text
https://www.linkedin.com/schoo...New window External Subdomain No Text
https://www.youtube.com/user/ubcNew window External Subdomain No Text
https://www.tiktok.com/@univer...New window External Subdomain No Text
https://equity.ubc.ca/news-and...External Subdomain IMG-ALT Dr. Arig al Shaibah, Associate Vice-President, Equity and Inclusion at UBC
/archives/?tags=campusCampus
/archives/?tags=communityCommunity
/archives/?tags=peoplePeople
https://equity.ubc.ca/news-and...External Subdomain Advancing equity at UBC: A leadership Q&A on the StEAR Report
https://news.ubc.ca/2025/05/wh...External Subdomain IMG-ALT Person sleeping in a capsule
/archives/?tags=researchText duplicate Research
https://news.ubc.ca/2025/05/wh...External Subdomain What’s a healthy amount of sleep? It differs from one country to another
https://www.arts.ubc.ca/news/w...External Subdomain IMG-ALT Remains of the Carrawburgh Mithraeum in England
/archives/?tags=researchText duplicate Research
https://www.arts.ubc.ca/news/w...External Subdomain What ancient meals reveal about Roman Britain
https://beyond.ubc.ca/is-it-sa...External Subdomain IMG-ALT Person stretching at a trail
/archives/?tags=researchText duplicate Research
https://beyond.ubc.ca/is-it-sa...External Subdomain Is it safe to exercise in extreme heat and smoky skies?
https://news.ubc.ca/2025/07/ki...External Subdomain IMG-ALT newborn baby in the arms of an adult
/archives/?tags=researchText duplicate Research
https://news.ubc.ca/2025/07/ki...External Subdomain Kindness counts—even to a five-day-old baby
https://news.ok.ubc.ca/2025/06...External Subdomain IMG-ALT Drs. Brian Hayes and Hannah Young
/archives/?tags=researchText duplicate Research
https://news.ok.ubc.ca/2025/06...External Subdomain From medical school to medical leadership
https://www.ubc.ca/archives/Explore More
/about/contact.htmlContact the Vancouver campus
/about/contact-okanagan.htmlContact the Okanagan campus
https://www.facebook.com/unive...New window External Subdomain No Text
https://instagram.com/universi...New window External No Text
https://twitter.com/ubcNew window External No Text
https://www.linkedin.com/schoo...New window External Subdomain No Text
https://www.youtube.com/user/ubcNew window External Subdomain No Text
https://www.tiktok.com/@univer...New window External Subdomain No Text
https://www.ubc.ca/Subdomain Text duplicate The University of British Columbia
https://cdn.ubc.ca/clf/ref/eme...External Subdomain Emergency Procedures
https://cdn.ubc.ca/clf/ref/termsExternal Subdomain Terms of Use
https://cdn.ubc.ca/clf/ref/cop...External Subdomain UBC Copyright
https://cdn.ubc.ca/clf/ref/acc...External Subdomain Accessibility

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.ubc.ca/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.54 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (29 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=UTF-8
content-length6288
dateMon, 21 Jul 2025 15:02:27 GMT
x-ua-compatibleIE=edge
serverApache/2.4.59 ()
x-powered-byPHP/8.2.9
content-encodinggzip
varyAccept-Encoding
x-cacheHit from cloudfront
via1.1 24475cc722041223cf99f56b55432566.cloudfront.net (CloudFront)
x-amz-cf-popFRA50-C1
x-amz-cf-id0e3cSUkPsEJlBaebfOvbwFfZKZhjT0CsK4MJuHnAfB7BuOecffn8iw==
age21328
x-xss-protection1; mode=block
x-frame-optionsSAMEORIGIN
referrer-policystrict-origin-when-cross-origin
x-content-type-optionsnosniff
strict-transport-securitymax-age=31536000
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 4,856 referring domains.
This page has 100,611 backlinks.
This page has backlinks from 3,794 different ip addresses.

Robots.txt

User-agent: *
Disallow: /_ADMIN/
Disallow: /_internal/
Disallow: /DEVL/
Disallow: /okanagan/facultystaff/bba
Disallow: /okanagan/itservices/service-catalogue/accounts/novell/imanager.html

Search preview

www.ubc.ca
The University of British Columbia
The University of British Columbia is a global centre for research and teaching, consistently ranked among the top 20 public universities in the world.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
University73%Check
British73%Check
Columbia73%Check
British Columbia73%Check
UBC63%Check
Centre58%Check
UBC Search58%Check
Research50%Check
top46%Check
Rec46%Check

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