Thestaffordlondon.com - SEO Checker

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Overview of the SEO Check
Meta information
99% 
Page quality
93% 
Page structure
2% 
Link structure
91% 
Server
91% 
External factors
100% 
SEO Score
Response time
0.20 s
File size
128.70 kB
Words
584
Media files
37
Number of links
45 internal / 18 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
The Stafford London | Luxury Five-Star Hotel In Mayfair, London
The length of the page title is perfect. (572 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
In the heart of St James's and Mayfair, The Stafford London is a luxury 5-star hotel moments from Buckingham Palace. Elegant rooms & suites.
The length of the meta description is perfect. (879 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://thestaffordlondon.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionIn the heart of St James's and Mayfair, The Stafford London is a luxury 5-star hotel moments from Buckingham Palace. Elegant rooms & suites.
tec-api-versionv1
tec-api-originhttps://thestaffordlondon.com
msapplication-TileImagehttps://thestaffordlondon.com/wp-content/uploads/2019/05/favicon.png
article:modified_time2025-06-04T12:30:23+00:00
langen-gb
twitter:cardsummary_large_image
og:localeen_GB
og:typewebsite
og:titleThe Stafford London | Luxury Five-Star Hotel In Mayfair, London
og:descriptionIn the heart of St James's and Mayfair, The Stafford London is a luxury 5-star hotel moments from Buckingham Palace. Elegant rooms & suites.
og:urlhttps://thestaffordlondon.com/
og:site_nameThe Stafford London
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 584 words. That's ok.
29.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
8 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 24.17 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 12 tags for this page.
Image SEO
(Somewhat important)
17 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...themes/the-stafford/images/separator.pngNo alt attribute provided
...themes/the-stafford/images/separator.pngNo alt attribute provided
...themes/the-stafford/images/hamburger.svghamburger icon
...-stafford/images/stafford-collection.pngThe Stafford Collection
...t/themes/the-stafford/images/sc-logo.pngThe Stafford Collection
...ontent/uploads/2019/05/stafford_logo.pngNo alt attribute provided
...nt/themes/the-stafford/images/closer.svgNo alt attribute provided
/wp-content/uploads/2019/07/separator.pngNo alt attribute provided
...25/06/John-Updated-Pictures-5-scaled.jpgTwo men, including Michael Caines, stand smiling outside The Stafford hotel in London; one wears a tan jacket and jeans, the other a navy suit. Behind them are British and US flags and a building with red brick and purple flowers.
...hael-Caines-credit-Matt-Round-scaled.jpgA man in a white chefs coat sits on a light-colored couch. He has short hair and a beard, and is looking directly at the camera. The background features floral arrangements and large windows.
...House-Master-Suite-Bedroom-10-scaled.jpgNo alt attribute provided
...don-The-Gatehouse-Living-Room-scaled.jpgAn elegant living room features a beige tufted sofa and two red armchairs around a wooden coffee table, where a vase of flowers stands. To the left, a fireplace rests below the TV. A vibrant abstract painting adds flair, much like the offers at The Stafford London in the dining room beyond.
...5/Mews-Junior-Suite-Bed-6.1-Option-2.jpgMews Master Suite in the Stafford London Hotel
...s/2025/04/New-Menu-14-cropped-scaled.jpgA white plate on a marble table showcases an elegant dish from The Game Bird menus, featuring two pieces of salmon adorned with edible flowers, capers, and small dollops of white sauce, accompanied by other colorful garnishes.
...enu-13-cropped-scaled-e1744289147885.jpgA gourmet delight inspired by The Game Bird menus, this dish presents a bone-in lamb slice garnished with herbs, alongside a saucy beef square. Complemented by a glass of red wine, a red rose in a vase, and salt and pepper shakers on the wooden table.
..._bar_Negroni_1171511715_small-scaled.jpgNo alt attribute provided
...ent/uploads/2020/03/Detail-15-scaled.jpgNo alt attribute provided
...e-Stafford-London_Argyll-room-scaled.jpgA formal dining room features a long table covered with a white tablecloth, set for eight with fine china and floral centerpieces. The room has patterned floral curtains, red and floral upholstered chairs, and paneled walls with a framed painting.
...-Stafford-London-The-Sutherland-Room.jpgNo alt attribute provided
/wp-content/uploads/2019/07/separator.pngNo alt attribute provided
...ugins/instagram-feed/img/placeholder.pngThis summer, indulge in the ultimate luxury escape with A Tale of Two Estates — a curated four-night getaway between The Stafford London and @lympstone_manor ✨   Begin your adventure in the heart of London at our elegant five-star retreat in St James’s, then unwind on the stunning Devon coast at the five-star Michelin-starred Lympstone Manor, overlooking the breathtaking Exe Estuary.   Whether you start city-side or countryside, expect an unforgettable experience that blends timeless sophistication with coastal charm!   Ready for your perfect summer escape? 💌   #TheStaffordLondon #LympstoneManor #TaleOfTwoEstates  #FiveStarExperience #LondonLuxury #DevonCoast #MichelinStar #ThePreferredLife
...ugins/instagram-feed/img/placeholder.pngRoyal Ascot begins today! 🌸🏇   Celebrate in true style at The Stafford London, where we’ve curated the perfect line-up of luxury experiences: ✨ Cocktails in the sunshine at @americanbarlon ✨ Champagne Afternoon Tea to indulge your sweet side at @thegamebirdlon ✨ Chapel Down delights in our elegant courtyard ✨ Freshly scooped @bertiesldn Gelato for the ultimate sweet finish   Whether you’re heading to the races or soaking up the atmosphere in the city, The Stafford is your winning destination!   #TheStaffordLondon #TheGameBird #TheAmericanBar #RoyalAscot #ChapelDown #AfternoonTea #StJamess #Mayfair #ThePreferredLife
...ugins/instagram-feed/img/placeholder.pngFrom 21st June to 13th July, join us at The Game Bird for our Wimbledon Afternoon Tea – a limited-edition celebration to the season’s most iconic sporting event 🎾   Savour Wimbledon-inspired pastries, delicate finger sandwiches, warm scones, and fine teas from Camellia’s Tea House.   Indulge in five-star service, an atmosphere of understated sophistication, and a celebration of British tennis tradition – all within one of London’s most elegant settings ✨   Book your table today via the link in our bio.   #TheStaffordLondon #TheGameBird #Wimbledon #AfternoonTea #LondonHotel #StJamess #Mayfair #ThePreferredLife
...ugins/instagram-feed/img/placeholder.pngCelebrating Trooping the Colour in London this weekend? 🎖️⁠ ⁠ This iconic ceremony marks the official birthday of the British Sovereign, featuring a grand military parade and pageantry in the heart of London.⁠ ⁠ After the festivities, enjoy a celebratory drink at The American Bar, or unwind with a delicious dinner at The Game Bird ✨️⁠ ⁠ Just moments from the action – your perfect post-parade retreat! ⁠ ⁠ #TroopingTheColour #TheStaffordLondon #TheGameBird #TheAmericanBar #LondonHotel #StJamess #Mayfair #ThePreferredLife
...ugins/instagram-feed/img/placeholder.pngThis summer, we’re partnering with @chapeldown, one of England’s finest winemakers, inviting you to unwind in our historic courtyard with a chilled glass of English Sparkling Wine—just moments from Green Park and Mayfair 🍾✨   Until the 31st August, celebrate the British summer and sparkling wine in one of London’s most iconic settings!   #TheStaffordLondon #TheAmericanBar #ChapelDown #SparklingSummer #BritishLuxury #StJamess #Mayfair #ThePreferredLife
...ugins/instagram-feed/img/placeholder.pngExperience the elegance of summer in the heart of London with our exclusive Summer Indulgence package 🌞   Enjoy a luxurious stay in one of our rooms or suites, a £100 credit at The Game Bird restaurant, and a complimentary room upgrade when staying a minimum of 2 nights!   Available 13th July – 7th September 2025 Book your summer escape today via the link in our bio 💌   #TheStaffordLondon #SummerIndulgence #ExploreLondon #LondonHotels #StJamess #Mayfair #ThePreferredLife
...ugins/instagram-feed/img/placeholder.pngBig News from the Stafford Collection! We’re proud to welcome @lympstone_manor — a member of @relaischateaux, Michelin-starred restaurant, and vineyard, founded by Michael Caines MBE — as an associate member of our collection. This new partnership with Lympstone Manor celebrates exceptional hospitality and culinary innovation, from the heart of St James’s to the stunning Devon coastline. And there’s more to come: Michael Caines brings his signature style to The Stafford London this autumn with an exciting new restaurant concept, showcasing bold flavours and the very best of British produce. Our new ‘City to Coast’ package will be launching this autumn — stay tuned!   #TheStaffordLondon #StaffordCollection #MichaelCaines #LympstoneManor #LuxuryHotels #LondonDining #DevonEscape #CityToCoast #LondonHotels #ThePreferredLife
...ugins/instagram-feed/img/placeholder.pngJoin us for a summer evening to remember in the heart of St James’s!   On 26th June, from 6–9pm, we’re proud to support the St James’s Conservation Trust Garden Party in St James’s Square — celebrating 300 years of this iconic London location and 25 years of the Trust.   Savour English Sparkling Wine from Chapel Down and artisan gelato from The Gelato Kitchen, proudly served by us! 🥂   Enjoy live music, a luxury raffle, and a silent auction of specially commissioned St James’s artwork.   🎟️ Tickets: £80 per person   Don’t miss this unforgettable evening in one of London’s most historic squares! Book your tickets via the link in our bio ✨   #TheStaffordLondon #StJamessGardenParty #Berties #ChapelDown #LondonEvents #StJamessSquare300 #ConservationCelebration
...ontent/uploads/2019/05/stafford_logo.pngNo alt attribute provided
/wp-content/uploads/2024/10/Virtuoso-1.jpgNo alt attribute provided
.../2024/06/Pride-Preferred_Black_Multi.pngNo alt attribute provided
...nt/uploads/2019/05/legend_logo-white.jpgNo alt attribute provided
...024/06/I-Prefer_logo_black_HnB_SMALL.jpgNo alt attribute provided
.../02/FTG_2025FourStarRatingLogo_Black.jpgNo alt attribute provided
...Deluxe-King-14-scaled-e1701853893430.jpgNo alt attribute provided

Page structure

H1 heading
(Critically important)
Stay
Too many H1 headings
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (4 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 28 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Stay
H1 Dine
H1 Celebrate
H1 Stay Duplicate text
H1 Dine Duplicate text
H1 Celebrate Duplicate text
H2 Book Now To Enjoy Our Best Rate
H2 Luxury Five-Star Hotel in the Heart of St James’s & Mayfair
H2 Explore the Hotel
H2 Dining
H2 Room Offers
H2 Follow Us on Instagram
H3 The American Bar
H3 The Game Bird
H3 Lympstone Manor Joins the Stafford Collection
H3 The Stafford London Welcomes Michael Caines
H3 Stay Duplicate text
H3 Dine Duplicate text
H3 Celebrate Duplicate text
H4 The Stafford London
H6 Accommodation
H6 Food & Drink
H6 Meetings & Events
H6 Accommodation Duplicate text
H6 Food & Drink Duplicate text
H6 Meetings & Events Duplicate text
H6 Follow us on social media
H6 Receive great offers and event updates
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 18 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://staffordcollection.com/External IMG-ALT The Stafford Collection
https://thestaffordlondon.com/No Text
https://thestaffordlondon.com/Home
A-TITLE Home
/rooms-suites/Rooms & Suites
A-TITLE Rooms & Suites
/the-game-bird/The Game Bird
A-TITLE The Game Bird
/american-bar/The American Bar
A-TITLE The American Bar
/michael-caines-2/Michael Caines
A-TITLE Michael Caines
/the-game-bird/sunday-roasts/Sunday Lunch
A-TITLE Sunday Lunch
/the-game-bird/afternoon-tea/Afternoon Tea
A-TITLE Afternoon Tea
/offers/Offers
A-TITLE Offers
https://staffordlondon.wearegi...External Subdomain Gift Vouchers
A-TITLE Gift Vouchers
/news/Blog
A-TITLE Blog
/meetings-events/Meetings
A-TITLE Meetings
/meetings-events/private-dinin...Private Dining
A-TITLE Private Dining
/wine-cellar/The Wine Cellar
A-TITLE The Wine Cellar
/weddings/Weddings
A-TITLE Weddings
/meetings-events/contact-us/Celebrations
A-TITLE Celebrations
/local-attractions/Local Attractions
A-TITLE Local Attractions
/concierge-services/Concierge & Services
A-TITLE Concierge & Services
/about-us/history/History
A-TITLE History
/how-to-find-us/How To Find Us
A-TITLE How To Find Us
/contact-us-2/Contact Us
A-TITLE Contact Us
https://be.synxis.com/signin?c...External Subdomain View, Modify or Cancel your Booking
/meetings-events/contact-us/EVENT ENQUIRY
/rooms-suitesExplore More
/diningText duplicate Explore More
/meetings-eventsText duplicate Explore More
/rooms-suitesText duplicate Explore More
/diningText duplicate Explore More
/meetings-eventsText duplicate Explore More
/blog/lympstone-manor-joins-th...Learn More
/blog/michael-caines-the-staff...Text duplicate Learn More
/rooms-suitesText duplicate Learn More
/diningText duplicate Learn More
/meetings-events/private-dinin...Text duplicate Learn More
/dining/Dining
/room-offers-2/Room Offers
https://www.instagram.com/reel...New window Nofollow External Subdomain This summer, indulge in the ultimate luxury escape
IMG-ALT This summer, indulge in the ultimate luxury escape with A Tale of Two Estates — a curated four-night getaway between The Stafford London and @lympstone_manor...
https://www.instagram.com/p/DL...New window Nofollow External Subdomain Royal Ascot begins today! 🌸🏇 Celebrate in
IMG-ALT Royal Ascot begins today! 🌸🏇 Celebrate in true style at The Stafford London, where we’ve curated the perfect line-up of luxury experiences: ✨ Cocktails in th...
https://www.instagram.com/p/DK...New window Nofollow External Subdomain From 21st June to 13th July, join us at The Game B
IMG-ALT From 21st June to 13th July, join us at The Game Bird for our Wimbledon Afternoon Tea – a limited-edition celebration to the season’s most iconic sporting ev...
https://www.instagram.com/p/DK...New window Nofollow External Subdomain Celebrating Trooping the Colour in London this wee
IMG-ALT Celebrating Trooping the Colour in London this weekend? 🎖️⁠ ⁠ This iconic ceremony marks the official birthday of the British Sovereign, featuring a grand mi...
https://www.instagram.com/p/DK...New window Nofollow External Subdomain This summer, we’re partnering with @chapeldown,
IMG-ALT This summer, we’re partnering with @chapeldown, one of England’s finest winemakers, inviting you to unwind in our historic courtyard with a chilled glass of ...
https://www.instagram.com/p/DK...New window Nofollow External Subdomain Experience the elegance of summer in the heart of
IMG-ALT Experience the elegance of summer in the heart of London with our exclusive Summer Indulgence package 🌞 Enjoy a luxurious stay in one of our rooms or suites,...
https://www.instagram.com/p/DK...New window Nofollow External Subdomain Big News from the Stafford Collection! We’re p
IMG-ALT Big News from the Stafford Collection! We’re proud to welcome @lympstone_manor — a member of @relaischateaux, Michelin-starred restaurant, and vineyard, foun...
https://www.instagram.com/p/DK...New window Nofollow External Subdomain Join us for a summer evening to remember in the he
IMG-ALT Join us for a summer evening to remember in the heart of St James’s! On 26th June, from 6–9pm, we’re proud to support the St James’s Conservation Trust Garde...
https://www.facebook.com/TheSt...New window External Subdomain No Text
https://www.youtube.com/channe...New window External Subdomain No Text
https://www.instagram.com/thes...New window External Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.google.com/maps?ll...New window External Subdomain 16-18 St James's Place, London SW1A 1NJ
/sign-up/Sign Up
/privacy-policy/Privacy Policy
/press-room/Press Room
/about-us/careers/Careers
/about-us/history/Text duplicate History
/contact-us/Contact
/how-to-find-us/Text duplicate How To Find Us
/faqs/FAQs
/gallery/Gallery
https://preferredhotels.com/ip...New window External No Text
https://umidigital.co.uk/servi...New window External Umi Digital
https://thestaffordlondon.com/Anchor No Text
/sign-up/New window Sign up

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://thestaffordlondon.com/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.20 seconds.
The file size of the HTML document is fine (129 kB).

HTTP Response Header

NameValue
dateSat, 28 Jun 2025 15:03:13 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
x-powered-byWP Engine
x-pingbackhttps://thestaffordlondon.com/xmlrpc.php
link<https://thestaffordlondon.com/wp-json/>; rel="https://api.w.org/"
x-tec-api-versionv1
x-tec-api-roothttps://thestaffordlondon.com/wp-json/tribe/events/v1/
x-tec-api-originhttps://thestaffordlondon.com
x-cacheableSHORT
cache-controlmax-age=600, must-revalidate
x-cacheHIT: 1
x-cache-groupnormal
last-modifiedSat, 28 Jun 2025 14:57:21 GMT
cf-cache-statusHIT
set-cookie287 Characters
servercloudflare
cf-ray956e11d7af52faee-CDG
content-encodingbr
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 378 referring domains.
This page has 1,647 backlinks.
This page has backlinks from 252 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

Crawl-delay: 10
# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://thestaffordlondon.com/sitemap_index.xml
Sitemap: https://normalondon.com/sitemap_index.xml
Sitemap: https://www.northcote.com/sitemap_index.xml
Sitemap: https://staffordcollection.com/sitemap_index.xml
Sitemap: https://normaegypt.com/sitemap_index.xml
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thestaffordlondon.com
The Stafford London | Luxury Five-Star Hotel In Mayfair, London
In the heart of St James's and Mayfair, The Stafford London is a luxury 5-star hotel moments from Buckingham Palace. Elegant rooms & suites.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
London81%Check
Stafford81%Check
Stafford London81%Check
St James74%Check
Hotel66%Check
Luxury Hotel66%Check
Luxury63%Check
Stafford Collection63%Check
Mayfair62%Check
Luxury Five-Star Hotel62%Check
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