Lipoid-kosmetik.com - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
53% 
Page structure
100% 
Link structure
47% 
Server
69% 
External factors
93% 
SEO Score
Response time
0.58 s
File size
1,000.10 kB
Words
580
Media files
8
Number of links
127 internal / 5 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Lipoid Kosmetik – We make beauty natural.
The length of the page title is perfect. (387 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
We make beauty natural. Welcome to Lipoid Kosmetik, the leading manufacturer of high-quality actives, botanicals and supplier of phospholipid products for the cosmetic and personal care industry. As a pioneer in these fields, we have gained an outstanding reputation in the global cosmetic industry for more than 50 years. This long-standing expertise, in combination with
The meta description is too long: 2288 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.lipoid-kosmetik.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Germany
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified in the HTTP header.
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsmax-image-preview:large
msapplication-TileImagehttps://www.lipoid-kosmetik.com/wp-content/uploads/2020/04/LIPOID-favicon-144.png
descriptionWe make beauty natural. Welcome to Lipoid Kosmetik, the leading manufacturer of high-quality actives, botanicals and supplier of phospholipid products for the cosmetic and personal care industry. As a pioneer in these fields, we have gained an outstanding reputation in the global cosmetic industry for more than 50 years. This long-standing expertise, in combination with
generatorWP Rocket 3.19.0.1
langen
og:localeen_US
og:typewebsite
og:site_nameLipoid Kosmetik
og:titleEmpty
og:descriptionWe make beauty natural. Welcome to Lipoid Kosmetik, the leading manufacturer of high-quality actives, botanicals and supplier of phospholipid products for the cosmetic and personal care industry. As a pioneer in these fields, we have gained an outstanding reputation in the global cosmetic industry for more than 50 years. This long-standing expertise, in combination with
og:urlhttps://www.lipoid-kosmetik.com/
og:imagehttps://www.lipoid-kosmetik.com/wp-content/uploads/2021/01/Logo_Lipoid_Kosmetik.svg
og:image:widthEmpty
og:image:heightEmpty
og:image:typeimage/svg+xml
X-UA-CompatibleIE=edge
Content-Typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
The average number of words per sentence of 29.4 words is high.
This page contains 580 words. That's ok.
20.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
The file size of the HTML document is very large (1000.1 kB).
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 12 tags for this page.
Image SEO
(Somewhat important)
4 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
This page uses Google authorship information without an image.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...uploads/2021/01/Logo_Lipoid_Kosmetik.svgLipoid Kosmetik Logo
...epress-multilingual-cms/res/flags/en.svgNo alt attribute provided
...epress-multilingual-cms/res/flags/de.svgNo alt attribute provided
...ds/2025/05/Blogbeitrag_Cover-June-LU.jpgPersonal Care cover article PhytoSolve Range 2025
...05/Blogbeitrag_Artikel_PC_MorinGuard.jpgPersonal Care magazine article MorinGuard Skin Protection Rooted in Tradition and Backed by Science
...ard-Peeling-Complex-PhytoSolve-Range.jpgBSB Innovation Awards 2025 for MorinGuard, PhytoSolve Range and Peeling Complex
...ent/uploads/2021/05/9001_gm_en_white.svgNo alt attribute provided
.../uploads/2022/09/LinkedIn-Logo_weiss.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
We make beauty natural.
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 We make beauty natural.
H2 News
H2 The Smart Carrier System for Lipophilic Cosmetic Actives
H2 MorinGuard®: Skin Protection Rooted in Tradition and Backed by Science
H2 Lipoid Kosmetik Earns Triple Recognition at the 2025 BSB Innovation Awards
H3 Information Request
Some anchor texts are used more than once.
5 links don't have an anchor text.
There are 3 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 5 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.lipoid-kosmetik.com/Anchor Skip to content
https://www.lipoid-kosmetik.com/IMG-ALT Lipoid Kosmetik Logo
/actives/Actives
/actives/actives/Text duplicate Actives
/actives/substantiated-extracts/Substantiated Extracts
/actives/innovation-awards/Innovation Awards
/botanicals/Botanicals
/botanicals/liquid-dry-extracts/Liquid & Dry Extracts
/botanicals/natural-additives-...Natural Additives & Functionals
/botanicals/trends-topics/Trends & Topics
/phospholipids/Phospholipids
/phospholipids/actives/Text duplicate Actives
/phospholipids/functionals/Functionals
/phospholipids/delivery-systems/Delivery Systems
/actives-botanicals-productfin...Actives & Botanicals Product Finder
/phospholipids/product-finder/PHOSPHOLIPID PRODUCT FINDER
/news/News
/sustainability/our-csr-commit...CSR Commitments
/sustainability/our-csr-commit...CSR Policies
/sustainability/our-csr-commit...Business Code of Conduct
/sustainability/our-csr-achiev...CSR Achievements
/sustainability/our-csr-achiev...EcoVadis
/sustainability/our-csr-achiev...CSR Documentation
/sustainability/our-csr-achiev...Carbon Footprint
/sustainability/our-green-port...Green Portfolio
/sustainability/our-green-port...COSMOS/NATRUE Standard
/sustainability/our-green-port...Naturalness ISO 16128
/sustainability/our-green-port...RSPO
/sustainability/our-green-port...Sustainable Raw Materials
/sustainability/our-green-port...Green Manufacturing
/company/company-structure/Company Structure
/company/company-structure/abo...About Lipoid Kosmetik AG
/company/company-structure/abo...About the Lipoid Group
/company/innovation/Innovation
/company/innovation/full-spect...Full Spectrum Mild Extraction Technology
/company/innovation/customer-s...Customer Specific Developments
/company/quality-management/Quality Management
/company/quality-management/qu...Quality Policy
/company/quality-management/qu...Quality Control
/company/quality-management/re...Regulatory Affairs
/company/customer-service/Customer Service
/company/career/Career
/contact/Contact
/contact/Text duplicate Contact
/partner/Partner Section
https://www.lipoid-kosmetik.com/English
A-TITLE Switch to English
/de/German
A-TITLE Switch to German
/actives/Text duplicate Actives
/actives/actives/Text duplicate Actives
/actives/substantiated-extracts/Text duplicate Substantiated Extracts
/actives/innovation-awards/Text duplicate Innovation Awards
https://www.lipoid-kosmetik-pr...External Subdomain Product Finder
/botanicals/Text duplicate Botanicals
/botanicals/liquid-dry-extracts/Text duplicate Liquid & Dry Extracts
/botanicals/natural-additives-...Text duplicate Natural Additives & Functionals
/botanicals/trends-topics/Text duplicate Trends & Topics
https://www.lipoid-kosmetik-pr...External Subdomain Text duplicate Product Finder
/phospholipids/Text duplicate Phospholipids
/phospholipids/actives/Text duplicate Actives
/phospholipids/functionals/Text duplicate Functionals
/phospholipids/delivery-systems/Text duplicate Delivery Systems
/product-finder/Text duplicate Product Finder
/news/News, Events & Media
/sustainability/our-csr-commit...Text duplicate CSR Commitments
/sustainability/our-csr-commit...Text duplicate CSR Policies
/sustainability/our-csr-commit...Text duplicate Business Code of Conduct
/sustainability/our-csr-achiev...Text duplicate CSR Achievements
/sustainability/our-csr-achiev...Text duplicate EcoVadis
/sustainability/our-csr-achiev...Product Certifications
/sustainability/our-csr-achiev...Text duplicate CSR Documentation
/sustainability/our-csr-achiev...CO2 Footprint
/sustainability/our-green-port...Text duplicate Green Portfolio
/sustainability/our-green-port...Text duplicate COSMOS/NATRUE Standard
/sustainability/our-green-port...Text duplicate Naturalness ISO 16128
/sustainability/our-green-port...Text duplicate RSPO
/sustainability/our-green-port...Text duplicate Sustainable Raw Materials
/sustainability/our-green-port...Text duplicate Green Manufacturing
/company/company-structure/Text duplicate Company Structure
/company/company-structure/abo...Text duplicate About Lipoid Kosmetik AG
/company/company-structure/abo...Text duplicate About the Lipoid Group
/company/innovation/Text duplicate Innovation
/company/innovation/full-spect...Text duplicate Full Spectrum Mild Extraction Technology
/company/innovation/customer-s...Text duplicate Customer Specific Developments
/company/quality-management/Text duplicate Quality Management
/company/quality-management/qu...Text duplicate Quality Policy
/company/quality-management/qu...Text duplicate Quality Control
/company/quality-management/re...Text duplicate Regulatory Affairs
/company/customer-service/Text duplicate Customer Service
/company/career/Text duplicate Career
/contact/Text duplicate Contact
/contact/Text duplicate Contact
/partner/Partner Login
/de/Deutsch
A-TITLE Switch to Deutsch
https://www.lipoid-kosmetik.com/Anchor No Text
/moringuard-protection-for-the...New window No Text
https://www.lipoid-kosmetik.com/Anchor No Text
/phytosolve-amplifying-the-pot...New window No Text
https://www.lipoid-kosmetik.com/Anchor No Text
/herbasol-fresh-plant-juice-pu...New window No Text
https://www.lipoid-kosmetik.com/Anchor No Text
/peeling-complex-the-balanced-...New window No Text
https://www.lipoid-kosmetik.com/Anchor No Text
/actives-botanicals-productfin...New window No Text
/author/felix-arndt/felix.arndt
A-TITLE Posts by felix.arndt
/the-smart-carrier-system-for-...IMG-ALT Personal Care cover article PhytoSolve Range 2025
/the-smart-carrier-system-for-...The Smart Carrier System for Lipophilic Cosmetic Actives
/author/marketing-lipoid-kosme...marketing.lipoid-kosmetik
A-TITLE Posts by marketing.lipoid-kosmetik
/the-smart-carrier-system-for-...Trivial anchor text
Read More
/moringuard-skin-protection-ro...IMG-ALT Personal Care magazine article MorinGuard Skin Protection Rooted in Tradition and Backed by Science
/moringuard-skin-protection-ro...MorinGuard®: Skin Protection Rooted in Tradition and Backed by Science
/author/marketing-lipoid-kosme...Text duplicate marketing.lipoid-kosmetik
A-TITLE Posts by marketing.lipoid-kosmetik
/moringuard-skin-protection-ro...Text duplicate Trivial anchor text
Read More
/lipoid-kosmetik-earns-triple-...IMG-ALT BSB Innovation Awards 2025 for MorinGuard, PhytoSolve Range and Peeling Complex
/lipoid-kosmetik-earns-triple-...Lipoid Kosmetik Earns Triple Recognition at the 2025 BSB Innovation Awards
/author/marketing-lipoid-kosme...Text duplicate marketing.lipoid-kosmetik
A-TITLE Posts by marketing.lipoid-kosmetik
/lipoid-kosmetik-earns-triple-...Text duplicate Trivial anchor text
Read More
/page/2/2
/page/2/Next
https://www.lipoid.com/New window External Subdomain No Text
https://www.lipoid.com/New window External Subdomain No Text
/news/Text duplicate News, Events & Media
/sustainability/our-csr-commit...Sustainability
/company/company-structure/Our Company
/contact/Text duplicate Contact
/partnerText duplicate Partner Login
/contact/Contact Us
/imprint/Imprint
/terms-and-conditions/Terms & Conditions
/privacy-policy/Privacy Policy
https://linkedin.com/company/l...New window External No Text
/privacy-policy/New window privacy policy
/actives-botanicals-productfin...Text duplicate Product Finder

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.lipoid-kosmetik.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.58 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is very large (1,000 kB).

HTTP Response Header

NameValue
servernginx
dateSun, 27 Jul 2025 07:22:09 GMT
content-typetext/html
last-modifiedSun, 27 Jul 2025 06:19:59 GMT
varyAccept-Encoding
etagW/"6885c50f-fa04b"
cache-controlno-cache, no-store, must-revalidate
x-rocket-nginx-serving-staticYes
strict-transport-securitymax-age=31536000; includeSubDomains
content-encodingbr
statuscode200
http_versionHTTP/2

External factors

This page is very well linked from other websites.
This page has backlinks from 31 referring domains.
This page has 943 backlinks.
This page has backlinks from 29 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php

Sitemap: https://www.lipoid-kosmetik.com/sitemap.xml
Sitemap: https://www.lipoid-kosmetik.com/sitemap.html

Similar sites

Search preview

www.lipoid-kosmetik.com
Lipoid Kosmetik – We make beauty natural.
We make beauty natural. Welcome to Lipoid Kosmetik, the leading manufacturer of high-quality actives, botanicals and supplier of phospholipid products for the cosmetic and personal care industry. As a pioneer in these fields, we have gained an outstanding reputation in the global cosmetic industry for more than 50 years. This long-standing expertise, in combination with

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Lipoid77%Check
Kosmetik77%Check
Lipoid Kosmetik77%Check
make73%Check
beauty73%Check
make beauty73%Check
Natural72%Check
Lipoid Kosmetik AG64%Check
Actives50%Check
cosmetic50%Check
Show more keywords and terms

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