Kpmgcareers.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
58% 
Page quality
84% 
Page structure
71% 
Link structure
40% 
Server
24% 
External factors
100% 
SEO Score
Response time
0.81 s
File size
82.20 kB
Words
1441
Media files
18
Number of links
117 internal / 12 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home
The title contains the word Home! More content should be covered in the title.
The page title is too short. (52 pixels of 580 max pixel length) Optimize title
The page title is only one word.
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
viewportwidth=device-width,initial-scale=1,maximum-scale=1
langen-gb
X-UA-CompatibleIE=edge,chrome=1
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 1441 words. That's ok.
34.1% of the text are stop words.
The page contains a listing, which indicates a good text layout.
32 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 17.61 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This page loads 4 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width,initial-scale=1,maximum-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 29 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...dth=100&height=42&rnd=132084436510000000KPMG Logo - Link to home page
/Content/Images/search.svgSearch
/media/owqfzpxj/graduates_kpmg_1200x800.pngGraduates KPMG 1200X800
...th=480&height=300&rnd=132084435390000000Informal meeting between colleagues
...th=365&height=475&rnd=132084435400000000Kalpana
...th=365&height=475&rnd=132084435400000000Gill
...th=365&height=475&rnd=132084432290000000Steven
...th=365&height=475&rnd=132084435400000000Shawn
...th=365&height=475&rnd=132084435400000000Kristina
...th=365&height=475&rnd=132084435400000000MarkS
...th=365&height=475&rnd=132084432290000000Kimberly Final
...th=194&height=194&rnd=132435960260000000Integrity Small
...th=194&height=194&rnd=132435960250000000Excellence Small
...th=194&height=194&rnd=132435960250000000Courage Small
...th=194&height=194&rnd=132435960250000000Together Small
...th=194&height=194&rnd=132435960250000000For Better Small
Video URLWidthHeight
...tndi5xu/kpmg-website-header-2000x800.mp4

Page structure

H1 heading
(Critically important)
KPMG. Make the Difference.
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 31 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 KPMG. Make the Difference.
H2 Empty heading
H2 Start your journey
H2 Our People & Culture
H2 Recent news
H2 Meet KPMG colleagues
H2 Meet our extraordinary people
H2 Search and apply
H2 Student Talent Community
H2 Our Values
H2 The latest from our social media
H3 Empty heading
H3 Exciting news! Our 2026 Apprenticeship & Graduate Programmes are open for applications!
H3 Empty heading
H3 Empty heading
H3 Hear first-hand from the experiences of our KPMG colleagues
H3 Kalpana
H3 Gill
H3 Steven
H3 Shawn
H3 Kristina
H3 Mark S
H3 Kimberley
H3 Empty heading
H3 Empty heading
H3 Integrity
H3 Excellence
H3 Courage
H3 Together
H3 For Better
H3 Empty heading
H4 Manager
H4 Assistant Manager
H4 Assistant Manager Duplicate text
H4 Assistant Manager Duplicate text
H4 KPMG360° Digital
H4 Manager Duplicate text
H4 Graduate Trainee - Deal Advisory
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are 12 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.kpmgcareers.co.uk/IMG-ALT KPMG Logo - Link to home page
https://www.kpmgcareers.co.uk/Anchor Skip to main content
/people-culture/People & Culture
/people-culture/Overview
/people-culture/about-our-firm/About our firm
/people-culture/being-inclusive/Being inclusive
/people-culture/people-profiles/People profiles
/people-culture/learning-and-d...Learning and development
/people-culture/reward-and-rec...Reward and recognition
/people-culture/awards/Awards
/people-culture/it-s-her-future/IT’s Her Future
/people-culture/black-heritage...Black heritage initiatives
/apprentice/Apprentice
/apprentice/Text duplicate Overview
/apprentice/audit-apprenticesh...Audit Apprenticeships
/apprentice/consulting-apprent...Consulting Apprenticeships
/apprentice/kpmg-business-serv...KPMG Business Services Apprenticeship
/apprentice/tax-law-apprentice...Tax & Law Apprenticeships
/apprentice/technology-enginee...Technology & Engineering Apprenticeships
/apprentice/work-experience/Work Experience
/apprentice/applying-to-kpmg/Applying to KPMG
/apprentice/parents-carers-and...Parents, carers and teachers
/undergraduate/Undergraduate
/undergraduate/Text duplicate Overview
/undergraduate/abilities-talen...Abilities Talent Insight
/undergraduate/black-heritage-...Black Heritage Talent Insight
/undergraduate/social-mobility...Social Mobility Talent Insight
/undergraduate/vacation-progra...Vacation programmes
/undergraduate/one-year-busine...One Year Business Placement
/undergraduate/applying-to-kpmg/Text duplicate Applying to KPMG
/graduate/Graduate
/graduate/Text duplicate Overview
/graduate/audit/Audit
/graduate/consulting/Consulting
/graduate/tax-law/Tax & Law
/graduate/technology-engineering/Technology & Engineering
/graduate/applying-to-kpmg/Text duplicate Applying to KPMG
/experienced-professional/Experienced professional
/experienced-professional/Text duplicate Overview
/experienced-professional/audit/Text duplicate Audit
/experienced-professional/cons...Text duplicate Consulting
/experienced-professional/deal...Deal Advisory
/experienced-professional/kpmg...KPMG Business Services
/experienced-professional/tax-...Text duplicate Tax & Law
/experienced-professional/tech...Text duplicate Technology & Engineering
/experienced-professional/appl...Text duplicate Applying to KPMG
/contractors/Contractors
/contractors/Text duplicate Overview
/contractors/kpmg-flex-for-legal/KPMG Flex for Legal
/apprentice/View more
A-TITLE View more
/undergraduate/Text duplicate View more
A-TITLE View more
/graduate/Text duplicate View more
A-TITLE View more
/experienced-professional/Text duplicate View more
A-TITLE Experienced professionals
/contractors/Text duplicate View more
A-TITLE Contractors
https://alumni.kpmg.co.uk/New window External Subdomain Text duplicate View more
A-TITLE Visit the Alumni website
/search/vacancies/?intakeType=...Explore our graduate opportunities
/search/vacancies/?experienceL...Explore our apprenticeship opportunities
https://www.kpmgcareers.co.uk/Anchor Text duplicate People & Culture
https://www.kpmgcareers.co.uk/Anchor An Inclusive Culture
https://www.kpmgcareers.co.uk/Anchor Supporting you
/people-culture/Read more about our People & Culture
A-TITLE Read more about our People & Culture
/people-culture/black-heritage...Text duplicate Black heritage initiatives
A-TITLE Black heritage initiatives
/people-culture/it-s-her-future/Learn more about IT’s Her Future
A-TITLE Learn more about IT’s Her Future
/people-culture/being-inclusiv...Learn more about our Employee Networks
A-TITLE Learn more about our Employee Networks
/people-culture/being-inclusiv...Empowering Parents
A-TITLE Empowering Parents
/people-culture/being-inclusiv...Intelligent Working
A-TITLE Intelligent Working
/people-culture/being-inclusiv...Returning to Work
A-TITLE Returning to Work
/student-talent-community/Text duplicate View more
A-TITLE Student Talent Community
/national-apprenticeship-week-...Text duplicate View more
A-TITLE National Apprenticeship Week 2025
/international-womens-day-2024/Text duplicate View more
A-TITLE International Women's Day 2024
/global-values-week-2023/Text duplicate View more
A-TITLE Global Values Week 2023
/black-history-month-at-kpmg-2...Text duplicate View more
A-TITLE Black History Month at KPMG 2023
/international-womens-day-2023/Text duplicate View more
A-TITLE International Women's Day 2023
/pride-2022/Text duplicate View more
A-TITLE Pride 2022
/people-culture/being-inclusiv...Text duplicate View more
A-TITLE Neurodiversity Celebration Week
/people-culture/black-heritage...New window Text duplicate View more
A-TITLE Black heritage initiatives
/living-our-values-together-we...Text duplicate View more
A-TITLE Living Our Values - Together we achieve more
/about-our-150-year-anniversary/Text duplicate View more
A-TITLE Welcome to our 150 year anniversary
/people-culture/people-profile...Kalpana Manager "We often have 3 week or 3 month turnaround times. Having the flexibility to work remotely can help you hit a tight deadline."
IMG-ALT Kalpana
/people-culture/people-profile...Gill Assistant Manager “The flexibility I have in my role is fantastic. I love that KPMG is so open to the different ways that people need to work.”
IMG-ALT Gill
/people-culture/people-profile...Steven Assistant Manager "I learnt my project management skills by managing projects. There’s no better way."
IMG-ALT Steven
/people-culture/people-profile...Shawn Assistant Manager “KPMG wholeheartedly support you in everything you do. The team gives you the full support needed to accomplish any task"
IMG-ALT Shawn
/people-culture/people-profile...Kristina KPMG360° Digital “There are systems to ensure you’re supported. You have regular catch-ups with managers and they take a real interest"
IMG-ALT Kristina
/people-culture/people-profile...Mark S Manager "I work with some brilliant talent, including the apprentices and graduates whom I mentor, develop and support."
IMG-ALT MarkS
/people-culture/people-profile...Kimberley Graduate Trainee - Deal Advisory “Working alongside my studies - seeing how things work in practice as well as in theory - has really helped me dev...
IMG-ALT Kimberly Final
/search/Search and apply
A-TITLE Search and apply
https://student.kpmgcareers.co...New window External Subdomain Sign up now
A-TITLE Sign up now
/search/Text duplicate Search and apply
https://curator.io/New window External Powered by Curator.io
https://www.facebook.com/KPMGR...New window External Subdomain URL anchor text
https://www.facebook.com/KPMGRecruitment/
https://www.instagram.com/kpmg...New window External Subdomain URL anchor text
https://www.instagram.com/kpmgukcareers/
https://www.linkedin.com/compa...New window External Subdomain URL anchor text
https://www.linkedin.com/company/kpmg-uk/
https://www.youtube.com/@KPMGU...New window External Subdomain URL anchor text
https://www.youtube.com/@KPMGUKCareers
/apprentice/audit-apprenticesh...Text duplicate Audit Apprenticeships
/apprentice/consulting-apprent...Text duplicate Consulting Apprenticeships
/apprentice/kpmg-business-serv...Text duplicate KPMG Business Services Apprenticeship
/apprentice/tax-law-apprentice...Text duplicate Tax & Law Apprenticeships
/apprentice/technology-enginee...Text duplicate Technology & Engineering Apprenticeships
/apprentice/work-experience/Text duplicate Work Experience
/apprentice/applying-to-kpmg/Text duplicate Applying to KPMG
/apprentice/parents-carers-and...Text duplicate Parents, carers and teachers
/undergraduate/abilities-talen...Text duplicate Abilities Talent Insight
/undergraduate/black-heritage-...Text duplicate Black Heritage Talent Insight
/undergraduate/social-mobility...Text duplicate Social Mobility Talent Insight
/undergraduate/vacation-progra...Text duplicate Vacation programmes
/undergraduate/one-year-busine...Text duplicate One Year Business Placement
/undergraduate/applying-to-kpmg/Text duplicate Applying to KPMG
/graduate/audit/Text duplicate Audit
/graduate/consulting/Text duplicate Consulting
/graduate/tax-law/Text duplicate Tax & Law
/graduate/technology-engineering/Text duplicate Technology & Engineering
/graduate/applying-to-kpmg/Text duplicate Applying to KPMG
/experienced-professional/audit/Text duplicate Audit
/experienced-professional/cons...Text duplicate Consulting
/experienced-professional/deal...Text duplicate Deal Advisory
/experienced-professional/kpmg...Text duplicate KPMG Business Services
/experienced-professional/tax-...Text duplicate Tax & Law
/experienced-professional/tech...Text duplicate Technology & Engineering
/experienced-professional/appl...Text duplicate Applying to KPMG
/faq/New window FAQ
/search/Text duplicate Search and apply
/contact-us/Contact us
/people-culture/people-profiles/Text duplicate People profiles
https://home.kpmg/uk/en/home/m...New window External Legal
https://home.kpmg/uk/en/home/m...External Privacy
/accessibility/Accessibility
https://home.kpmg/uk/en/home/m...External Cookies
https://home.kpmg/uk/en/home/m...External Anchor Modern Slavery Act
https://home.kpmg/uk/en/home.htmlExternal Visit kpmg.co.uk

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.kpmgcareers.co.uk/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time of 0.81 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 4 JavaScript files. This may affect the load time negatively.
This page only loads 1 CSS files. That's ok.
The file size of the HTML document is fine (82 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
dateSat, 14 Feb 2026 18:42:08 GMT
serverKestrel
cache-controlno-cache
transfer-encodingchunked
strict-transport-securitymax-age=31536000
request-contextappId=cid-v1:8549f876-f597-486f-819b-e292bce9e7ec
x-content-type-optionsnosniff
statuscode200
http_versionHTTP/1.1

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 77 referring domains.
This page has 165 backlinks.
This page has backlinks from 69 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

Sitemap: http://www.kpmgcareers.co.uk/sitemap.xml

Similar sites

Search preview

www.kpmgcareers.co.uk
Home

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
KPMG74%Check
KPMG colleagues61%Check
KPMG Business58%Check
Difference55%Check
KPMG Business Services52%Check
KPMG global organisation52%Check
Graduate51%Check
career51%Check
Graduate Programmes48%Check
People47%Check
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