Friendandgrant.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
98% 
Page quality
63% 
Page structure
70% 
Link structure
45% 
Server
87% 
External factors
78% 
SEO Score
Response time
5.84 s
File size
191.60 kB
Words
1659
Media files
29
Number of links
143 internal / 6 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Accountants & Tax Specialists Kent | Friend & Grant Accountants
The page title should be shorter than 580 pixels. It is 581 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Friendly, forward thinking firm of accountants based in Rochester Kent providing accounting services to help you save tax and build wealth.
The length of the meta description is perfect. (853 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.friendandgrant.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United Kingdom of Great Britain and Northern Ireland
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The Doctype markup is not in the first line of your HTML document. There must be no white spaces before the doctype markup.
The doctype HTML 5 is set correctly.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0, minimum-scale=1.0, user-scalable=yes
authorhttp://www.supersonicplayground.com/
format-detectiontelephone=no
apple-touch-fullscreenYES
apple-mobile-web-app-capableYES
apple-mobile-web-app-titleFriend & Grant Ltd
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionFriendly, forward thinking firm of accountants based in Rochester Kent providing accounting services to help you save tax and build wealth.
msvalidate.0198D3EC91523B8946B1FD2CD0C34E5426
google-site-verificationd4uCZ1UOYsS2BjWcBnssKGVVZx6Y7UC1x00FDvPTkrQ
generatorSite Kit by Google 1.140.0
article:publisherhttps://www.facebook.com/friendandgrant
article:modified_time2025-07-04T12:08:00+00:00
langen-gb
twitter:cardsummary_large_image
twitter:site@friendgrant
og:localeen_GB
og:typewebsite
og:titleAccountants & Tax Specialists Kent | Friend & Grant Accountants
og:descriptionFriendly, forward thinking firm of accountants based in Rochester Kent providing accounting services to help you save tax and build wealth.
og:urlhttps://www.friendandgrant.co.uk/
og:site_nameFriend & Grant Ltd
og:imagehttps://www.friendandgrant.co.uk/wp-content/uploads/2018/11/Friend_1041.jpg
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
This page contains 1659 words. That's ok.
33% of the text are stop words.
The page contains a listing, which indicates a good text layout.
29 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 21.68 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0, minimum-scale=1.0, user-scalable=yes" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 33 tags for this page.
Image SEO
(Somewhat important)
16 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...3/img/ui/friend-and-grant-logo-white.svgFriend & Grant Ltd
...mg/ui/friend-and-grant-xeinadin-logo.svgFriend & Grant Ltd
...3/img/ui/friend-and-grant-logo-white.svgFriend & Grant Ltd
...riend-and-grant-xeinadin-logo-mobile.svgFriend & Grant Ltd
/wp-content/uploads/2023/12/about.pngVideo Thumbnail
...content/uploads/2021/04/Reducing-Tax.svgNo alt attribute provided
.../uploads/2021/04/iconCloudAccounting.pngNo alt attribute provided
...ds/2021/04/iconPeopleayroll-Services.pngNo alt attribute provided
...uploads/2021/04/iconProbate-Services.pngNo alt attribute provided
...content/uploads/2021/04/Consultation.pngNo alt attribute provided
...content/uploads/2023/12/testimonials.pngVideo Thumbnail
/wp-content/uploads/2021/04/quotes.pngNo alt attribute provided
/wp-content/uploads/2021/04/quotes.pngNo alt attribute provided
/wp-content/uploads/2021/04/quotes.pngNo alt attribute provided
/wp-content/uploads/2021/04/quotes.pngNo alt attribute provided
/wp-content/uploads/2021/04/quotes.pngNo alt attribute provided
...ady-Friend-Grant-Accountants-500x375.jpgProperty Developers Your 5-Step Plan to Finance-Ready Friend & Grant Accountants
...ling-Friend-Grant-Accounants-500x333.jpgThe 3 Biggest Problems SME Business Owners Face When Selling Friend & Grant Accountants'
...ups-Friend-Grant-accountants-500x281.jpgNo alt attribute provided
/wp-content/uploads/2021/11/xero.pngImage
...uploads/2021/04/imgpsh_fullsize_anim.jpgImage
...ads/2021/04/imgpsh_fullsize_anim-1-1.jpgImage
.../2024/11/Friend-Grant-White-RGB-Logo.pngNo alt attribute provided
/wp-content/uploads/2021/04/facebook.pngNo alt attribute provided
/wp-content/uploads/2021/04/twitter.pngNo alt attribute provided
/wp-content/uploads/2021/04/linkedin.pngNo alt attribute provided
/wp-content/uploads/2021/04/youtube.pngNo alt attribute provided
...xel/c8abc142fa49661b81d8f61dd6676a00.gifCleantalk PixelCleantalk Pixel
...oads/2018/12/friend-and-grant-130-50.pngLogo - Friend and Grant - Kent Chartered Accountants, Business Support and Tax Advisers

Page structure

H1 heading
(Critically important)
We Make Tomorrow Count. Starting Today!
Too many H1 headings
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 We Make Tomorrow Count. Starting Today!
H1 Our Services
H1 Book a Discovery Call
H1 Why Friend & Grant?
H1 Blog
H1 Contact us
H2 Find Us
H2 Property Developers: Your 5-Step Plan to Finance-Ready
H2 The 3 Biggest Problems SME Business Owners Face When Selling
H2 Accounting for SaaS: A Simple Guide to Revenue Recognition for UK Startups
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 6 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.friendandgrant.co.uk/IMG-ALT Friend & Grant Ltd
https://www.friendandgrant.co.uk/Nofollow Text duplicate IMG-ALT Friend & Grant Ltd
https://www.friendandgrant.co.uk/Home
/services/Services
/services/auditing/Auditing
/services/accounting-and-compl...Accounting & Compliance Services
/services/people-payroll-servi...People & Payroll Services
/services/building-a-business/Business Growth Services
/services/selling-a-business/Selling a Business
/services/structuring-a-business/Structuring a Business
/services/raising-finance/Raising Finance for Business
/services/creative-industry-ta...Creative Industry Tax Relief Services
/services/group-restructure/Group Restructuring
/services/vat/VAT Services
/services/cloud-accounting/Cloud Accounting & Business Software Solutions
/services/cloud-accounting-upg...Cloud Accounting Upgrades & Bolt ons
/services/cloud-accounting-sys...Cloud Accounting Software Evaluation and Analysis
/services/reducing-tax-burden/Reducing Tax
/services/estate-planning/Estate Planning
/services/probate-services/Probate Services
/services/Tax Investigations & Dispute Resolutions
/services/let-property-campaig...Let Property Campaign Services
/services/tax-enquiry-and-inve...Tax Investigation
/who-we-work-with/Who we work with
/who-we-work-with/ambitious-st...Ambitious Startups
/who-we-work-with/established-...Established Businesses
/who-we-work-with/grow-my-busi...Growing Businesses
/who-we-work-with/block-manage...Block Management Accounting
/who-we-work-with/building-con...Building & Construction Accountants
/who-we-work-with/digital-tech...Digital & Tech
/who-we-work-with/engineering-...Engineering & Manufacturing SMEs
/who-we-work-with/property-inv...Property Investors & Developers
/who-we-work-with/saas-busines...SaaS Businesses
/who-we-work-with/social-media...Social Media Creators, Influencers, and Gamers
/who-we-work-with/bereaved-pro...Bereaved
/who-we-work-with/high-net-wor...High Net Worth
/about-us/About
/about-xeinadin/About Xeinadin
/about-us/job-vacancies/Job Vacancies
/about-us/meet-the-team/Meet the Team
/our-client-charter/Our Client Charter
/about-us/our-history/Our History
/about-us/our-pricing/Our Pricing
/about-us/testimonials/Testimonials
/insights/Insights
/blog/Blog
/case-studies/Case Studies
/our-events/Our Events
/contact-us/Find us
https://www.friendandgrant.co.uk/Anchor Contact Us
https://www.friendandgrant.co.uk/Nofollow Text duplicate IMG-ALT Friend & Grant Ltd
https://www.friendandgrant.co.uk/Nofollow Text duplicate IMG-ALT Friend & Grant Ltd
https://www.friendandgrant.co.uk/Anchor Free Consultation
https://www.friendandgrant.co.uk/Text duplicate Home
/services/Text duplicate Services
/services/auditing/Text duplicate Auditing
/services/accounting-and-compl...Text duplicate Accounting & Compliance Services
/services/people-payroll-servi...Text duplicate People & Payroll Services
/services/building-a-business/Text duplicate Business Growth Services
/services/selling-a-business/Text duplicate Selling a Business
/services/structuring-a-business/Text duplicate Structuring a Business
/services/raising-finance/Text duplicate Raising Finance for Business
/services/creative-industry-ta...Text duplicate Creative Industry Tax Relief Services
/services/group-restructure/Text duplicate Group Restructuring
/services/vat/Text duplicate VAT Services
/services/cloud-accounting/Text duplicate Cloud Accounting & Business Software Solutions
/services/cloud-accounting-upg...Text duplicate Cloud Accounting Upgrades & Bolt ons
/services/cloud-accounting-sys...Text duplicate Cloud Accounting Software Evaluation and Analysis
/services/reducing-tax-burden/Text duplicate Reducing Tax
/services/estate-planning/Text duplicate Estate Planning
/services/probate-services/Text duplicate Probate Services
/services/Text duplicate Tax Investigations & Dispute Resolutions
/services/let-property-campaig...Text duplicate Let Property Campaign Services
/services/tax-enquiry-and-inve...Text duplicate Tax Investigation
/who-we-work-with/Text duplicate Who we work with
/who-we-work-with/ambitious-st...Text duplicate Ambitious Startups
/who-we-work-with/established-...Text duplicate Established Businesses
/who-we-work-with/grow-my-busi...Text duplicate Growing Businesses
/who-we-work-with/block-manage...Text duplicate Block Management Accounting
/who-we-work-with/building-con...Text duplicate Building & Construction Accountants
/who-we-work-with/digital-tech...Text duplicate Digital & Tech
/who-we-work-with/engineering-...Text duplicate Engineering & Manufacturing SMEs
/who-we-work-with/property-inv...Text duplicate Property Investors & Developers
/who-we-work-with/saas-busines...Text duplicate SaaS Businesses
/who-we-work-with/social-media...Text duplicate Social Media Creators, Influencers, and Gamers
/who-we-work-with/bereaved-pro...Text duplicate Bereaved
/who-we-work-with/high-net-wor...Text duplicate High Net Worth
/about-us/Text duplicate About
/about-xeinadin/Text duplicate About Xeinadin
/about-us/job-vacancies/Text duplicate Job Vacancies
/about-us/meet-the-team/Text duplicate Meet the Team
/our-client-charter/Text duplicate Our Client Charter
/about-us/our-history/Text duplicate Our History
/about-us/our-pricing/Text duplicate Our Pricing
/about-us/testimonials/Text duplicate Testimonials
/insights/Text duplicate Insights
/blog/Text duplicate Blog
/case-studies/Text duplicate Case Studies
/our-events/Text duplicate Our Events
/contact-us/Text duplicate Find us
https://www.friendandgrant.co.uk/Anchor Text duplicate Contact Us
https://outlook.office.com/boo...External Subdomain Book Online
/what-we-do/reducing-tax-burden/New window tax advice
/services/cloud-accounting/Business Software Solutions
/services/building-a-business/New window business growth services
/services/estate-planning/New window Inheritance tax planning
/services/probate-services/New window probate service
/services/View All Services
https://outlook.office.com/boo...External Subdomain Text duplicate Book Online
/who-we-work-with/property-inv...property landlord and investor
/what-we-do/reducing-tax-burden/exceptional tax advice
/what-we-do/reducing-tax-burden/forward tax planning
/services/estate-planning/inheritance tax implications and advice
/who-we-work-with/bereaved-pro...application for probate
/about-us/testimonials/View More Testimonials
/blog/5-step-guide-to-getting-...IMG-ALT Property Developers Your 5-Step Plan to Finance-Ready Friend & Grant Accountants
/blog/5-step-guide-to-getting-...Property Developers: Your 5-Step Plan to Finance-Ready
/blog/the-3-biggest-problems-s...IMG-ALT The 3 Biggest Problems SME Business Owners Face When Selling Friend & Grant Accountants'
/blog/the-3-biggest-problems-s...The 3 Biggest Problems SME Business Owners Face When Selling
/blog/accounting-for-saas-a-si...No Text
/blog/accounting-for-saas-a-si...Accounting for SaaS: A Simple Guide to Revenue Recognition for UK Startups
http://www.facebook.com/friend...New window External Subdomain No Text
https://twitter.com/friendgrantNew window External No Text
http://www.linkedin.com/compan...New window External Subdomain No Text
https://www.youtube.com/channe...New window External Subdomain No Text
/who-we-work-with/ambitious-st...Text duplicate Ambitious Startups
/who-we-work-with/grow-my-busi...Text duplicate Growing Businesses
/who-we-work-with/established-...Text duplicate Established Businesses
/who-we-work-with/building-con...Text duplicate Building & Construction Accountants
/who-we-work-with/property-inv...Text duplicate Property Investors & Developers
/who-we-work-with/digital-tech...Text duplicate Digital & Tech
/who-we-work-with/high-net-wor...Text duplicate High Net Worth
/who-we-work-with/bereaved-pro...Text duplicate Bereaved
/who-we-work-with/block-manage...Text duplicate Block Management Accounting
/services/cloud-accounting/Text duplicate Cloud Accounting & Business Software Solutions
/services/reducing-tax-burden/Text duplicate Reducing Tax
/services/accounting-and-compl...Text duplicate Accounting & Compliance Services
/services/people-payroll-servi...Text duplicate People & Payroll Services
/services/raising-finance/Text duplicate Raising Finance for Business
/services/estate-planning/Text duplicate Estate Planning
/services/selling-a-business/Text duplicate Selling a Business
/services/structuring-a-business/Text duplicate Structuring a Business
/services/building-a-business/Text duplicate Business Growth Services
/services/probate-services/Text duplicate Probate Services
/services/tax-enquiry-and-inve...Text duplicate Tax Investigation
/services/auditing/Text duplicate Auditing
/terms-and-conditions/Terms & Conditions
/privacy-and-cookies-policy/Privacy & Cookies Policy
/sitemap/Sitemap

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.friendandgrant.co.uk/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is very slow (5.84 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (192 kB).

HTTP Response Header

NameValue
dateWed, 13 Aug 2025 17:02:24 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
serverApache
x-powered-byPHP/7.4.33
link<https://www.friendandgrant.co.uk/wp-json/>; rel="https://api.w.org/", <https://www.friendandgrant.co.uk/wp-json/wp/v2/pages/6200>; rel="alternate"; title="JSON"; type="application/json", <https://www.friendandgrant.co.uk/>; rel=shortlink
cache-controlpublic, s-maxage=216000
x-stackcache-cacheableyes
x-cache-enabledtrue
x-provided-byStackCDN
x-frame-optionsSAMEORIGIN
cross-origin-resource-policysame-site
x-dns-prefetch-controlon
cross-origin-opener-policysame-origin-allow-popups
x-origin-cache-statusHIT
content-encodinggzip
x-cdn-cache-statusEXPIRED
x-viaFRA1
statuscode200
http_versionHTTP/2

External factors

This page has only a few links from other websites.
This page only has backlinks from 26 referring domains.
This page only has 316 backlinks.
This page only has few backlinks from 23 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php
Sitemap: https://www.friendandgrant.co.uk/sitemap_index.xml

Similar sites

Search preview

www.friendandgrant.co.uk
Accountants & Tax Specialists Kent | Friend & Grant Account...
Friendly, forward thinking firm of accountants based in Rochester Kent providing accounting services to help you save tax and build wealth.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Friend76%Check
Friend Grant69%Check
Count67%Check
Tax66%Check
Friend Grant Accountants65%Check
Grant64%Check
Accountants Tax64%Check
Make Tomorrow Count62%Check
Accountants61%Check
Kent59%Check
Show more keywords and terms

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Cookie Policy

We use cookies to make our site work and also for analytics and advertising purposes. You can enable or disable optional cookies as desired. See the following links for more information.

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