Booktrust.org.uk - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
76% 
Page structure
100% 
Link structure
91% 
Server
78% 
External factors
100% 
SEO Score
Response time
1.16 s
File size
182.80 kB
Words
783
Media files
15
Number of links
65 internal / 10 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
BookTrust | Getting children reading
The length of the page title is perfect. (319 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
BookTrust transforms lives by getting children and families reading. We are the UK's largest children's reading charity. Each year we reach 3.4 million...
The length of the meta description is perfect. (928 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.booktrust.org.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United Kingdom of Great Britain and Northern Ireland
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
generatorSEOmatic
descriptionBookTrust transforms lives by getting children and families reading. We are the UK's largest children's reading charity. Each year we reach 3.4 million...
referrerno-referrer-when-downgrade
robotsall
langen-gb
twitter:cardsummary_large_image
twitter:site@Booktrust
twitter:creator@Booktrust
twitter:titleGetting children reading
twitter:descriptionBookTrust transforms lives by getting children and families reading. We are the UK's largest children's reading charity. Each year we reach 3.4 million...
twitter:imagehttps://williamjoseph.blob.core.windows.net/williamjoseph/images/_1200x630_crop_center-center_82_none/Bookstart_Baby_hero.jpeg?v=1753711825
twitter:image:width1200
twitter:image:height300
fb:profile_id118825800611
og:localeen_GB
og:site_nameBookTrust
og:typewebsite
og:urlhttps://www.booktrust.org.uk/
og:titleVisit BookTrust
og:descriptionBookTrust transforms lives by getting children and families reading. We are the UK's largest children's reading charity. Each year we reach 3.4 million...
og:imagehttps://williamjoseph.blob.core.windows.net/williamjoseph/images/_1200x630_crop_center-center_82_none/Bookstart_Baby_hero.jpeg?v=1753711825
og:image:width1200
og:image:height300
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
The average number of words per sentence of 28.82 words is high.
This page contains 783 words. That's ok.
36.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
8 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 16 tags for this page.
Image SEO
(Somewhat important)
6 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
This page uses Google authorship information without an image.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...center_82_none/DSC06862.jpg?v=1743095747No alt attribute provided
...th-card-mid-alt-v3-3x2.jpeg?v=1742397841Reading Rights Summit FCB outside with card
..._82_none/Booktrust30266.jpg?v=1745400970No alt attribute provided
...ime-in-Northern-Ireland.jpg?v=1742864084Two professionals reading to a young child.
...d-mum-reading-book-16x9.jpg?v=1742987162No alt attribute provided
..._82_none/Booktrust28826.jpg?v=1741794681A primary school aged boy is opening his purple Letterbox Club parcel while his female teacher watches him.
...one/Bluecoat-Academy-19.jpg?v=1740734136A primary school aged boy is in a school library showing a classmate something in a Bookbuzz book.
...er_82_none/camilla-reid.jpg?v=1744194916No alt attribute provided
.../BT_Build-a-Bear_23_37.jpeg?v=1742398180A child sitting on the floor looking at a book with an illustration of a dinosaur.
...82_none/Annie-and-Diana.jpg?v=1752061684Co-CEOs Annie Crombie and Diana Gerald
...center_82_none/DSC06591.jpg?v=1752220040A woman reading to children
...r_82_none/Summer-Bundle.jpg?v=1750667374No alt attribute provided
..._82_none/Booktrust30224.jpg?v=1745936883No alt attribute provided
...by-Arts-Council-England.svg?v=1742233950Supported using public funding by Arts Council England
...h-Fundraising-Regulator.svg?v=1742233950Registered with Fundraising Regulator

Page structure

H1 heading
(Critically important)
Getting children reading from their earliest days
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Getting children reading from their earliest days
H2 How we help
H2 Reading Rights: books build a brighter future
H2 What we do
H2 Who we are
H2 Latest updates
H2 Donate
H3 Bookstart
H3 BookTrust Storytime
H3 Research and impact
H3 Letterbox Club
H3 Bookbuzz
H3 Our Writer in Residence
H3 New Co-CEO leadership model for BookTrust
H3 New funding from Julia Rausing Trust announced
H3 Start the summer right and win three summer reads!
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 10 external links on this page.
LinkAttributesAnchor text
https://www.booktrust.org.uk/Anchor Skip to main content
https://www.booktrust.org.uk/BookTrust
/book-recommendations/bookfinder/Subdomain Find a book
https://donate.booktrust.org.u...External Subdomain Donate
/book-recommendations/bookfinder/Subdomain Text duplicate Find a book
https://donate.booktrust.org.u...External Subdomain Text duplicate Donate
/how-we-help/programmes/Subdomain All programmes
/how-we-help/early-years-profe...Subdomain Early years professionals
/how-we-help/teachers-schools/Subdomain Schools and teachers
/how-we-help/health-profession...Subdomain Health professionals
/how-we-help/supporting-the-so...Subdomain Care and fostering
/how-we-help/librarians-librar...Subdomain Librarians and libraries
/how-we-help/parents-families/Subdomain Parents and families
/book-recommendations/bookfinder/Subdomain Bookfinder
/book-recommendations/booklists/Subdomain Our book recommendations
/book-recommendations/best-new...Subdomain New children's books we love
/book-recommendations/great-bo...Subdomain Great Books Guide 2024-25
/book-recommendations/what-to-...Subdomain What to read after your favourites
/resources/find-resources/Subdomain Find resources
/resources/delivering-programmes/Subdomain Help to deliver programmes
/resources/storytelling-tips/Subdomain Storytelling tips
/resources/reading-benefits/Subdomain The benefits of reading
/resources/disability-books/Subdomain Disability and books
/resources/neurodiversity-books/Subdomain Neurodiversity and books
/resources/mental-health/Subdomain Mental health and wellbeing and books
/support-us/ways-to-support-us/Subdomain Ways to support us
/support-us/become-a-friend/Subdomain Become a BookTrust Friend
/support-us/corporate-partners...Subdomain Corporate partnerships
/support-us/legacy-donations/Subdomain Leave a gift in your will
/support-us/fundraise/Subdomain Fundraise for us
/support-us/trusts-and-foundat...Subdomain Trusts and Foundations
/about-us/what-we-do/Subdomain What we do
/about-us/our-organisation/Subdomain Our organisation
/about-us/what-we-do/research-...Subdomain Research and impact
/about-us/news-updates/Subdomain News and updates
/about-us/work-with-us/Subdomain Work with us
/about-us/contact/Subdomain Contact us
/resources/reading-benefits/Subdomain Find out more about the benefits of reading
/how-we-help/early-years-profe...Subdomain Text duplicate Early years professionals
/how-we-help/teachers-schools/Subdomain Teachers and schools
/how-we-help/health-profession...Subdomain Text duplicate Health professionals
/how-we-help/supporting-the-so...Subdomain Care and fostering professionals
/how-we-help/librarians-librar...Subdomain Text duplicate Librarians and libraries
/how-we-help/parents-families/Subdomain Text duplicate Parents and families
/about-us/reading-rights-books...Subdomain Find out more about Reading Rights
/how-we-help/programmes/bookst...Subdomain Bookstart
/how-we-help/programmes/booktr...Subdomain BookTrust Storytime
/about-us/what-we-do/research-...Subdomain Text duplicate Research and impact
/how-we-help/programmes/letter...Subdomain Letterbox Club
/how-we-help/programmes/bookbuzz/Subdomain Bookbuzz
/how-we-help/programmes/writer...Subdomain Our Writer in Residence
/support-us/become-a-friend/Subdomain Text duplicate Become a BookTrust Friend
/support-us/fundraise/Subdomain Text duplicate Fundraise for us
/about-us/what-we-do/research-...Subdomain Our impact
/about-us/our-organisation/Subdomain Find out more about us
/about-us/news-updates/new-co-...Subdomain New Co-CEO leadership model for BookTrust
/about-us/news-updates/new-fun...Subdomain New funding from Julia Rausing Trust announced
/about-us/news-updates/start-t...Subdomain Start the summer right and win three summer reads!
/about-us/news-updates/Subdomain More updates
https://donate.booktrust.org.u...External Subdomain Donate to BookTrust today!
/cdn-cgi/l/email-protection[email protected]
https://www.facebook.com/bookt...External Subdomain Facebook
https://www.instagram.com/book...External Subdomain Instagram
https://www.linkedin.com/compa...External Subdomain Linkedin
https://www.youtube.com/user/B...External Subdomain YouTube
https://bsky.app/profile/bookt...External Bluesky
https://secure.booktrust.org.u...External Subdomain Sign up
/about-us/contact/Subdomain Text duplicate Contact us
/about-us/what-we-do/Subdomain Text duplicate What we do
/about-us/work-with-us/Subdomain Text duplicate Work with us
/cookies/Subdomain Cookies
/legal-notices/Subdomain Legal notices
/privacy-policy/Subdomain Privacy policy
/website-accessibility/Subdomain Website accessibility
https://www.williamjoseph.co.uk/External Subdomain Website: William Joseph

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.booktrust.org.uk/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is slow (1.16 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (183 kB).

HTTP Response Header

NameValue
dateTue, 29 Jul 2025 19:15:50 GMT
content-typetext/html; charset=UTF-8
content-encodingbr
referrer-policyno-referrer-when-downgrade
strict-transport-securitymax-age=15552000
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
x-xss-protection1; mode=block
content-security-policy-report-onlydefault-src 'self'; img-src 'self' williamjoseph.blob.core.windows.net; script-src 'self' 'nonce-enVkeXZvZ3hma2xlZ2JhZWhhenR1b3FwZHFwa2hmdWRza21n' cdn.jsdelivr.net/npm/; style-src 'self' 'unsafe-inline'; connect-src 'self' *.algolia.io *.algolia.net; frame-src 'self' 'nonce-enVkeXZvZ3hma2xlZ2JhZWhhenR1b3FwZHFwa2hmdWRza21n';
expires0
pragmano-cache
cache-controlno-cache, no-store, must-revalidate
x-robots-tagall
link<https://www.booktrust.org.uk/>; rel='canonical'
x-powered-bySEOmatic
set-cookie229 Characters
varyAccept-Encoding,User-Agent
x-turbo-charged-byLiteSpeed
cf-cache-statusDYNAMIC
servercloudflare
cf-ray966ef27c6e780356-CDG
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 656 referring domains.
This page has 2,373 backlinks.
This page has backlinks from 511 different ip addresses.

Robots.txt

# robots.txt for https://www.booktrust.org.uk/

sitemap: https://www.booktrust.org.uk/sitemaps-1-sitemap.xml
sitemap: https://www.booktrust.org.uk/cy-gb/sitemaps-1-sitemap.xml

    # live - don't allow web crawlers to index cpresources/ or vendor/

    User-agent: *
    Disallow: /cpresources/
    Disallow: /vendor/
    Disallow: /.env
    Disallow: /cache/


# Disallow ChatGPT bot, as there's no benefit to allowing it to index your site
User-agent: GPTBot
Disallow: /

# Disallow Google Bard and Vertex AI bots, as there's no benefit to allowing it to index your site
User-agent: Google-Extended
Disallow: /

# Disallow Perplexity bot, as there's no benefit to allowing it to index your site
User-agent: PerplexityBot
Disallow: /

Search preview

www.booktrust.org.uk
BookTrust | Getting children reading
BookTrust transforms lives by getting children and families reading. We are the UK's largest children's reading charity. Each year we reach 3.4 million...

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
reading81%Check
children reading80%Check
BookTrust79%Check
Getting children reading78%Check
children75%Check
Getting children74%Check
getting73%Check
reading charity65%Check
Reading Rights63%Check
Support us61%Check

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