Wqa.org - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
80% 
Page structure
91% 
Link structure
66% 
Server
77% 
External factors
100% 
SEO Score
Response time
0.72 s
File size
179.50 kB
Words
753
Media files
7
Number of links
108 internal / 19 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home - Water Quality Association
The length of the page title is perfect. (299 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
WQA is the leading voice of the residential, commercial, industrial and small community water treatment industry, representing more than 2,500 manufacturers, suppliers and dealers worldwide
The meta description is too long: 1180 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://wqa.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionWQA is the leading voice of the residential, commercial, industrial and small community water treatment industry, representing more than 2,500 manufacturers, suppliers and dealers worldwide
generatorHeroic Knowledge Base v4.0.1
msapplication-TileImagehttps://wqa.org/wp-content/uploads/2022/09/cropped-waves-270x270.png
article:publisherhttps://www.facebook.com/WaterQualityAssociation/
article:modified_time2025-06-06T20:04:29+00:00
langen-us
twitter:cardsummary_large_image
twitter:site@wqaorg
og:localeen_US
og:typewebsite
og:titleHome
og:descriptionWQA is the leading voice of the residential, commercial, industrial and small community water treatment industry, representing more than 2,500 manufacturers, suppliers and dealers worldwide
og:urlhttps://wqa.org/
og:site_nameWater Quality Association
og:imagehttps://wqa.org/wp-content/uploads/2022/09/hero-kitchen-faucet-contractor-scaled-1.webp
og:image:width2560
og:image:height1783
og:image:typeimage/webp
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 753 words. That's ok.
20.2% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
11 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 20.86 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 15 tags for this page.
Image SEO
(Somewhat important)
4 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...nt/uploads/2024/12/WQA_Logo_DeepTeal.pngWater Quality Association
...-kitchen-faucet-contractor-scaled-1.webpNo alt attribute provided
...ads/2022/09/sink-pipe-repair-scaled.webpNo alt attribute provided
...022/09/technician-customer-handshake.jpgWoman shaking hands with a repairman while standing at home.
/wp-content/uploads/2022/09/bg-advocacy.jpgNo alt attribute provided
...tent/uploads/2022/09/bg-public-tools.jpgNo alt attribute provided
Video URLWidthHeight
...ube.com/embed/SCCzsfNuwJo?feature=oembed500281

Page structure

H1 heading
(Critically important)
Promoting the Betterment of Water Quality Around the Globe
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Promoting the Betterment of Water Quality Around the Globe
H2 Product Certification
H2 Membership
H2 Professional Certification
H2 Empty heading
H2 WQRF Summer School Webinars: What Happens to PFAS After Water Treatment? (0.1 CPD)
H2 WQA Mentorship Program Open Orientation Session 2
H2 News Stream
H2 WQA CEO to speak at TEDxFolsom event
H2 Innovation in Action
H2 Understanding Salt & Water Softening
H2 Top federal & state issues affecting water industry
H2 Resources
H2 Business Operations Report
H2 Emerging Contaminant Consumer Study
H2 Water Treatment For Dummies: Second Edition
H2 Knowledge and Professionalism
H2 Advocacy
H2 Public Tools
H2 Water Quality Association
H3 2025 WQA Convention & Expo Highlights
H3 Upcoming Events
H3 Stay up to date with WQA news releases, podcasts and other helpful content about the water treatment industry.
H3 Learn, grow and succeed with the help of WQA’s online Member Resource Center. Find links to WQA publications, fact sheets, reports, and exclusive Knowledge Base.
H3 Membership Duplicate text
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
3 links don't have an anchor text.
There are 4 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 19 external links on this page.
LinkAttributesAnchor text
/WQA_Interactive/index.htmlNew window Scroll through WQA’s first 50 years of history with our new interactive art piece.
https://wqa.org/Anchor Open Menu
https://wqa.org/IMG-ALT Water Quality Association
https://betterwatertoday.org/New window Nofollow External Consumer Website
https://www.wqrf.org/New window Nofollow External Subdomain Research Foundation
https://wqa.org/wp-login.phpLogin
https://wqa.org/grow/membership/Join WQA
https://wqa.org/Anchor Text duplicate Open Menu
https://wqa.org/grow/Grow Your Business
https://wqa.org/grow/membership/Text duplicate Join WQA
/grow/mark-of-excellence/Mark of Excellence
https://careers.wqa.org/External Subdomain Career Center
/grow/industry-partners/Industry Partners
/grow/industry-reports/Industry Reports
https://wqa.org/elevate/workforceManage Your Workforce
/grow/product-certification/Product Certification
/grow/professional-certificationProfessional Certification
https://wqa.org/resourcesResources
https://wqa.org/education/Education
/education/wqa-training/Training
/education/pfas-poral-for-wate...PFAS Portal
/get-involved/mentorship/Mentorship
/grow/professional-certification/Text duplicate Professional Certification
/education/glossary-of-terms/Glossary of Terms
https://wqa.org/newsNews Stream
https://wqa.org/events/Events
https://my.wqa.org/kbExternal Subdomain Knowledge Base
/education/webinars/Webinars
/education/research-and-fact-s...Research and Fact Sheets
/resources/water-treatment-for...Water Treatment For Dummies
/education/training-profession...Training & Prof. Certification Policies
/education/wildfires-resources...Wildfires Resources for Water Treatment Professionals
https://wqa.org/advocacy/Advocacy & Policy
/advocacy/advocacy-toolkit/Advocacy Toolkit
/advocacy/congressional-fly-in/Congressional Fly-In
/advocacy/global-regulatory-tr...Global Regulatory Trends
/advocacy/policy-positions/Policy Positions
/advocacy/political-action-com...Political Action Committee
/advocacy/us-legislation-agenc...U.S. Legislation & Agency Actions
/advocacy/wqa-white-papers/WQA White Papers
/learn-about-water/Learn About Water
https://betterwatertoday.org/External BetterWaterToday.org
/learn-about-water/common-cont...Contaminants
https://find.wqa.org/find-prod...External Subdomain Anchor Find WQA Certified Products
https://find.wqa.org/programs-...External Subdomain Find Certified Professionals
https://wqa.org/find-members/Find A WQA Member
/learn-about-water/perceptible...Perceptible Issues
/learn-about-water/questions-t...Questions to Ask
https://wqrf.org/mapNew window External WQRF Contaminant Occurrence Map
https://wqa.org/get-involved/Get Involved
/get-involved/awards-recognition/Awards & Recognition
https://wqa.org/events/Text duplicate Events
/get-involved/mentorship/Text duplicate Mentorship
/get-involved/volunteer-opport...Volunteer Opportunities
https://wqa.org/about-wqa/About WQA
/about-wqa/board-leadership/Board Leadership
/about-wqa/wqa-staff-leadershipWQA Staff Leadership
/about-wqa/complaintsComplaints & Appeals
/about-wqa/contact-us/Contact Us
/about-wqa/governance/Governance
https://wqa.org/grow/membership/WQA Membership
/WQA_Interactive/index.htmlNew window 50th Anniversary
https://betterwatertoday.org/New window Nofollow External Text duplicate Consumer Website
https://www.wqrf.org/New window Nofollow External Subdomain Text duplicate Research Foundation
/?option=saml_user_login&idp=I...Text duplicate Login
https://my.wqa.org/joinNew window External Subdomain Text duplicate Join WQA
https://wqa.org/about-wqa/Text duplicate About WQA
/about-wqa/governance/wqas-cod...Code of Ethics
/grow/product-certification/Get a Product Certified
https://wqa.org/find-products/No Text
https://find.wqa.org/find-prod...External Subdomain Anchor Find a Certified Product
https://wqa.org/grow/membership/Text duplicate Join WQA
https://wqa.org/find-members/No Text
https://wqa.org/find-members/Find a WQA Member
/grow/professional-certificati...Get Certified
/find-certified-professionals/No Text
https://find.wqa.org/programs-...External Subdomain Find a Certified Professional
https://wqa.org/eventsAll Events
/events_type/webinar/Webinar
/events/wqrf-summer-school-web...WQRF Summer School Webinars: What Happens to PFAS After Water Treatment? (0.1 CPD)
/events_type/virtual/Virtual
/events/wqa-mentorship-program...WQA Mentorship Program Open Orientation Session 2
https://wqa.org/newsAll News
/news_type/news-release/News Release
/news/wqa-ceo-to-speak-at-tedx...WQA CEO to speak at TEDxFolsom event
/news/wqa-ceo-to-speak-at-tedx...Trivial anchor text
Read More
/news_type/podcast/Podcast
/news/innovation-in-action/Innovation in Action
/news/innovation-in-action/Text duplicate Trivial anchor text
Read More
/news_type/podcast/Text duplicate Podcast
/news/understanding-salt-water...Understanding Salt & Water Softening
/news/understanding-salt-water...Text duplicate Trivial anchor text
Read More
/news_type/podcast/Text duplicate Podcast
/news/top-federal-state-issues...Top federal & state issues affecting water industry
/news/top-federal-state-issues...Text duplicate Trivial anchor text
Read More
https://wqa.org/grow/resources/All Resources
/resource_type/industry-report/Industry Report
/resources/business-operations...Business Operations Report
/resource_type/wqrf-study/WQRF Study
/resources/emerging-contaminan...Emerging Contaminant Consumer Study
/resource_type/publication/Publication
/resources/water-treatment-for...Water Treatment For Dummies: Second Edition
https://wqa.org/grow/membership/Text duplicate Join WQA
/grow/professional-certificati...Text duplicate Professional Certification
/wp-content/uploads/2024/09/Th...New window The Final Barrier
https://wqa.org/grow/membership/Membership Benefits
/advocacy/advocacy-toolkit/Connect with Local Legislators
/resources/august-2022-bills-l...View Current Bills List
/about-wqa/governance/wqas-cod...Learn about Code of Ethics, Scare Tactics, Counterfeit
https://wqa.org/find-members/Text duplicate Find a WQA Member
https://wqa.org/find-products/Text duplicate Find a Certified Product
https://betterwatertoday.org/New window External WQA Public Site
https://wqa.org/Text duplicate Water Quality Association
https://wqa.org/about-wqa/About Us
/about-wqa/contact-us/Text duplicate Contact Us
/wp-content/uploads/2022/12/WQ...New window Advertising Policy
https://wqa.org/press-room/Press Room
https://convention.wqa.org/New window External Subdomain WQA Convention & Expo
https://www.facebook.com/Water...New window Nofollow External Subdomain Visit us on Facebook (opens in a new window)
https://www.linkedin.com/compa...New window Nofollow External Subdomain Visit us on LinkedIn (opens in a new window)
https://twitter.com/wqaorgNew window Nofollow External Visit us on Twitter (opens in a new window)
https://www.instagram.com/wqa_...New window Nofollow External Subdomain Visit us on Instagram (opens in a new window)
https://wqa.org/?page_id=311Terms of Use
/privacy-statement/Privacy Statement
https://wqa.org/Anchor Accept cookies
https://wqa.org/Anchor Reject cookies
/privacy-statement/New window Privacy policy

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://wqa.org/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.72 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (180 kB).

HTTP Response Header

NameValue
servernginx
dateFri, 04 Jul 2025 17:37:26 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
x-powered-byWP Engine
last-modifiedFri, 06 Jun 2025 15:04:29 GMT
link<https://wqa.org/wp-json/>; rel="https://api.w.org/"
x-cacheableYES:15552000.000
cache-controlmax-age=15552000, must-revalidate
x-cacheHIT: 9
x-cache-groupnormal
content-encodingbr
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 512 referring domains.
This page has 116,776 backlinks.
This page has backlinks from 317 different ip addresses.

Robots.txt

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://wqa.org/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

User-agent: *
Disallow: /wp-content/themes/wqa/blocks/resource-detail-meta/style.css?ver=2.0.9
Disallow: /wp-content/plugins/miniorange-saml-20-single-sign-on/includes/css/images/ui-bg_highlight-soft_75_cccccc_1x100.png
Disallow: /wp-content/plugins/miniorange-saml-20-single-sign-on/includes/css/images/ui-bg_glass_75_e6e6e6_1x400.png
Disallow: /wp-content/plugins/miniorange-saml-20-single-sign-on/includes/css/images/ui-bg_glass_75_dadada_1x400.png
Disallow: /wp-content/plugins/miniorange-saml-20-single-sign-on/includes/css/images/ui-bg_glass_65_ffffff_1x400.png
Disallow: /wp-content/plugins/miniorange-saml-20-single-sign-on/includes/css/images/ui-bg_glass_55_fbf9ee_1x400.png
Disallow: /wp-content/plugins/miniorange-saml-20-single-sign-on/includes/css/images/ui-bg_glass_95_fef1ec_1x400.png
Disallow: /wp-content/plugins/miniorange-saml-20-single-sign-on/includes/css/images/ui-bg_flat_0_aaaaaa_40x100.png

Search preview

wqa.org
Home - Water Quality Association
WQA is the leading voice of the residential, commercial, industrial and small community water treatment industry, representing more than 2,500 manufacturers, suppliers and dealers worldwide

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Water79%Check
Water Quality73%Check
WQA72%Check
Water Quality Association67%Check
Water Treatment66%Check
community water64%Check
community water treatment62%Check
water treatment industry62%Check
Quality Association61%Check
Salt Water60%Check

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