Trentbarton.co.uk - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
63% 
Page structure
70% 
Link structure
75% 
Server
0% 
External factors
100% 
SEO Score
Response time
0.60 s
File size
63.80 kB
Words
486
Media files
6
Number of links
112 internal / 3 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
trentbarton - trentbarton
There are word repetitions in the page title.
The length of the page title is perfect. (214 pixels out of 580 max pixel length)
Meta description
(Critically important)
trentbarton are proud to be the really good bus company, serving Nottinghamshire, Derbyshire & Leicestershire in the East Midlands.
The length of the meta description is perfect. (814 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0, maximum-scale=10.0
format-detectiontelephone=no
keywordstrentbarton, trent barton, buses, coaches, Nottingham, Derby, Nottinghamshire, Derbyshire, MANGO, student buses, saver, bus tickets, bus timetables, bus maps, where to go, bus drivers, indigo, red arrow, rainbow, nightbus, night buses, Ilkeston, Heanor, Ripley, Alfreton, Ashbourne, Chesterfield, Mansfield, Sutton, Hucknall, Long Eaton, Beeston, University, Stapleford, Eastwood, East Midlands Airport, Burton, Matlock, Belper, skylink
descriptiontrentbarton are proud to be the really good bus company, serving Nottinghamshire, Derbyshire & Leicestershire in the East Midlands.
og:titletrentbarton are proud to be the really good bus company, serving Nottinghamshire, Derbyshire & Leicestershire in the East Midlands.
msapplication-TileImage/images/icons/trentbarton-144x144.jpg
msapplication-TileColor#FFFFFF
langen
twitter:cardsummary
twitter:titletrentbarton - trentbarton
twitter:urlhttps://www.trentbarton.co.uk
twitter:descriptiontrentbarton are proud to be the really good bus company, serving Nottinghamshire, Derbyshire & Leicestershire in the East Midlands.
twitter:imagehttp://www.trentbarton.co.uk/images/tb/tb-logo-dark.png
og:titletrentbarton - trentbarton
og:typearticle
og:urlhttps://www.trentbarton.co.uk
og:imagehttp://www.trentbarton.co.uk/images/tb/tb-logo-dark.png
og:descriptiontrentbarton are proud to be the really good bus company, serving Nottinghamshire, Derbyshire & Leicestershire in the East Midlands.

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Page quality

Content
(Critically important)
There are only 486 words on this page. Good pages should have about 800 words of useful content.
27.4% of the text are stop words.
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 18.4 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 17 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0, maximum-scale=10.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 10 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...tandard-home-page-ad-1.23.jpg&t=20221214HomepageLandscapeImage
...tandard-home-page-ad-1.23.jpg&t=20221214HomepagePortraitImage
...16137162F5E287117C/generic secondary.jpgNo alt attribute provided
...5629ECD7E3CE7/red-arrow-fun-day-7.25.jpgred arrow takes flight at the Museum of Making
...CA158087B9A5630B5B8CED/mickleover fc.PNGMickleover FC - Hot August Night
...316AC/Robin hood - its in nottingham.PNGRobin Hood's Adventure Trail Returns

Page structure

H1 heading
(Critically important)
welcome to trentbarton!
The H1 heading contains the words welcome to! Use important keywords instead.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 welcome to trentbarton!
H2 plan journeys, manage your account and more...
H2 How can we help?
H2 what's on
H2 travel alerts
H3 where do you want to go?
H3 your journey details
H3 Where will you travel from?
H3 red arrow takes flight at the Museum of Making
H3 Mickleover FC - Hot August Night
H3 Robin Hood's Adventure Trail Returns
H3 EVENT - Outlaw Triathlon, Radcliffe-on-Trent
H3 Evening Road Closure of Derby Road (towards Nottingham)
H3 Road Closure - Hall Street / Cressy Road, Alfreton
Some anchor texts are used more than once.
There are 3 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 3 external links on this page.
LinkAttributesAnchor text
/company-information/Cookie-Pr...find out more about our cookie policy
https://www.trentbarton.co.uk/No Text
/services/allestreeallestree
/services/calvertonthe calverton
/services/connectconnect
/services/cometcomet
/services/cotgravethe cotgrave
/services/H1H1
/services/harlequinharlequin
/services/i4i4
/services/Ilkestonflyerilkeston flyer
/services/indigoindigo
/services/keyworththe keyworth
/services/mainlinemainline
/services/mickleovermickleover
/services/15my15
/services/ninesnines
/services/rainbowonerainbow one
/services/redarrowred arrow
/services/royalderbyroyal derby
/services/rushcliffevillagerrushcliffe villager
/services/sixessixes
/services/skylinkcliftonskylink express
/services/skylinkderbyskylink Derby
/services/skylinknottinghamskylink Nottingham
/services/swiftswift
/services/threesthrees
/services/twotwo
/services/villagervillager
/services/v3V3
/services/xprss38xprss38
/services/2727
/services/ninety90
/services/U1U1 Unibus
/services/U2U2 unibus
/services/3131
/services/3232
/services/3333
/services/3434
/services/3535
/bus-information/route-finderjourney
/fares-and-ticketstickets
https://www.trentbarton.co.uk/Home
/fares-and-ticketsText duplicate tickets
/bus-information/route-finderjourney planner
/bus-information/live-bus-depa...live bus departures
/network-mapnetwork map
/fares-and-ticketsfares & tickets
/fares-and-tickets/choosing-th...find my fare
/fares-and-tickets/joined-up-j...joined up journeys
/westnottscollegeWest Notts College
/news-and-media/travel-updatestravel alerts
/news-and-media/our-newstrentbarton news
/destinations/NottinghamNottingham
/destinations/DerbyDerby
/destinations/BurtonBurton
/destinations/ChesterfieldChesterfield
/destinations/MansfieldMansfield
/destinations/PeakDistrictPeak District
/fares-and-tickets/moneybackgu...money back guarantee
/contact-us/aboutusabout us
/jobsjoin our team
/engineeringEngineering
/apprenticeshipsapprenticeships
/partnersour partners
/privacypolicyprivacy policy
/company-information/Cookie-Pr...cookie privacy
/genderpaygapreportgender pay gap report
/contact-us/aboutus/saver-term...saver terms and conditions
/modernslaverypolicymodern slavery policy
/contact-us/aboutus/conditions...conditions of carriage
/contact-us/contact-detailscontact us
/bus-information/faqsfirst time user FAQ's
/togethertrentbarton together
/namesakeNamesake
https://www.trentbarton.co.uk/Subdomain IMG-ALT HomepageLandscapeImage
https://www.trentbarton.co.uk/Subdomain IMG-ALT HomepagePortraitImage
/bus-information/route-finderbus routes
/mango/registermy account
/network-mapmaps
/news-and-media/our-newsnews
/news-and-media/eventswhat's on
https://www.trentbarton.co.uk/Subdomain No Text
/news-and-media/our-news/artic...Trivial anchor text
read more
/news-and-media/our-news/artic...Text duplicate Trivial anchor text
read more
/news-and-media/our-news/artic...Text duplicate Trivial anchor text
read more
/news-and-media/our-news/artic...See more
/news-and-media/our-news/artic...Text duplicate See more
/news-and-media/our-news/artic...Text duplicate See more
/news-and-media/travel-updatesread all travel alerts
/bus-information/route-finderText duplicate journey
A-TITLE journey
/bus-information/route-finderText duplicate journey planner
A-TITLE journey planner
/bus-information/live-bus-depa...Text duplicate live bus departures
A-TITLE live bus departures
/network-mapText duplicate network map
A-TITLE network map
https://www.trentbarton.co.uk/Text duplicate tickets
A-TITLE tickets
/fares-and-ticketsText duplicate fares & tickets
A-TITLE fares & tickets
/fares-and-tickets/choosing-th...Text duplicate find my fare
A-TITLE find my fare
/fares-and-tickets/joined-up-j...Text duplicate joined up journeys
A-TITLE joined up journeys
/westnottscollegeText duplicate West Notts College
A-TITLE West Notts College
https://www.trentbarton.co.uk/Text duplicate news
A-TITLE news
/news-and-media/travel-updatesText duplicate travel alerts
A-TITLE travel alerts
/news-and-media/our-newsText duplicate trentbarton news
A-TITLE trentbarton news
https://www.trentbarton.co.uk/destinations
A-TITLE destinations
/destinations/NottinghamText duplicate Nottingham
A-TITLE Nottingham
/destinations/DerbyText duplicate Derby
A-TITLE Derby
/destinations/BurtonText duplicate Burton
A-TITLE Burton
/destinations/ChesterfieldText duplicate Chesterfield
A-TITLE Chesterfield
/destinations/MansfieldText duplicate Mansfield
A-TITLE Mansfield
/destinations/PeakDistrictText duplicate Peak District
A-TITLE Peak District
https://www.trentbarton.co.uk/Text duplicate about us
A-TITLE about us
/fares-and-tickets/moneybackgu...Text duplicate money back guarantee
A-TITLE money back guarantee
/contact-us/aboutusText duplicate about us
A-TITLE about us
http://twitter.com/trentbarton...External No Text
http://www.facebook.com/trentb...External Subdomain No Text
http://www.youtube.com/trentba...External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.trentbarton.co.uk/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time of 0.60 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 7 CSS files. This may affect the page load time negatively.
This page loads 17 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (64 kB).

HTTP Response Header

NameValue
cache-controlprivate
content-typetext/html; charset=utf-8
set-cookie82 Characters
x-frame-optionsSAMEORIGIN
strict-transport-securitymax-age=15552000; includeSubDomains;
x-content-type-optionsnosniff
content-security-policyframe-ancestors 'self' http://www.rslcontent.co.uk api.nowsignage.com media.nowsignage.com https://multizone.nowsignage.com;
content-security-policy-report-onlydefault-src 'none'; form-action 'none'; frame-ancestors 'none'; report-uri https://tbkb01.report-uri.com/r/t/csp/wizard
report-to{"group":"default","max_age":31536000,"endpoints":[{"url":"https://tbkb01.report-uri.com/a/t/g"}],"include_subdomains":true}
dateSun, 27 Jul 2025 04:23:13 GMT
transfer-encodingchunked
statuscode200
http_versionHTTP/1.1

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 369 referring domains.
This page has 1,089 backlinks.
This page has backlinks from 257 different ip addresses.

Robots.txt

# Disallows accessing of
# the admin area by spiders

User-agent: *
Disallow: /fvDrVr4yvhDHfJM_jzOOr1BiY-ITPuyxea2pypv2NQY=.html
User-agent: *
Disallow: /admin/

Search preview

www.trentbarton.co.uk
trentbarton - trentbarton
trentbarton are proud to be the really good bus company, serving Nottinghamshire, Derbyshire & Leicestershire in the East Midlands.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
trentbarton85%Check
Nottingham52%Check
derby50%Check
Derby Road48%Check
bus46%Check
Derbyshire46%Check
Road43%Check
journey43%Check
travel43%Check
Closure43%Check

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Cookie Policy

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