Transportfocus.org.uk - SEO Checker

Sign up for free! PDF Export
Overview of the SEO Check
Meta information
77% 
Page quality
81% 
Page structure
100% 
Link structure
81% 
Server
82% 
External factors
100% 
SEO Score
Response time
0.77 s
File size
105.30 kB
Words
527
Media files
5
Number of links
48 internal / 6 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home - Transport Focus
The length of the page title is perfect. (217 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Transport Focus is the independent watchdog for transport users. We put the interests of transport users first and aim to get the best deal for passengers and road users.
The meta description is too long: 1038 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
http://10.0.1.21:49156/
The canonical link points to a different domain.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: Ireland
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionTransport Focus is the independent watchdog for transport users. We put the interests of transport users first and aim to get the best deal for passengers and road users.
generatorWPML ver:4.6.10 stt:1,64,11;
article:modified_time2024-09-03T12:32:54+00:00
langen-us
twitter:cardsummary_large_image
og:localeen_US
og:typewebsite
og:titleHome - Transport Focus
og:descriptionTransport Focus is the independent watchdog for transport users. We put the interests of transport users first and aim to get the best deal for passengers and road users.
og:urlhttp://10.0.1.21:49156/
og:site_nameTransport Focus
charsetUTF-8

Automatically check transportfocus.org.uk including all subpages at once!

Try for free
Guaranteed free of charge during trial period.

Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 527 words. That's ok.
34.3% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
8 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 20.08 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 11 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...portfocus/assets/images/logo.svg?v=1.0.0Transport Focus
...ntent/uploads/2022/05/16180106/woman.pngNo alt attribute provided
...uploads/2024/05/16165459/a-robertson.pngAlex Robertson CEO Transport Focus
...portfocus/assets/images/logo.svg?v=1.0.0Transport Focus

Page structure

H1 heading
(Critically important)
The voice of Britain's transport users
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 The voice of Britain's transport users
H2 What is Transport Focus?
H2 Latest updates
H2 What is Transport Focus doing for me
H2 The Transport Focus team
H3 Business Plan 2025-28 update
H3 EV charging challenges: drivers’ experiences on motorways and major...
H3 Transport User Voice May 2025
H3 Lorry Drivers Roundtable
H3 Transport User Voice
H3 Our work on behalf of transport users
H3 Rail passenger scorecard
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are 6 external links on this page.

Found links on this page

LinkAttributesAnchor text
/Anchor Skip to main content
/Subdomain IMG-ALT Transport Focus
/Subdomain GB
/gd/Subdomain Scotland (Scottish)
/cy/Subdomain Wales (Welsh)
/insight/Subdomain Insight
/publications/Subdomain Publications
/news/Subdomain News
/transport-user-advice/Subdomain Advice and Complaints
/about/Subdomain About
/contact/Subdomain Contact including Press Office
/data-hub/Subdomain Data Hub
/?sSubdomain Search
https://www.londontravelwatch....External Subdomain Working in partnership with London TravelWatch
/blog/Subdomain Blog
/newsletter/Subdomain Transport User Voice
/about/transparency-and-accoun...Subdomain Board meetings
/insight/your-bus-journey/Subdomain Your Bus Journey Survey
/about/Subdomain Find out more about Transport Focus
/news/business-plan-2025-28-up...Subdomain News 02 May 2025 Business Plan 2025-28 update Today we're pleased to share our new Business Plan covering April 2025 to March 2028. This plan... Read more
/news/Subdomain Read all news articles
/publication/ev-charging-chall...Subdomain Publication 19 May 2025 EV charging challenges: drivers’ experiences on motorways and major... With a growing number of electric vehicles on our roads, it is...
/publications/Subdomain Read all publications
https://bit.ly/44FmRccExternal Newsletter 19 May 2025 Transport User Voice May 2025 ​In this month's edition of Transport User Voice, we reflect on our recent update to our Business... Rea...
/newsletter/Subdomain Read all newsletters
/blog/lorry-drivers-roundtable/Subdomain Blog 02 April 2025 Lorry Drivers Roundtable Logistics and road freight play a key part in the growth of the UK economy, with 81 per cent of... Read more
/blog/Subdomain Read all blog posts
/newsletter/Subdomain Transport User Voice Our monthly newsletter gives you updates on our wins on behalf of transport users, latest insight findings and other news and events. Si...
/about/Subdomain Our work on behalf of transport users Read more about how we make a difference for rail, bus, coach and tram passengers and users of England’s motorways and ...
/insight/rail-passenger-scorec...Subdomain Rail passenger scorecard Our scorecard highlights industry performance on the journey elements that matter most to passengers, creating a comparative snapsho...
/team/Subdomain Meet the team
/Subdomain Text duplicate IMG-ALT Transport Focus
/Subdomain Text duplicate GB
/gd/Subdomain Text duplicate Scotland (Scottish)
/cy/Subdomain Text duplicate Wales (Welsh)
https://www.londontravelwatch....External Subdomain Text duplicate Working in partnership with London TravelWatch
/about/diversity-and-inclusion/Subdomain Diversity and inclusion
/team/Subdomain Our people
/about/careers/Subdomain Work for us
/Subdomain Text duplicate GB
/gd/Subdomain Text duplicate Scotland (Scottish)
/cy/Subdomain Text duplicate Wales (Welsh)
https://transportfocusdatahub....External Data hub
/insight/Subdomain Our insight
/publications/Subdomain All publications
/newsletter/Subdomain Newsletter
/blog/Subdomain Text duplicate Blog
/news/marking-200-years-since-...Subdomain Railway 200
/contact/Subdomain Contact including the Press Office
https://twitter.com/intent/use...External Twitter
https://www.linkedin.com/compa...External Subdomain LinkedIn
/about/transparency-and-accoun...Subdomain Privacy policy
/about/transparency-and-accoun...Subdomain Cookies
/about/transparency-and-accoun...Subdomain Accessibility

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.transportfocus.org.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.77 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
A Content Delivery Network like Google Hosted Libraries can save bandwidth for the JQuery files.
The file size of the HTML document is fine (105 kB).

HTTP Response Header

NameValue
dateSun, 25 May 2025 22:50:49 GMT
content-typetext/html; charset=UTF-8
content-length25496
serverApache
expiresSat, 26 Jul 1997 05:00:00 GMT
last-modifiedSun, 25 May 2025 22:50:49 GMT
cache-controlmax-age=0, no-cache, no-store, must-revalidate
pragmano-cache
set-cookie161 Characters
link<https://www.transportfocus.org.uk/wp-json/>; rel="https://api.w.org/"
varyAccept-Encoding
content-encodinggzip
referrer-policyno-referrer-when-downgrade
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 211 referring domains.
This page has 1,079 backlinks.
This page has backlinks from 172 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://www.transportfocus.org.uk/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK
Sitemap: https://www.transportfocus.org.uk/sitemap.xml

Similar sites

Search preview

www.transportfocus.org.uk
Home - Transport Focus
Transport Focus is the independent watchdog for transport users. We put the interests of transport users first and aim to get the best deal for passengers and road users.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
transport89%Check
Transport Focus85%Check
Focus81%Check
transport users77%Check
Transport User Voice70%Check
Transport Focus team68%Check
users66%Check
transport users first65%Check
road users58%Check
voice54%Check
Show more keywords and terms

Automatically check transportfocus.org.uk including all subpages at once!

Try for free
Guaranteed free of charge during trial period.

Cookie Policy

We use cookies to make our site work and also for analytics and advertising purposes. You can enable or disable optional cookies as desired. See the following links for more information.

Contact | Privacy

We need these so the site can function properly

So we can better understand how visitors use our website

So we can serve you tailored ads and promotions