Trafalgarstjames.com - SEO Checker

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Overview of the SEO Check
Meta information
93% 
Page quality
81% 
Page structure
10% 
Link structure
97% 
Server
91% 
External factors
100% 
SEO Score
Response time
0.26 s
File size
438.00 kB
Words
1755
Media files
30
Number of links
26 internal / 19 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
The Trafalgar St. James | Luxury Hotel at Trafalgar Square London
The page title should be shorter than 580 pixels. It is 596 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Experience the heart of central London at The Trafalgar St. James, with unparalleled views over the iconic Trafalgar Square. Book your stay.
The length of the meta description is perfect. (860 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://trafalgarstjames.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United Kingdom of Great Britain and Northern Ireland
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
AuthorTrafalgar
msapplication-TileColor#506571
theme-color#506571
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionExperience the heart of central London at The Trafalgar St. James, with unparalleled views over the iconic Trafalgar Square. Book your stay.
generatorWP Rocket 3.19.2.1
article:modified_time2025-07-29T14:01:37+00:00
langen
twitter:cardsummary_large_image
og:localeen_GB
og:typewebsite
og:titleThe Trafalgar St. James | Luxury Hotel at Trafalgar Square London
og:descriptionExperience the heart of central London at The Trafalgar St. James, with unparalleled views over the iconic Trafalgar Square. Book your stay.
og:urlhttps://trafalgarstjames.com/
og:site_nameThe Trafalgar St. James
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are 4 text duplicates on this page:
  • Duplicate 1: The space offers a day-to-night charm, seamlessly transitioning from m...
  • Duplicate 2: Whether you’re a wine connoisseur or a curious adventurer, Rockwell in...
This page contains 1755 words. That's ok.
33.1% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
36 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 17.26 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 35 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...elers_choice/widgets/tchotel_2025_LL.pngTripAdvisor
...ckup_horizontal_secondary_registered.svgTripAdvisor
...gnature-Suite-Barry-1-1-800x518.jpg.webpThe Trafalgar St. James suites & rooms
...afalgar_Food_Suite-15-2-800x741.jpg.webpThe Trafalgar St. James suites & rooms
..._Trafalgar_RoofTop-13-2-800x643.jpg.webpThe Trafalgar St. James roof top views
.../IMG_6863-Enhanced-NR-1-800x573.jpg.webpdining at The Trafalgar St. James
...0/11/Signature-Suite-Landseer-3.jpg.webpHyperFocal: 0
...gnature-Suite-Barry-1-1-800x600.jpg.webpHyperFocal: 0
.../uploads/2024/12/Room-1001-1-800x533.jpgRoom 1001-1
...ce-TSJ-150920-FLX-TWO-LEVEL-WEB.jpg.webpHyperFocal: 0
...-2-FL-DOUBLE-DOUBLE-WEB-800x600.jpg.webpHyperFocal: 0
...51338-FLX-FLAT-ROOM-WEB-800x600.jpg.webpHyperFocal: 0
...150920-FLX-TWO-LEVEL-PRINT-1-800x600.jpgHyperFocal: 0
...802-FL-FINAL-ROOM-PRINT-800x600.jpg.webpHyperFocal: 0
...SJ-151223-FL-TWIGGY-WEB-800x600.jpg.webpHyperFocal: 0
...Trafalgar_RoofTop-13-1-800x1126.jpg.webp17_Oct_Trafalgar_RoofTop-13
...oom-christmas-setup013-800x1093.jpg.webpthe-room-christmas-setup013
.../IMG_6917-Enhanced-NR-1920x1280.jpg.webpdining at The Trafalgar St. James
...ds/2025/03/1Exterior8-1367x1709.jpg.webp1Exterior8
.../IMG_0171-Enhanced-NR-1920x1280.jpg.webpIMG_0171-Enhanced-NR
...ds/2024/11/Barry_Suite_Web_Edit.jpg.webpBarry_Suite_Web_Edit
...om-christmas-setup001-1920x1280.jpg.webpthe-room-christmas-setup001
...-Breakfast11062024_10-1920x1280.jpg.webpThe-Rooftop-Breakfast11062024_10
...ooftop-festive-tt-002-1920x1280.jpg.webpthe-rooftop-festive-tt-002
...ages/uploads/2024/10/4Y9A3355-2.jpg.webp4Y9A3355-2
...-christmas-events-039-1920x1280.jpg.webpthe-rooftop-christmas-events-039
...rooftop-belvedere-011-1920x1280.jpg.webpthe-rooftop-belvedere-011
Video URLWidthHeight
...s/2024/12/TSJ-Homepage-2-slowed-down.mp4
...tent/uploads/2024/12/website-rooftop.mp4autoauto

Page structure

H1 heading
(Critically important)
Welcome to rockwell
The H1 heading contains the words Welcome to! Use important keywords instead.
Too many H1 headings
The H1 heading is too short (19 characters). It should be at least 20 Characters long.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 30 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Welcome to rockwell
H1 Subscribe to receive our latest news and information
H2 Cookie Preferences
H2 Join us at The Trafalgar St. James
H2 Signature Suite
H2 Studio Suite
H2 Spring Garden Suite
H2 Trafalgar Suite
H2 Nelson Double Queen Room
H2 St. James Family Room
H2 ST. JAMES KING ROOM
H2 Trafalgar King Room
H2 Trafalgar Queen Room
H2 Getting here
H2 Address
H2 Contact
H2 Useful links CRIMSON HOTELS
H2 Make an Enquiry
H3 This website uses cookies to improve your experience
H3 Rooms & Suites See all Rooms
H3 EXPERIENCE THE BEST VIEWS OF CENTRAL LONDON
H3 BOOK THE ROOFTOP
H3 By Train or Underground
H3 By Bus
H3 By Taxi or Car
H3 This browser is no longer supported
H5 Rooms / Guests
H5 +44 (0)20 7870 2900
H5 info@trafalgarstjames.com
H5 2 Spring Gardens, London, SW1A 2Ts
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 19 external links on this page.

Found links on this page

LinkAttributesAnchor text
/privacy-policy/View our Cookie Policy
https://trafalgarstjames.com/Anchor Skip to content
https://www.facebook.com/Trafa...New window External Subdomain No Text
https://www.instagram.com/traf...New window External Subdomain No Text
https://trafalgarstjames.com/A-TITLE The Trafalgar St. James
https://www.sevenrooms.com/exp...New window External Subdomain Book A Table
https://www.hilton.com/en/hote...External Subdomain Book a Room
https://www.sevenrooms.com/exp...New window External Subdomain Text duplicate Book A Table
https://www.hilton.com/en/hote...External Subdomain Text duplicate Book a Room
/rooms-suites/VIEWS ROOMS & SUITES
https://www.tripadvisor.co.uk/...New window External Subdomain IMG-ALT TripAdvisor
https://www.tripadvisor.co.uk/...New window External Subdomain Text duplicate IMG-ALT TripAdvisor
/rooms-suites/See all Rooms
/rooms-suites/Anchor Signature Suite Sleeps 2 1 King Bed 68sqm in size More Info
/rooms-suites/Anchor Studio Suite Sleeps 2 1 King Bed 51sqm in size More Info
/rooms-suites/Anchor Spring Garden Suite Sleeps 2 1 King Bed 32sqm in Size More Info
/rooms-suites/Anchor Trafalgar Suite Sleeps 3 1 King Bed & Sofa Bed 39sqm in size More Info
/rooms-suites/Anchor Nelson Double Queen Room Sleeps 4 2 Queen Beds 35sqm in size More Info
/rooms-suites/Anchor St. James Family Room Sleeps 3 1 King Bed & Sofa Bed 35sqm in size More Info
/rooms-suites/Anchor ST. JAMES KING ROOM Sleeps 2 1 King Bed 35sqm in size More Info
/rooms-suites/Anchor Trafalgar King Room Sleeps 2 1 King Bed 30sqm in size More Info
/rooms-suites/Anchor Trafalgar Queen Room Sleeps 2 1 Queen Bed 28sqm in size More Info
https://www.headbox.com/spaces...New window External Subdomain View 3D tour
https://www.sevenrooms.com/exp...New window External Subdomain Reserve a table
/rockwell/Find out more
https://www.sevenrooms.com/exp...New window External Subdomain Text duplicate Reserve a table
https://trafalgarstjames.com/Text duplicate A-TITLE The Trafalgar St. James
https://www.crimsonhotels.com/External Subdomain CRIMSON HOTELS
https://www.facebook.com/Trafa...New window External Subdomain No Text
https://www.instagram.com/traf...New window External Subdomain No Text
https://x.com/trafalgarsw1New window External No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
/privacy-policy/Privacy Policy
https://uphotel.agency/New window External Website by UP HOTEL AGENCY
https://trafalgarstjames.com/Home
A-TITLE 3677
/rooms-suites/Rooms & Suites
A-TITLE 2826
/rooftop-bar/The Rooftop
A-TITLE 2262
/rockwell/Rockwell
A-TITLE 2169
/events/Events
A-TITLE 2258
https://trafalgarstjames.com/esg/ESG
A-TITLE 2283
/gallery/Gallery
A-TITLE 2248
/careers/Careers
A-TITLE 2208
/privacy-policy/Text duplicate Privacy Policy
https://uphotel.agency/New window External Text duplicate Website by UP HOTEL AGENCY
https://browser-update.org/upd...New window External Update Your Browser

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://trafalgarstjames.com/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.26 seconds.
The file size of the HTML document is fine (438 kB).

HTTP Response Header

NameValue
dateThu, 31 Jul 2025 02:52:04 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
link<https://trafalgarstjames.com/wp-json/>; rel="https://api.w.org/"
referrer-policystrict-origin-when-cross-origin
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
x-powered-byWP Engine
x-xss-protection1; mode=block
x-cacheableSHORT
cache-controlmax-age=600, must-revalidate
x-cacheHIT: 1
x-cache-groupnormal
last-modifiedThu, 31 Jul 2025 02:49:16 GMT
cf-cache-statusHIT
set-cookie286 Characters
servercloudflare
cf-ray9679cc301f2deba8-CDG
content-encodingbr
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 200 referring domains.
This page has 5,374 backlinks.
This page has backlinks from 115 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

Crawl-delay: 10
# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://trafalgarstjames.com/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

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Search preview

trafalgarstjames.com
The Trafalgar St. James | Luxury Hotel at Trafalgar Square London
Experience the heart of central London at The Trafalgar St. James, with unparalleled views over the iconic Trafalgar Square. Book your stay.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Trafalgar St83%Check
Trafalgar81%Check
James81%Check
Trafalgar Square71%Check
Trafalgar Square London71%Check
London65%Check
iconic Trafalgar65%Check
James offers59%Check
Central London58%Check
Square56%Check
Show more keywords and terms

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Cookie Policy

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