The-alliance.org - SEO Checker

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Overview of the SEO Check
Meta information
95% 
Page quality
77% 
Page structure
95% 
Link structure
67% 
Server
83% 
External factors
100% 
SEO Score
Response time
0.58 s
File size
81.80 kB
Words
804
Media files
29
Number of links
94 internal / 13 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home | The Alliance
The page title is too short. (179 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The Alliance helps self-funded employers control costs and uncover savings while improving access to high-value care for employees and their families.
The length of the meta description is perfect. (933 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://the-alliance.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: Canada
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionThe Alliance helps self-funded employers control costs and uncover savings while improving access to high-value care for employees and their families.
generatorWordPress 6.8.2
tec-api-versionv1
tec-api-originhttps://the-alliance.org
theme-color#ffffff
google-site-verificationRU4FHQIcp-jtomd0bPNvw6jOW9KUkemGNThxrtmVhHE
article:modified_time2025-05-05T17:18:34+00:00
langen-us
twitter:cardsummary_large_image
og:localeen_US
og:typewebsite
og:titleHome | The Alliance
og:descriptionThe Alliance helps self-funded employers control costs and uncover savings while improving access to high-value care for employees and their families.
og:urlhttps://the-alliance.org/
og:site_nameThe Alliance
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are 2 text duplicates on this page:
  • Duplicate: Use our Find a Doctor Tool to search for in-network doctors, hospitals...
This page contains 804 words. That's ok.
32.8% of the text are stop words.
The page contains a listing, which indicates a good text layout.
11 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 19.63 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 16 tags for this page.
Image SEO
(Somewhat important)
5 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/wp-content/uploads/2023/12/logo.svgThe Alliance
/wp-content/uploads/2023/12/Group-10695.pngBackground
/wp-content/uploads/2023/12/Group-10618.pngBackground
/wp-content/uploads/2023/12/image1.pngFind On Map
...ads/2024/01/Career_Quality_63x63icon.pngIcon
...ads/2024/01/Career_Talent_63x63_icon.pngIcon
...tent/uploads/2023/12/Values-Icons-10.pngIcon
...tent/uploads/2023/12/Values-Icons-12.pngIcon
...tent/uploads/2023/12/Values-Icons-13.pngIcon
...tent/uploads/2023/12/Values-Icons-14.pngIcon
...s/alliance/assets/images/slider-prev.svgNo alt attribute provided
...s/alliance/assets/images/slider-next.svgNo alt attribute provided
...nt/uploads/2024/02/FindADoctor-Image.pngLogo
/wp-content/uploads/2023/12/logo1.pngLogo
...ads/2023/12/Smarter-care-advisor-log.pngLogo
...nt/uploads/2024/02/FindADoctor-Image.pngLogo
/wp-content/uploads/2023/12/logo1.pngLogo
...ads/2023/12/Smarter-care-advisor-log.pngLogo
...mes/alliance/assets/images/icon-play.svgNo alt attribute provided
.../2025/04/BenefitWorkshops-0725_x1000.jpgNo alt attribute provided
/wp-content/uploads/2023/12/label-free.pngOverlay Top
...ewsRelease_06242025_Wokshops1000x650.jpgBenefit Design Workshops by The Alliance
...NewsRelease_06032025_Growing1000x650.jpg500 Employer-Members
...ntent/uploads/2025/04/GJ-video-still.pngGamber Johnson office
...ntent/uploads/2025/04/RB-video-still.pngRAMC Hospital Entrance
...023/12/ContactUs-guy-featured-bottom.pngGet Self Funded
.../12/ContactUs-guy-mb-featured-bottom.pngGet Self Funded
/wp-content/uploads/2023/12/logo-white.svgThe Alliance
...es/alliance/assets/images/footer-mid.svgNo alt attribute provided

Page structure

H1 heading
(Critically important)
Self-Funding: Better Healthcare at Lower Costs
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 Self-Funding: Better Healthcare at Lower Costs
H2 Our Network
H2 Latest Resources
H2 News & Events
H2 Contact Us
H3 Self-Funding With The Alliance
H3 Access to Data Analytics:
H3 Cost Management & Savings:
H3 Custom Provider Network:
H3 Networking & Learning Opportunities:
H3 Not-for-Profit Cooperative:
H3 Find a Doctor Tools:
H3 Bending the Trend with Smarter Plan Design | Benefit Design Workshops
H3 The Alliance to Host Benefit Design Workshops for Employers in Wausau, Eau Claire, and Milwaukee
H3 The Alliance Welcomes Over 100 New Employer-Members
H3 Gamber-Johnson Recognized with 2025 Healthcare Transformation Award from The Alliance
H3 Reedsburg Area Medical Center Recognized for Innovation with 2025 Healthcare Transformation Award from The Alliance
H3 Contact Us Duplicate text
H3 Stay in Touch
Some anchor texts are used more than once.
There are 4 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 13 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://the-alliance.org/IMG-ALT The Alliance
https://the-alliance.org/careers/Careers
https://the-alliance.org/contact/Contact
https://allianceweb.healthspar...External Subdomain Anchor Find a Doctor
/self-funding/What is Self-Funding?
/getting-started/Getting Started
/improving-primary-care/Improving Primary Care
/networks/Our Networks
/healthcare-analytics/Smarter HealthSM Analysis
/benefit-plan-design/Benefit Plan Design
/health-policy/Health Policy
/employers/For Employers
https://the-alliance.org/brokers/For Brokers
/third-party-administrators/For TPAs
/providers/For Providers
/employees-or-family-members/For Employees
https://the-alliance.org/blogBlog
/case-studies/Case Studies
/healthcare-transformation-awa...Healthcare Transformation Awards
https://the-alliance.org/events/Events by the Alliance
/event-sponsorship-program/Event Sponsorship Program
https://the-alliance.org/about/Our Mission
/about/people/Our Team
/about/history/Our History
https://the-alliance.org/media/Media & News
/high-value-health-care/High-Value Healthcare
/resources/Resources
https://allianceweb.healthspar...External Subdomain Anchor Text duplicate Find a Doctor
/self-funding/Self-Funding
/self-funding/What is Self Funding?
/getting-started/Text duplicate Getting Started
/improving-primary-care/Text duplicate Improving Primary Care
/networks/Why the Alliance?
/networks/Text duplicate Our Networks
/healthcare-analytics/Text duplicate Smarter HealthSM Analysis
/benefit-plan-design/Text duplicate Benefit Plan Design
/health-policy/Text duplicate Health Policy
/employers/Text duplicate For Employers
https://the-alliance.org/brokers/Text duplicate For Brokers
/third-party-administrators/Text duplicate For TPAs
/providers/Text duplicate For Providers
/employees-or-family-members/Text duplicate For Employees
https://the-alliance.org/blog/Insights
https://the-alliance.org/blog/Text duplicate Blog
/case-studies/Text duplicate Case Studies
/healthcare-transformation-awa...Text duplicate Healthcare Transformation Awards
https://the-alliance.org/events/Events
https://the-alliance.org/events/Text duplicate Events
/event-sponsorship-program/Text duplicate Event Sponsorship Program
https://the-alliance.org/about/About
https://the-alliance.org/about/Mission
/about/people/Text duplicate Our Team
/about/history/History
https://the-alliance.org/media/Text duplicate Media & News
/high-value-health-care/Text duplicate High-Value Healthcare
/resources/Text duplicate Resources
https://the-alliance.org/careers/Text duplicate Careers
https://the-alliance.org/contact/Contact Us
/self-funding/What is Self-Funding
/networks/Our Network
/getting-started/Get Started
/networks/Smarter Networks. Serious Savings.
/self-funding/Text duplicate What is Self-Funding
/self-funding/See more
/resources/View All
https://allianceweb.healthspar...External Subdomain Anchor Text duplicate Find a Doctor
/networks/premier-networks/Premier Networks
/smarter-care-advisor/Smarter Care Advisor
https://allianceweb.healthspar...External Subdomain Anchor Text duplicate Find a Doctor
/networks/premier-networks/Text duplicate Premier Networks
/smarter-care-advisor/Text duplicate Smarter Care Advisor
/news-releases/Button
/event/benefit-design-workshop...IMG-ALT Overlay Top
/event/benefit-design-workshop...Bending the Trend with Smarter Plan Design | Benefit Design Workshops
/event/benefit-design-workshop...Register now
/news/the-alliance-to-host-ben...IMG-ALT Benefit Design Workshops by The Alliance
/news/the-alliance-to-host-ben...The Alliance to Host Benefit Design Workshops for Employers in Wausau, Eau Claire, and Milwaukee
/news/the-alliance-to-host-ben...Trivial anchor text
Read More
/news/the-alliance-welcomes-ov...IMG-ALT 500 Employer-Members
/news/the-alliance-welcomes-ov...The Alliance Welcomes Over 100 New Employer-Members
/news/the-alliance-welcomes-ov...Text duplicate Trivial anchor text
Read More
/news/gamber-johnson-recognize...IMG-ALT Gamber Johnson office
/news/gamber-johnson-recognize...Gamber-Johnson Recognized with 2025 Healthcare Transformation Award from The Alliance
/news/gamber-johnson-recognize...Text duplicate Trivial anchor text
Read More
/news/reedsburg-area-medical-c...IMG-ALT RAMC Hospital Entrance
/news/reedsburg-area-medical-c...Reedsburg Area Medical Center Recognized for Innovation with 2025 Healthcare Transformation Award from The Alliance
/news/reedsburg-area-medical-c...Text duplicate Trivial anchor text
Read More
https://the-alliance.org/contact/Text duplicate Contact Us
https://the-alliance.org/Text duplicate IMG-ALT The Alliance
https://www.google.com/maps/pl...External Subdomain The Alliance 5520 Nobel Drive, Suite 125 Fitchburg, WI 53711
https://twitter.com/theallianceExternal No Text
https://www.facebook.com/theal...External Subdomain No Text
https://www.linkedin.com/compa...External Subdomain No Text
https://www.youtube.com/@theal...External Subdomain No Text
/subscribe/Click to subscribe
https://allianceweb.healthspar...External Subdomain Anchor Text duplicate Find a Doctor
https://claims.the-alliance.org/External Subdomain Provider Claims Portal
https://the-alliance.org/careers/Text duplicate Careers
https://the-alliance.org/contact/Text duplicate Contact Us
https://the-alliance.org/sitemap/Sitemap
/privacy-policy-terms-of-service/Privacy Policy / Terms of Use
https://allianceweb.healthspar...External Subdomain Anchor Text duplicate Find a Doctor
https://claims.the-alliance.org/External Subdomain Text duplicate Provider Claims Portal
https://the-alliance.org/careers/Text duplicate Careers
https://the-alliance.org/contact/Text duplicate Contact Us
https://the-alliance.org/sitemap/Text duplicate Sitemap
/privacy-policy-terms-of-service/Text duplicate Privacy Policy / Terms of Use

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://the-alliance.org/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.58 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (82 kB).

HTTP Response Header

NameValue
referrer-policyno-referrer-when-downgrade
x-tec-api-originhttps://the-alliance.org
x-tec-api-versionv1
content-typetext/html; charset=UTF-8
x-content-type-optionsnosniff
x-fw-dynamicTRUE
x-fw-version5.0.0
x-fw-hash6cxn5tyfg6
link<https://the-alliance.org/wp-json/>; rel="https://api.w.org/"
x-tec-api-roothttps://the-alliance.org/wp-json/tribe/events/v1/
x-xss-protection1
content-encodinggzip
x-fw-serverFlywheel/5.1.0
serverFlywheel/5.1.0
x-cacheableYES
fastly-restarts1
accept-rangesbytes
dateSun, 27 Jul 2025 11:05:30 GMT
x-served-bycache-fra-eddf8230096-FRA, cache-fra-etou8220066-FRA
x-cacheMISS, HIT
x-cache-hits0, 0
x-timerS1753614331.790900,VS0,VE5
varyAccept-Encoding
x-fw-serveTRUE
x-fw-staticNO
x-fw-typeFLYWHEEL_BOT
content-length18795
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 191 referring domains.
This page has 317 backlinks.
This page has backlinks from 104 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *
Crawl-Delay: 5
Disallow: /wp-admin
Disallow: /wp-login.php
Disallow: /wp-includes/*php
Disallow: /wp-content/plugins
Disallow: /wp-content/cache
Disallow: */comment*
Disallow: /.*

User-agent: Googlebot-Image
#Disallow: /wp-content/uploads

User-agent: msnbot-media
Disallow: / 

User-agent: psbot 
Disallow: /

User-agent: Yahoo-MMCrawler 
Disallow: /


#Baiduspider
User-agent: Baiduspider
Disallow: /
User-agent: Baiduspider+
Disallow: /
User-agent: Baiduspider+(+http://www.baidu.com/search/spider.htm)
Disallow: /
User-agent: Baiduspider/2.0;+http://www.baidu.com/search/spider.html
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User-agent: Baiduspider/2.0
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User-agent: +Baiduspider
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User-agent: +Baiduspider/2.0
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User-agent: +Baiduspider/2.0;++http://www.baidu.com/search/spider.html
Disallow: /
User-agent: Mozilla/5.0(compatible; Baiduspider/2.0;+http://www.baidu.com/search/spider.html)
Disallow: /

#Yandex
User-agent: spider
Disallow: /
User-agent: Yandex
Disallow: /
User-agent: Yandex.com
Disallow: /
User-agent: YandexBot/3.0
Disallow: /
User-agent: YandexImages
Disallow: /

User-agent: MJ12bot
Disallow: /

User-agent: Blekkobot
Disallow: /

User-agent: Exabot
Disallow: /

# Block BlexBot
User-agent: BLEXBot
Disallow: /

#
# Block  MegaIndex.ru
User-agent: MegaIndex.ru/2.0
Disallow: /

User-agent: MegaIndex.ru
Disallow: /

User-agent: megaIndex.ru
Disallow: /

# Block Ahrefs
User-agent: AhrefsBot
Disallow: /

# Block MJ12bot as it is just noise
User-agent: MJ12bot
Disallow: /

User-agent: SemrushBot
Disallow: /

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Search preview

the-alliance.org
Home | The Alliance
The Alliance helps self-funded employers control costs and uncover savings while improving access to high-value care for employees and their families.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Alliance81%Check
cost66%Check
Costs62%Check
cost savings60%Check
Healthcare54%Check
Self-Funding54%Check
High-Value Healthcare52%Check
employers control costs52%Check
Employers50%Check
savings50%Check
Show more keywords and terms

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Cookie Policy

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Contact | Privacy

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