Starbucks.co.uk - SEO Checker

Overview of the SEO Check
Meta information
80% 
Page quality
81% 
Page structure
79% 
Link structure
88% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.14 s
File size
392.10 kB
Words
397
Media files
10
Number of links
41 internal / 17 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Homepage | Starbucks
The length of the page title is perfect. (204 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Canada
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
apple-mobile-web-app-capableyes
apple-mobile-web-app-status-bar-styledefault
next-size-adjustEmpty
langen
charsetutf-8

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Page quality

Content
(Critically important)
There are only 397 words on this page. Good pages should have about 800 words of useful content.
29.5% of the text are stop words.
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 11.15 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 8 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...v01 - Option 02_1.jpg.webp?itok=t0L0l2m-The Starbucks Coffee Company
...2 - 01_Star_Value.png.webp?itok=srNXY6ry£1=10 Stars
...2 - 02_Free_Drink.png.webp?itok=mhL2O4g0A Free Drink from 130 Stars
...day Drink Roundal.png.webp?itok=-ckiAXOuA birthday drink on us when you reach Gold Level
... Card C22 Desktop.png.webp?itok=-V3PYRIKBrand new - introducing the Melon Pearl Refresha® drink, Our new sweet melon flavour Refresha® drink base poured over ice and combined with juicy pops of melon flavour pearls.
... Card C22 Desktop.png.webp?itok=ZHpwfdRzTiramisu cream cold foam on top of iced caffe latte, iced oat shaken espresso or frappuccino® blended beverages
...s - Starbucks (1).jpg.webp?itok=161KR0zCC06-Starbucks-About Us
...ks-Stories-EMEA-7.jpg.webp?itok=aITq-AzIC06-Starbucks-Stories
...app-store-badge.e1ee0667.webp&w=384&q=75Download on the Apple App Store
...ogle-play-badge.ef99e4cb.webp&w=384&q=75Download on the Google Play Store

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 The Starbucks Coffee Company
H2 Now serving summer...
H2 Summer, delivered to you
H2 About Us
H2 Starbucks Stories
H2 Find a store
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 17 external links on this page.
LinkAttributesAnchor text
https://www.starbucks.co.uk/No Text
https://www.starbucks.co.uk/menuMenu
/nutritionNutrition & Allergens
/rewardsRewards
/deliversDelivers
https://www.starbucks.co.uk/menuText duplicate Menu
/nutritionText duplicate Nutrition & Allergens
/rewardsText duplicate Rewards
/deliversText duplicate Delivers
/store-locatorFind a store
/account/createJoin now
/account/loginSign in
https://www.starbucks.co.uk/appSubdomain Download the app
/account/createText duplicate Join now
/account/loginText duplicate Sign in
https://www.starbucks.co.uk/orderOrder now
/deliversText duplicate Order now
/about-usFind out more
https://stories.starbucks.com/...New window External Subdomain Text duplicate Find out more
https://www.starbucks.co.uk/No Text
/about-usAbout Us
/what-we-stand-forStarbucks for the Record
/our-coffeesOur Coffees
https://stories.starbucks.com/...New window External Subdomain Starbucks Stories & News
https://starbucksrtd.com/uk/New window External Starbucks® Ready to Drink
https://solutions.starbucks.co...New window External Subdomain Foodservice Coffee
https://customercare.starbucks...New window External Subdomain Customer Service
/sites/starbucks-uk-pwa/files/...New window Subdomain Tax Strategy 2024
https://www.starbucksemeacaree...New window External Subdomain Search Careers
/responsibilityResponsibility
/starbucks-cardStarbucks Card
/card/card-terms-and-conditionsStarbucks Card Terms & Conditions
/about-usText duplicate About Us
/what-we-stand-forText duplicate Starbucks for the Record
/our-coffeesText duplicate Our Coffees
https://stories.starbucks.com/...New window External Subdomain Text duplicate Starbucks Stories & News
https://starbucksrtd.com/uk/New window External Text duplicate Starbucks® Ready to Drink
https://solutions.starbucks.co...New window External Subdomain Text duplicate Foodservice Coffee
https://customercare.starbucks...New window External Subdomain Text duplicate Customer Service
/sites/starbucks-uk-pwa/files/...New window Subdomain Text duplicate Tax Strategy 2024
https://www.starbucksemeacaree...New window External Subdomain Text duplicate Search Careers
/responsibilityText duplicate Responsibility
/starbucks-cardText duplicate Starbucks Card
/card/card-terms-and-conditionsText duplicate Starbucks Card Terms & Conditions
/contact-usContact Us
/privacy-statementPrivacy Policy
/terms-of-useTerms of Use
https://www.starbucks.co.uk/Cookie Consent
/cookie-noticeCookie Notice
https://www.facebook.com/starb...New window External Subdomain No Text
https://www.pinterest.co.uk/st...New window External Subdomain No Text
https://www.instagram.com/star...New window External Subdomain No Text
https://twitter.com/starbucksukNew window External No Text
https://apps.apple.com/gb/app/...New window External Subdomain IMG-ALT Download on the Apple App Store
A-TITLE Download on the Apple App Store
https://play.google.com/store/...New window External Subdomain IMG-ALT Download on the Google Play Store
A-TITLE Download on the Google Play Store
https://www.starbucks.co.uk/Home
/order/payPay
/store-locatorStores

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.starbucks.co.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.14 seconds.
The file size of the HTML document is fine (392 kB).

HTTP Response Header

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cf-cache-statusHIT
age45436
cache-controlpublic, max-age=300, s-maxage=2592000
last-modifiedTue, 03 Jun 2025 12:46:52 GMT
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strict-transport-securitymax-age=31536000; includeSubDomains; preload
varyRSC, Next-Router-State-Tree, Next-Router-Prefetch, Accept-Encoding
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x-content-type-optionsnosniff
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http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 972 referring domains.
This page has 13,663 backlinks.
This page has backlinks from 658 different ip addresses.

Search preview

www.starbucks.co.uk
Homepage | Starbucks

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Starbucks70%Check
Starbucks Stories57%Check
Starbucks Coffee56%Check
Starbucks Card54%Check
Starbucks UK app53%Check
summer44%Check
store42%Check
Stories42%Check
Coffee40%Check
Company40%Check

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