Shopping.mattel.com - SEO Checker

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Overview of the SEO Check
Meta information
62% 
Page quality
56% 
Page structure
58% 
Link structure
22% 
Server
92% 
External factors
100% 
SEO Score
Response time
0.31 s
File size
661.50 kB
Words
936
Media files
133
Number of links
187 internal / 27 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Mattel | Shop
The page title is too short. (117 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Vind het coolste speelgoed van de favoriete merken van kinderen in de Mattel Shop. Blader vandaag nog door het beste kinderspeelgoed, poppen, actiefiguren, spellen, speelsets en meer..
The meta description is too long: 1157 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://shopping.mattel.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: nl
Language defined in HTML: nl
Server location: Canada
The following language is defined by HTML: nl
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, user-scalable=no
facebook-domain-verificationv7do565kxvvevf3snnrk4w56mzw2lq
descriptionVind het coolste speelgoed van de favoriete merken van kinderen in de Mattel Shop. Blader vandaag nog door het beste kinderspeelgoed, poppen, actiefiguren, spellen, speelsets en meer..
msapplication-TileColor#da532c
theme-color#ffffff
shopify-digital-wallet/61275635954/digital_wallets/dialog
shopify-checkout-api-token0041c8e8f55a84898bb8133f11d353b4
langnl
twitter:site@
twitter:cardsummary_large_image
twitter:titleMattel | Shop
twitter:descriptionVind het coolste speelgoed van de favoriete merken van kinderen in de Mattel Shop. Blader vandaag nog door het beste kinderspeelgoed, poppen, actiefiguren, spellen, speelsets en meer..
og:site_nameMattel Shop
og:urlhttps://shopping.mattel.com/
og:titleMattel | Shop
og:typewebsite
og:descriptionVind het coolste speelgoed van de favoriete merken van kinderen in de Mattel Shop. Blader vandaag nog door het beste kinderspeelgoed, poppen, actiefiguren, spellen, speelsets en meer..
og:imagehttps://cdn.shopify.com/s/files/1/0612/7563/5954/files/assets_8be5a791274f462fa36ba4e5344b7513_b435f1e62dd0476b95d4d11fa240b066.png?height=628&pad_color=fff&v=1649848955&width=1200
og:image:secure_urlhttps://cdn.shopify.com/s/files/1/0612/7563/5954/files/assets_8be5a791274f462fa36ba4e5344b7513_b435f1e62dd0476b95d4d11fa240b066.png?height=628&pad_color=fff&v=1649848955&width=1200
og:image:width1200
og:image:height628
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
These Typos were found:
  • favorite => favoriete
There are 6 text duplicates on this page:
  • Duplicate 1: Fans zullen met plezier de epische wereld van A Minecraft Movie binnen...
  • Duplicate 2: Met Skulltimate Secrets: Tuinmysteries! Kids kunnen de verrassingen ui...
  • Duplicate 3: Fans kunnen hun favoriete momenten uit Disney en Pixar's Toy Story opn...
This page contains 936 words. That's ok.
23.8% of the text are stop words.
The page contains a listing, which indicates a good text layout.
11 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 14.75 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
The file size of the HTML document is very large (661.5 kB).
A viewport "width=device-width, initial-scale=1, user-scalable=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 19 tags for this page.
Image SEO
(Somewhat important)
108 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...0cac6346/Shopper_HP_Nav_Logos_Barbie.jpgNo alt attribute provided
...1164253f66c323/Brand_Bar_Logo_Barney.pngNo alt attribute provided
...98f357f84/Nav_Logos_Disney-Frozen@2x.jpgNo alt attribute provided
...2357f88/Nav_Logos_Disney-Princess@2x.jpgNo alt attribute provided
...90d6628c9b/Nav_Logos_Enchantimals@2x.jpgNo alt attribute provided
...67fb2cf7a2/Nav_Logos_Fisher-Price@2x.jpgNo alt attribute provided
...c11d/Shopper_Brand-Nav_Brick-Shop@2x.pngNo alt attribute provided
...f02a273f1a15/Nav_Logos_Hot-Wheels@2x.jpgNo alt attribute provided
...a2dc5b20830e7/Nav_Logos_Imaginext@2x.jpgNo alt attribute provided
...2fbe63e029cf/Nav_Logos_Link-Squad@2x.jpgNo alt attribute provided
...9bf3f1a11/Nav_Logos_Little-People@2x.jpgNo alt attribute provided
...eccdda18a8092258d6/Nav_Logos_MOTU@2x.jpgNo alt attribute provided
...3238c04d1157aec9f0/Nav_Logos_Mega@2x.jpgNo alt attribute provided
...96e41a4819434/Nav_Logos_Minecraft@2x.jpgNo alt attribute provided
...cebc6bf929/Nav_Logos_Monster-High@2x.jpgNo alt attribute provided
...bc69b0/Nav_Logos_Polly-Pocket2025@2x.jpgNo alt attribute provided
...ef5843d68ed47a/Nav_Logos_scrabble@2x.jpgNo alt attribute provided
...932c5b4be2cbca6ec21/Nav_Logos_UNO@2x.jpgNo alt attribute provided
...2f41ec/Nav_Logos_All-Brands_NL-NL@2x.jpgNo alt attribute provided
...cb3/Mattel_80th_no_bg-50-compression.gifMattel 80th logo
...cb3/Mattel_80th_no_bg-50-compression.gifMattel 80th logo
...cb3/Mattel_80th_no_bg-50-compression.gifMattel 80th logo
...cb3/Mattel_80th_no_bg-50-compression.gifMattel 80th logo
...801012a3356e09b/Nav_Featured-Icon_2x.pngFeatured
...0cac6346/Shopper_HP_Nav_Logos_Barbie.jpgNo alt attribute provided
...1164253f66c323/Brand_Bar_Logo_Barney.pngNo alt attribute provided
...98f357f84/Nav_Logos_Disney-Frozen@2x.jpgNo alt attribute provided
...2357f88/Nav_Logos_Disney-Princess@2x.jpgNo alt attribute provided
...90d6628c9b/Nav_Logos_Enchantimals@2x.jpgNo alt attribute provided
...67fb2cf7a2/Nav_Logos_Fisher-Price@2x.jpgNo alt attribute provided
...c11d/Shopper_Brand-Nav_Brick-Shop@2x.pngNo alt attribute provided
...f02a273f1a15/Nav_Logos_Hot-Wheels@2x.jpgNo alt attribute provided
...a2dc5b20830e7/Nav_Logos_Imaginext@2x.jpgNo alt attribute provided
...2fbe63e029cf/Nav_Logos_Link-Squad@2x.jpgNo alt attribute provided
...9bf3f1a11/Nav_Logos_Little-People@2x.jpgNo alt attribute provided
...eccdda18a8092258d6/Nav_Logos_MOTU@2x.jpgNo alt attribute provided
...3238c04d1157aec9f0/Nav_Logos_Mega@2x.jpgNo alt attribute provided
...96e41a4819434/Nav_Logos_Minecraft@2x.jpgNo alt attribute provided
...cebc6bf929/Nav_Logos_Monster-High@2x.jpgNo alt attribute provided
...bc69b0/Nav_Logos_Polly-Pocket2025@2x.jpgNo alt attribute provided
...ef5843d68ed47a/Nav_Logos_scrabble@2x.jpgNo alt attribute provided
...932c5b4be2cbca6ec21/Nav_Logos_UNO@2x.jpgNo alt attribute provided
...2f41ec/Nav_Logos_All-Brands_NL-NL@2x.jpgNo alt attribute provided
...5/HP_1_BRB_Mini-Barbieland_624x533_D.jpgNo alt attribute provided
...1/HP_1_BRB_Mini-Barbieland_852x852_M.jpgNo alt attribute provided
...9d75aa08/HP_1_UNO-No-Mercy_D_590x801.jpgNo alt attribute provided
...46b3f42b4296aa73/HP_1_UNO-No-Mercy_M.jpgNo alt attribute provided
...6777fa6d5c0f676b2a81cfb4/3_FP-Wood_D.jpgNo alt attribute provided
...6777fa6de4bfd35c06ac8b6d/3_FP-Wood_M.jpgNo alt attribute provided
...ome_JulyMosaic_HW_LetsRace_624x907_D.jpgNo alt attribute provided
...ome_JulyMosaic_HW_LetsRace_852x852_M.jpgNo alt attribute provided
...0edd429f47d/5_FP_KNP_Purple-Monkey_D.jpgNo alt attribute provided
...b38418f803c/5_FP_KNP_Purple-Monkey_M.jpgNo alt attribute provided
...eb61616e3010b4/4_BRB_Dream-Besties_D.jpgNo alt attribute provided
...67374027aa8f16/4_BRB_Dream-Besties_M.jpgNo alt attribute provided
...c036577/Shopper_HP_Top-Brands_Barbie.pngNo alt attribute provided
...65cb/Shopper_HP_Top-Brands_HotWheels.jpgNo alt attribute provided
...dc/Shopper_HP_Top-Brands_FisherPrice.jpgNo alt attribute provided
...P_Shop-Top-Brands_Brick-Shop_896x896.pngNo alt attribute provided
...349ea33e75/Shopper_HP_Top-Brands_UNO.jpgNo alt attribute provided
...hopper_HP_Top-Brands_Pixar_Lightyear.jpgNo alt attribute provided
...215b5/Shopper_HP_Top-Brands_Jurassic.jpgNo alt attribute provided
...er_HP_Shop-Top-Brands_Frozen_896x896.pngNo alt attribute provided
...c036577/Shopper_HP_Top-Brands_Barbie.pngNo alt attribute provided
...65cb/Shopper_HP_Top-Brands_HotWheels.jpgNo alt attribute provided
...dc/Shopper_HP_Top-Brands_FisherPrice.jpgNo alt attribute provided
...P_Shop-Top-Brands_Brick-Shop_896x896.pngNo alt attribute provided
...349ea33e75/Shopper_HP_Top-Brands_UNO.jpgNo alt attribute provided
...hopper_HP_Top-Brands_Pixar_Lightyear.jpgNo alt attribute provided
...215b5/Shopper_HP_Top-Brands_Jurassic.jpgNo alt attribute provided
...er_HP_Shop-Top-Brands_Frozen_896x896.pngNo alt attribute provided
...bc5693/JW_Saga-Movie_1up_3840x1200_D.jpgNo alt attribute provided
...9f22e6/JW_Saga-Movie_1up_1918x1710_M.jpgNo alt attribute provided
...S_HomePage_Card_1694x1505-Custom_(1).jpgNo alt attribute provided
...S_HomePage_Card_1694x1505-Custom_(1).jpgNo alt attribute provided
..._Minecraft_Movie_CardSplit_1694x1505.jpgNo alt attribute provided
..._Minecraft_Movie_CardSplit_1694x1505.jpgNo alt attribute provided
...P_MH_Skulltimate_CardSplit_1694x1505.jpgNo alt attribute provided
...P_MH_Skulltimate_CardSplit_1694x1505.jpgNo alt attribute provided
...P_Toy-Story_30th_CardSplit_1694x1505.jpgNo alt attribute provided
...P_Toy-Story_30th_CardSplit_1694x1505.jpgNo alt attribute provided
...S_HomePage_Card_1694x1505-Custom_(1).jpgNo alt attribute provided
...S_HomePage_Card_1694x1505-Custom_(1).jpgNo alt attribute provided
..._Minecraft_Movie_CardSplit_1694x1505.jpgNo alt attribute provided
..._Minecraft_Movie_CardSplit_1694x1505.jpgNo alt attribute provided
...P_MH_Skulltimate_CardSplit_1694x1505.jpgNo alt attribute provided
...P_MH_Skulltimate_CardSplit_1694x1505.jpgNo alt attribute provided
...P_Toy-Story_30th_CardSplit_1694x1505.jpgNo alt attribute provided
...P_Toy-Story_30th_CardSplit_1694x1505.jpgNo alt attribute provided
...c53172623ffaf6/hw_legends_NL-crowd_D.jpgNo alt attribute provided
...55f81b2a30b07d/hw_legends_NL-crowd_M.jpgNo alt attribute provided
.../6823c1b9478db26dee75e8f6/LOGO_FINAL.pngHot Wheels Legends Benelux logo
...49894db/BRB_LP_GLP_60_40_1784x1278_D.jpgNo alt attribute provided
...55e16b1/BRB_LP_GLP_60_40_2160x1147_M.jpgNo alt attribute provided
...3d009321d77c18d/BRB_GLP_Logo_952x363.pngNo alt attribute provided
...85fafd1d8/Mattel-80th_Card_1694x1505.jpgNo alt attribute provided
...85fafd1d8/Mattel-80th_Card_1694x1505.jpgNo alt attribute provided
...b178b755b/HP_BRB_GLP_1up_1918x1710_M.jpgNo alt attribute provided
...b178b755b/HP_BRB_GLP_1up_1918x1710_M.jpgNo alt attribute provided
...1918x1705_SmSt_Header_Module2_mobile.jpgNo alt attribute provided
...1918x1705_SmSt_Header_Module2_mobile.jpgNo alt attribute provided
...lenge-Accepted_1918x1710_M_logo-edit.jpgNo alt attribute provided
...lenge-Accepted_1918x1710_M_logo-edit.jpgNo alt attribute provided
...85fafd1d8/Mattel-80th_Card_1694x1505.jpgNo alt attribute provided
...85fafd1d8/Mattel-80th_Card_1694x1505.jpgNo alt attribute provided
...b178b755b/HP_BRB_GLP_1up_1918x1710_M.jpgNo alt attribute provided
...b178b755b/HP_BRB_GLP_1up_1918x1710_M.jpgNo alt attribute provided
...1918x1705_SmSt_Header_Module2_mobile.jpgNo alt attribute provided
...1918x1705_SmSt_Header_Module2_mobile.jpgNo alt attribute provided
...lenge-Accepted_1918x1710_M_logo-edit.jpgNo alt attribute provided
...lenge-Accepted_1918x1710_M_logo-edit.jpgNo alt attribute provided

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
Some headings do not have any content.

Heading structure

Heading levelContent
H2 Je ultieme cadeaushop
H2 Woeste actie met dinosaurussen
H3 Populaire zoekopdrachten:
H3 Empty heading
H4 Mattel Brick Shop
H4 Stap door de poort
H4 Fantastisch plezier
H4 30 jaar avonturen
H4 Mattel Brick Shop Duplicate text
H4 Stap door de poort Duplicate text
H4 Fantastisch plezier Duplicate text
H4 30 jaar avonturen Duplicate text
H4 Vier met ons mee
H4 Je kunt alles zijn
H4 Fisher-Price Smilestones
H4 Hot Wheels Challenge Accepted
H4 Vier met ons mee Duplicate text
H4 Je kunt alles zijn Duplicate text
H4 Fisher-Price Smilestones Duplicate text
H4 Hot Wheels Challenge Accepted Duplicate text
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
54 links don't have an anchor text.
The number of internal links is ok.
There are too many external links (27) on this page.

Found links on this page

LinkAttributesAnchor text
https://shopping.mattel.com/No Text
/pages/barbieNo Text
/pages/hot-wheelsNo Text
/pages/fisher-priceNo Text
/pages/alle-merkenAlle merken
/pages/barbieNo Text
/pages/about-barneyNo Text
/collections/disney-frozenNo Text
/collections/disney-princessNo Text
/collections/enchantimalsNo Text
/pages/fisher-priceNo Text
/collections/mattel-brick-shopNo Text
/pages/hot-wheelsNo Text
/collections/imaginextNo Text
/collections/fisher-price-link...No Text
/collections/little-peopleNo Text
/collections/masters-of-the-un...No Text
/collections/megaNo Text
/collections/minecraftNo Text
/collections/monster-highNo Text
/collections/polly-pocketNo Text
/collections/scrabbleNo Text
/collections/unoNo Text
/pages/alle-merkenNo Text
https://shopping.mattel.com/No Text
/pages/barbieNo Text
/pages/hot-wheelsNo Text
/pages/fisher-priceNo Text
/pages/alle-merkenText duplicate Alle merken
https://shopping.mattel.com/IMG-ALT Mattel 80th logo
https://corporate.mattel.com/e...New window External Subdomain Mattel Zakelijk
https://service.mattel.com/us/...New window External Subdomain Terugroepacties
/blogs/playroomVoor ouders
https://shopping.mattel.com/Text duplicate IMG-ALT Mattel 80th logo
/collections/geboorte-tot-6Geboorte tot 6
/collections/6-12-maanden6-12 Maanden
/collections/12-24-maanden1-2 Jaar
/collections/2-4-jaar2-4 Jaar
/collections/5-jaar-en-ouder5+ Jaar
/collections/barbie-the-movieBarbie The Movie
/collections/best-sellersBestsellers
/collections/alles-bekijkenAlles bekijken
/collections/poppen-en-poppenh...Text duplicate Alles bekijken
/collections/modepoppenModepoppen
/collections/carrierepoppenCarrière
/collections/mini-poppenPaarden en speelset
/collections/paarden-en-speelsetsMini-poppen
/collections/poppenhuizenPoppenhuizen
/collections/autos-en-speelsetsText duplicate Alles bekijken
/collections/autos-en-voertuigenAuto's en voertuigen
/collections/voertuigen-met-af...Auto's met afstandsbediening
/collections/baansets-en-speel...Baansets
/collections/actiefiguren-en-s...Text duplicate Alles bekijken
/collections/dinosaurusspeelgoedDinosaurusspeelgoed
/collections/minifigurenMinifiguren
/collections/speelsetsSpeelsets
/collections/bouwblokken-en-bo...Text duplicate Alles bekijken
/collections/bouwblokkenBouwblokken
/collections/bouwsetsBouwsets
/collections/mattel-gamesText duplicate Alles bekijken
/collections/kaartspellenKaartspellen
/collections/familie-en-feests...Familiespellen
/collections/babyartikelenText duplicate Alles bekijken
/collections/potjesPotjes
/collections/babyspeelgoedText duplicate Alles bekijken
/collections/entertainers-en-j...Entertainers en Jumperoos
/collections/babygym-en-speelk...Babygym en speelkleden
/collections/wandelaars-en-loo...Loopspeelgoed
/collections/educatief-speelgoedEducatief speelgoed
/collections/stapelen-en-sorterenStapelen en sorteren
/collections/rammelaars-en-bij...Rammelaars en bijtspeeltjes
/collections/fisher-price-wood...Houten speelgoed
/collections/speelgoed-voor-pe...Text duplicate Alles bekijken
/collections/speelsets-en-figurenSpeelsets en figuren
/collections/bouwblokkenText duplicate Bouwblokken
/collections/educatief-speelgoedText duplicate Educatief speelgoed
/collections/fisher-price-wood...Text duplicate Houten speelgoed
/collections/knuffelsText duplicate Alles bekijken
/pages/barbieNo Text
/pages/about-barneyNo Text
/collections/disney-frozenNo Text
/collections/disney-princessNo Text
/collections/enchantimalsNo Text
/pages/fisher-priceNo Text
/collections/mattel-brick-shopNo Text
/pages/hot-wheelsNo Text
/collections/imaginextNo Text
/collections/fisher-price-link...No Text
/collections/little-peopleNo Text
/collections/masters-of-the-un...No Text
/collections/megaNo Text
/collections/minecraftNo Text
/collections/monster-highNo Text
/collections/polly-pocketNo Text
/collections/scrabbleNo Text
/collections/unoNo Text
/pages/alle-merkenNo Text
/collections/nieuwe-artikelenNieuwe artikelen
https://platform.mattel/shopif...Nofollow External Sign in
https://platform.mattel/shopif...Nofollow External Create account
https://corporate.mattel.com/e...New window External Subdomain Text duplicate Mattel Zakelijk
https://service.mattel.com/us/...New window External Subdomain Text duplicate Terugroepacties
/blogs/playroomText duplicate Voor ouders
/collections/mini-barbielandA-TITLE Mini Barbieland
/products/uno-toon-geen-genade...A-TITLE Moeilijke spellen
/collections/fisher-price-wood...A-TITLE Houten Speelgoed
/collections/hot-wheels-cityText duplicate A-TITLE Baansets
/collections/fisher-price-firs...A-TITLE Eerste speeljaar
/collections/barbie-dream-bestiesA-TITLE Vriendschapspoppen
/search?q=Little PeopleLittle People
/search?q=Jurassic World RebirthJurassic World Rebirth
/search?q=CarsCars
/search?q=UNOUNO
/search?q=Monster HighMonster High
/search?q=MinecraftMinecraft
/pages/barbieA-TITLE Barbie
/pages/hot-wheelsA-TITLE Hot Wheels
/pages/fisher-priceA-TITLE Fisher-Price
/collections/mattel-brick-shopA-TITLE Mattel Brick Shop
/collections/unoText duplicate A-TITLE UNO
/collections/lightyearA-TITLE Lightyear
/collections/jurassic-worldA-TITLE Jurassic World
/collections/disney-frozenA-TITLE Disney Frozen
/pages/barbieText duplicate A-TITLE Barbie
/pages/hot-wheelsText duplicate A-TITLE Hot Wheels
/pages/fisher-priceText duplicate A-TITLE Fisher-Price
/collections/mattel-brick-shopText duplicate A-TITLE Mattel Brick Shop
/collections/unoText duplicate A-TITLE UNO
/collections/lightyearText duplicate A-TITLE Lightyear
/collections/jurassic-worldText duplicate A-TITLE Jurassic World
/collections/disney-frozenText duplicate A-TITLE Disney Frozen
/collections/jurassic-worldWoeste actie met dinosaurussen Haal de spannende avonturen van Jurassic World Rebirth in huis! Met ons epische nieuwe speelgoed kunnen fans hun favoriete scè...
/collections/mattel-brick-shopDisney Pixar Toy Story 30 Years
/collections/mattel-brick-shopNu vooruitbestellen
/collections/minecraftNo Text
/collections/minecraftKoop nu
/collections/monster-high-skul...Monster High Secrets
/collections/monster-high-skul...Text duplicate Koop nu
/collections/pixarText duplicate Disney Pixar Toy Story 30 Years
/collections/pixarText duplicate Koop nu
/collections/mattel-brick-shopText duplicate Disney Pixar Toy Story 30 Years
/collections/mattel-brick-shopNew window Text duplicate Nu vooruitbestellen
/collections/minecraftNo Text
/collections/minecraftNew window Text duplicate Koop nu
/collections/monster-high-skul...Text duplicate Monster High Secrets
/collections/monster-high-skul...New window Text duplicate Koop nu
/collections/pixarText duplicate Disney Pixar Toy Story 30 Years
/collections/pixarNew window Text duplicate Koop nu
https://www.hartvoorautosshowt...External Subdomain DOE MEE AAN DE ALLEREERSTE HOT WHEELS LEGENDS TOUR IN DE BENELUX! Laat je eigen auto transformeren tot een echte Hot Wheels! De 3 finalisten worden gepresent...
IMG-ALT Hot Wheels Legends Benelux logo
/collections/autos-en-speelsetsAuto's
/collections/poppen-en-poppenh...Poppen
/collections/actiefiguren-en-s...Actiefiguren
/collections/bouwblokken-en-bo...Text duplicate Bouwblokken
/collections/mattel-gamesMattel Games
/collections/speelgoed-voor-pe...Speelgoed voor peuters
/collections/barbie-give-limit...Geef kinderen de ruimte met Barbie poppen en speelsets die de fantasie prikkelen, empathie en zelfexpressie bevorderen, en nog veel meer. Shop onze toppers
/pages/80th-anniversaryNo Text
/pages/80th-anniversaryMeer informatie
/collections/barbie-give-limit...No Text
/collections/barbie-give-limit...Text duplicate Meer informatie
/pages/fisher-price-smilestonesNo Text
/pages/fisher-price-smilestonesText duplicate Meer informatie
/pages/hot-wheels-challenge-ac...No Text
/pages/hot-wheels-challenge-ac...Text duplicate Meer informatie
/pages/80th-anniversaryNo Text
/pages/80th-anniversaryNew window Text duplicate Meer informatie
/collections/barbie-give-limit...No Text
/collections/barbie-give-limit...New window Text duplicate Meer informatie
/pages/fisher-price-smilestonesNo Text
/pages/fisher-price-smilestonesNew window Text duplicate Meer informatie
/pages/hot-wheels-challenge-ac...No Text
/pages/hot-wheels-challenge-ac...New window Text duplicate Meer informatie
/pages/about-barbieOver Barbie
/pages/about-barneyOver Barney
/pages/about-fisher-priceOver Fisher-Price
/pages/about-hot-wheelsOver Hot-Wheels
/pages/about-mattel-brick-shopOver Mattel Brick Shop
/pages/about-monster-highOver Monster High
/collections/barbieBarbie shoppen
/collections/hot-wheelsHot Wheels shoppen
/collections/fisher-priceFisher-Price shoppen
https://www.mattel.com/playroomExternal Subdomain Mattel Playroom
https://corporate.mattel.com/e...External Subdomain Contact
https://service.mattel.com/us/...External Subdomain Terugroepacties en veiligheid
https://service.mattel.com/rad...External Subdomain Conformiteit van radioapparatuur
https://service.mattel.com/ins...External Subdomain Instructiehandboeken
/blogs/mattel-brick-shop-build...Mattel Brick Shop instructies
https://corporate.mattel.com/e...External Subdomain Text duplicate Mattel Zakelijk
https://jobs.mattel.com/External Subdomain Beroepen
https://investors.mattel.com/External Subdomain Investeerdersrelaties
https://corporate.mattel.com/e...External Subdomain Anchor Mediacontact
/pages/terms-conditionsSubdomain Algemene voorwaarden
https://www2.mattel.com/nl-nl/...External Subdomain Privacyverklaring
/pages/accessibility-statementSubdomain Toegankelijkheidsverklaring
https://www2.mattel.com/nl-nl/...External Subdomain Cookies & Technologie
https://platform.mattel/shopif...Nofollow External Text duplicate Sign in
/services/currency/update?curr...France (Français)
/services/currency/update?curr...Ελλάδα (Ελληνική)
/services/currency/update?curr...Italia (Italiano)
/services/currency/update?curr...España (Español)
/services/currency/update?curr...Deutschland (Deutsch)
/services/currency/update?curr...Great Britain (English)
/services/currency/update?curr...Nederlands (Dutch)
/services/currency/update?curr...Polska (Polski)
/services/currency/update?curr...Türkiye (Türkçe)
https://shop.mattel.com/servic...External Subdomain United States (English)
https://shop.mattel.com/en-ca/...External Subdomain Canada (English)
https://shop.mattel.com/fr-ca/...External Subdomain Canada (Français)
https://shop.mattel.com/es-mx/...External Subdomain México (Español)
https://shop.mattel.com/pt-br/...External Subdomain Brasil (Português)
https://shop.mattel.com.au/ser...External Subdomain Australia
https://corporate.mattel.com/e...New window External Subdomain Mattel’s Terms & Conditions
https://www2.mattel.com/en-us/...New window External Subdomain Privacy Statement
/collections/shop-allStart Shopping

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://shopping.mattel.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The file size of the HTML document is very large (662 kB).
The page response time is excellent with 0.31 seconds.

HTTP Response Header

NameValue
dateThu, 24 Jul 2025 04:18:13 GMT
content-typetext/html; charset=utf-8
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varyAccept
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x-xss-protection1; mode=block
x-content-type-optionsnosniff
x-permitted-cross-domain-policiesnone
x-download-optionsnoopen
shopify-edge-ip23.227.38.74
servercloudflare
cf-ray96409cc32a7a22b8-CDG
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 66 referring domains.
This page has 1,080 backlinks.
This page has backlinks from 63 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# we use Shopify as our ecommerce platform

#  ┏━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━┓
#  ┃  Robots & Agent policy                                               ┃
#  ┣━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━┫
#  ┃  Checkouts are for humans.                                           ┃
#  ┃  * Automated scraping, “buy-for-me” agents, or any end-to-end flow   ┃
#  ┃    that completes payment without a final human review step is not   ┃
#  ┃    permitted.                                                        ┃
#  ┃  * Legitimate integrators must use the official Checkout Kit:        ┃
#  ┃      https://www.shopify.com/checkout-kit                            ┃
#  ┃                                                                      ┃
#  ┃  Terms of Service: https://www.shopify.com/legal/terms               ┃
#  ┃  Contact: bots@shopify.com                                           ┃
#  ┗━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━┛

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Disallow: /apple-app-site-association
Disallow: /.well-known/shopify/monorail
Disallow: /cdn/wpm/*.js
Disallow: /recommendations/products
Disallow: /*/recommendations/products
Sitemap: https://shopping.mattel.com/sitemap.xml

# Google adsbot ignores robots.txt unless specifically named!
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User-agent: Nutch
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Disallow: /carts
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Disallow: /collections/*+*
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User-agent: MJ12bot
Crawl-delay: 10

User-agent: Pinterest
Crawl-delay: 1

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shopping.mattel.com
Mattel | Shop
Vind het coolste speelgoed van de favoriete merken van kinderen in de Mattel Shop. Blader vandaag nog door het beste kinderspeelgoed, poppen, actiefiguren, spellen, speelsets en meer..

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Mattel81%Check
Shop81%Check
Mattel Shop81%Check
Mattel Brick Shop69%Check
Mattel Games59%Check
en speelsets53%Check
or legal47%Check
speelsets46%Check
speelgoed46%Check
Poppen46%Check
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