Shop.bhf.org.uk - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
61% 
Page structure
79% 
Link structure
93% 
Server
37% 
External factors
3% 
SEO Score
Response time
0.57 s
File size
206.60 kB
Words
369
Media files
60
Number of links
66 internal / 22 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Supporters and Fundraisers Shop | British Heart Foundation
The length of the page title is perfect. (536 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Show your friends and family that you are supporting the British Heart Foundation with our supporter and fundraiser merchandise. 100% profits fund world-class life saving research.
The meta description is too long: 1110 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Germany
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
titleSupporters and Fundraisers Shop | British Heart Foundation
descriptionShow your friends and family that you are supporting the British Heart Foundation with our supporter and fundraiser merchandise. 100% profits fund world-class life saving research.
robotsINDEX,FOLLOW
viewportwidth=device-width, initial-scale=1
format-detectiontelephone=no
google-site-verificationXZOlmxyOFZ4utYwZvGV2c-Yy5LR1saVSJ8-lOnSYWuo
p:domain_verifyc3bn3m95JjnL2G2edJUpLlUhBx5wggZR
msapplication-confighttps://shop.bhf.org.uk/static/version1753768522/frontend/Iweb/bhfv2/en_GB/images/favicons/browserconfig.xml
theme-color#ffffff
langen
twitter:cardsummary_large_image
twitter:titleSupporters and Fundraisers Shop | British Heart Foundation
twitter:descriptionShow your friends and family that you are supporting the British Heart Foundation with our supporter and fundraiser merchandise. 100% profits fund world-class life saving research.
twitter:imageEmpty
og:typewebsite
og:titleSupporters and Fundraisers Shop | British Heart Foundation
og:descriptionShow your friends and family that you are supporting the British Heart Foundation with our supporter and fundraiser merchandise. 100% profits fund world-class life saving research.
og:urlhttps://shop.bhf.org.uk/home-v2
og:imageEmpty
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
There are only 369 words on this page. Good pages should have about 800 words of useful content.
21.4% of the text are stop words.
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 13.6 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 7 tags for this page.
Image SEO
(Somewhat important)
7 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...rontend/Iweb/bhfv2/en_GB/images/logo.svgNo alt attribute provided
/media/wysiwyg/blood-pressure-monitors.jpgOmron Complete blood pressure monitor and home ECG
/media/wysiwyg/pulse-oximeter.jpgMicrolife Pulse Oximeter
/media/wysiwyg/ecg-monitors.jpgKardiaMobile portable ECG monitor
/media/wysiwyg/bathroom-scales.jpgOmron bathroom weight scales
/media/wysiwyg/preprod-pedometers.jpgOmron pedometer step counter
/media/wysiwyg/mens-sportswear.jpgMan's British Heart Foundation bike jersey
/media/wysiwyg/womens-sportswear.jpgWomen's British Heart Foundation running top
/media/wysiwyg/sports-accessories.jpgBritish Heart Foundation branded bottle
...s/wysiwyg/silver-heart-bhf-pin-badge.jpgSilver finish glitter heart pin badge
...s/wysiwyg/wreath-christmas-pin-badge.jpgChristmas wreath novelty pin badge
...ions/wysiwyg/rainbow-heart-pin-badge.jpgRainbow pin badge
/media/wysiwyg/mens-tshirts.jpgBritish Heart Foundation t-shirt
/media/wysiwyg/mens-jumpers.jpgBritish Heart Foundation hoodie
/media/wysiwyg/mens-trousers.jpgBritish Heart Foundation jogger bottoms
...enditions/wysiwyg/mens-cycling-gilet.jpgBritish Heart Foundation Cycling Gilet
.../wysiwyg/preloved-mens-clothing-ebay.jpgMen's preloved clothing
/media/wysiwyg/womens-tshirts.jpgBritish Heart Foundation Women's t-shirt
/media/wysiwyg/womens-jumpers.jpgBritish Heart Foundation women's hoodie
/media/wysiwyg/womens-trousers.jpgBritish Heart Foundation women's trousers
/media/wysiwyg/womens-sportswear-top.jpgBritish Heart Foundation women's running top
...iwyg/preloved-womens-clothing-ebay_1.jpgWomen's preloved clothing
...ons/wysiwyg/happy-birthday-cake-card.jpgHappy Birthday cake card
...ns/wysiwyg/sunflowers-greetings-card.jpgSunflowers greetings card
...ry/5000295-butterflies-birthday-card.jpgButterflies Birthday card
...d-of-you-always-card-lifestyle-image.jpgProud of you always card
...-the-best-lifestyle-fathers-day-shop.jpgThe original the best father's day card
...-with-OMRON-Connect-desktop-homepage.jpgOMRON blood pressure monitor in use
...T-with-OMRON-Connect-mobile-homepage.jpgOMRON blood pressure monitor in use
...-ECG-Monitor-In-Use-On-Table-6300032.jpgAliveCor 1 lead ECG monitor in use
...-ECG-Monitor-In-Use-On-Table-6300032.jpgAliveCor 1 lead ECG monitor in use
...-Self-care-planner-with-planner-open.jpgSelf Care Planner with pages open
...-Self-care-planner-with-planner-open.jpgSelf Care Planner with pages open
...A_D-Medical-UA-1020W-BPM-Mobile-tile.jpgA&D Medical UA-1020-W blood pressure monitor in use
...tyle-A_D-Medical-UA-1020W-BPM-middle.jpgA&D Medical UA-1020-W blood pressure monitor in use
...0205-Botanical-note-thank-you-card_3.jpgBotanical note thank you card
...0205-Botanical-note-thank-you-card_3.jpgBotanical note thank you card
...a/wysiwyg/wedding-confetti-petals_1_.jpgBiodegradable Petal Confetti
...a/wysiwyg/wedding-confetti-petals_1_.jpgBiodegradable Petal Confetti
/media/wysiwyg/Redesign/9.jpgTypewriter on a pink chair with clothes hung on the back
/media/wysiwyg/Redesign/9.jpgTypewriter on a pink chair with clothes hung on the back
/media/wysiwyg/Redesign/ebay.pngNo alt attribute provided
/media/wysiwyg/Redesign/ebay.pngNo alt attribute provided
/media/wysiwyg/Redesign/7.jpgLady looking through preloved clothing
/media/wysiwyg/Redesign/7.jpgLady looking through preloved clothing
/media/wysiwyg/Redesign/ebay.pngNo alt attribute provided
/media/wysiwyg/Redesign/ebay.pngNo alt attribute provided
...ia/wysiwyg/Redesign/preprod-zollaed3.jpgMan holding Zoll AED 3 defibrillator
...ia/wysiwyg/Redesign/preprod-zollaed3.jpgMan holding Zoll AED 3 defibrillator
/media/wysiwyg/Redesign/logo_pulse.pngNo alt attribute provided
/media/wysiwyg/Redesign/logo_pulse.pngNo alt attribute provided
...ty-shops-shop-front-570x380px-_2__2_.jpgBritish Heart Foundation high street shop
...ty-shops-shop-front-570x380px-_2__2_.jpgBritish Heart Foundation high street shop
...cons/images/payment-icons/mastercard.svgMastercard
...entIcons/images/payment-icons/paypal.svgPayPal
...ymentIcons/images/payment-icons/visa.svgVisa
...tIcons/images/payment-icons/worldpay.svgWorldPay
...Icons/images/payment-icons/googlepay.svgGooglePay
...hfv2/en_GB/images/footer/footer_logo.svgBHF Footer Logo
.../images/footer/fundraising-regulator.svgFundraising Regulator Logo

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 All profits support the British Heart Foundation
H2 Popular products
H2 Looking for something else?
H3 Save 20% with OMRON
H4 British Heart Foundation
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 22 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://shop.bhf.org.uk/Anchor Skip to Content
https://www.bhf.org.uk/New window External Subdomain Visit bhf.org.uk
/customer/account/login/refere...Subdomain Sign In
/customer/account/create/Subdomain Create an Account
https://shop.bhf.org.uk/Subdomain No Text
https://shop.bhf.org.uk/donate/Subdomain Donate
/checkout/cart/Subdomain Basket
https://shop.bhf.org.uk/Anchor Menu
/health-fitnessSubdomain Health tech and fitness
/health-fitness/health-monitoringSubdomain Health monitoring
/health-fitness/health-monitor...Blood Pressure Monitors
IMG-ALT Omron Complete blood pressure monitor and home ECG
/microlife-oxy-300-fingertip-p...Pulse Oximeters
IMG-ALT Microlife Pulse Oximeter
/health-fitness/health-monitor...Portable ECG Monitors
IMG-ALT KardiaMobile portable ECG monitor
/health-fitness/health-monitor...Bathroom Scales
IMG-ALT Omron bathroom weight scales
/omron-pedometer-walking-style-ivPedometers
IMG-ALT Omron pedometer step counter
/health-fitness/fitness-essent...Subdomain Fitness essentials
/clothing-accessories/mens-clo...Mens Sportswear
IMG-ALT Man's British Heart Foundation bike jersey
/clothing-accessories/womens-c...Womens Sportswear
IMG-ALT Women's British Heart Foundation running top
/health-fitness/fitness-essent...Accessories
IMG-ALT British Heart Foundation branded bottle
/health-fitness/eventsSubdomain Events
/clothing-accessoriesSubdomain Clothing and accessories
/clothing-accessories/pin-badgesSubdomain Pin badges
/clothing-accessories/pin-badg...BHF pin badges
IMG-ALT Silver finish glitter heart pin badge
/clothing-accessories/pin-badg...Christmas pin badges
IMG-ALT Christmas wreath novelty pin badge
/clothing-accessories/pin-badgesView all pin badges
IMG-ALT Rainbow pin badge
/clothing-accessories/mens-clo...Subdomain Men's clothing
/clothing-accessories/mens-clo...Men's t-shirts
IMG-ALT British Heart Foundation t-shirt
/clothing-accessories/mens-clo...Men's jumpers
IMG-ALT British Heart Foundation hoodie
/clothing-accessories/mens-clo...Men's trousers & shorts
IMG-ALT British Heart Foundation jogger bottoms
/clothing-accessories/mens-clo...Men's sportswear
IMG-ALT British Heart Foundation Cycling Gilet
https://www.ebay.co.uk/str/bri...New window External Subdomain Men's preloved clothing
IMG-ALT Men's preloved clothing
/clothing-accessories/womens-c...Subdomain Women's clothing
/clothing-accessories/womens-c...Women's t-shirts
IMG-ALT British Heart Foundation Women's t-shirt
/clothing-accessories/womens-c...Women's jumpers
IMG-ALT British Heart Foundation women's hoodie
/clothing-accessories/womens-c...Women's trousers & shorts
IMG-ALT British Heart Foundation women's trousers
/clothing-accessories/womens-c...Women's sportswear
IMG-ALT British Heart Foundation women's running top
https://www.ebay.co.uk/str/bri...New window External Subdomain IMG-ALT Women's preloved clothing
https://www.ebay.co.uk/str/bri...New window External Subdomain Text duplicate Women's preloved clothing
/clothing-accessories/accessoriesSubdomain Text duplicate Accessories
/cards-giftsSubdomain Cards and gifts
/cards-gifts/cardsSubdomain Cards
/cards-gifts/ecardseCards
IMG-ALT Happy Birthday cake card
A-TITLE Plenty miles on the clock eCard
/cards-gifts/cards/greetings-c...Greetings Cards
IMG-ALT Sunflowers greetings card
/cards-gifts/cards/birthday-cardsBirthday Cards
IMG-ALT Butterflies Birthday card
/cards-gifts/ecardsSubdomain Text duplicate eCards
/cards-gifts/gifts-from-the-heartSubdomain Gifts
/pride-shopPride shop
IMG-ALT Proud of you always card
A-TITLE Proud of you always card
/cards-gifts/fathers-dayFather's day shop
IMG-ALT The original the best father's day card
A-TITLE The original the best Father's day card
/clothing-accessories/pin-badgesSubdomain Text duplicate Pin badges
https://shop.bhf.org.uk/weddingsSubdomain Weddings
https://defibrillators.bhf.org...New window External Subdomain Defibrillators
https://shop.bhf.org.uk/donate/Subdomain Text duplicate Donate
https://shop.bhf.org.uk/Anchor Account
/health-fitness/health-monitor...Subdomain IMG-ALT OMRON blood pressure monitor in use
/health-fitness/health-monitor...Shop now
/health-fitness/health-monitor...Subdomain IMG-ALT AliveCor 1 lead ECG monitor in use
/health-fitness/health-monitor...Subdomain ECG monitors
/cards-gifts/gifts-from-the-heartSubdomain IMG-ALT Self Care Planner with pages open
/cards-gifts/gifts-from-the-heartSubdomain Text duplicate Gifts
/health-fitness/health-monitor...Subdomain IMG-ALT A&D Medical UA-1020-W blood pressure monitor in use
/health-fitness/health-monitor...Subdomain Blood pressure monitors
/cards-gifts/cardsSubdomain IMG-ALT Botanical note thank you card
/cards-gifts/cardsSubdomain Text duplicate Cards
https://shop.bhf.org.uk/weddingsSubdomain IMG-ALT Biodegradable Petal Confetti
https://shop.bhf.org.uk/weddingsSubdomain Text duplicate Weddings
https://uk.trustpilot.com/revi...New window External Subdomain Trustpilot
https://www.ebay.co.uk/str/bri...External Subdomain IMG-ALT Typewriter on a pink chair with clothes hung on the back
https://www.ebay.co.uk/str/bri...New window External Subdomain Second hand furniture
https://www.ebay.co.uk/str/bri...External Subdomain IMG-ALT Lady looking through preloved clothing
https://www.ebay.co.uk/str/bri...New window External Subdomain Pre-loved clothing
https://defibrillators.bhf.org...External Subdomain IMG-ALT Man holding Zoll AED 3 defibrillator
https://defibrillators.bhf.org...New window External Subdomain Text duplicate Defibrillators
https://defibrillators.bhf.org...External Subdomain No Text
https://www.bhf.org.uk/shopNew window External Subdomain IMG-ALT British Heart Foundation high street shop
https://www.bhf.org.uk/shopNew window External Subdomain Find a BHF shop
https://shop.bhf.org.uk/contactSend us an email
/terms-and-conditionsTerms & conditions
/delivery-and-returnsDelivery & returns
https://shop.bhf.org.uk/contactContact us
https://shop.bhf.org.uk/faqsFrequently asked questions
https://defibrillators.bhf.org...External Subdomain Defibrillator FAQs
/customer/account/My account
http://www.ebaystores.co.uk/Br...New window External Subdomain Visit our eBay store
https://www.bhf.org.uk/New window External Subdomain BHF website
https://www.bhf.org.uk/search?...New window External Subdomain Find a shop
https://www.bhf.org.uk/what-we...New window External Subdomain Supporter promise
https://www.bhf.org.uk/cookiesNew window External Subdomain Cookie policy
https://www.fundraisingregulat...External Subdomain IMG-ALT Fundraising Regulator Logo

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://shop.bhf.org.uk/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time of 0.57 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (207 kB).

HTTP Response Header

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http_versionHTTP/2

External factors

This page has only a few links from other websites.
This page only has backlinks from 1 referring domains.
This page only has 1 backlinks.
This page only has few backlinks from 1 different ip addresses.

Links from Wikipedia

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Robots.txt

User-agent: *
Crawl-delay: 10

Allow: /
Disallow: /index.php/
Disallow: /*?
Disallow: /checkout/
Disallow: /app/
Disallow: /lib/
Disallow: /*.php$
Disallow: /pkginfo/
Disallow: /report/
Disallow: /var/
Disallow: /catalog/
Disallow: /customer/
Disallow: /sendfriend/
Disallow: /review/
Disallow: /*SID=
Sitemap: https://shop.bhf.org.uk/media/sitemaps/shop/sitemap.xml
Sitemap: https://defibrillators.bhf.org.uk/media/sitemaps/defibrillators/sitemap.xml

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shop.bhf.org.uk
Supporters and Fundraisers Shop | British Heart Foundation
Show your friends and family that you are supporting the British Heart Foundation with our supporter and fundraiser merchandise. 100% profits fund world-class life saving research.

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Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Heart68%Check
British Heart68%Check
Heart Foundation68%Check
British Heart Foundation68%Check
shop66%Check
support62%Check
Supporter58%Check
bhf50%Check
profits50%Check
org48%Check
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