Shop.arborday.org - SEO Checker

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Overview of the SEO Check
Meta information
68% 
Page quality
55% 
Page structure
67% 
Link structure
25% 
Server
78% 
External factors
100% 
SEO Score
Response time
0.87 s
File size
95.10 kB
Words
1485
Media files
58
Number of links
157 internal / 22 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Arbor Day Foundation - Buy trees, plant trees in forests as gifts, shade-grown coffee. - Arbor Day Foundation
The page title should be shorter than 580 pixels. It is 974 pixels long. Optimize title
There are word repetitions in the page title.
Meta description
(Critically important)
Your home page description
The meta description is too short. (172 pixels out of 1000 max pixel length) Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Canada
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionYour home page description
keywordsplant trees, garden, shrubs, bushes, greeting cards, coffee, buy trees, memorial trees, tree gifts
generatornopCommerce
viewportwidth=device-width, initial-scale=1
langen
Content-typetext/html;charset=UTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
There are 8 text duplicates on this page:
  • Duplicate 1: Purchases from our nursery also plant trees in recovering forests, mak...
  • Duplicate 2: Change the world for someone who’s changed yours by planting commemora...
  • Duplicate 3: Every apparel purchase supports planting projects around the globe. Ch...
  • Duplicate 4: Brew a better world with our premium-grade specialty beans. This ethic...
This page contains 1485 words. That's ok.
35.3% of the text are stop words.
The page contains a listing, which indicates a good text layout.
29 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 15.81 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 30 tags for this page.
Image SEO
(Somewhat important)
33 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/icons/Adf/house.svgNo alt attribute provided
/icons/Adf/truck.svgNo alt attribute provided
/icons/Adf/search-2.svgNo alt attribute provided
/icons/Adf/person.svgNo alt attribute provided
/icons/Adf/cart-2.svgNo alt attribute provided
/icons/adf/logo-forest.svgNo alt attribute provided
/icons/Adf/chevron-expand.svgNo alt attribute provided
...nks/28610989-e7e4-4b46-abe4-a3ad0cd7b120potted trees at a tree nursery.
...nks/f6560c69-46cd-4d0f-b270-3a1c074e164dtree seedlings and planting gloves.
/icons/Adf/chevron-expand.svgNo alt attribute provided
/icons/Adf/chevron-expand.svgNo alt attribute provided
...nks/74d1c139-70dc-4e1a-8933-bdd385bc03d9Arbor Day Foundation t-shirts
...nks/2191c4ab-909f-45ac-8352-01057117e8d3Arbor Day Foundation baseball cap, beanie, and bucket hat
...nks/a8f680fd-49b8-4c31-8c2b-a21348bd5fd8Arbor Day Foundation socks
/icons/Adf/chevron-expand.svgNo alt attribute provided
...nks/deb4bebd-56ca-4b9d-ad29-d682cd2ea811popup card of a weeping willow in winter scene
...nks/69c51f4e-8d2c-47a9-a3c7-92f86c1cc3ddboxed set of greeting cards with a forest and mountain scene on the first card
/icons/Adf/chevron-expand.svgNo alt attribute provided
/icons/Adf/chevron-expand.svgNo alt attribute provided
...nks/c3b3e061-56e4-4277-b185-f2fba1597f05mug with lid that reads plant trees
...nks/f18f3cc6-b928-4498-a711-a7eed70a29d1perspective of a person reading a tree guide while on a trail
...nks/2ed2eaad-70be-42a0-b368-ac80b86c4400tote bag with line art of leaves, wooden covered notepads, and a wooden ornament with an owl
/icons/Adf/cart-2.svgNo alt attribute provided
/icons/Adf/person.svgNo alt attribute provided
/icons/Adf/search.svgNo alt attribute provided
/icons/Adf/chevron-expand.svgNo alt attribute provided
...nks/28610989-e7e4-4b46-abe4-a3ad0cd7b120potted trees at a tree nursery.
...nks/f6560c69-46cd-4d0f-b270-3a1c074e164dtree seedlings and planting gloves.
/icons/Adf/chevron-expand.svgNo alt attribute provided
/icons/Adf/chevron-expand.svgNo alt attribute provided
...nks/74d1c139-70dc-4e1a-8933-bdd385bc03d9Arbor Day Foundation t-shirts
...nks/2191c4ab-909f-45ac-8352-01057117e8d3Arbor Day Foundation baseball cap, beanie, and bucket hat
...nks/a8f680fd-49b8-4c31-8c2b-a21348bd5fd8Arbor Day Foundation socks
/icons/Adf/chevron-expand.svgNo alt attribute provided
...nks/deb4bebd-56ca-4b9d-ad29-d682cd2ea811popup card of a weeping willow in winter scene
...nks/69c51f4e-8d2c-47a9-a3c7-92f86c1cc3ddboxed set of greeting cards with a forest and mountain scene on the first card
/icons/Adf/chevron-expand.svgNo alt attribute provided
/icons/Adf/chevron-expand.svgNo alt attribute provided
...nks/c3b3e061-56e4-4277-b185-f2fba1597f05mug with lid that reads plant trees
...nks/f18f3cc6-b928-4498-a711-a7eed70a29d1perspective of a person reading a tree guide while on a trail
...nks/2ed2eaad-70be-42a0-b368-ac80b86c4400tote bag with line art of leaves, wooden covered notepads, and a wooden ornament with an owl
...s/_thumb/thumb-sunny-blue-house-yard.jpgNo alt attribute provided
...nks/96a60049-9cc4-49f5-8500-46cb48b5bb79Family Celebrating
...nks/6f5b0c1f-2ca4-476d-ac6b-516d9a208ed7father and son camping
...b-give-a-tree-card-envelope-birthday.jpgNo alt attribute provided
...3068_repeat-plant-trees-t-shirt_510.jpegNo alt attribute provided
...offee/figure-bag-mug-arbor-day-blend.jpgNo alt attribute provided
...nks/55c714f3-7f47-41d6-aae0-4d0513da8d7aman hugging dog
/images/_thumb/thumb-wtit-picnic.jpgNo alt attribute provided
...784_plant-trees-crew-sweatshirt_510.jpegNo alt attribute provided
...y.org/media/0005430_la-sombra-blend.jpegNo alt attribute provided
...nks/cd36c9f3-a6b1-4256-909f-ca675d1beb69family celebrating
...003309_now-is-the-time-for-trees_510.pngNo alt attribute provided
...0002647_youth-stay-wild-t-shirt_510.jpegNo alt attribute provided
...nks/f2cc1e54-7a22-4d50-b3d0-342b392f9afffather and son camping
...inless-steel-16-oz-water-bottle_510.jpegNo alt attribute provided
...g/media/0001292_arbor-day-blend_510.jpegNo alt attribute provided
...nks/b4dc6641-84a0-431d-895f-bb146e73db45No alt attribute provided

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
Some headings do not have any content.

Heading structure

Heading levelContent
H2 Tree Nursery
H2 Tree Dedication
H2 Apparel
H2 Greeting Cards
H2 Coffee
H2 Gifts
H2 Tree Nursery Duplicate text
H2 Trees in Celebration
H2 Trees in Memory
H2 Give-A-Tree® Cards
H2 Apparel Duplicate text
H2 Arbor Day Coffee
H2 Trees for Pets
H2 Publications
H2 Empty heading
H2 Account Login
H2 Reset Password
H2 Get the Latest in Your Inbox
H3 Customer Favorites
H3 Word of Mouth
H4 Want the benefits of trees indoors, too?
H4 Great gear for future tree planters
H4 Honor the impact they had on your world
H4 Good things happen with every cup
Baselink: /
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
13 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 22 external links on this page.

Found links on this page

LinkAttributesAnchor text
/customer/infoMy Account
/AdfLogoutLog out
http://www.arborday.org/External Subdomain arborday.org
https://shop.arborday.org/ordersTrack Order
/customer/infoLogin
https://shop.arborday.org/cartNo Text
https://shop.arborday.org/SHOP
/shipping-scheduleShipping Schedule
https://shop.arborday.org/nurseryShop tree nursery
/fast-growing-treesFast-Growing Trees
/flowering-treesFlowering Trees
/fruit-nut-treesFruit & Nut Trees
/HouseAndPatioHouse & Patio
/evergreensEvergreen Trees
/shade-treesShade Trees
/shrubs-and-bushesShrubs & Bushes
/the-tree-nurseryAll Trees
/pottedtreesPotted Trees
IMG-ALT potted trees at a tree nursery.
/tree-seedlings-in-bulkBulk Seedlings
IMG-ALT tree seedlings and planting gloves.
/shipping-scheduleText duplicate Shipping Schedule
https://shop.arborday.org/nurseryShop all tree nursery
/commemorativeShop all Tree dedication
/commemorative-trees-for-other...Trees in Celebration
/commemorative-trees-for-other...Trees in Memory
/trees-for-petsTrees for Pets
/commemorativeShop all certificates
https://shop.arborday.org/apparelShop all apparel
/merchandise-saleNew window Shop Sale
/t-shirtsShirts
IMG-ALT Arbor Day Foundation t-shirts
https://shop.arborday.org/hatsHats
IMG-ALT Arbor Day Foundation baseball cap, beanie, and bucket hat
https://shop.arborday.org/socks-2Socks
IMG-ALT Arbor Day Foundation socks
https://shop.arborday.org/apparelText duplicate Shop all apparel
/give-a-treeShop all Greeting Cards
/birthdayBirthday
/care-concernCare & Concern
/thank-you-cardsThank You
/corporate-cardsCorporate
/just-becauseJust Because
/holidaysHoliday
/pop-up-cardsPopup Cards
IMG-ALT popup card of a weeping willow in winter scene
/give-a-tree-card-boxed-setsBoxed Sets
IMG-ALT boxed set of greeting cards with a forest and mountain scene on the first card
/give-a-treeText duplicate Shop all Greeting Cards
/shop-coffeeShop all Coffee
/arbor-day-blendArbor Day Blend
/decaf-arbor-day-blend-3Decaf Arbor Day Blend
/italian-roast-2Italian Roast
/la-sombra-blend-3La Sombra Blend
/coffee-clubCoffee Club
/gift-coffeeGift Coffee
/limited-holiday-blendShop our Limited Edition Holiday Blend
/"/shop-coffeeShop all coffee
/gift-ideasShop all Gifts
/hydrationDrinkware
IMG-ALT mug with lid that reads plant trees
/publicationsBooks
IMG-ALT perspective of a person reading a tree guide while on a trail
/accessoriesAccessories
IMG-ALT tote bag with line art of leaves, wooden covered notepads, and a wooden ornament with an owl
/gift-ideasText duplicate Shop all Gifts
/giftideasShop Holiday Guide
https://donate.arborday.org/-/...External Subdomain Donate
https://shop.arborday.org/cartNo Text
/customer/infoText duplicate Login
/shipping-scheduleText duplicate Shipping Schedule
https://shop.arborday.org/nurseryText duplicate Shop tree nursery
/fast-growing-treesText duplicate Fast-Growing Trees
/flowering-treesText duplicate Flowering Trees
/fruit-nut-treesText duplicate Fruit & Nut Trees
/HouseAndPatioText duplicate House & Patio
/evergreensText duplicate Evergreen Trees
/shade-treesText duplicate Shade Trees
/shrubs-and-bushesText duplicate Shrubs & Bushes
/the-tree-nurseryText duplicate All Trees
/pottedtreesText duplicate Potted Trees
IMG-ALT potted trees at a tree nursery.
/tree-seedlings-in-bulkText duplicate Bulk Seedlings
IMG-ALT tree seedlings and planting gloves.
/shipping-scheduleText duplicate Shipping Schedule
https://shop.arborday.org/nurseryText duplicate Shop all tree nursery
/commemorativeText duplicate Shop all Tree dedication
/commemorative-trees-for-other...Text duplicate Trees in Celebration
/commemorative-trees-for-other...Text duplicate Trees in Memory
/trees-for-petsText duplicate Trees for Pets
/commemorativeText duplicate Shop all certificates
https://shop.arborday.org/apparelText duplicate Shop all apparel
/merchandise-saleNew window Text duplicate Shop Sale
/t-shirtsText duplicate Shirts
IMG-ALT Arbor Day Foundation t-shirts
https://shop.arborday.org/hatsText duplicate Hats
IMG-ALT Arbor Day Foundation baseball cap, beanie, and bucket hat
https://shop.arborday.org/socks-2Text duplicate Socks
IMG-ALT Arbor Day Foundation socks
https://shop.arborday.org/apparelText duplicate Shop all apparel
/give-a-treeText duplicate Shop all Greeting Cards
/birthdayText duplicate Birthday
/care-concernText duplicate Care & Concern
/thank-you-cardsText duplicate Thank You
/corporate-cardsText duplicate Corporate
/just-becauseText duplicate Just Because
/holidaysText duplicate Holiday
/pop-up-cardsText duplicate Popup Cards
IMG-ALT popup card of a weeping willow in winter scene
/give-a-tree-card-boxed-setsText duplicate Boxed Sets
IMG-ALT boxed set of greeting cards with a forest and mountain scene on the first card
/give-a-treeText duplicate Shop all Greeting Cards
/shop-coffeeText duplicate Shop all Coffee
/arbor-day-blendText duplicate Arbor Day Blend
/decaf-arbor-day-blend-3Text duplicate Decaf Arbor Day Blend
/italian-roast-2Text duplicate Italian Roast
/la-sombra-blend-3Text duplicate La Sombra Blend
/coffee-clubText duplicate Coffee Club
/gift-coffeeText duplicate Gift Coffee
/limited-holiday-blendText duplicate Shop our Limited Edition Holiday Blend
/"/shop-coffeeText duplicate Shop all coffee
/gift-ideasText duplicate Shop all Gifts
/hydrationText duplicate Drinkware
IMG-ALT mug with lid that reads plant trees
/publicationsText duplicate Books
IMG-ALT perspective of a person reading a tree guide while on a trail
/accessoriesText duplicate Accessories
IMG-ALT tote bag with line art of leaves, wooden covered notepads, and a wooden ornament with an owl
/gift-ideasText duplicate Shop all Gifts
/giftideasText duplicate Shop Holiday Guide
https://donate.arborday.org/-/...External Subdomain Text duplicate Donate
/house-and-patioSubdomain Shop House and Patio Trees
/apparel-youthSubdomain Shop Youth Apparel
/commemorative-trees-for-other...Subdomain Shop Trees in Memory
/la-sombra-blend-3Subdomain Shop La Sombra
https://shop.arborday.org/nurseryShop our tree nursery
/commemorativePlant a tree in tribute
https://shop.arborday.org/nurseryNo Text
https://shop.arborday.org/nurseryTree Nursery
/commemorative-trees-for-other...IMG-ALT Family Celebrating
/commemorative-trees-for-other...Text duplicate Trees in Celebration
/commemorative-trees-for-other...IMG-ALT father and son camping
/commemorative-trees-for-other...Text duplicate Trees in Memory
/give-a-treeNo Text
/give-a-treeGive-A-Tree® Cards
https://shop.arborday.org/apparelNo Text
https://shop.arborday.org/apparelApparel
https://shop.arborday.org/coffeeNo Text
https://shop.arborday.org/coffeeArbor Day Coffee
/trees-for-petsIMG-ALT man hugging dog
/trees-for-petsText duplicate Trees for Pets
/publicationsNo Text
/publicationsPublications
/plant-trees-crew-sweatshirtNo Text
/plant-trees-crew-sweatshirtPlant Trees Crew Sweatshirt
/la-sombra-blend-3No Text
/la-sombra-blend-3Text duplicate La Sombra Blend
/commemorative-trees-in-celebr...IMG-ALT family celebrating
/commemorative-trees-in-celebr...Text duplicate Trees in Celebration
/now-is-the-time-for-treesNo Text
/now-is-the-time-for-treesNow Is The Time For Trees
/youth-stay-wild-t-shirtNo Text
/youth-stay-wild-t-shirtYouth Stay Wild T-Shirt
/commemorative-trees-in-memoryText duplicate IMG-ALT father and son camping
/commemorative-trees-in-memoryText duplicate Trees in Memory
/16-oz-klean-kanteen-stainless...No Text
/16-oz-klean-kanteen-stainless...Klean Kanteen Water Bottle
/arbor-day-blendNo Text
/arbor-day-blendText duplicate Arbor Day Blend
https://shop.arborday.org/nurseryText duplicate Tree Nursery
/commemorativeTree Dedication
https://shop.arborday.org/apparelText duplicate Apparel
/give-a-treeGreeting Cards
https://shop.arborday.org/coffeeCoffee
/gift-ideasGifts
https://www.arborday.org/contactExternal Subdomain Contact Us
https://shop.arborday.org/faqFAQs
https://shop.arborday.org/ordersOrder Tracking
/customer/infoAccount
/campaign/joinJoin
https://donate.arborday.org/-/...External Subdomain Text duplicate Donate
https://www.arborday.org/External Subdomain Arborday.org
https://www.arborday.org/our-i...External Subdomain Our Impact
https://www.arborday.org/approachExternal Subdomain Our Approach
https://www.arborday.org/careersExternal Subdomain Careers
https://www.arborday.org/stay-...External Subdomain Subscribe
https://www.arborday.org/privacyExternal Subdomain Privacy Policy
https://www.arborday.org/termsExternal Subdomain Terms of Use
https://www.arborday.org/cookiesExternal Subdomain Cookies
https://www.arborday.org/acces...External Subdomain Accessibility Policy
https://www.arborday.org/sitem...External Subdomain Sitemap
https://www.arborday.org/priva...External Subdomain Opt Out
https://www.arborday.org/state...External Subdomain State Disclosures
https://www.facebook.com/arbordayExternal Subdomain No Text
https://www.twitter.com/arbordayExternal Subdomain No Text
https://instagram.com/arborday...External No Text
https://www.pinterest.com/arbo...External Subdomain No Text
/registerRegister here
https://www.arborday.org/privacyExternal Subdomain Text duplicate Privacy Policy

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://shop.arborday.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.87 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (95 kB).

HTTP Response Header

NameValue
dateSun, 27 Jul 2025 17:07:23 GMT
content-typetext/html; charset=utf-8
cache-controlno-cache, no-store
content-languageen-US
pragmano-cache
set-cookie61 Characters
varyAccept-Encoding
strict-transport-securitymax-age=31536000; includeSubDomains
request-contextappId=cid-v1:f5fbcdfe-1827-49b4-bd43-07f2a38511fb
x-miniprofiler-ids["64eea57e-ccca-4d03-8a2d-0c6b8abf9623"]
x-frame-optionsSAMEORIGIN
x-xss-protection1; mode=block
x-content-type-optionsnosniff
content-security-policydefault-src 'self'; connect-src *; font-src * data:; frame-src *; img-src * data:; media-src *; object-src *; script-src * 'unsafe-inline' 'unsafe-eval'; style-src * 'unsafe-inline';
referrer-policysame-origin
permissions-policyaccelerometer=(), camera=(), geolocation=(), gyroscope=(), magnetometer=(), microphone=(), payment=*, usb=()
cf-cache-statusDYNAMIC
server-timingcfCacheStatus;desc="DYNAMIC"
servercloudflare
cf-ray965dbb945d885455-CDG
content-encodingbr
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 207 referring domains.
This page has 945 backlinks.
This page has backlinks from 111 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

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Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Day65%Check
Arbor65%Check
Arbor Day65%Check
Arbor Day Foundation59%Check
card or58%Check
plant trees57%Check
trees56%Check
Coffee55%Check
Arbor Day Blend55%Check
plant54%Check
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Cookie Policy

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