Roofcoatings.org - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
82% 
Page structure
66% 
Link structure
96% 
Server
95% 
External factors
100% 
SEO Score
Response time
3.36 s
File size
373.50 kB
Words
741
Media files
58
Number of links
31 internal / 25 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home - Roof Coatings Manufacturers Association
The length of the page title is perfect. (441 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.roofcoatings.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
generatorWordPress 6.1.1
msapplication-TileImagehttps://growthzonecmsprodeastus.azureedge.net/sites/1905/2024/09/rcma-favicon-300x300.jpg
google-site-verificationXXDfEb5fm-LMRpB1iP1VVYLHqL44s-PmtdWHXNGCW-A
article:modified_time2025-06-18T15:28:50+00:00
langen-us
twitter:cardsummary_large_image
twitter:label1Est. reading time
twitter:data16 minutes
og:localeen_US
og:typewebsite
og:titleHome
og:descriptionRepresenting Roof Coatings Manufacturers and Suppliers RCMA is the leading industry voice, promoting the benefits of roof coatings and providing its membership with up-to-date information on building codes and standards, technical developments, and other industry topics of interest. Education Member Benefits Roof Coating Resources Roof Coatings are Essential Roof coatings are designed for protecting and…
og:urlhttps://www.roofcoatings.org/
og:site_nameRoof Coatings Manufacturers Association
og:imagehttps://growthzonecmsprodeastus.azureedge.net/sites/1905/2017/09/RCMA-LOGO.png
og:image:width400
og:image:height408
og:image:typeimage/png
X-UA-CompatibleIE=edge
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 741 words. That's ok.
26.5% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
11 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 20.33 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 148 characters this one is longer than 70 characters:
"roof coatings are designed for protecting and extending the useful service life of roof assemblies for..."
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...zureedge.net/sites/1905/2017/09/logo.pngtransparent logologo
data:[...] Base64education icon2024-07-16_16-52-40
data:[...] Base64member benefits iconmembers-icon
data:[...] Base64resources iconlibrarybooks-icon
data:[...] Base64paint rollerroof-coating
data:[...] Base64RCMA 2025 Fall Meeting Website Header 2025-4RCMA 2025 Fall Meeting Website Header 2025-4
...s/1905/2024/09/838-Coatings-LLC-Logo.png838 Coatings
.../2024/09/AB-Specialty-Silicones-Logo.pngAB Specialty Silicones
...24/09/Acrymax-Technologies-Inc.-Logo.pngAcrymax Technologies Inc.
...5/2024/09/ACSIC-Ingredients-LLC-Logo.pngACSIC Ingredients, LLC
...024/09/AguaSeal-Acquisition-LLC-Logo.pngAguaSeal Acquisition, LLC
...05/2024/09/American-WeatherStar-Logo.pngAmerican WeatherStar
.../sites/1905/2024/09/Arkema-Inc.-Logo.pngArkema, Inc.
...dge.net/sites/1905/2024/09/BASF-Logo.pngBASF
...s/1905/2025/05/jy_tbc_chevron-square.jpgBrewer Company
.../sites/1905/2024/10/CertainTeed-Logo.pngCertainTeed
...dtech-Cool-Additives-Technology-Logo.pngCoadtech (Cool Additives Technology)
...1905/2024/10/CSL-Silicones-Inc.-Logo.pngCSL Silicones Inc.
...edge.net/sites/1905/2024/10/EPS-Logo.pngEPS Materials
...es/1905/2024/10/Everest-Systems-Logo.pngEverest Systems
...1905/2024/10/FBC-Chemical-Corp.-Logo.pngFBC Chemical Corp.
...es/1905/2024/10/Garland-Company-Logo.pngGarland Company
...s/1905/2024/10/General-Coatings-Logo.png General Coatings
...ites/1905/2024/10/Henry-Company-Logo.pngHenry Company
...t/sites/1905/2024/10/Holcim-Ltd-Logo.pngHolcim Ltd
...et/sites/1905/2024/10/ICP-Group-Logo.pngICP Group
...5/2024/10/J.-Rettenmaier-USA-LP-Logo.pngJ. Rettenmaier USA LP
...tes/1905/2024/10/Johns-Manville-Logo.pngJohns Manville
...1905/2024/10/Karnak-Corporation-Logo.pngKarnak Corporation
...4/10/Kemper-System-America-Inc.-Logo.pngKemper System America, Inc.
...co-Marca-Oficial-Official-Brand-CMYK.pngLanco Paints & Coatings
.../sites/1905/2024/10/Metacrylics-Logo.pngMetacrylics
...Momentive-Performance-Materials-Logo.pngMomentive Performance Materials
.../10/Mule-Hide-Products-Co.-Inc.-Logo.pngMule-Hide Products Co., Inc.
...tes/1905/2024/10/Munzing-Corporation.pngMunzing Corporation
...1905/2024/10/Polyglass-USA-Inc.-Logo.pngPolyglass USA, Inc.
...truction-Materials-Technologies-Logo.pngPRI Construction Materials Technologies
...5/2024/10/Progressive-Materials-Logo.pngProgressive Materials, LLC
...es/1905/2024/10/Ravago-Chemical-Logo.pngRavago Chemical
.../1905/2024/12/RoofersCoffeeShop-Logo.pngRoofersCoffeeShop
...es/1905/2024/10/Rugged-Coatings-Logo.pngRugged Coatings
...s/1905/2024/10/Russell-Standard-Logo.pngRussell Standard
.../2024/10/Rust-Oleum-Corporation-Logo.pngRust-Oleum Corporation
...t/sites/1905/2024/10/Sika-Corp.-Logo.pngSika Corp.
...sites/1905/2024/10/SOPREMA-Inc.-Logo.pngSOPREMA, Inc.
.../sites/1905/2024/10/SR-Products-Logo.pngSR Products
...Stockmeier-Urethanes-GmbH-Co.KG-Logo.pngStockmeier Urethanes GmbH & Co.KG
...rface-Chemists-of-Florida-Inc.-Logo.jpegSurface Chemists of Florida, Inc.
...024/10/The-Dow-Chemical-Company-Logo.pngThe Dow Chemical Company
...10/The-Sherwin-Williams-Company-Logo.pngThe Sherwin-Williams Company
...e.net/sites/1905/2024/10/Tietex-Logo.pngTietex
...es/1905/2024/10/Tremco-CPG-Inc.-Logo.pngTremco CPG, Inc.
...s/1905/2024/10/Univar-Solutions-Logo.pngUnivar Solutions
...es/1905/2024/10/Western-Colloid-Logo.png Western Colloid
data:[...] Base64Gabriela Blanco headshot
data:[...] Base64Jeff Blank Headshot
data:[...] Base64Abby Feinstein Headshot
data:[...] Base64transparent logologo

Page structure

H1 heading
(Critically important)
Representing Roof Coatings Manufacturers and Suppliers
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 Representing Roof Coatings Manufacturers and Suppliers
H1 Make Your Voice Heard in the Roof Coatings Industry!
H1 Upcoming Events
H1 More than the power of one
H2 RCMA Testimonials
H3 Roof Coatings are Essential
H3 Technical Affairs Committee
H3 Government Affairs Committee
H3 Communication, Membership, & Education Committee
H3 Upcoming RCMA Committee Meetings
H3 Upcoming Events Duplicate text
H3 Gabriela Blanco | Lanco & Harris Corp.
H3 Jeff Blank | SR Products
H3 Abby Feinstein | CertainTeed
H4 2025 Fall Meeting
H5 Connect with Us
H5 Quick Links
H5 Subscribe to our Newsletter
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 25 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.roofcoatings.org/Anchor Skip to content
https://members.roofcoatings.o...External Subdomain Join RCMA
https://members.roofcoatings.o...External Subdomain Member Login
https://www.linkedin.com/compa...New window External Subdomain LinkedIn icon
https://www.roofcoatings.org/IMG-ALT transparent logo
/virtual-training-program/Subdomain Virtual Training Program
/virtual-training-program-spon...Subdomain Sponsorship
/about-roof-coatings/Subdomain About Roof Coatings
/about-roof-coatings-copy/Subdomain Coatings in America
/sustainability/Subdomain Sustainability
/history/Subdomain History
https://members.roofcoatings.o...External Subdomain Resources
/glossary/Subdomain Glossary
/for-professionals/Subdomain For Professionals
/voc-maps/Subdomain VOC Maps
https://members.roofcoatings.o...External Subdomain Technical Publications
/faqs/Subdomain FAQs
/member-benefits/Subdomain Member Benefits
https://members.roofcoatings.o...External Subdomain Member Directory
/about-us/Subdomain About Us
/awards/Subdomain RCMA Awards
/awards/Subdomain Individual Awards
https://www.roofcoatings.org/pty/Subdomain Project of the Year
https://members.roofcoatings.o...External Subdomain Leadership
https://members.roofcoatings.o...External Subdomain Communications, Membership, & Education
https://members.roofcoatings.o...External Subdomain Technical Affairs Committee
https://members.roofcoatings.o...External Subdomain Government Affairs Committee
https://members.roofcoatings.o...External Subdomain News
https://members.roofcoatings.o...External Subdomain Contact Us
/fall-meeting-2025/Subdomain Fall Meeting 2025
/fall-meeting-2025/Subdomain Text duplicate Fall Meeting 2025
/2025-agenda/Subdomain 2025 Agenda
/sponsors-exhibitors-2025/Subdomain Sponsor-Exhibitor 2025
/virtual-training-program/IMG-ALT education icon
/virtual-training-program/Education
/member-benefits/IMG-ALT member benefits icon
/member-benefits/Text duplicate Member Benefits
https://members.roofcoatings.o...External Subdomain IMG-ALT resources icon
https://members.roofcoatings.o...External Subdomain Roof Coating Resources
/about-roof-coatings/Learn More
https://members.roofcoatings.o...External Subdomain Get Involved
/fall-meeting-2025/Subdomain IMG-ALT RCMA 2025 Fall Meeting Website Header 2025-4
/fall-meeting-2025/Subdomain 2025 Fall Meeting
/fall-meeting-2025/Subdomain Learn more or register today!
/fall-meeting-2025/Subdomain Text duplicate Learn More
https://members.roofcoatings.o...External Subdomain Upcoming RCMA Committee Meetings
https://members.roofcoatings.o...External Subdomain View All Meetings
https://members.roofcoatings.o...External Subdomain Upcoming Events
https://members.roofcoatings.o...External Subdomain View All Events
http://www.growthzone.com/New window External Subdomain GrowthZone
https://www.roofcoatings.org/Text duplicate IMG-ALT transparent logo
https://www.linkedin.com/compa...New window External Subdomain Text duplicate LinkedIn icon
https://members.roofcoatings.o...External Subdomain Text duplicate Join RCMA
https://members.roofcoatings.o...External Subdomain Text duplicate Member Login
https://members.roofcoatings.o...New window External Subdomain Subscribe
https://growthzone.com/New window External Text duplicate GrowthZone

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.roofcoatings.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is very slow (3.36 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (374 kB).

HTTP Response Header

NameValue
dateThu, 07 Aug 2025 18:27:21 GMT
content-typetext/html; charset=UTF-8
content-length61725
varyAccept-Encoding, Cookie
cache-controlmax-age=3, must-revalidate
content-encodinggzip
last-modifiedThu, 07 Aug 2025 17:27:52 GMT
x-backend-servergzcms-6d5486fb4-zmhvs
strict-transport-securitymax-age=31536000; includeSubDomains
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 51 referring domains.
This page has 180 backlinks.
This page has backlinks from 46 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php
Sitemap: https://www.roofcoatings.org/sitemap.xml

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Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Roof88%Check
Roof Coatings87%Check
Coatings86%Check
Roof Coatings Manufacturers80%Check
Roof Coatings Manufacturers Association73%Check
Roof Coatings Industry72%Check
Coatings Industry64%Check
Manufacturers62%Check
Manufacturers Association54%Check
Representing50%Check
Show more keywords and terms

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