Redbullshop.com - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
35% 
Page structure
66% 
Link structure
23% 
Server
89% 
External factors
48% 
SEO Score
Response time
0.18 s
File size
744.70 kB
Words
371
Media files
80
Number of links
60 internal / 26 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Official Red Bull Online Shop | Be Part of the Action
The length of the page title is perfect. (460 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Shop the latest products for women and men from the adventurous world of Red Bull. ✓ Free delivery on orders above €75 within Europe ✓ Fast delivery ✓ 30 days money back guarantee
The meta description is too long: 1151 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Austria
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0, user-scalable=yes, shrink-to-fit=no
google-site-verificationK2dT2rpBMqE5mR1g_oFUcBYHtMeJzfgAPfXTkCaBfPs
robotsindex,follow
descriptionShop the latest products for women and men from the adventurous world of Red Bull. ✓ Free delivery on orders above €75 within Europe ✓ Fast delivery ✓ 30 days money back guarantee
keywordsEmpty
msapplication-TileImagehttps://assets.redbullshop.com/c_scale,w_144/content/RB%20SHOP%20BANNERS/Shop%20Icons/favicon.png
msapplication-TileColor#222222
mobile-web-app-capableyes
apple-mobile-web-app-status-bar-styledefault
apple-touch-fullscreenyes
langen
og:descriptionShop the latest products for women and men from the adventurous world of Red Bull. ✓ Free delivery on orders above €75 within Europe ✓ Fast delivery ✓ 30 days money back guarantee
og:typewebsite
og:imagehttps://assets.redbullshop.com/t_meta-og/content/RB%20SHOP%20BANNERS/Navigation%20Logos/nav_redbullcom-logo.png
og:titleOfficial Red Bull Online Shop | Be Part of the Action
Content-Typetext/html; charset=UTF-8
X-UA-CompatibleIE=edge
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Only 1 paragraph/s was/were found on this page.
There are only 371 words on this page. Good pages should have about 800 words of useful content.
The average number of words per sentence of 27 words is high.
15.1% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
The file size of the HTML document is very large (744.7 kB).
A viewport "width=device-width, initial-scale=1.0, user-scalable=yes, shrink-to-fit=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 7 tags for this page.
Image SEO
(Somewhat important)
50 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...Navigation Logos/nav_redbullcom-logo.pngRedbull Fanshops
...ent/TFB/2025/TFB_Hero_Header_Desktop.jpgTFB-Header-image-collection-25
...avigation Logos/nav_flying_bulls_neg.pngFlying Bulls
...ey/RBL_Hero-Header_2880x1500_desktop.jpgRBL-Header-Image-Third-Jersey-2526
...Navigation Logos/nav_rb_leipzig_2024.pngRB Leipzig
...ation Logos/nav_fc_red_bull_salzburg.pngFC Red Bull Salzburg
.../RBR/2025/Generic/Category_Card_ORBR.pngNo alt attribute provided
...ets_22/Subshop_selector_logos_22/RBR.pngNo alt attribute provided
...sets_22/Subshop_selector_cards/VCARB.pngVisa Cash App Logo
...ector_logos_22/sel-overlay-logo-VCRB.pngVisa Cash App Logo
...L_Home_Jersey_25_Navi_Card_1200x1600.jpgNo alt attribute provided
...ctor_logos_22/sel-overlay-logo-RBLv2.pngNo alt attribute provided
...BS_Home_Jersey_25_Shop_Selector_Card.pngNo alt attribute provided
...lector_logos_22/sel-overlay-logo-RBS.pngNo alt attribute provided
...Assets_22/Subshop_selector_cards/RBB.pngNo alt attribute provided
...NERS/Shop Icons/rbh-subshop-selector.pngNo alt attribute provided
...Assets_22/Subshop_selector_cards/KTM.pngNo alt attribute provided
...ets_22/Subshop_selector_logos_22/KTM.pngNo alt attribute provided
...Assets_22/Subshop_selector_cards/EHC.pngNo alt attribute provided
...lector_logos_22/sel-overlay-logo-ECM.pngNo alt attribute provided
...ersey2425_Shop_Selector_Card_564x754.pngNo alt attribute provided
...lector_logos_22/sel-overlay-logo-ECS.pngNo alt attribute provided
...sets_22/Subshop_selector_cards/SPECT.pngNo alt attribute provided
...s_22/Subshop_selector_logos_22/SPECT.pngNo alt attribute provided
...Assets_22/Subshop_selector_cards/RBX.pngNo alt attribute provided
...ets_22/Subshop_selector_logos_22/RBX.pngNo alt attribute provided
...Assets_22/Subshop_selector_cards/RRI.pngNo alt attribute provided
...ets_22/Subshop_selector_logos_22/RRI.pngNo alt attribute provided
...tent/TFB/2025/TFB_Shop_Selector_Card.pngNo alt attribute provided
...ets_22/Subshop_selector_logos_22/FLY.pngNo alt attribute provided
...sets_22/Subshop_selector_cards/BCONE.pngNo alt attribute provided
...s_22/Subshop_selector_logos_22/BCONE.pngNo alt attribute provided
...Assets_22/Subshop_selector_cards/BAT.pngNo alt attribute provided
...ets_22/Subshop_selector_logos_22/BAT.pngNo alt attribute provided
...Assets_22/Subshop_selector_cards/RAM.pngNo alt attribute provided
...ets_22/Subshop_selector_logos_22/RAM.pngNo alt attribute provided
...Assets_22/Subshop_selector_cards/RCD.pngNo alt attribute provided
...bshop_selector_logos_22/sel_card_RCD.pngNo alt attribute provided
...ets_22/Subshop_selector_cards/HANGAR.pngNo alt attribute provided
..._22/Subshop_selector_logos_22/HANGAR.pngNo alt attribute provided
...sets_22/Subshop_selector_cards/MEDIA.pngNo alt attribute provided
...s_22/Subshop_selector_logos_22/MEDIA.pngNo alt attribute provided
...sets_22/Subshop_selector_cards/WFLWR.pngNo alt attribute provided
...s_22/Subshop_selector_logos_22/WFLWR.pngNo alt attribute provided
...ts_22/Subshop_selector_cards/RECORDS.pngNo alt attribute provided
...22/Subshop_selector_logos_22/RECORDS.pngNo alt attribute provided
...2/Subshop_selector_cards/Baragantino.pngNo alt attribute provided
...logos_22/sel-overlay-logo-Bragantino.pngNo alt attribute provided
...sets_22/Subshop_selector_cards/Ampol.pngNo alt attribute provided
...ts_22/Subshop_selector_logos_22/RBAR.pngNo alt attribute provided
...Assets_22/Subshop_selector_cards/ATA.pngNo alt attribute provided
...ets_22/Subshop_selector_logos_22/ATA.pngNo alt attribute provided
...eritage/RBR_Heritage_Merch_Component.jpgNo alt attribute provided
...ion Logos/nav_red_bull_racing_neg_v2.pngNo alt attribute provided
...BR25079_81_M01/Heritage-Replica-Polo.jpgHeritage Replica Polo (M-RBR25079): Oracle Red Bull Racing
...25081_1J_M01/Heritage-Replica-Hoodie.jpgHeritage Replica Hoodie (M-RBR25081): Oracle Red Bull Racing
...M-RBR25084_1F_M01/Script-Work-Jacket.jpgScript Work Jacket (M-RBR25084): Oracle Red Bull Racing
...083_1F_M01/Script-Halfzip-Sweatshirt.jpgScript Halfzip Sweatshirt (M-RBR25083): Oracle Red Bull Racing
...5078_81_M01/Heritage-Replica-T-Shirt.jpgHeritage Replica T-Shirt (M-RBR25078): Oracle Red Bull Racing
...01/Heritage-Replica-Long-Sleeve-Polo.jpgHeritage Replica Long Sleeve Polo (M-RBR25080): Oracle Red Bull Racing
...025/M-RBR25082_81_M01/Script-T-Shirt.jpgScript T-Shirt (M-RBR25082): Oracle Red Bull Racing
...5/Sunglasses/SPT-Sunglasses_25_Promo.jpgNo alt attribute provided
...Logos/nav_red_bull_spect_eyewear_neg.pngRed Bull Spect Eyewear
...RAM/2025/RAM_SummerSale25_Promo_Card.jpgNo alt attribute provided
...avigation Logos/nav_red_bull_rampage.pngRed Bull Rampage
...2025Collection_PromoCard_Accessories.jpgNo alt attribute provided
...igation Logos/nav_red_bull_x_alps_v2.pngRed Bull X-Alps
.../KTM_Summer_Break_Sale_25_Promo_Card.jpgNo alt attribute provided
...ogos/nav_red_bull_ktm_factory_racing.pngRed Bull KTM Racing Team
...Navigation Logos/nav_redbullcom-logo.jpgRed Bull Shop Logo
...023_9C_1/RBL-PUMA-Third-Shorts-25-26.jpgRBL PUMA Third Shorts 25/26 (RBL25023): RB Leipzig
...022_9C_1/RBL-PUMA-Third-Shorts-25-26.jpgRBL PUMA Third Shorts 25/26 (RBL25022): RB Leipzig
...5020_9C_1/RBL-PUMA-Third-Socks-25-26.jpgRBL PUMA Third Socks 25/26 (RBL25020): RB Leipzig
...BL-PUMA-Third-Jersey-Authentic-25-26.jpgRBL PUMA Third Jersey Authentic 25/26 (RBL25016): RB Leipzig
...181_4C_1/RBL-Third-Scarf-Print-25-26.jpgRBL Third Scarf Print 25/26 (M-RBL25181): RB Leipzig
...5178_4C_1/RBL-Third-Scarf-Knit-25-26.jpgRBL Third Scarf Knit 25/26 (M-RBL25178): RB Leipzig
...018_9C_1/RBL-PUMA-Third-Jersey-25-26.jpgRBL PUMA Third Jersey 25/26 (RBL25018): RB Leipzig
...019_9C_1/RBL-PUMA-Third-Jersey-25-26.jpgRBL PUMA Third Jersey 25/26 (RBL25019): RB Leipzig
Video URLWidthHeight
...e_Jersey_25_Hero-Header_Home_desktop.mp4

Page structure

H1 heading
(Critically important)
The Flying Bulls Collection
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 The Flying Bulls Collection
H1 Third Jersey 25/26 - A PIECE OF US
H1 Home Kit 25/26
H1 Red Bull glasses
H2 The new Red Bull SPECT Shades
H2 Summer Sale
H2 The world's toughest adventure race
H2 Summer Sale Duplicate text
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
9 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are too many external links (26) on this page.

Found links on this page

LinkAttributesAnchor text
/en-int/c/root/?sort=onlinedat...New Arrivals
/en-int/c/global-sale/Sale
/en-int/IMG-ALT Redbull Fanshops
/en-int/cart/No Text
/en-int/c/the-flying-bulls/IMG-ALT TFB-Header-image-collection-25
/en-int/c/the-flying-bulls/Discover now
/en-int/c/rbl-3rd-jersey/IMG-ALT RBL-Header-Image-Third-Jersey-2526
/en-int/c/rbl-3rd-jersey/Text duplicate Discover now
/en-int/c/rbs-home-jersey/No Text
/en-int/c/rbs-home-jersey/Text duplicate Discover now
/en-int/rb-racing/Oracle Red Bull Racing
/en-int/visacashapprb/Visa Cash App Racing Bulls
IMG-ALT Visa Cash App Logo
/en-int/rb-leipzig/RB Leipzig
/en-int/rb-salzburg/FC Red Bull Salzburg
/en-int/redbullborahansgrohe/Red Bull - BORA - hansgrohe
/en-int/red-bull-ktm/Red Bull KTM Racing Team
/en-int/redbullmuenchen/EHC Red Bull München
/en-int/ec-salzburg/EC Red Bull Salzburg
/en-int/red-bull-spect-eyewear/Red Bull Spect Eyewear
/en-int/rb-x-alps/Red Bull X-Alps
/en-int/rri-spielberg/Red Bull Ring
/en-int/the-flying-bulls/The Flying Bulls
/en-int/bc-one/Red Bull BC One
/en-int/red-bull-batalla/Red Bull Batalla
/en-int/red-bull-rampage/Red Bull Rampage
/en-int/red-bull-cliffdiving/Red Bull Cliff Diving
/en-int/hangar7/Hangar-7
/en-int/red-bull-media/Red Bull Multimedia
/en-int/wings-for-life-world-run/Wings for Life World Run
/en-int/red-bull-records/Red Bull Records
https://www.redbullshop.com.br/New window External Subdomain Bragantino
https://redbullampolracingshop...New window External Red Bull Ampol Racing
https://alphatauri.com/New window External AlphaTauri
/en-int/c/rbr-heritage/No Text
/en-int/c/rbr-heritage/No Text
/en-int/p/Heritage-Replica-Pol...Unisex Heritage Replica Polo €77.95
IMG-ALT Heritage Replica Polo (M-RBR25079): Oracle Red Bull Racing
/en-int/p/Heritage-Replica-Hoo...Unisex Heritage Replica Hoodie €107.95
IMG-ALT Heritage Replica Hoodie (M-RBR25081): Oracle Red Bull Racing
/en-int/p/Script-Work-Jacket/M...Unisex Script Work Jacket €131.95
IMG-ALT Script Work Jacket (M-RBR25084): Oracle Red Bull Racing
/en-int/p/Script-Halfzip-Sweat...Unisex Script Halfzip Sweatshirt €107.95
IMG-ALT Script Halfzip Sweatshirt (M-RBR25083): Oracle Red Bull Racing
/en-int/p/Heritage-Replica-T-S...Unisex Heritage Replica T-Shirt €59.95
IMG-ALT Heritage Replica T-Shirt (M-RBR25078): Oracle Red Bull Racing
/en-int/p/Heritage-Replica-Lon...Unisex Heritage Replica Long Sleeve Polo €95.95
IMG-ALT Heritage Replica Long Sleeve Polo (M-RBR25080): Oracle Red Bull Racing
/en-int/p/Script-T-Shirt/M-RBR...Unisex Script T-Shirt €59.95
IMG-ALT Script T-Shirt (M-RBR25082): Oracle Red Bull Racing
/en-int/c/spt-sunglasses/No Text
/en-int/c/spt-sunglasses/Text duplicate Discover now
/en-int/c/red-bull-rampage/glo...No Text
/en-int/c/red-bull-rampage/glo...Text duplicate Discover now
/en-int/c/x-alps/?sort=onlined...No Text
/en-int/c/x-alps/?sort=onlined...Text duplicate Discover now
/en-int/c/red-bull-ktm/global-...No Text
/en-int/c/red-bull-ktm/global-...Text duplicate Discover now
/en-int/c/redbull-glasses/No Text
/en-int/c/redbull-glasses/Text duplicate Discover now
/en-int/p/Youth/RBL-PUMA-Third...NEW Youth RBL PUMA Third Shorts 25/26 €39.95
IMG-ALT RBL PUMA Third Shorts 25/26 (RBL25023): RB Leipzig
/en-int/p/Men/RBL-PUMA-Third-S...NEW Men RBL PUMA Third Shorts 25/26 €44.95
IMG-ALT RBL PUMA Third Shorts 25/26 (RBL25022): RB Leipzig
/en-int/p/RBL-PUMA-Third-Socks...NEW Unisex RBL PUMA Third Socks 25/26 €22.95
IMG-ALT RBL PUMA Third Socks 25/26 (RBL25020): RB Leipzig
/en-int/p/Men/RBL-PUMA-Third-J...NEW Men RBL PUMA Third Jersey Authentic 25/26 €139.95
IMG-ALT RBL PUMA Third Jersey Authentic 25/26 (RBL25016): RB Leipzig
/en-int/p/RBL-Third-Scarf-Prin...NEW Unisex RBL Third Scarf Print 25/26 €17.95
IMG-ALT RBL Third Scarf Print 25/26 (M-RBL25181): RB Leipzig
/en-int/p/RBL-Third-Scarf-Knit...NEW Unisex RBL Third Scarf Knit 25/26 €17.95
IMG-ALT RBL Third Scarf Knit 25/26 (M-RBL25178): RB Leipzig
/en-int/p/Women/RBL-PUMA-Third...NEW Women RBL PUMA Third Jersey 25/26 €94.95
IMG-ALT RBL PUMA Third Jersey 25/26 (RBL25018): RB Leipzig
/en-int/p/Youth/RBL-PUMA-Third...NEW Youth RBL PUMA Third Jersey 25/26 €74.95
IMG-ALT RBL PUMA Third Jersey 25/26 (RBL25019): RB Leipzig
/en-int/c/root/?sort=onlinedat...Show more
https://customerservice.redbul...External Subdomain Help & FAQs
https://customerservice.redbul...External Subdomain Delivery & Returns
https://customerservice.redbul...External Subdomain Size Charts
/giftcard/E-Giftcards
https://customerservice.redbul...External Subdomain Contact us
/redbullworldOur store locations
https://www.facebook.com/redbu...New window External Subdomain No Text
https://www.instagram.com/redb...New window External Subdomain No Text
https://twitter.com/redbullshopNew window External No Text
https://www.facebook.com/redbu...New window External Subdomain No Text
https://www.instagram.com/redb...New window External Subdomain No Text
https://twitter.com/redbullshopNew window External No Text
https://www.facebook.com/redbu...New window External Subdomain No Text
https://www.instagram.com/redb...New window External Subdomain No Text
https://twitter.com/redbullshopNew window External No Text
https://www.facebook.com/redbu...New window External Subdomain No Text
https://www.instagram.com/redb...New window External Subdomain No Text
https://twitter.com/redbullshopNew window External No Text
https://policies.redbull.com/r...New window External Subdomain Terms of Use
https://policies.redbull.com/r...New window External Subdomain Terms of Sale
https://policies.redbull.com/r...New window External Subdomain Privacy & Cookie Policy
https://policies.redbull.com/r...New window External Subdomain Imprint
https://redbull-speakup.integr...New window External Subdomain Speak Up – Red Bull Integrity Line
https://policies.redbull.com/r...New window External Subdomain Accessibility statement
https://policies.redbull.com/r...New window External Subdomain Code of Conduct

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.redbullshop.com/en-int/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The file size of the HTML document is very large (745 kB).
The page response time is excellent with 0.18 seconds.

HTTP Response Header

NameValue
dateSun, 03 Aug 2025 09:16:39 GMT
content-typetext/html; charset=utf-8
content-length160690
access-control-allow-originhttps://www.redbullshop.com:3100
access-control-allow-headerscontent-type
varyorigin,accept-encoding
cache-controlmax-age=0
content-encodinggzip
age2543
accept-rangesbytes
expiresSun, 03 Aug 2025 09:16:39 GMT
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
set-cookie42 Characters
strict-transport-securitymax-age=16070400; includeSubDomains; preload
statuscode200
http_versionHTTP/2

External factors

This page has only a few links from other websites.
This page only has backlinks from 16 referring domains.
This page only has 20 backlinks.
This page only has few backlinks from 16 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# For all robots
User-agent: *
# Block access to specific groups of pages
Disallow: /en/cart
Disallow: /en/checkout/
Disallow: /en/my-account/
Disallow: /de/my-account/
Disallow: /de/cart
Disallow: /de/checkout/
Disallow: /en-int/cart
Disallow: /en-int/checkout/
Disallow: /en-int/my-account/
Disallow: /de-int/cart
Disallow: /de-int/checkout/
Disallow: /de-int/my-account/
Disallow: /en-gb/cart
Disallow: /en-gb/checkout/
Disallow: /en-gb/my-account/
Disallow: /de-gb/cart
Disallow: /de-gb/checkout/
Disallow: /de-gb/my-account/
Disallow: /en-ch/cart
Disallow: /en-ch/checkout/
Disallow: /en-ch/my-account/
Disallow: /de-ch/cart
Disallow: /de-ch/checkout/
Disallow: /de-ch/my-account/

# Block CazoodleBot as it does not present correct accept content headers
User-agent: CazoodleBot
Disallow: /

# Block MJ12bot as it is just noise
User-agent: MJ12bot
Disallow: /

# Block dotbot as it cannot parse base urls properly
User-agent: dotbot/1.0
Disallow: /

# Block Gigabot
User-agent: Gigabot
Disallow: /

# Block AhrefsBot
user-agent: AhrefsBot
Disallow: /

Sitemap: https://www.redbullshop.com/sitemap-index.xml

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Search preview

www.redbullshop.com › en-int
Official Red Bull Online Shop | Be Part of the Action
Shop the latest products for women and men from the adventurous world of Red Bull. ✓ Free delivery on orders above €75 within Europe ✓ Fast delivery ✓ 30 days money back guarantee

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Bull87%Check
Red Bull81%Check
Red Bull Salzburg69%Check
Red Bull Spect69%Check
Shop67%Check
Red Bull Online Shop63%Check
Official Red62%Check
Oracle Red Bull Racing62%Check
Bulls60%Check
Official Red Bull Online58%Check
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