Poetryschool.com - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
79% 
Page structure
69% 
Link structure
60% 
Server
70% 
External factors
100% 
SEO Score
Response time
0.88 s
File size
115.20 kB
Words
1028
Media files
29
Number of links
94 internal / 13 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Poetry School • Inspiring Poetry Tuition
The length of the page title is perfect. (347 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The UK’s largest provider of poetry education, providing inspiring poetry tuition and ways to share your work with other supportive poets, for everyone.
The length of the meta description is perfect. (921 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://poetryschool.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: Canada
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
HandheldFriendlyTrue
MobileOptimized320
viewportwidth=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=0
msapplication-TileColor#f01d4f
msapplication-TileImagehttps://poetryschool.com/assets/themes/iga/library/images/win8-tile-icon.png
theme-color#121212
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionThe UK’s largest provider of poetry education, providing inspiring poetry tuition and ways to share your work with other supportive poets, for everyone.
google-site-verificationNTkb5IDNLb8DFGgmXQNe1wYlHdqppuyVgumZEBaN_20
article:publisherhttps://www.facebook.com/thepoetryschool/
article:modified_time2025-07-28T16:02:09+00:00
langen-gb
twitter:cardsummary_large_image
twitter:site@poetryschool
og:localeen_GB
og:typewebsite
og:titlePoetry School • Inspiring Poetry Tuition
og:descriptionThe UK’s largest provider of poetry education, providing inspiring poetry tuition and ways to share your work with other supportive poets, for everyone.
og:urlhttps://poetryschool.com/
og:site_namePoetry School
og:imagehttps://poetryschool.com/assets/uploads/2018/08/ps-BANNER.jpg
og:image:width800
og:image:height480
og:image:typeimage/jpeg
Content-Typetext/html;charset=UTF-8
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
The average number of words per sentence of 27.27 words is high.
This page contains 1028 words. That's ok.
29% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The amount of tags is very high (36). We recommend using a maximum of 21 tags for this page.
The following tag is repeated too often: blog
Image SEO
(Somewhat important)
15 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
This page uses Google authorship information without an image.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ads/avatars/17948/1715617832-bpthumb.jpgBeth Evans (Poetry School)
...ads/avatars/10649/1740414799-bpthumb.jpgRachel Bower
...ads/avatars/24/5a856fea0c089-bpthumb.jpgPoetry School
.../avatars/15780/60f94192def60-bpthumb.jpgJasmine Ward
...ds/avatars/325/57ea632810db7-bpthumb.jpgClare Pollard
...ads/avatars/17948/1715617832-bpthumb.jpgBeth Evans (Poetry School)
...s/avatars/3306/5dc1929c5cc54-bpthumb.jpgMatthew Caley
...ads/avatars/24/5a856fea0c089-bpthumb.jpgPoetry School
.../avatars/16220/61ba0b5936f76-bpthumb.jpgTessa Foley
...lackham-hJ2TYsUOWOs-unsplash-300x300.jpgGlobal Majority Writing from the British Countryside: A Poetry Masterclass
...ads/avatars/18556/1736933422-bpthumb.jpgNo alt attribute provided
...trochez-ktPKyUs3Qjs-unsplash-300x300.jpgCare Poetics
...ads/avatars/10764/1750261749-bpthumb.jpgNo alt attribute provided
...-usgs-08hjz7VzB84-unsplash-1-300x300.jpgLighting the World: Writing in Times of Crisis
...oads/avatars/1809/1726740500-bpthumb.jpgNo alt attribute provided
...ckinney-Jfo5lgfa3Rg-unsplash-300x300.jpgThe Poetry of Picture Books
...ds/avatars/212/61bfa6bece371-bpthumb.jpgNo alt attribute provided
...oortman-cweybLm45Nc-unsplash-690x460.jpgNo alt attribute provided
...ads/avatars/24/5a856fea0c089-bpthumb.jpgNo alt attribute provided
...Exploring-Voice-WEB-copy-6-1-690x460.jpgNo alt attribute provided
...ads/avatars/24/5a856fea0c089-bpthumb.jpgNo alt attribute provided
/assets/uploads/2025/04/0rachbo-690x460.jpgNo alt attribute provided
...ads/avatars/10649/1740414799-bpthumb.jpgNo alt attribute provided
...Exploring-Voice-WEB-copy-1-1-690x460.jpgWriting Through the Turning Year: Seasonal Poetry Courses for Autumn and Beyond
.../avatars/15780/60f94192def60-bpthumb.jpgNo alt attribute provided
/assets/uploads/2025/07/0laurel-690x460.jpgNo alt attribute provided
...ads/avatars/17948/1715617832-bpthumb.jpgNo alt attribute provided
/assets/uploads/2015/09/arts.pngNo alt attribute provided
/assets/uploads/2015/09/paul.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
The Poetry School
The H1 heading is too short (17 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.
There are 33 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 The Poetry School
H2 Poetry School is the UK's largest provider of poetry education, providing inspiring tuition and ways to share work with other supportive poets.
H2 Find a Course
H2 Upcoming Highlights
H2 Global Majority Writing from the British Countryside: A Poetry Masterclass
H2 Care Poetics
H2 Lighting the World: Writing in Times of Crisis
H2 The Poetry of Picture Books
H2 Subscribe to our Newsletter
H2 Follow Us
H2 Recent Blog Updates
H3 We make poetry happen.
H3 Autumn 2025 – Quick Course Guide
H3 How to: Deal With Rejection
H3 CLIMATE POETRY: Kate Simpson and James Ford, 'Adaptation Gap'
H3 Writing Through the Turning Year: Seasonal Poetry Courses for Autumn and Beyond
H3 Five Women Poets You Should Be Reading Right Now
H3 Open Call: Poet-in-Residence at the Laurel Prize Weekend 2025
H3 How to: Feedback, Originality, & Ownership in Poetry Workshops with Matthew Caley (part 2)
H3 Ten of the Best Books on Writing Poetry
H3 MA in Writing Poetry Alumni Profiles
H3 Use these filters to easily find the course you’re looking for.
H3 A selection of Courses & Workshops we're running soon
H3 Drop us your email address and we’ll send you the occasional friendly update.
H3 Get our updates via your network of choice.
H3 Articles, Poems, Tips & Advice from our Staff and Campus Community.
H3 CLIMATE POETRY: Kate Simpson and James Ford, ‘Adaptation Gap’
H3 Global Poetics: Transreading, Translation & the World in Verse
H3 How to: Deal With Rejection Duplicate text
H3 Writing Through the Turning Year: Seasonal Poetry Courses for Autumn and Beyond Duplicate text
H3 Open Call: Poet-in-Residence at the Laurel Prize Weekend 2025 Duplicate text
H4 Sign In using your Campus Account
H4 &
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
4 links don't have an anchor text.
There are 5 links with a trivial anchor text.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 13 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://poetryschool.com/Nofollow The Poetry School
https://poetryschool.com/courses/Courses
/course-type/in-person/In-Person Courses
/course-type/online/Online Courses
/course-type/video/Video Courses
/course-type/seminars/Seminars
A-TITLE Seminars
https://poetryschool.com/1-2-1/1-2-1
/what-to-expect-on-our-courses/What to Expect on Our Courses
/about/testimonials/Testimonials
/financial-support/Financial Support
/our-tutors/Our Tutors
/poetry-writing-ma/MA in Writing Poetry
A-TITLE Writing Poetry MA
https://poetryschool.com/blog/Blog
https://poetryschool.com/campus/Campus
https://poetryschool.com/groupsGroups
/support-us/Support Us
/support-us/our-funders/Our Funders
https://poetryschool.com/about/About
https://poetryschool.com/contact/Contact
/contact/how-to-get-here/How To Get Here
/about/access/Access
/about/success-stories/Success Stories
/about/partner-organisations/Partner Organisations
/about/projects-commissioning/Projects & Commissioning
/about/staff-and-trustees/Staff & Trustees
https://cafdonate.cafonline.or...New window External Subdomain Anchor Donate Now
https://twitter.com/poetryschoolNew window External No Text
https://www.facebook.com/thepo...New window External Subdomain No Text
https://instagram.com/thepoetr...New window External No Text
https://poetryschool.com/registerRegister
https://poetryschool.com/registerText duplicate Register
A-TITLE Sign Up
/my-account/per5immon3/Lost your Password?
A-TITLE Lost Password
https://poetryschool.com/registerText duplicate Register
https://poetryschool.com/about/Learn More
/new-courses/autumn-2025-quick...Autumn 2025 – Quick Course Guide Posted in Courses 3 weeks ago by Beth Evans (Poetry School)
IMG-ALT Beth Evans (Poetry School)
/how-to/how-to-deal-with-rejec...How to: Deal With Rejection Posted in Blog 3 days ago by Rachel Bower
IMG-ALT Rachel Bower
/theblog/climate-poetry-kate-s...CLIMATE POETRY: Kate Simpson and James Ford, 'Adaptation Gap' Posted in Blog 3 days ago by Poetry School
IMG-ALT Poetry School
/theblog/writing-through-the-t...Writing Through the Turning Year: Seasonal Poetry Courses for Autumn and Beyond Posted in Blog 1 week ago by Jasmine Ward
IMG-ALT Jasmine Ward
/theblog/five-women-poets-you-...Five Women Poets You Should Be Reading Right Now Posted in Blog 3 weeks ago by Clare Pollard
IMG-ALT Clare Pollard
/open-call/open-call-poet-in-r...Open Call: Poet-in-Residence at the Laurel Prize Weekend 2025 Posted in Open Call 3 weeks ago by Beth Evans (Poetry School)
IMG-ALT Beth Evans (Poetry School)
/how-to/how-to-feedback-origin...How to: Feedback, Originality, & Ownership in Poetry Workshops with Matthew Caley (part 2) Posted in Blog 4 weeks ago by Matthew Caley
IMG-ALT Matthew Caley
/theblog/ten-of-the-best-books...Ten of the Best Books on Writing Poetry Posted in Blog 4 weeks ago by Poetry School
IMG-ALT Poetry School
/alumni/ma-in-writing-poetry-a...MA in Writing Poetry Alumni Profiles Posted in Alumni 2 months ago by Tessa Foley
IMG-ALT Tessa Foley
/courses/global-majority-writi...£215.00 * Tutor: Louisa Adjoa Parker
IMG-ALT Global Majority Writing from the British Countryside: A Poetry Masterclass
/courses/global-majority-writi...Global Majority Writing from the British Countryside: A Poetry Masterclass
A-TITLE Global Majority Writing from the British Countryside: A Poetry Masterclass
/course-type/online/Online
/courses/care-poetics/£135.00 * Tutor: Suzannah V. Evans
IMG-ALT Care Poetics
/courses/care-poetics/Care Poetics
A-TITLE Care Poetics
/course-type/online/Text duplicate Online
/courses/lighting-the-world-wr...£240.00 * Tutor: Shazea Quraishi
IMG-ALT Lighting the World: Writing in Times of Crisis
/courses/lighting-the-world-wr...Lighting the World: Writing in Times of Crisis
A-TITLE Lighting the World: Writing in Times of Crisis
/course-type/video/Video
/courses/the-poetry-of-picture...£65.00 * Tutor: Kathryn Simmonds
IMG-ALT The Poetry of Picture Books
/courses/the-poetry-of-picture...The Poetry of Picture Books
A-TITLE The Poetry of Picture Books
/course-type/in-person/In-person
https://poetryschool.com/coursesBrowse All Courses
https://www.facebook.com/thepo...New window External Subdomain Like
A-TITLE Like us on Facebook
https://twitter.com/poetryschoolNew window External Follow
A-TITLE Follow us on Twitter
/theblog/climate-poetry-kate-s...No Text
/theblog/climate-poetry-kate-s...CLIMATE POETRY: Kate Simpson and James Ford, ‘Adaptation Gap’
A-TITLE CLIMATE POETRY: Kate Simpson and James Ford, ‘Adaptation Gap’
/theblog/climate-poetry-kate-s...Trivial anchor text
Read More
A-TITLE Read CLIMATE POETRY: Kate Simpson and James Ford, ‘Adaptation Gap’
/theblog/global-poetics-transr...No Text
/theblog/global-poetics-transr...Global Poetics: Transreading, Translation & the World in Verse
A-TITLE Global Poetics: Transreading, Translation & the World in Verse
/theblog/global-poetics-transr...Text duplicate Trivial anchor text
Read More
A-TITLE Read Global Poetics: Transreading, Translation & the World in Verse
/how-to/how-to-deal-with-rejec...No Text
/how-to/how-to-deal-with-rejec...How to: Deal With Rejection
A-TITLE How to: Deal With Rejection
/how-to/how-to-deal-with-rejec...Text duplicate Trivial anchor text
Read More
A-TITLE Read How to: Deal With Rejection
/theblog/writing-through-the-t...IMG-ALT Writing Through the Turning Year: Seasonal Poetry Courses for Autumn and Beyond
/theblog/writing-through-the-t...Text duplicate Writing Through the Turning Year: Seasonal Poetry Courses for Autumn and Beyond
A-TITLE Writing Through the Turning Year: Seasonal Poetry Courses for Autumn and Beyond
/theblog/writing-through-the-t...Text duplicate Trivial anchor text
Read More
A-TITLE Read Writing Through the Turning Year: Seasonal Poetry Courses for Autumn and Beyond
/open-call/open-call-poet-in-r...No Text
/open-call/open-call-poet-in-r...Open Call: Poet-in-Residence at the Laurel Prize Weekend 2025
A-TITLE Open Call: Poet-in-Residence at the Laurel Prize Weekend 2025
/open-call/open-call-poet-in-r...Text duplicate Trivial anchor text
Read More
A-TITLE Read Open Call: Poet-in-Residence at the Laurel Prize Weekend 2025
/new-courses/spring-2024-poetr...See our Latest Programme
http://poetryschool.us4.list-m...New window External Subdomain Get Our Weekly Newsletter
https://www.facebook.com/thepo...New window External Subdomain Facebook
https://twitter.com/poetryschoolNew window External Twitter
/cdn-cgi/l/email-protection[email protected]
https://poetryschool.com/courses/Text duplicate Courses
/course-type/in-person/Text duplicate In-Person Courses
/course-type/online/Text duplicate Online Courses
/course-type/video/Text duplicate Video Courses
/course-type/seminars/Text duplicate Seminars
/poetry-writing-ma/Poetry Writing MA
https://poetryschool.com/1-2-1/One to One
/about/testimonials/Text duplicate Testimonials
/financial-support/Text duplicate Financial Support
/our-tutors/Text duplicate Our Tutors
/support-us/Text duplicate Support Us
/support-us/our-funders/Text duplicate Our Funders
https://poetryschool.com/about/Text duplicate About
https://poetryschool.com/contact/Text duplicate Contact
/how-to-get-here/Text duplicate How To Get Here
/about/projects-commissioning/Text duplicate Projects & Commissioning
/about/staff-and-trustees/Text duplicate Staff & Trustees
/contact/vacancies/Vacancies
https://poetryschool.com/campus/Text duplicate Campus
https://poetryschool.com/blog/Text duplicate Blog
/category/poems/Poems
/course-type/downloads/Anchor Lucky Dip Lessons
/campus/campus-guidelines/Community Guidelines
A-TITLE Community Guidelines
/contact/newsletter/Newsletter
https://twitter.com/poetryschoolExternal Text duplicate Twitter
https://instagram.com/thepoetr...External Instagram
/terms-conditions/Terms & Conditions
http://www.artscouncil.org.uk/External Subdomain No Text
http://www.phf.org.uk/External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://poetryschool.com/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.88 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (115 kB).

HTTP Response Header

NameValue
dateThu, 31 Jul 2025 08:13:36 GMT
content-typetext/html; charset=UTF-8
servercloudflare
x-powered-byPHP/7.4.13
link<https://poetryschool.com/wp-json/>; rel="https://api.w.org/", <https://poetryschool.com/wp-json/wp/v2/pages/1357>; rel="alternate"; title="JSON"; type="application/json", <https://poetryschool.com/>; rel=shortlink
x-frame-optionsSAMEORIGIN
varyAccept-Encoding
report-to{"group":"cf-nel","max_age":604800,"endpoints":[{"url":"https://a.nel.cloudflare.com/report/v4?s=b3qpZ4o0nAvfOZraETlivYqbXFa7eE%2FWcmlnsQicqDqXTkcUZNRjD1DWMH3uC0Cbs4KkvG3r9yizugfjiwXhRfMQ7yek7qnGpo0DEWCIEe0%3D"}]}
cf-cache-statusDYNAMIC
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content-encodingzstd
cf-ray967ba32c5dc4d11b-CDG
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 222 referring domains.
This page has 418 backlinks.
This page has backlinks from 119 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp-content/uploads/wc-logs/
Disallow: /wp-content/uploads/woocommerce_transient_files/
Disallow: /wp-content/uploads/woocommerce_uploads/
Disallow: /core/wp-admin/
Allow: /core/wp-admin/admin-ajax.php

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://poetryschool.com/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

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poetryschool.com
Poetry School • Inspiring Poetry Tuition
The UK’s largest provider of poetry education, providing inspiring poetry tuition and ways to share your work with other supportive poets, for everyone.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Poetry91%Check
School86%Check
Poetry School86%Check
Poetry School Inspiring76%Check
School Inspiring75%Check
inspiring poetry73%Check
poetry tuition73%Check
School Inspiring Poetry Tuition70%Check
inspiring poetry tuition68%Check
poetry education68%Check
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