Asdubai.org - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
95% 
Page structure
91% 
Link structure
52% 
Server
24% 
External factors
66% 
SEO Score
Response time
0.14 s
File size
152.80 kB
Words
697
Media files
29
Number of links
131 internal / 14 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
American School of Dubai | Est. 1966
The length of the page title is perfect. (334 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
ASD is an award-winning, independent, not-for-profit, U.S. curriculum, pre-K to grade 12 international community school in Dubai that prepares every student to be future-ready.
The meta description is too long: 1081 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://asdubai.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Germany
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionASD is an award-winning, independent, not-for-profit, U.S. curriculum, pre-K to grade 12 international community school in Dubai that prepares every student to be future-ready.
generatorVarbase
referrerorigin
rights©2025 American School of Dubai. All rights reserved.
facebook-domain-verificationukm6adhlxqdtcw03i8an0yir1ld9om
MobileOptimizedwidth
HandheldFriendlytrue
apple-mobile-web-app-capableyes
GeneratorDrupal 10 (https://www.drupal.org)
viewportwidth=device-width, initial-scale=1, shrink-to-fit=no
langen
twitter:cardsummary
twitter:titleAmerican School of Dubai | Est. 1966
twitter:imagehttps://asdubai.org/themes/custom/asd/share-image.png
og:site_nameAmerican School of Dubai
og:typewebsite
og:urlhttps://asdubai.org/
og:titleAmerican School of Dubai | Est. 1966
og:imagehttps://asdubai.org/themes/custom/asd/share-image.png
og:image:urlhttps://asdubai.org/themes/custom/asd/share-image.png
x-ua-compatibleie=edge
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 697 words. That's ok.
21.2% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
12 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 24.18 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 9 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1, shrink-to-fit=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 14 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/themes/custom/asd/logo.svgHome
/themes/custom/asd/logo-primary.svg?v=1Home
/themes/custom/asd/logo-print.pngPrint logo
...homemusic24.jpg?h=8abcec71&itok=tuJmM88nMusic 2024
...homemaker24.jpg?h=8abcec71&itok=7o3pB834MS Maker 2024
...meinspire24.jpg?h=8abcec71&itok=1pfrfyKCInspire 2024
...tainability.jpg?h=f7d9296c&itok=kF23yd36Sustainability Initiatives Header Image
...athletics24.jpg?h=8abcec71&itok=fUszE6YXAthletics 2024
data:[...] Base64ELC Perry
data:[...] Base64VikNatashaJethwani
data:[...] Base64MaanaJunkKouture
data:[...] Base64Early Learning
data:[...] Base64Elementary School node page
data:[...] Base64Middle School node Image
data:[...] Base64High School node Image
...dubai_-_winner_small_0.jpg?itok=s6zuvEjdoverall_best_school_-_email_full_-_the_american_school_of_dubai_-_winneroverall_best_school_-_email_full_-_the_american_school_of_dubai_-_winner
...01/zsp-logos-bilingual.png?itok=2VEFhMlxZayed prize
...ic/images/2020-01/logo.png?itok=ootkImOCGPW
...mages/2020-01/group-75.png?itok=j7hS2Dt-International school
...ages/2020-01/expo-2020.png?itok=mQQpPzidEXPO 2020
...mages/2019-10/group-23.png?itok=-ZpuyYnJfooter logofooter logo
.../tracking/label-co2-website-white-en.pngNo alt attribute provided
...ic/2020-01/footerimage.jpg?itok=9QdMqoxNFooter ImageFooter Image

Page structure

H1 heading
(Critically important)
American School of Dubai
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 American School of Dubai
H2 Main navigation
H2 Secondary menu
H2 Social menu
H2 Framework for the Future
H2 Every Student. Future Ready.
H2 Community Stories
H2 Student-Centered Learning
H2 Why ASD?
H2 ASD By The Numbers
H2 Celebrating Our Success
H2 Main navigation Duplicate text
H2 Social menu Duplicate text
H2 Footer menu
H3 Early Learning
H3 Elementary School
H3 Middle School
H3 High School
H4 The Art of Teaching: How Perry Alashmawi Found Her Calling Through Her Students
H4 Shaped by Values, Driven by Vision – The Story of Vikram '96
H4 Blending Fashion, Art, and Sustainability: Maana '27 Heads to Junk Kouture World Finals
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 14 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://asdubai.org/Anchor Skip to main content
https://asdubai.org/IMG-ALT Home
A-TITLE Home
https://asdubai.org/work-asdWork at ASD
https://connect.asdubai.org/External Subdomain Login
https://asdubai.org/about-asdAbout ASD
/about-asd/leadershipLeadership
/about-asd/board-trusteesBoard of Trustees
/about-asd/our-missionOur Mission
/about-asd/our-legacyOur Legacy
https://asdubai.org/frameworkStrategic Framework
/about-asd/our-campusOur Campus
/about-asd/khdaKHDA
/about-asd/child-protection-po...Child Protection
/about-asd/awards-accreditationsAwards & Accreditations
https://asdubai.org/admissionsAdmissions
/admissions/admission-policiesAdmission Policies
/admissions/application-processApplication Process
/admissions/events-campus-toursEvents & Campus Tours
/admissions/our-campusText duplicate Our Campus
/admissions/virtual-toursVirtual Tours
/admissions/tuition-feesTuition & Fees
/admissions/admissions-faqsFAQs
/admissions/new-family-portalNew Family Portal
https://asdubai.org/learningLearning
/learning/early-learningEarly Learning
/learning/elementary-schoolElementary School
/learning/middle-schoolMiddle School
/learning/high-schoolHigh School
/learning/librariesLibraries
/learning/student-support-serv...Student Support Services
/learning/service-learningService Learning
/learning/sustainabilitySustainability
https://asdubai.org/campus-lifeCampus Life
/campus-life/artsArts
/campus-life/athleticsAthletics
/campus-life/aquaticsAquatics
/campus-life/campus-recreationCampus Recreation
/campus-life/student-organizat...Student Organizations
https://asdubai.org/communityCommunity
/community/asd-storiesASD Stories
/community/parent-volunteersParent Volunteers
/community/faculty-staffFaculty & Staff
/community/studentsStudents
https://asdubai.org/alumniAlumni
https://asdubai.org/changemakersGlobal Citizens
https://asdubai.org/alumniText duplicate Alumni
https://asdubai.org/work-asdText duplicate Work at ASD
/hs-course-catalogSearch Catalog
/ms-course-catalogMS Course Catalog
https://asdubai.org/contact-usContact Us
https://www.facebook.com/ASDubaiExternal Subdomain Facebook
https://www.instagram.com/amer...External Subdomain Instagram
https://www.linkedin.com/schoo...External Subdomain Linked in
https://twitter.com/ASDubaiNewsExternal Twitter
https://www.youtube.com/c/asdtvExternal Subdomain Youtube
https://asdubai.org/admissionsAPPLY NOW
/campus-life/artsLearn More
https://asdubai.org/learningLEARN MORE
https://asdubai.org/changemakersText duplicate Learn More
/learning/sustainabilityText duplicate Learn More
/campus-life/athleticsText duplicate Learn More
https://asdubai.org/frameworkASD Strategic Plan 2023–2026
https://asdubai.org/work-asdWork At ASD
https://asdubai.org/admissionsText duplicate Admissions
https://asdubai.org/alumniText duplicate Alumni
/about-asd/our-legacyText duplicate Our Legacy
/admissions/tuition-feesText duplicate Tuition & Fees
https://asdubai.org/campus-lifeText duplicate Campus Life
/community/asd-stories/art-tea...IMG-ALT ELC Perry
/community/asd-stories/art-tea...The Art of Teaching: How Perry Alashmawi Found Her Calling Through Her Students
/community/asd-stories/shaped-...IMG-ALT VikNatashaJethwani
/community/asd-stories/shaped-...Shaped by Values, Driven by Vision – The Story of Vikram '96
/community/asd-stories/blendin...IMG-ALT MaanaJunkKouture
/community/asd-stories/blendin...Blending Fashion, Art, and Sustainability: Maana '27 Heads to Junk Kouture World Finals
/community/asd-stories?categor...More Stories
/learning/early-learningText duplicate Early Learning
/learning/elementary-schoolText duplicate Elementary School
/learning/middle-schoolText duplicate Middle School
/learning/high-schoolText duplicate High School
/admissions/tuition-fees/admissions/tuition-fees
https://asdubai.org/campus-life/campus-life
/about-asd/our-legacy/about-asd/our-legacy
https://asdubai.org/changemakers/changemakers
/about-asd/awards-accreditationsText duplicate Learn More
https://nexus.asdubai.org/eventNew window External Subdomain Visit
https://asdubai.org/admissionsApply
https://asdubai.org/work-asdWork
https://asdubai.org/about-asdText duplicate About ASD
/about-asd/leadershipText duplicate Leadership
/about-asd/board-trusteesText duplicate Board of Trustees
/about-asd/our-missionText duplicate Our Mission
/about-asd/our-legacyText duplicate Our Legacy
https://asdubai.org/frameworkText duplicate Strategic Framework
/about-asd/our-campusText duplicate Our Campus
/about-asd/khdaText duplicate KHDA
/about-asd/child-protection-po...Text duplicate Child Protection
/about-asd/awards-accreditationsText duplicate Awards & Accreditations
https://asdubai.org/admissionsText duplicate Admissions
/admissions/admission-policiesText duplicate Admission Policies
/admissions/application-processText duplicate Application Process
/admissions/events-campus-toursText duplicate Events & Campus Tours
/admissions/our-campusText duplicate Our Campus
/admissions/virtual-toursText duplicate Virtual Tours
/admissions/tuition-feesText duplicate Tuition & Fees
/admissions/admissions-faqsText duplicate FAQs
/admissions/new-family-portalText duplicate New Family Portal
https://asdubai.org/learningText duplicate Learning
/learning/early-learningText duplicate Early Learning
/learning/elementary-schoolText duplicate Elementary School
/learning/middle-schoolText duplicate Middle School
/ms-course-catalogText duplicate MS Course Catalog
/learning/middle-school/week-w...Week Without Walls
/learning/high-schoolText duplicate High School
/learning/high-school/inspire-...INSPIRE Global Trips
/learning/high-school/counseli...Counseling & Support
/learning/high-school/universi...University Rep Visits
/hs-course-catalogHS Course Catalog
/learning/librariesText duplicate Libraries
/learning/student-support-serv...Text duplicate Student Support Services
/learning/service-learningText duplicate Service Learning
/learning/sustainabilityText duplicate Sustainability
https://asdubai.org/campus-lifeText duplicate Campus Life
/campus-life/artsText duplicate Arts
/campus-life/athleticsText duplicate Athletics
/campus-life/aquaticsText duplicate Aquatics
/campus-life/campus-recreationText duplicate Campus Recreation
/campus-life/student-organizat...Text duplicate Student Organizations
https://asdubai.org/communityText duplicate Community
/community/asd-storiesText duplicate ASD Stories
/community/parent-volunteersText duplicate Parent Volunteers
/community/faculty-staffText duplicate Faculty & Staff
/community/studentsText duplicate Students
https://asdubai.org/alumniText duplicate Alumni
https://asdubai.org/changemakersText duplicate Global Citizens
https://www.facebook.com/ASDubaiExternal Subdomain Text duplicate Facebook
https://www.instagram.com/amer...External Subdomain Text duplicate Instagram
https://www.linkedin.com/schoo...External Subdomain Text duplicate Linked in
https://twitter.com/ASDubaiNewsExternal Text duplicate Twitter
https://www.youtube.com/c/asdtvExternal Subdomain Text duplicate Youtube
/about-asd/child-protection-po...Child Protection Policy
https://asdubai.org/contact-usQuestions?
/payment-terms-conditionsNew window Payment Terms
https://www.emiratesnbd.com/en...New window External Subdomain Emirates NBD 0% Plan
/website-privacy-noticeWebsite Privacy Notice
https://tree-nation.com/profil...New window External Anchor No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://asdubai.org/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
The X-powered header is sent within the response header. (unnecessary)
Performance
(Somewhat important)
This page loads 6 CSS files. This may affect the page load time negatively.
This page loads 9 JavaScript files. This may affect the load time negatively.
The page response time is excellent with 0.14 seconds.
The file size of the HTML document is fine (153 kB).

HTTP Response Header

NameValue
dateFri, 01 Aug 2025 10:30:13 GMT
serverApache
x-powered-byPHP/8.2.29
cache-controlmax-age=300, public
x-drupal-dynamic-cacheMISS
content-languageen
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
expiresSun, 19 Nov 1978 05:00:00 GMT
varyCookie
x-generatorDrupal 10 (https://www.drupal.org)
x-drupal-cacheHIT
last-modifiedWed, 30 Jul 2025 22:00:07 GMT
etag"1753912807"
transfer-encodingchunked
content-typetext/html; charset=UTF-8
statuscode200
http_versionHTTP/1.1

External factors

This page has only a few links from other websites.
This page only has backlinks from 22 referring domains.
This page only has 72 backlinks.
This page only has few backlinks from 21 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.md
Disallow: /composer/Metapackage/README.txt
Disallow: /composer/Plugin/ProjectMessage/README.md
Disallow: /composer/Plugin/Scaffold/README.md
Disallow: /composer/Plugin/VendorHardening/README.txt
Disallow: /composer/Template/README.txt
Disallow: /modules/README.txt
Disallow: /sites/README.txt
Disallow: /themes/README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /media/oembed
Disallow: /*/media/oembed
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /index.php/media/oembed
Disallow: /index.php/*/media/oembed

# Varbase Robots additions to Robots.txt
# --------------------------------------
# Oembed media
Disallow: /media/oembed
Disallow: /*/media/oembed

Similar sites

Search preview

asdubai.org
American School of Dubai | Est. 1966
ASD is an award-winning, independent, not-for-profit, U.S. curriculum, pre-K to grade 12 international community school in Dubai that prepares every student to be future-ready.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Dubai91%Check
School Dubai89%Check
School83%Check
American School Dubai82%Check
ASD68%Check
American68%Check
High School64%Check
Elementary School64%Check
Middle School64%Check
international community school62%Check
Show more keywords and terms

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