Planningportal.co.uk - SEO Checker

Overview of the SEO Check
Meta information
87% 
Page quality
49% 
Page structure
70% 
Link structure
96% 
Server
65% 
External factors
100% 
SEO Score
Response time
0.20 s
File size
183.00 kB
Words
378
Media files
5
Number of links
29 internal / 4 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Planning Portal
The page title is too short. (135 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Apply online for planning permission or make a building control application through Planning Portal. Find planning and building guidance.
The length of the meta description is perfect. (838 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.planningportal.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United Kingdom of Great Britain and Northern Ireland
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified in the HTTP header.
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, shrink-to-fit=no
generatorGatsby 3.15.0
msapplication-TileColor#ffffff
msapplication-TileImage/site-assets/ms-icon-144x144.png
descriptionApply online for planning permission or make a building control application through Planning Portal. Find planning and building guidance.
keywordsplanning portal, planning permission, planning permission uk, permitted development, common projects, interactive house, building control, building regulations, planning application, building control application, find your local council, 1App, do I need planning permission, home improvement, construction, house, extension, additional storey extension, extending upwards, outbuilding, loft conversion, conservatory, architect, planning news, planning map, find a trade professional, fire safety, foundations, party wall, foundations, DIY, house builder, self-build, windows, external walls, kitchen, bathroom, renovating, demolition, ceilings, floors, boilers and heating, home electrics, approved documents, porch, roof, dormer, energy saving, domestic heat pump, applying for planning permission, retrospective planning permission, change of use, use classes, prior approval, permitted development extension, extension without planning permission, permitted development outbuildings, planning permission uk, outline planning permission, how do i make a planning application, do i need planning permission for an extension, do i need planning permission for a garage conversion, do i need planning permission for a porch, do i need planning permission for an outbuilding, planning fees, do i need planning permission for a conservatory, Apply online for planning permission or make a building control application using the Planning Portal.
langen
x-ua-compatibleie=edge
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are only 378 words on this page. Good pages should have about 800 words of useful content.
There are 2 text duplicates on this page:
  • Duplicate: The Planning Portal is delivered by PortalPlanQuest Limited which is a...
The average number of words per sentence of 8.86 words is low.
33.3% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
12 paragraphs were found on this page.
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 11 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1, shrink-to-fit=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 8 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
data:[...] Base64No alt attribute provided
...-4243-ac6b-5f0038d1d457/process-flow.svgProcess flow icon
...e0d2-4542-9d4a-96c99a51c031/planning.svgPlanning icon
...4-bf6d-cb9ce5987b66/home-information.svgHome info icon
...6ff-4852-ac8c-ede4ddcb6b79/map-point.svgMap point icon

Page structure

H1 heading
(Critically important)
Welcome to Planning Portal
The H1 heading contains the words Welcome to! Use important keywords instead.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Welcome to Planning Portal
H2 Do you need permission?
H2 Applications
H2 Building control
H2 Planning
H2 Services and information
H2 Find your council
H2 Planning news
H2 Market Insight Report
H2 Sell your site
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 4 external links on this page.
LinkAttributesAnchor text
https://www.planningportal.co.uk/Anchor Skip to content
https://www.planningportal.co.uk/No Text
https://www.planningportal.co.uk/Anchor No Text
/app/landing-pageSubdomain Log in
https://www.planningportal.co.uk/Anchor Do you need permission?
https://www.planningportal.co.uk/Anchor Planning
https://www.planningportal.co.uk/Anchor Building control
https://www.planningportal.co.uk/Anchor Services and information
https://www.planningportal.co.uk/Anchor England
/permission/planning-guidance-...Speak to an expert
/permissionText duplicate Do you need permission?
/appNew window Subdomain Start now or view your applications
/applicationsFind application guidance
/applications/building-control...Text duplicate Building control
/planningExplore
/servicesText duplicate Explore
/find-your-local-planning-auth...Search
/services/weekly-planning-news...New window Subdomain Anchor Only 13% of Government’s Estimated BNG Habitats Delivered
/services/weekly-planning-news...New window Subdomain Anchor Government Reportedly Questioning Biodiversity Net Gain Policy
/services/weekly-planning-news...New window Subdomain Anchor MHCLG Updates NPPF Wording on Green Belt Development
/latest-planning-newsLatest news in association with The Planner
/services/professional-portal/...Find out more...
/permission/commercial-develop...Find out more
https://www.linkedin.com/compa...New window External Subdomain No Text
http://www.facebook.com/Planni...New window External Subdomain No Text
https://twitter.com/PlanningPo...New window External No Text
/services/about-the-planning-p...About the Planning Portal
/servicesText duplicate Services and information
/services/helpHelp
/services/accessibility-statementAccessibility statement
/services/terms-and-disclaimer...Cookie notice
/services/terms-and-disclaimer...Website Terms and Conditions
https://www.terraquest.co.uk/New window External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.planningportal.co.uk/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
This page loads 11 JavaScript files. This may affect the load time negatively.
The page response time is excellent with 0.20 seconds.
This page only loads 1 CSS files. That's ok.
The file size of the HTML document is fine (183 kB).

HTTP Response Header

NameValue
dateTue, 20 May 2025 17:36:21 GMT
content-typetext/html
content-length38313
connectionkeep-alive
serverMicrosoft-IIS/10.0
accept-rangesbytes
cache-controlpublic, max-age=0, must-revalidate
content-encodinggzip
etag"06790422ec9db1:0"
last-modifiedTue, 20 May 2025 02:24:06 GMT
varyAccept-Encoding
x-powered-byASP.NET
statuscode200
http_versionHTTP/1.1

External factors

This website has excellent links from other websites.
This page has backlinks from 1,213 referring domains.
This page has 169,754 backlinks.
This page has backlinks from 1,013 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Search preview

www.planningportal.co.uk
Planning Portal
Apply online for planning permission or make a building control application through Planning Portal. Find planning and building guidance.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Planning97%Check
Planning Portal93%Check
Portal85%Check
Planning Permission75%Check
Find planning75%Check
planning permission or make74%Check
Planning Advice70%Check
Planning News69%Check
Planning Market69%Check
Building50%Check

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