Pilotpen.co.uk - SEO Checker

Overview of the SEO Check
Meta information
90% 
Page quality
61% 
Page structure
57% 
Link structure
51% 
Server
87% 
External factors
87% 
SEO Score
Response time
0.19 s
File size
586.70 kB
Words
541
Media files
24
Number of links
85 internal / 44 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Pilot | Write your World
The length of the page title is perfect. (204 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Top quality pens and innovative solutions to make the most of your handwriting and achieve what matters most.
The length of the meta description is perfect. (683 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.pilotpen.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language defined in HTML: uk-en
Server location: France
Invalid country
The following language is defined by HTML: uk-en
Alternate/Hreflang Links
(Somewhat important)
A country is specified wrong in alternate links: cy-en
A language definition is specified wrong in alternate links.
A country is specified wrong in alternate links: uk-en
A language definition is specified wrong in alternate links.
A country is specified wrong in alternate links: sv-en
A language definition is specified wrong in alternate links.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=no
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionTop quality pens and innovative solutions to make the most of your handwriting and achieve what matters most.
google-site-verification6VMZx2SbMHdGVBjzJL8n-pBm9_zlgvtTHNLJKhHUtIQ
generatorWPML ver:4.6.7 stt:6,73,74,69,1,67,76,13,23,27,72,38,40,41,44,71,49,10,46,2,50,68,75,70;
msapplication-TileImagehttps://www.pilotpen.co.uk/wp-content/uploads/2024/01/cropped-favicon-acv-bleu-270x270.png
article:publisherhttps://www.facebook.com/pilot.europe/
article:modified_time2025-01-16T09:59:57+00:00
languk-en
twitter:cardsummary_large_image
og:localeen_US
og:typewebsite
og:titlePilot | Write your World
og:descriptionTop quality pens and innovative solutions to make the most of your handwriting and achieve what matters most.
og:urlhttps://www.pilotpen.co.uk/
og:site_namePilot
og:imagehttps://www.pilotpen.co.uk/wp-content/uploads/2024/01/0521-pilot0531.jpg
og:image:width1080
og:image:height1350
og:image:typeimage/jpeg
charsetUTF-8

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Page quality

Content
(Critically important)
The average number of words per sentence of 26 words is high.
This page contains 541 words. That's ok.
27.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
The file size of the HTML document is very large (586.7 kB).
A viewport "width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Empty bold or strong tags were found on this page.
The amount of tags is very high (34). We recommend using a maximum of 11 tags for this page.
Some tags are too long. With 71 characters this one is longer than 70 characters:
"“support the act of writing by inviting everyone to write their world.”"
Image SEO
(Somewhat important)
23 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/wp-content/uploads/2023/11/vector.pngNo alt attribute provided
...ontent/uploads/2024/01/slider-serena.pngNo alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
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data:[...] Base64F
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
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data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
/wp-content/uploads/2023/11/vector.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
Write your world.
The H1 heading is too short (17 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.
There are 36 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Write your world.
H2 New FriXion Ball +
H2 FriXion Erasable Pens.
H2 Begreen Recycled products.
H2 Pintor markers.
H2 Gel Ink pens.
H2 New Acroball 1000
H2 Our products
H2 A range adapted to every need
H2 Join the community to keep in touch
H3 Our products Duplicate text
H3 About Pilot
H3 Our universes
H3 CSR Commitments
H3 Frixion
H3 Gel ink pens
H3 Pintor
H3 Begreen
H3 Liquid ink pens
H3 Refills
H3 Capless
H3 What’s new ?
H3 School
H3 Work
H3 Leisure
H3 Fine writing
H3 About Pilot Duplicate text
H3 Sustainability
H4 New Limited Edition FriXion x NARUTO SHIPPUDEN
H4 Discover our history and our company
H4 write better with less
H5 Dive into the epic world of Naruto Shippuden with our latest collaboration. Try out FriXion, the pens that write smoothly, erase easily and rewrite instantly.
H6 Range
H6 Range Duplicate text
H6 Range Duplicate text
H6 Range Duplicate text
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (44) on this page.
LinkAttributesAnchor text
/store-locator/Subdomain Pilot Resellers
/contact/Subdomain Contact
https://www.pilotpen.co.uk/Subdomain No Text
/our-products/Subdomain Our products
/our-products/frixion/Subdomain Erasable pens – Frixion
/our-products/begreen/Subdomain Recycled products – Begreen
/our-products/gel-ink-pens/Subdomain Gel ink pens
/our-products/liquid-ink-pens/Subdomain Liquid ink pens
/our-products/ballpoint-pens/Subdomain Ballpoint pens
/our-products/markers/Subdomain Markers
/our-universes/fine-writing/Subdomain Fine writing
/our-products/refills/Subdomain Refills
/about-pilot/Subdomain About Pilot
/about-pilot/pilot-company/Subdomain Pilot Company
/about-pilot/write-your-world/Subdomain Write your world
/about-pilot/quality-and-innov...Subdomain Quality and Innovation
/about-pilot/history-and-philo...Subdomain History and Philosophy
/our-universes/Subdomain Our universes
/our-universes/school/Subdomain School
/our-universes/work/Subdomain Work
/our-universes/creative-leisure/Subdomain Leisure
/csr-commitments/Subdomain CSR Commitments
/csr-commitments/eco-designed-...Subdomain Eco-designed product offer
/csr-commitments/environmental...Subdomain Environmental footprint of activities.
/csr-commitments/social-commit...Subdomain Social Commitments
/csr-commitments/societal-cont...Subdomain Societal contribution
https://www.pilotpen.co.uk/blog/Subdomain Blog
/our-products/frixion/Subdomain Erasable pens - Frixion
/our-products/begreen/Subdomain Recycled products - Begreen
/our-products/gel-ink-pens/Subdomain Text duplicate Gel ink pens
/our-products/liquid-ink-pens/Subdomain Text duplicate Liquid ink pens
/our-products/ballpoint-pens/Subdomain Text duplicate Ballpoint pens
/our-products/markers/Subdomain Text duplicate Markers
/our-universes/fine-writing/Subdomain Text duplicate Fine writing
/our-products/refills/Subdomain Text duplicate Refills
/about-pilot/pilot-company/Subdomain Text duplicate Pilot Company
/about-pilot/write-your-world/Subdomain Text duplicate Write your world
/about-pilot/quality-and-innov...Subdomain Text duplicate Quality and Innovation
/about-pilot/history-and-philo...Subdomain Text duplicate History and Philosophy
/our-universes/school/Subdomain Text duplicate School
/our-universes/work/Subdomain Text duplicate Work
/our-universes/creative-leisure/Subdomain Text duplicate Leisure
/csr-commitments/eco-designed-...Subdomain Text duplicate Eco-designed product offer
/csr-commitments/environmental...Subdomain Text duplicate Environmental footprint of activities.
/csr-commitments/social-commit...Subdomain Text duplicate Social Commitments
/csr-commitments/societal-cont...Subdomain Text duplicate Societal contribution
https://www.pilotpen.co.uk/blog/Subdomain Text duplicate Blog
/store-locator/Subdomain Text duplicate Pilot Resellers
/contact/Subdomain Text duplicate Contact
https://www.pilotpen.de/New window External Subdomain Austria
https://www.pilotpen.be/fr/New window External Subdomain Belgium / Lux (FR)
https://www.pilotpen.ba/External Subdomain Bosnian
http://www.offex.bg/New window External Subdomain Bulgaria
http://www.fokus.hr/New window External Subdomain Croatia
https://en.pilotpen-cyprus.com/External Subdomain Cyprus (EN)
https://el.pilotpen-cyprus.com/External Subdomain Cyprus (GR)
https://www.pilotpen.cz/External Subdomain Czech
http://www.pilotpen.dk/New window External Subdomain Denmark
https://www.pilotpen.eu/External Subdomain English
http://www.pilotnordic.com/New window External Subdomain Estonia, Latvia, Lithuania
http://www.pilotnordic.com/New window External Subdomain Finland
https://pilotpen.fr/New window External France
https://www.pilotpen.ge/External Subdomain Georgian (GE)
http://www.pilotpen.de/New window External Subdomain Germany
https://www.pilotpen.gr/External Subdomain Greek
https://www.pilotpen.hu/External Subdomain Hungarian
https://www.pilotpen.co.uk/Subdomain English (UK)
http://www.pilotnordic.com/New window External Subdomain Iceland
http://www.i-berman.co.il/New window External Subdomain Israel
https://www.pilotpen.it/External Subdomain Italian
https://www.pilotpen.me/External Subdomain Montenegro
https://pilotpen.nl/New window External Netherlands
http://www.pilotpen.no/New window External Subdomain Norway
https://www.pilotpen.pl/External Subdomain Polish
https://www.pilotpen.pt/External Subdomain Portuguese, Portugal
https://www.pilotpen.ro/External Subdomain Romanian
https://www.pilotpen.sk/External Subdomain Slovak
http://www.pilotpen.ru/New window External Subdomain Russia
https://www.pilotpen.si/External Subdomain Slovenian
https://www.pilotpen.rs/External Subdomain Serbian
https://www.pilot-es.es/External Subdomain Spanish
https://en.pilotnordic.com/External Subdomain Swedish (EN)
https://pilotpen.se/New window External Swedish (SE)
https://de.pilotpen.ch/External Subdomain Swiss (DE)
https://it.pilotpen.ch/External Subdomain Swiss (IT)
https://fr.pilotpen.ch/External Subdomain Swiss (FR)
https://www.pilotpen.eu/store-...External Subdomain Other Country
https://www.youtube.com/watch?...New window External Subdomain Discover the video
/our-products/frixion/frixion-...Subdomain Discover more
/our-products/frixion/Subdomain View more
/our-products/begreen/Subdomain Text duplicate View more
/our-products/pintor/Subdomain Text duplicate View more
/our-products/gel-ink-pens/Subdomain Text duplicate View more
/our-products/acroball-1000/Subdomain Discover
/our-products/frixion/Subdomain Frixion Erasable pens
IMG-ALT F
/our-products/gel-ink-pens/Subdomain Gel ink pens Perfect everyday pens
/our-products/pintor/Subdomain Pintor Creative markers
/our-products/begreen/Subdomain Begreen Recycled products
/our-products/liquid-ink-pens/Subdomain Liquid ink pens Free-flowing rollerballs
/our-products/refills/Subdomain Refills Don’t throw your pen away, refill it!
/our-products/capless/Subdomain Capless Fine writing pens
/our-products/frixion/naruto/Subdomain Text duplicate Discover
/our-universes/school/Subdomain Range School
/our-universes/work/Subdomain Range Work
/our-universes/creative-leisure/Subdomain Range Leisure
/our-universes/fine-writing/Subdomain Range Fine writing
https://www.pilotpen.eu/about-...External Subdomain Text duplicate Discover
https://www.pilotpen.eu/sustai...External Subdomain Text duplicate Discover
https://www.instagram.com/pilo...New window External Subdomain No Text
https://www.facebook.com/pilot...New window External Subdomain No Text
https://www.youtube.com/user/p...New window External Subdomain No Text
https://uk.linkedin.com/compan...New window External Subdomain No Text
https://www.pilotpen.co.uk/Subdomain No Text
/our-products/Subdomain Text duplicate Our products
/our-products/frixion/Subdomain Frixion
/our-products/begreen/Subdomain Begreen
/our-products/ballpoint-pens/Subdomain Text duplicate Ballpoint pens
/our-products/pintor/Subdomain Pintor
/our-products/gel-ink-pens/Subdomain Text duplicate Gel ink pens
/our-universes/fine-writing/Subdomain Text duplicate Fine writing
/about-pilot/Subdomain Text duplicate About Pilot
/about-pilot/Subdomain Text duplicate About Pilot
/csr-commitments/Subdomain Text duplicate CSR Commitments
/about-pilot/join-us/Subdomain Join-us
https://www.pilotpen.co.uk/Subdomain Home
/contact/Subdomain Text duplicate Contact
/store-locator/Subdomain Store Locator
/legal-information/Subdomain Legal Information
/privacy-policy/Subdomain Privacy Policy

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.pilotpen.co.uk/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The file size of the HTML document is very large (587 kB).
The page response time is excellent with 0.19 seconds.

HTTP Response Header

NameValue
dateFri, 25 Jul 2025 03:06:04 GMT
content-typetext/html; charset=UTF-8
serverOVHcloud
x-powered-byPHP/8.2
last-modifiedThu, 24 Jul 2025 20:41:38 GMT
cache-controlmax-age=0
expiresFri, 25 Jul 2025 03:06:04 GMT
varyAccept-Encoding
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This page is very well linked from other websites.
This page has backlinks from 29 referring domains.
This page has 20,970 backlinks.
This page has backlinks from 15 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp-admin
Disallow: /wp-login.php
Disallow: /wp-json
Disallow: /readme.html
Disallow: /readme.md
Sitemap: https://www.pilotpen.eu/sitemap_index.xml

Search preview

www.pilotpen.co.uk
Pilot | Write your World
Top quality pens and innovative solutions to make the most of your handwriting and achieve what matters most.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Write70%Check
world70%Check
Pilot68%Check
pens61%Check
write better58%Check
writing55%Check
top quality pens55%Check
ink pens52%Check
Quality51%Check
innovative51%Check

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