Penguin.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
83% 
Page structure
58% 
Link structure
85% 
Server
91% 
External factors
100% 
SEO Score
Response time
0.25 s
File size
263.90 kB
Words
622
Media files
20
Number of links
57 internal / 22 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Penguin Books UK | Official Website
The length of the page title is perfect. (323 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Explore the world of Penguin Books. Lose yourself in a book, find your next read and hear from the authors you love.
The length of the meta description is perfect. (715 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.penguin.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width
descriptionExplore the world of Penguin Books. Lose yourself in a book, find your next read and hear from the authors you love.
next-head-count23
article:modified_time2025-05-29T15:33:25+00:00
langen
twitter:cardsummary_large_image
og:titleHomepage
og:typearticle
og:urlhttps://www.penguin.co.uk
og:descriptionExplore the world of Penguin Books. Lose yourself in a book, find your next read and hear from the authors you love.
og:imagehttps://wp.penguin.co.uk/wp-content/uploads/2022/05/Evergreen-90th-logo_RGB-734x630.png
og:image:width630
og:image:height734
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 622 words. That's ok.
28.8% of the text are stop words.
The page contains a listing, which indicates a good text layout.
8 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 19 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 81 characters this one is longer than 70 characters:
"penguin is home to the best authors of fiction, non-fiction and children's books."
Image SEO
(Somewhat important)
7 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...penguin-podcast-season-2.png&w=3840&q=75Photo of Greg James and Chis Smith smiling in front of their microphones while recording the Penguin podcast
...5/05/Bento-–-Pop-Culture.png&w=3840&q=75Decorative image for books that inspired a pop culture phenomenon, featuring a collage of image such as leonard dicaprio in the Great Gatsby, a TV set and a type writer.
...enguin-40-of-153-768x512.jpg&w=3840&q=75No alt attribute provided
.../2025/04/penguin-90-logo.png&w=3840&q=75No alt attribute provided
...article-sizing-1-768x512.jpg&w=3840&q=75Best books to read in 2025
...-of-202-scaled-1-768x512.jpg&w=3840&q=75No alt attribute provided
...-stops-bento-box-768x424.png&w=3840&q=75An illustrative example of a 90 Little Book Stops box
...2022/05/submenu_3_image.webp&w=3840&q=75No alt attribute provided
...5/Evergreen-90th-logo_RGB.png?w=98&q=100No alt attribute provided
...05/Frame-1-e1738153284717.png?w=98&q=100No alt attribute provided
...ks-out-in-May-1-768x512.png&w=3840&q=100New books out this month from Ruth Jones, Ocean Vuong, James Patterson, Robert Macfarlane, Ashley Walters and more.
...ads/2025/01/Debuts-2025.png&w=3840&q=100No alt attribute provided
...-mix-1024x683-1-768x512.png&w=3840&q=100Photo of the James Baldwin Penguin Modern Classics bundle
...d-Classics-Shop-768x512.jpg&w=3840&q=100Photo of the Penguin Clothbound Classics collection, available on the Penguin Shop
...e-Black-Classics-boxset.png&w=3840&q=100Photo of the Little Black Classics boxset
...Modern-Classics_Penguin.jpg&w=3840&q=100Photo showing titles in the Penguin Modern Classics series, available on the Penguin Shop
...intage-Heroines-768x512.png&w=3840&q=100Photo of the Vintage Heroines bundle on the Penguin Shop
...s_Vintage-Woolf_Penguin.jpg&w=3840&q=100Photo of the Vintage Classics Virginia Woolf bundle, including The Waves, The Years, Orlando, To the Lighthouse, Mrs Dalloway, A Room of One's Own and Three Guineas
.../04/Puffin-company-card.jpg&w=3840&q=100Puffin logo
...4/Ladybird-company-card.jpg&w=3840&q=100Ladybird logo

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 31 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H2 The Penguin Podcast
H2 The Penguin books that shaped us
H2 Work with us
H2 Best new books of 2025
H2 Getting published
H2 90 Little Book Stops
H2 Visit the Penguin Shop
H2 What do you want to read?
H2 Trending books
H2 Penguin is home to the best authors of fiction, non-fiction and children's books.
H2 Popular on Penguin
H2 Sign up to the Penguin newsletter
H2 Penguin Shop
H2 Empty heading
H2 Children's books
H2 Sign up to the Penguin newsletter Duplicate text
H3 The best books out this month
H3 Debut novels of 2025: discover the year’s breakthrough new voices
H3 James Baldwin pick & mix
H3 Penguin Clothbound Classics pick & mix
H3 Little Black Classics box set
H3 Penguin Modern Classics collection
H3 Vintage Heroines series
H3 Virginia Woolf's Greatest Works
H3 Puffin Books
H3 Ladybird Books
H3 About us
H3 Work with us Duplicate text
H3 Stay connected
H4 Follow penguin
H4 Follow ladybird
H4 Follow puffin
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are 22 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.penguin.co.uk/Skip to Content
https://www.penguin.co.uk/No Text
/discover/newsletters/penguinSign up
/discover/newsletters/penguinText duplicate Sign up
/discoverDiscover
/penguin-classicsPenguin Classics
/discover/podcast/Subdomain The Penguin Podcast
IMG-ALT Photo of Greg James and Chis Smith smiling in front of their microphones while recording the Penguin podcast
/discover/campaigns/penguin-bo...Subdomain The Penguin books that shaped us
IMG-ALT Decorative image for books that inspired a pop culture phenomenon, featuring a collage of image such as leonard dicaprio in the Great Gatsby, a TV set and a ...
/about/work-with-us/Subdomain Work with us
/discover/articles/best-books-...Subdomain Best new books of 2025
IMG-ALT Best books to read in 2025
/about/work-with-us/getting-pu...Subdomain Getting published
/discover/campaigns/90-little-...Subdomain 90 Little Book Stops
IMG-ALT An illustrative example of a 90 Little Book Stops box
https://shop.penguin.co.uk/?ut...New window External Subdomain Visit the Penguin Shop Opens in a new tab
/fiction/classics/Subdomain Classics
/fiction/crime-thrillers-mystery/Subdomain Crime and mystery
/children/Subdomain Children's
/non-fiction/history/Subdomain History
/fiction/romance/Subdomain Romance
/fiction/historical-fiction/Subdomain Historical fiction
/fiction/contemporary-literary/Subdomain Literary fiction
/fiction/fantasy/Subdomain Fantasy
/fiction/graphic-novels/Subdomain Graphic novels
/fiction/Subdomain fiction
/non-fiction/Subdomain non-fiction
/children/Subdomain children's
/about/who-we-are/Subdomain Find out more
/search-results?tab=articles&a...Features
/discover/articles/the-best-ne...Subdomain The best books out this month New releases from Ruth Jones, Ocean Vuong, James Patterson, Robert Macfarlane, Ashley Walters and more. Read more
IMG-ALT New books out this month from Ruth Jones, Ocean Vuong, James Patterson, Robert Macfarlane, Ashley Walters and more.
/discover/articles/quiz-how-ma...Subdomain 1 Quiz: How many classics have you read?
/about/company-articles/writin...Subdomain 2 Writing prizes and opportunities
/discover/articles/best-first-...Subdomain 3 18 of the best first lines in fiction
/search-results?tab=articles&a...Reading lists
/discover/articles/new-debut-n...Subdomain Debut novels of 2025: discover the year’s breakthrough new voices Introducing 13 new Penguin authors, as they share the inspiration behind their debut novels...
/about/useful-links/privacy-po...Privacy Policy
https://shop.penguin.co.uk/External Subdomain Visit the Penguin Shop
https://shop.penguin.co.uk/col...New window External Subdomain James Baldwin pick & mix £108.89 £77 Shop nowOpens in a new tab
IMG-ALT Photo of the James Baldwin Penguin Modern Classics bundle
https://shop.penguin.co.uk/col...New window External Subdomain Penguin Clothbound Classics pick & mix 3 for £33 Shop nowOpens in a new tab
IMG-ALT Photo of the Penguin Clothbound Classics collection, available on the Penguin Shop
https://shop.penguin.co.uk/pro...New window External Subdomain Little Black Classics box set £100 £80 Shop nowOpens in a new tab
IMG-ALT Photo of the Little Black Classics boxset
https://shop.penguin.co.uk/pro...New window External Subdomain Penguin Modern Classics collection £193 £147 Shop nowOpens in a new tab
IMG-ALT Photo showing titles in the Penguin Modern Classics series, available on the Penguin Shop
https://shop.penguin.co.uk/pro...New window External Subdomain Vintage Heroines series £89.99 £70 Shop nowOpens in a new tab
IMG-ALT Photo of the Vintage Heroines bundle on the Penguin Shop
https://shop.penguin.co.uk/pro...New window External Subdomain Virginia Woolf's Greatest Works £45 Shop nowOpens in a new tab
IMG-ALT Photo of the Vintage Classics Virginia Woolf bundle, including The Waves, The Years, Orlando, To the Lighthouse, Mrs Dalloway, A Room of One's Own and Three ...
/discover/puffin/Subdomain Puffin Books Puffin is the home of some of the most iconic characters, authors and illustrators, alongside dazzling new talent. Explore Puffin
IMG-ALT Puffin logo
/discover/ladybird/Subdomain Ladybird Books Ladybird Books publish all your little one's favourite characters, from Peppa Pig and Spot to Topsy and Tim. Explore Ladybird
IMG-ALT Ladybird logo
/discover/childrens-articles/d...Subdomain 1 9 different types of poetry
/discover/childrens-articles/w...Subdomain 2 Who’s your godly parent?
/discover/childrens-articles/1...Subdomain 3 16 of the weirdest and wackiest facts on the human body
/about/who-we-areOur storyOpens in a new tab
/about/publishing-housesPublishing housesOpens in a new tab
/about/social-impactSocial impactOpens in a new tab
/about/contact-us-officesContact usOpens in a new tab
/about/useful-links/faqsHelp and FAQsOpens in a new tab
https://www.penguinrandomhouse...New window External Subdomain CareersWE'RE HIRINGOpens in a new tab
/about/work-with-us/getting-pu...Getting publishedOpens in a new tab
/about/work-with-us/penguin-pa...PartnershipsOpens in a new tab
/about/work-with-us/licensing-...Penguin VenturesOpens in a new tab
/about/work-with-us/rights-and...Rights and permissionsOpens in a new tab
/about/work-with-us/sales-and-...Sales and distributionOpens in a new tab
https://www.facebook.com/pengu...External Subdomain No Text
https://www.instagram.com/peng...External Subdomain No Text
https://twitter.com/PenguinUKB...External No Text
https://www.youtube.com/user/p...External Subdomain No Text
https://www.facebook.com/ladyb...External Subdomain No Text
https://www.instagram.com/lady...External Subdomain No Text
https://twitter.com/ladybirdbooksExternal No Text
https://www.youtube.com/user/l...External Subdomain No Text
https://www.facebook.com/puffi...External Subdomain No Text
https://www.instagram.com/puff...External Subdomain No Text
https://twitter.com/puffinbooksExternal No Text
https://www.youtube.com/user/p...External Subdomain No Text
/about/useful-links/privacy-po...Text duplicate Privacy Policy
/company/about-usPenguin Random House
/about/useful-links/privacy-po...Privacy policyOpens in a new tab
/about/useful-links/cookies-po...Cookies policyOpens in a new tab
https://wp.penguin.co.uk/wp-co...External Subdomain Modern slavery statementOpens in a new tab
/about/useful-links/accessibilityAccessibilityOpens in a new tab
/about/useful-links/product-re...Product recallsOpens in a new tab
/about/useful-links/terms-cond...Terms & conditionsOpens in a new tab
/about/useful-links/pay-gap-re...Pay gap reportsOpens in a new tab
/about/useful-links/industry-c...Industry commitment to professional behaviourOpens in a new tab

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.penguin.co.uk/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.25 seconds.
The file size of the HTML document is fine (264 kB).

HTTP Response Header

NameValue
dateFri, 30 May 2025 08:53:25 GMT
content-typetext/html; charset=utf-8
cache-controlpublic, max-age=300
content-encodinggzip
content-security-policyscript-src 'self' 'unsafe-inline' 'unsafe-eval' penguin.co.uk *.penguin.co.uk cdnjs.cloudflare.com cdn-ukwest.onetrust.com *.shorthand.com penguinrandomhouseuk.shorthandstories.com *.googleadservices.com *.googletagmanager.com *.pinimg.com *.pinterest.com *.doubleclick.net *.ads-twitter.com *.adobedtm.com therandomhousegroupltd.d3.sc.omtrdc.net *.google-analytics.com *.google.com *.gstatic.com connect.facebook.net *.tiktok.com www.dwin2.com *.riddle.com *.hotjar.com *.hotjar.io *.jotfor.ms *.jotformeu.com cdn.livefyre.com *.eventbrite.co.uk *.cloudfront.net *.newrelic.com *.nr-data.net instagram.com *.instagram.com *.twitter.com therandomhousegroupl.tt.omtrdc.net *.youtube.com *.soundcloud.com *.tiktok.com *.tiktokcdn-us.com *.ttwstatic.com https://www.everestjs.net; object-src 'self'; worker-src blob 'self'; frame-ancestors 'self';
etagW/"12hi6lknbk85shx"
strict-transport-securitymax-age=31536000; includeSubDomains;
varyAccept-Encoding
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
x-powered-byWP Engine Headless Platform
x-xss-protection1; mode=block
x-envoy-upstream-service-time130
cf-cache-statusHIT
age85
set-cookie283 Characters
servercloudflare
cf-ray947d00401df400d4-CDG
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 3,339 referring domains.
This page has 107,875 backlinks.
This page has backlinks from 1,368 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *
Allow: /

# Directories
Disallow: /api/*
Disallow: /preview/*

# Paths (no clean URLs)
Disallow: /*.php$
Disallow: /*?p=*&
Disallow: /*search-results?q=*
Disallow: /*search-results?imprint*
Disallow: /*search-results.html?q=*
Disallow: */wp-admin/*
Disallow: /*?resize=*

Sitemap: https://www.penguin.co.uk/sitemap_index.xml

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Search preview

www.penguin.co.uk
Penguin Books UK | Official Website
Explore the world of Penguin Books. Lose yourself in a book, find your next read and hear from the authors you love.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Penguin80%Check
Penguin Books75%Check
books74%Check
Penguin Books UK65%Check
Best Books63%Check
Penguin Shop61%Check
Ladybird Books60%Check
latest books56%Check
Authors55%Check
read52%Check
Show more keywords and terms

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Cookie Policy

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