Paws.org - SEO Checker

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Overview of the SEO Check
Meta information
61% 
Page quality
83% 
Page structure
64% 
Link structure
58% 
Server
95% 
External factors
100% 
SEO Score
Response time
1.78 s
File size
103.80 kB
Words
1173
Media files
4
Number of links
59 internal / 19 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home - PAWS
The page title is too short. (127 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
PAWS helps cats, dogs and wild animals get the critical care they need to go home and thrive.
There are more than one meta descriptions on the page. Only one is allowed.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.paws.org/
There is more than one canonical link on this page.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Canada
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
authorPAWS
descriptionPAWS is people helping cats, dogs and wild animals go home and thrive – whether home is the family room or the forest.
viewportwidth=device-width, initial-scale = 1, maximum-scale=1
msapplication-TileImagehttps://www.paws.org/wp-content/uploads/2019/09/cropped-paws-icon-04-1-270x270.png
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1, index, follow
facebook-domain-verification71l3tbg6cnjdy0dflhd5i6vst0b0rr
article:publisherhttps://www.facebook.com/PAWSWashington/
article:modified_time2025-05-08T20:01:48+00:00
langen
twitter:cardsummary_large_image
twitter:titleHome - PAWSPAWS
twitter:urlhttps://www.paws.org/
twitter:site@
twitter:creatorhttps://twitter.com/
twitter:domainhttps://www.paws.org
twitter:imagehttps://www.paws.org/wp-content/uploads/2019/01/black-bear-in-runs-6-1024x683-1.jpg
og:titleHome - PAWS
og:urlhttps://www.paws.org/
og:site_namePAWS
og:descriptionPAWS is people helping cats, dogs and wild animals go home and thrive – whether home is the family room or the forest.
og:imagehttps://www.paws.org/wp-content/uploads/2023/06/paws-logo.jpg
og:localeen_US
og:typewebsite
og:image:width1000
og:image:height715
og:image:typeimage/jpeg
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 1173 words. That's ok.
29.5% of the text are stop words.
The page contains a listing, which indicates a good text layout.
19 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 17.74 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale = 1, maximum-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 23 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...63eb3f35-14d0-43eb-8514-4a77f96f1dec.jpgSugar Bear
...18bec614-551c-49ba-9b10-6c4e61918652.jpgMalachi
...781b01c1-dea8-46a9-a1b5-45fcf8c646f6.jpgCheeto
Video URLWidthHeight
...loads/2019/09/home_page_loop_final-1.mp4

Page structure

H1 heading
(Critically important)
PAWS Wildlife Center has moved to 13508 State Route 9 SE in Snohomish.
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 40 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 PAWS Wildlife Center has moved to 13508 State Route 9 SE in Snohomish.
H2 Be a Hero
H2 Adoptable animals
H2 Wildlife
H2 Join us at a PAWS event to help animals
H2 PAWS AcademySM
H2 PAWS at School
H2 Education Programs at PAWS
H2 Get involved at PAWS
H2 News
H2 Who is PAWS?
H2 Give today
H2 PAWS hours & locations
H3 Give hope to an animal in need with $25!
H3 Give today Duplicate text
H3 Sugar Bear
H3 Malachi
H3 Cheeto
H3 Each year, PAWS Wildlife Center cares for nearly 5,000 mammals, birds, reptiles and amphibians, representing 150 species.
H3 PAWS Wildlife Center is one of only two permitted facilities in Washington State to rehabilitate sick, injured or orphaned American Black Bears.
H3 PAWS Wildlife Center is a 365-day emergency hospital with on-site veterinarians, rehabilitators and specialized recovery facilities.
H3 PAWSwalk: A Walk-From-Anywhere Challenge
H3 PAWS Wild Night
H3 Host a Fundraiser
H3 Volunteering
H3 Fostering
H3 America's Favorite Pet
H3 PAWS in the Headlines
H3 How Scouts Can Help Animals (and Have Fun Together)
H3 Layson Albatross Returns to the Ocean
H3 The New PAWS Wildlife Rehabilitation Center is Open!
H3 Diversity, Equity and Inclusion
H3 Paws
H3 Celebrate someone special today!
H4 Found a wild animal?
H4 Lost or found a pet?
H4 Looking for spay/neuter services?
H4 Companion Animal Shelter
H4 Cat City
H4 Wildlife Center
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
1 links don't have an anchor text.
The number of internal links is ok.
There are 19 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.paws.org/about/Subdomain About
https://www.paws.org/news-events/Subdomain News & Events
/services-resources/Subdomain Services & Resources
https://www.paws.org/contact/Subdomain Contact
https://www.paws.org/donate/Subdomain Donate
https://www.paws.org/adopt/Subdomain Adopt
https://www.paws.org/wildlife/Subdomain Wildlife
https://www.paws.org/volunteer/Subdomain Volunteer
https://www.paws.org/education/Subdomain Education
https://www.paws.org/search/Subdomain Search
https://www.paws.org/about/Subdomain Text duplicate About
https://www.paws.org/news-events/Subdomain Text duplicate News & Events
/services-resources/Subdomain Text duplicate Services & Resources
https://www.paws.org/contact/Subdomain Text duplicate Contact
https://www.paws.org/search/Subdomain No Text
https://www.paws.org/Subdomain No Text
https://www.paws.org/donate/Subdomain Text duplicate Donate
https://www.paws.org/adopt/Subdomain Text duplicate Adopt
https://www.paws.org/wildlife/Subdomain wildlife
https://www.paws.org/volunteer/Subdomain Text duplicate Volunteer
https://www.paws.org/education/Subdomain Text duplicate Education
https://www.classy.org/give/44...External Subdomain Donate Now
https://www.paws.org/Subdomain No Text
https://www.classy.org/give/44...External Subdomain Text duplicate Donate Now
https://form.jotform.com/22017...External Subdomain Online Wildlife Self-Service
/wildlife/found-a-wild-animal/Subdomain Get Help
/services-resources/lost-found/Subdomain Text duplicate Get Help
/services-resources/low-income...Subdomain Text duplicate Get Help
https://www.paws.org/Anchor Hours & Locations
https://give.paws.org/give/548...External Subdomain Give hope to an animal in need with $25! Your donation will provide essential care to a homeless animal like Daisy, helping a cat or dog start a new life and...
https://www.classy.org/give/44...External Subdomain Give today Cats, dogs and wild animals with nowhere else to go need you! Your gift gives sick, injured and orphaned animals critical care, time to heal, and ...
https://www.classy.org/give/44...External Subdomain Text duplicate Donate Now
/animal?animal_id=58392775Sugar Bear Female / Spayed Domestic Medium Hair 2 years 6 months PAWS - Lynnwood
IMG-ALT Sugar Bear
/animal?animal_id=58079960Malachi Male / Neutered Domestic Shorthair 1 year 1 months Cat City
IMG-ALT Malachi
/animal?animal_id=58452705Cheeto Male / Neutered Domestic Longhair 7 years Cat City
IMG-ALT Cheeto
https://www.paws.org/adopt/Subdomain View Cats and Dogs
https://www.paws.org/wildlife/Subdomain Wildlife PAWS Wildlife Center is dedicated to rehabilitating sick, injured and orphaned animals and releasing them back home to the wild. Learn More
https://pawswalk.net/External PAWSwalk: A Walk-From-Anywhere Challenge PAWSwalk is a 21-day walk-from-anywhere challenge from June 8-28 that brings together animal lovers across the Seatt...
https://give.paws.org/campaign...External Subdomain Host a Fundraiser Support PAWS by hosting your own fundraiser! Whether it's a happy hour, in-store promotion, or special event, you can unleash your creativi...
/education/paws-academy/Subdomain Learn more
/education/paws-at-schools-2/Subdomain PAWS at School The PAWS Education Programs inspire learners of all ages to take compassionate action for animals. In our signature Kids Who CareSMprogram for...
/education/you-at-paws/Subdomain Education Programs at PAWS The PAWS Education Programs are in-person! From a six-lesson program for elementary schools, live workshops at PAWS, badge program...
https://www.paws.org/volunteer/Subdomain Volunteering Looking to invest in yourself while making a difference for animals? Check out the many volunteer opportunities at PAWS! Get involved
/volunteer/foster-an-animal/Subdomain Fostering PAWS foster families are a special type of volunteer who are trained to provide temporary care for cats and dogs in their own King and Snohomish Co...
/news-events/fundraisers/ameri...America's Favorite Pet PAWS is the nonprofit beneficiary of funds raised by Colossal through the America’s Favorite Pet Competition. Colossal is a nationally...
/news/2019/01/paws-in-the-head...Subdomain PAWS in the Headlines April 21, 2025 | Bored Panda 50 Cat Pics That Might Make Your Day A Little Better... Read Story
/news/2025/04/how-scouts-can-h...Subdomain How Scouts Can Help Animals (and Have Fun Together) Helping animals is one of the most meaningful ways kids and teens can make a real... Read Story
/news/2025/03/layson-albatross...Subdomain Layson Albatross Returns to the Ocean Now that’s an adventure! Recently, the PAWS Wildlife team went aboard a U.S. Coast... Read Story
https://www.paws.org/news/Subdomain View all stories
/home/paws-wildlife-center/The New PAWS Wildlife Rehabilitation Center is Open! The new PAWS Wildlife Center in southwest Snohomish County is now open. Learn more about this world-clas...
/about/diversity-equity-inclus...Subdomain Diversity, Equity and Inclusion PAWS recognizes we are part of a society where systematic and institutionalized racism is pervasive and unacceptable. We know...
/about/who-is-paws/Subdomain Who is PAWS? PAWS is people helping cats, dogs and wild animals go home and thrive. Learn More
https://www.classy.org/give/44...External Subdomain Text duplicate Donate Now
https://www.google.com/search?...External Subdomain directions
/cdn-cgi/l/email-protection[email protected]
/cdn-cgi/l/email-protectionText duplicate [email protected]
/adopt/cant-keep-your-pet/surr...Rehoming
https://www.google.com/maps/pl...External Subdomain Text duplicate directions
https://www.google.com/maps/pl...External Subdomain Text duplicate directions
https://form.jotform.com/22017...External Subdomain online self-service
/about/other-paws/Subdomain Find the right paws
https://www.facebook.com/PAWSW...New window External Subdomain A-TITLE Follow on Facebook
https://x.com/PAWStweetsNew window External A-TITLE Follow on Twitter
https://instagram.com/paws_wa/New window External A-TITLE Follow on Instagram
https://www.tiktok.com/@paws.orgNew window External Subdomain A-TITLE Follow on TikTok
http://www.youtube.com/channel...New window External Subdomain A-TITLE Follow on YouTube
https://www.paws.org/donate/Subdomain Text duplicate Donate
https://www.paws.org/adoptions/Subdomain Adoptions
https://www.paws.org/wildlife/Subdomain Text duplicate Wildlife
https://www.paws.org/volunteer/Subdomain Text duplicate Volunteer
https://www.paws.org/education/Subdomain Text duplicate Education
https://www.paws.org/about/Subdomain About PAWS
https://www.paws.org/news-events/Subdomain Text duplicate News & Events
/services-resources/Subdomain Text duplicate Services & Resources
/about/careers/Subdomain Careers
/user-agreement/Subdomain user agreement
https://www.paws.org/privacy/Subdomain Privacy
https://give.paws.org/give/405...External Subdomain Give Now

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.paws.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is very slow (1.78 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (104 kB).

HTTP Response Header

NameValue
dateSun, 11 May 2025 04:27:24 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
link<https://www.paws.org/wp-json/>; rel="https://api.w.org/", <https://www.paws.org/wp-json/wp/v2/pages/4673>; rel="alternate"; title="JSON"; type="application/json", <https://www.paws.org/>; rel=shortlink
x-cache-nxaccelBYPASS
cf-cache-statusDYNAMIC
report-to{"endpoints":[{"url":"https:\/\/a.nel.cloudflare.com\/report\/v4?s=XfuglID%2Fhj44CBahE9eJXeP%2BGTUaylNO1FMtDbQsLqbickvBXyLfg2aB6bmwaw9idgjjXnp54hvIlRluk5YOAaa1cjx9cQNW1q0McHUkDaZPMMHUVEQ5VQU1fBp49g%3D%3D"}],"group":"cf-nel","max_age":604800}
nel{"success_fraction":0,"report_to":"cf-nel","max_age":604800}
servercloudflare
cf-ray93deec71ed7022b6-CDG
content-encodingbr
server-timingcfL4;desc="?proto=TCP&rtt=13190&min_rtt=13158&rtt_var=3763&sent=6&recv=8&lost=0&retrans=0&sent_bytes=3399&recv_bytes=907&delivery_rate=219626&cwnd=229&unsent_bytes=0&cid=4d7c8e93f52100a2&ts=1151&x=0"
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 414 referring domains.
This page has 1,833 backlinks.
This page has backlinks from 350 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://www.paws.org/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

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Search preview

www.paws.org
Home - PAWS
PAWS helps cats, dogs and wild animals get the critical care they need to go home and thrive.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
PAWS86%Check
PAWS Wild75%Check
wild70%Check
PAWS Wildlife66%Check
PAWS helps66%Check
Wild Animals62%Check
PAWS Wild Night62%Check
PAWS Wildlife Center61%Check
Helping Paws60%Check
wild animals go60%Check
Show more keywords and terms

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