Paloaltonetworks.com - SEO Checker

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Overview of the SEO Check
Meta information
61% 
Page quality
68% 
Page structure
58% 
Link structure
83% 
Server
82% 
External factors
100% 
SEO Score
Response time
0.70 s
File size
566.50 kB
Words
1643
Media files
123
Number of links
153 internal / 27 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Leader in Cybersecurity Protection & Software for the Modern Enterprises - Palo Alto Networks
The page title should be shorter than 580 pixels. It is 847 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Implement Zero Trust, Secure your Network, Cloud workloads, Hybrid Workforce, Leverage Threat Intelligence & Security Consulting. Cybersecurity Services & Education for CISO’s, Head of Infrastructure, Network Security Engineers, Cloud Architects & SOC Managers
The meta description is too long: 1658 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.paloaltonetworks.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
content-typetext/html; charset=UTF-8
keywordsCloud Security, Network Security, Security Operations, CyberSecurity Leader
pan-keywordsCloud Security
descriptionImplement Zero Trust, Secure your Network, Cloud workloads, Hybrid Workforce, Leverage Threat Intelligence & Security Consulting. Cybersecurity Services & Education for CISO’s, Head of Infrastructure, Network Security Engineers, Cloud Architects & SOC Managers
viewportwidth=device-width, initial-scale=1, user-scalable=yes
msapplication-TileImage/etc/clientlibs/pan/img/favicons2020/mstile-144x144.png
msapplication-config/etc/clientlibs/pan/img/favicons2020/browserconfig.xml
msapplication-TileColor#da532c
theme-color#8ad3de
google-site-verificationyZTC3zLUAlohH5KdyGFhucj62F6WYFsceaLFqQjj3wM
imagehttps://www.paloaltonetworks.com/etc/clientlibs/pan-templates/seoimages/social-panw.png
langen-us
twitter:site@PaloAltoNtwks
twitter:creator@PaloAltoNtwks
twitter:titleLeader in Cybersecurity Protection & Software for the Modern Enterprises
twitter:descriptionImplement Zero Trust, Secure your Network, Cloud workloads, Hybrid Workforce, Leverage Threat Intelligence & Security Consulting. Cybersecurity Services & Education for CISO’s, Head of Infrastructure, Network Security Engineers, Cloud Architects & SOC Managers
twitter:cardsummary
twitter:imagehttps://www.paloaltonetworks.com/etc/clientlibs/pan-templates/seoimages/social-panw.png
og:site_namePalo Alto Networks
og:localeen_US
og:titleLeader in Cybersecurity Protection & Software for the Modern Enterprises
og:typewebsite
og:descriptionImplement Zero Trust, Secure your Network, Cloud workloads, Hybrid Workforce, Leverage Threat Intelligence & Security Consulting. Cybersecurity Services & Education for CISO’s, Head of Infrastructure, Network Security Engineers, Cloud Architects & SOC Managers
og:urlhttps://www.paloaltonetworks.com
og:imagehttps://www.paloaltonetworks.com/etc/clientlibs/pan-templates/seoimages/social-panw.png
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 1643 words. That's ok.
25.9% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
19 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 18.76 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
The file size of the HTML document is very large (566.5 kB).
A viewport "width=device-width, initial-scale=1, user-scalable=yes" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 85 characters this one is longer than 70 characters:
"the world's #1 ai-driven secops platform now spanning proactive and reactive security"
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/etc/clientlibs/clean/imgs/search-black.svgmagnifying glass search icon to open search field
.../clientlibs/clean/imgs/pan-logo-dark.svgPalo Alto Networks logo
/etc/clientlibs/clean/imgs/search-black.svgmagnifying glass search icon
...risma-AIRS_RGB_logo_By-Line_Negative.svgPrisma AIRS logo
...e-ai-by-design_web_thumbnail_180x180.pngState of Gen AI
...pp_web_homepage-thumbnail_180x180_v1.jpgGartner
...cess/gartner-sse-mq-2025-recommended.pngPalo Alto Networks TV
...ntersect-25-web-promo-banner-563x630.jpgNetwork Security Meets AI Innovation
Video URLWidthHeight
.../en_US/images/homepage-2025/video-bg.mp4
.../images/homepage-2025/stat-teaser-bg.mp4

Page structure

H1 heading
(Critically important)
Introducing Prisma AIRS
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 56 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Introducing Prisma AIRS
H2 Prisma® AIRS is the world’s most comprehensive AI security platform. Deploy Bravely.
H2 It's time to fight AI with AI.
H2 RECOMMENDED
H2 A new AI world is here
H2 Platformization empowers you to harness AI-ready infrastructure. And leverage services powered by Precision AI® to keep everything secure.
H2 Introducing the Platforms, powered by Precision AI
H2 Intelligence-driven. Response-ready.
H2 Secure whatever, whenever, wherever — with less complexity.
H2 Our customers are securing their digital transformation
H2 Trusted by the best
H2 Here for you. Here for what’s next.
H2 Staying ahead demands perspectives you can trust.
H2 Get the latest news, invites to events, and threat alerts
H2 Products and Services
H2 Company
H2 Popular Links
H3 Your guide to secure generative AI adoption in 2025
H3 Endpoint Security Trusted by Your Peers
H3 3x Leader in 2025 Gartner Magic Quadrant for SSE
H3 Network Security Meets AI Innovation
H3 Palo Alto Networks Announces Intent to Acquire Protect AI
H3 What is next in AI Security
H3 Introducing Cortex Cloud
H3 Ignite on Tour
H3 Introducing Cortex XSIAM 3.0
H3 AI is rapidly transforming your organization
H3 ~1.5X growth
H3 development
H3 INCREASE IN EXPLOITED ZERO DAYS (YoY, 2023)
H3 INCREASE IN RANSOMWARE ATTACKS (YoY, 2023)
H3 INCREASE IN DATA BREACHES AND LEAKS (YoY, 2023)
H3 Attackers are supercharging their speed and scale.
H3 90% reduction in MTTR
H3 up to 30.9B inline attacks blocked per day
H3 480B endpoints scanned daily
H3 AI-powered Network Security
H3 AI-Driven Security Operations
H3 Real-Time Cloud Security
H3 Ignite on Tour Duplicate text
H3 Executive Briefing Center
H3 Under Attack? We’re Here.
H3 AI-powered security platforms
H3 Product Demo Center
H3 Future-proof your Security
H3 Events Around the World
H3 Partner Portal
H3 Become a Partner
H3 Managed Services Program
H3 Customer Login
H3 Education and Training
H3 Customer Success Tools
H3 Securing Your AI-Powered Network Transformation: A Guide for C-Suite Leaders
H3 A New Era of Cybersecurity with AI
H3 When It Comes to Cyber Resilience and AI, Be Sure to Stretch the Limits of Your Imagination
H3 Quarterly thought leadership on the issues that matter most to cybersecurity executives
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are too many external links (27) on this page.

Found links on this page

LinkAttributesAnchor text
/resources/podcasts/threat-vec...Discover what’s really driving the shift toward unified security
/resources/podcasts/threat-vec...Discover how geopolitical tensions are fueling advanced cyber campaigns
/resources/podcasts/threat-vec...Is the Quantum Threat Closer Than You Think?
https://www.paloaltonetworks.com/No Text
/loginLogin to download
/login?screenToRender=traditio...Join us to become a member
/company/contact-salesContact Us
/resourcesWhat's New
https://support.paloaltonetwor...New window External Subdomain Get Support
https://start.paloaltonetworks...New window External Subdomain Under Attack?
https://www.paloaltonetworks.com/IMG-ALT Palo Alto Networks logo
https://www.paloaltonetworks.com/No Text
/loginText duplicate Login to download
/login?screenToRender=traditio...Text duplicate Join us to become a member
/company/contact-salesText duplicate Contact Us
/resourcesText duplicate What's New
https://support.paloaltonetwor...New window External Subdomain Get support
https://start.paloaltonetworks...New window External Subdomain Text duplicate Under Attack?
/get-startedDemos and Trials
/blog/2025/04/deploy-with-pris...New window Subdomain IMG-ALT Prisma AIRS logo
/prisma/prisma-ai-runtime-secu...Get to know Prisma AIRS
https://tv.paloaltonetworks.co...New window External Subdomain See Prisma AIRS in action
/resources/research/state-of-g...Your guide to secure generative AI adoption in 2025 Be proactive
IMG-ALT State of Gen AI
https://start.paloaltonetworks...External Subdomain Endpoint Security Trusted by Your Peers Get the report now
IMG-ALT Gartner
https://start.paloaltonetworks...External Subdomain 3x Leader in 2025 Gartner Magic Quadrant for SSE See why we are a leader
IMG-ALT Palo Alto Networks TV
https://intersect.paloaltonetw...External Subdomain Network Security Meets AI Innovation Register now
IMG-ALT Network Security Meets AI Innovation
/company/press/2025/palo-alto-...Subdomain Palo Alto Networks Announces Intent to Acquire Protect AI Read the press release
IMG-ALT Protect AI Acquisition
https://tv.paloaltonetworks.co...External Subdomain What is next in AI Security Watch on-demand
IMG-ALT Hello tomorrow
/blog/2025/02/announcing-innov...Introducing Cortex Cloud Read latest innovations
IMG-ALT Cortex Cloud
https://register.paloaltonetwo...External Subdomain Anchor Ignite on Tour Join us
IMG-ALT Ignite On Tour
/cortex/xsiam3-0Explore Cortex XSIAM 3.0
https://www.paloaltonetworks.com/Anchor Why Palo Alto Networks?
https://www.paloaltonetworks.com/Anchor Platforms
https://www.paloaltonetworks.com/Anchor Solutions
https://www.paloaltonetworks.com/Anchor Proven Success
https://www.paloaltonetworks.com/Anchor Engage with Us
/get-startedDemos and trials
/why-paloaltonetworks/platform...See our platform approach
https://www.paloaltonetworks.com/Anchor AI-Powered Network Security
https://www.paloaltonetworks.com/Anchor AI-Driven Security Operations
https://www.paloaltonetworks.com/Anchor Real-Time Cloud Security
/network-securityExplore Network Security
/cortexExplore SecOps
/cortex/cloudExplore Cloud Security
https://www.paloaltonetworks.com/Anchor Threat Intel & Incident Response
/unit42Explore Unit 42
https://www.paloaltonetworks.com/Anchor Secure Your AI ecosystem
https://www.paloaltonetworks.com/Anchor Secure your network
https://www.paloaltonetworks.com/Anchor Secure your cloud
https://www.paloaltonetworks.com/Anchor Automate your SOC
https://www.paloaltonetworks.com/Anchor Threat intel and incident response services
https://www.paloaltonetworks.com/Anchor Solutions by industry
/prisma/prisma-ai-runtime-secu...Secure AI apps, agents, models, and data at every step
/sase/ai-access-securitySecure the use of GenAI applications in the enterprise
/network-securitySecure the whole enterprise consistently
/network-security/strengthen-y...Apply AI inline to prevent evasive threats
/network-security/simplify-net...Simplify network security operations
/network-security/protect-your...Adopt Zero Trust across the network
/saseReduce complexity with AI-powered SASE
/cortex/cloudThe future of real-time cloud, today
/cortex/cloud/application-secu...Stop risks at the source
/cortex/cloud/cloud-posture-se...Rapidly prioritize and remediate risks across any cloud
/cortex/cloud/runtime-securityPrevent cloud attacks in real-time
/cortexDetect, investigate and respond to threats across enterprise and cloud
/cortex/cortex-xsiamReign in security operations with one platform
/cortex/cortex-xdrAccelerate threat detection and response
/cortex/cortex-xsoarDeliver security at speed and scale with automation
/cortex/cortex-xpanseSecure and shrink your attack surface
/unit42/retainerLet our experts be an extension of your team
/unit42/incident-responseEvery second counts when responding to an attack
/unit42/assessMove from reactive to proactive
/unit42/respond/managed-detect...Make our experience your experience
/unit42/threat-intelligence-pa...Get world-class threat intelligence
/industry/public-sectorPublic sector
/industry/financial-servicesFinancial services
/industry/manufacturingManufacturing
/industry/healthcareHealthcare
/industry/small-medium-busines...Small & medium business solutions
/customersSee testimonials
https://players.brightcove.net...External Subdomain View video
https://register.paloaltonetwo...New window External Subdomain Attend our global roadshow
/about-us/executive-briefing-p...Plan a collaborative discussion
https://start.paloaltonetworks...New window External Subdomain Our experts are standing by
/why-paloaltonetworks/nam-cxo-...Get expert insights
/demosTake our products for a spin
/get-startedGet to know our products
https://events.paloaltonetwork...New window External Subdomain Join us in person or online
/partners/nextwave-partner-por...Log into our partner interface
https://paloaltonetworks.my.si...New window External Subdomain Apply to our partner community
/partners/managed-security-ser...Experience specialized tech
https://support.paloaltonetwor...New window External Subdomain Sign in
/services/educationLearn from security experts
/services/customer-success-toolsMake the most of our resources
/perspectives/New window Subdomain View all
/perspectives/securing-your-ai...New window ARTICLE Securing Your AI-Powered Network Transformation: A Guide for C-Suite Leaders
IMG-ALT Hacking code
/why-paloaltonetworks/cyber-pr...New window Subdomain ARTICLE A New Era of Cybersecurity with AI
IMG-ALT Unit 42 incident response report
/perspectives/when-it-comes-to...New window ARTICLE When It Comes to Cyber Resilience and AI, Be Sure to Stretch the Limits of Your Imagination
IMG-ALT The State of Cloud-Native Security Report 2023
/cybersecurity-perspectives/cy...MAGAZINE Quarterly thought leadership on the issues that matter most to cybersecurity executives
IMG-ALT The State of Cloud-Native Security Report 2023
/legal-notices/terms-of-useTerms of Use
/legal-notices/privacyPrivacy Statement
/network-securityAI-Powered Network Security Platform
/precision-ai-security/secure-...Secure AI by Design
/prisma/prisma-ai-runtime-secu...Prisma AIRS
/sase/ai-access-securityAI Access Security
/network-security/security-sub...Cloud Delivered Security Services
/network-security/advanced-thr...Advanced Threat Prevention
/network-security/advanced-url...Advanced URL Filtering
/network-security/advanced-wil...Advanced WildFire
/network-security/advanced-dns...Advanced DNS Security
/sase/enterprise-data-loss-pre...Enterprise Data Loss Prevention
/network-security/enterprise-i...Enterprise IoT Security
/network-security/medical-iot-...Medical IoT Security
/network-security/industrial-o...Industrial OT Security
/content/pan/en_US/network-sec...New window SaaS Security
/network-security/next-generat...Next-Generation Firewalls
/network-security/hardware-fir...Hardware Firewalls
/network-security/software-fir...Software Firewalls
/network-security/strata-cloud...Strata Cloud Manager
/network-security/sd-wan-subsc...SD-WAN for NGFW
/network-security/pan-osPAN-OS
/network-security/panoramaPanorama
/saseSecure Access Service Edge
/sasePrisma SASE
/sase/app-accelerationApplication Acceleration
/sase/ademAutonomous Digital Experience Management
/sase/enterprise-data-loss-pre...Enterprise DLP
/sase/accessPrisma Access
/sase/prisma-access-browserPrisma Access Browser
/sase/sd-wanPrisma SD-WAN
/sase/remote-browser-isolationRemote Browser Isolation
/sase/saas-securityText duplicate SaaS Security
/cortexAI-Driven Security Operations Platform
/cortex/cloudCloud Security
/cortex/cloudCortex Cloud
/cortex/cloud/application-secu...Application Security
/cortex/cloud/cloud-posture-se...Cloud Posture Security
/cortex/cloud/runtime-securityCloud Runtime Security
/prisma/cloudPrisma Cloud
/cortexAI-Driven SOC
/cortex/cortex-xsiamCortex XSIAM
/cortex/cortex-xdrCortex XDR
/cortex/cortex-xsoarCortex XSOAR
/cortex/cortex-xpanseCortex Xpanse
/cortex/managed-detection-and-...Unit 42 Managed Detection & Response
/cortex/managed-xsiamManaged XSIAM
/unit42Threat Intel and Incident Response Services
/unit42/assessProactive Assessments
/unit42/respondIncident Response
/unit42/transformTransform Your Security Strategy
/unit42/threat-intelligence-pa...Discover Threat Intelligence
/about-usAbout Us
https://jobs.paloaltonetworks....New window External Subdomain Careers
/company/contact-salesText duplicate Contact Us
/about-us/corporate-responsibi...Corporate Responsibility
/customersCustomers
https://investors.paloaltonetw...New window External Subdomain Investor Relations
/about-us/locationsLocation
/company/newsroomNewsroom
/blog/New window Blog
/communitiesCommunities
/resourcesContent Library
/cyberpediaCyberpedia
https://events.paloaltonetwork...New window External Subdomain Event Center
https://start.paloaltonetworks...New window External Subdomain Manage Email Preferences
/products/products-a-zProducts A-Z
/legal-notices/trust-center/co...Product Certifications
/security-disclosureReport a Vulnerability
/sitemapSitemap
https://docs.paloaltonetworks....New window Nofollow External Subdomain Tech Docs
https://unit42.paloaltonetwork...New window External Subdomain Unit 42
https://panwedd.exterro.net/po...New window External Subdomain Do Not Sell or Share My Personal Information
/legal-notices/privacyPrivacy
/legal-notices/trust-centerTrust Center
/legal-notices/terms-of-useText duplicate Terms of Use
/legalDocuments
https://www.youtube.com/user/p...New window External Subdomain IMG-ALT Youtube
/podcasts/threat-vectorNew window IMG-ALT Podcast
https://www.facebook.com/PaloA...New window External Subdomain IMG-ALT Facebook
https://www.linkedin.com/compa...New window External Subdomain IMG-ALT LinkedIn
https://twitter.com/PaloAltoNtwksNew window External IMG-ALT Twitter

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.paloaltonetworks.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.70 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is very large (567 kB).

HTTP Response Header

NameValue
serverApache
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strict-transport-securitymax-age=31536000
varyTrue-Client-IP,Accept-Encoding
last-modifiedThu, 12 Jun 2025 09:31:36 GMT
accept-rangesbytes
x-frame-optionsSAMEORIGIN
content-security-policyframe-ancestors 'self' paloaltonetworks.com *.paloaltonetworks.com paloaltonetworks.hub.nexuscenter.io;
x-content-type-optionsnosniff
speculation-rules"/safeprotocol/rules.json"
content-typetext/html;charset=utf-8
x-akamai-transformed9 - 0 pmb=mRUM,2
content-encodinggzip
expiresThu, 12 Jun 2025 09:49:35 GMT
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pragmano-cache
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set-cookie69 Characters
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statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 5,221 referring domains.
This page has 295,825 backlinks.
This page has backlinks from 3,752 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

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www.paloaltonetworks.com
Leader in Cybersecurity Protection & Software for the Modern En...
Implement Zero Trust, Secure your Network, Cloud workloads, Hybrid Workforce, Leverage Threat Intelligence & Security Consulting. Cybersecurity Services & Education for CISO’s, Head of Infrastructure, Network Security Engineers, Cloud Architects & SOC Managers

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