Marti-zuerich.ch - SEO Checker

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Overview of the SEO Check
Meta information
70% 
Page quality
26% 
Page structure
75% 
Link structure
87% 
Server
38% 
External factors
63% 
SEO Score
Response time
0.72 s
File size
86.70 kB
Words
162
Media files
13
Number of links
43 internal / 4 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Marti AG, Bauunternehmung
The length of the page title is perfect. (255 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.marti-zuerich.ch/de
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: en
Server location: Netherlands
The given language en does not conform with the detected language de.
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype XHTML 1.0 Strict is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
GENERATORMicrosoft SharePoint
viewportwidth=device-width, initial-scale=1
langen
X-UA-CompatibleIE=11
Content-typetext/html; charset=UTF-8
ExpiresEmpty

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Page quality

Content
(Critically important)
There are only 162 words on this page. Use at least 250 words to provide useful information.
Words from the H1 heading are not used in the page content.
Only 1 paragraph/s was/were found on this page.
17.3% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 16.25 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This page loads 16 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
11 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...rpage/Marti/Style/CSS/favicon.ico?rev=23No alt attribute provided
/_layouts/15/images/spcommon.png?rev=23No alt attribute provided
...Logo_Punkt links_RGB_380x64px.jpg?rev=23No alt attribute provided
...uerich_Logo_Punkt links_RGB_380x64px.jpgMarti AG, Bauunternehmung
...s/15/images/MartiInternetCMS/printer.pngNo alt attribute provided
...ksortieranlage_DSC2369.JPG?RenditionID=3No alt attribute provided
...u/Hochbau/organisation.png?RenditionID=3No alt attribute provided
...rtiInternetCMS/00_display/footer/ort.pngNo alt attribute provided
...shingImages/Footer/LinkedIn_Logo_neg.svgNo alt attribute provided
/PublishingImages/Footer/yt_icon_neg.svgNo alt attribute provided

Page structure

H1 heading
(Critically important)
marti ag, bauunternehmung – unsere bauten prägen Zürich
The H1 heading is perfect.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 marti ag, bauunternehmung – unsere bauten prägen Zürich
H2 Marti AG, Bauunternehmung
H4 Empty heading
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
2 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 4 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.marti-zuerich.ch/deIMG-ALT Marti AG, Bauunternehmung
A-TITLE Marti AG, Bauunternehmung
/de/kompetenzenKompetenzen
/de/kompetenzen/architekturbauArchitekturbau
/de/kompetenzen/infrastrukturbauInfrastrukturbau
/de/kompetenzen/spezialtiefbauSpezialtiefbau
/de/kompetenzen/spezialitätenSpezialitäten
/de/kompetenzen/bim2fieldBIM2Field
/de/projekteProjekte
/de/projekte/architekturbauText duplicate Architekturbau
/de/projekte/–-hochbau– Hochbau
/de/projekte/–-grossumbau– Grossumbau
/de/projekte/infrastrukturbauText duplicate Infrastrukturbau
/de/projekte/–-ingenieurtiefbau– Ingenieurtiefbau
/de/projekte/spezialtiefbauText duplicate Spezialtiefbau
/de/projekte/spezialitätenText duplicate Spezialitäten
/de/projekte/–-renesco-bautens...– Renesco Bautenschutz
/de/projekte/–-amarit-belagste...– Amarit Belagstechnologie
/de/projekte/–-bauservice– Bauservice
/de/über-unsÜber uns
/de/über-uns/portraitPortrait
/de/über-uns/organisationOrganisation
/de/über-uns/werkhofWerkhof
/de/über-uns/zertifikateZertifikate
/de/über-uns/standorteStandorte
/de/über-uns/ansprechpartnerAnsprechpartner
/de/jobs-karriereJobs & Karriere
/de/jobs-karriere/stellenStellen
/de/jobs-karriere/marti-als-ar...Marti als Arbeitgeber
/de/jobs-karriere/lernendeLernende
/de/jobs-karriere/–-bewerben– Bewerben
/de/jobs-karriere/–-ansprechpa...– Ansprechpartner
/de/jobs-karriere/–-filme-teas...– Filme / Teaser / Spot
/de/jobs-karriere/–-aktivitäten– Aktivitäten
/de/jobs-karriere/lehrberufeLehrberufe
/de/stellenSubdomain ► Aktuelle Stellen
https://www.yousty.ch/de-CH/in...New window External Subdomain ► Suchst du eine Lehrstelle?
/de/bauSubdomain No Text
/de/kompetenzenSubdomain Text duplicate Kompetenzen
/de/über-uns/portraitSubdomain Unternehmen
/de/über-uns/standorte?LocID=1No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.youtube.com/channe...New window External Subdomain No Text
https://www.marti.com/New window External Subdomain KONZERN
/de/jobs-karriere/stellenSTELLEN
/de/disclaimerDISCLAIMER
/de/datenschutz​DATENSCHUTZ
/de/impressumIMPRESSUM​

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.marti-zuerich.ch/de"
HTTP header
(Important)
The web server version is sent within the HTTP header.
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.72 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 6 CSS files. This may affect the page load time negatively.
This page loads 16 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (87 kB).

HTTP Response Header

NameValue
cache-controlprivate, max-age=0
content-typetext/html; charset=utf-8
content-encodinggzip
expiresTue, 08 Jul 2025 09:45:46 GMT
last-modifiedWed, 23 Jul 2025 09:45:46 GMT
varyAccept-Encoding
serverMicrosoft-IIS/8.0
x-sharepointhealthscore0
x-aspnet-version4.0.30319
sprequestguid998db4a1-5030-606c-1cf9-ed562114fd71
request-id998db4a1-5030-606c-1cf9-ed562114fd71
x-frame-optionsSAMEORIGIN
sprequestduration338
spiislatency1
x-powered-byASP.NET
microsoftsharepointteamservices15.0.0.4885
x-content-type-optionsnosniff
x-ms-invokeapp1; RequireReadOnly
dateWed, 23 Jul 2025 09:45:46 GMT
content-length24059
statuscode200
http_versionHTTP/1.1

External factors

This page has only a few links from other websites.
This page only has backlinks from 21 referring domains.
This page only has 3,714 backlinks.
This page only has few backlinks from 17 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

No valid Robots.txt file was found.

Similar sites

Search preview

www.marti-zuerich.ch
Marti AG, Bauunternehmung

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Marti75%Check
marti ag72%Check
bauunternehmung68%Check
Zürich58%Check
bauten50%Check
prägen50%Check
marti-zuerich40%Check
Spezialtiefbau36%Check
Hochbau36%Check
Organisation36%Check
Show more keywords and terms

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