Zuerich.com - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
75% 
Page structure
75% 
Link structure
62% 
Server
45% 
External factors
100% 
SEO Score
Response time
0.05 s
File size
327.40 kB
Words
621
Media files
23
Number of links
87 internal / 11 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
The Official Zurich City Guide | zuerich.com
The length of the page title is perfect. (388 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Discover the best day trips, as well as tips on cultural highlights, sightseeing attractions and things to do in the city of Zurich and surrounding region.
The length of the meta description is perfect. (908 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.zuerich.com/en
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Canada
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
color-schemedark light
descriptionDiscover the best day trips, as well as tips on cultural highlights, sightseeing attractions and things to do in the city of Zurich and surrounding region.
rightsCC-BY
langen
twitter:cardsummary_large_image
twitter:descriptionDiscover the best day trips, as well as tips on cultural highlights, sightseeing attractions and things to do in the city of Zurich and surrounding region.
twitter:site@VisitZurich
twitter:titleThe Official Zurich City Guide
twitter:imagehttps://www.zuerich.com/sites/default/files/image/2023/web_zuerich_limmatboote_1600x900_7795.jpg
og:title||home_leisure
og:imagehttps://www.zuerich.com/sites/default/files/image/2023/web_zuerich_limmatboote_1600x900_7795.jpg
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
There are 2 text duplicates on this page:
  • Duplicate: Luxury hotel or B&B, in the Old Town or by the lake: Zurich has suitab...
This page contains 621 words. That's ok.
27.7% of the text are stop words.
The page contains a listing, which indicates a good text layout.
7 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 19.75 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 12 tags for this page.
Image SEO
(Somewhat important)
7 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...78210135.jpg?h=2024-06-07T15:32:33+02:00UEFA Women's EURO 2025
...00_17764.jpg?h=2022-05-10T16:52:25+02:00Breakfast and Brunch at Babu's Bakery
...r-zurich.jpg?h=2021-07-21T09:16:08+02:00Marktgasse Hotel - Hotelzimmer
...60_48457.jpg?h=2023-07-31T14:00:06+02:00Paddy Reilly's Pub
...1280x960.jpg?h=2022-07-28T15:29:30+02:00Lake Zurich, bikes
...60_54177.jpg?h=2025-02-13T08:42:47+01:00Stadtführung
...px_53741.jpg?h=2024-12-02T15:06:42+01:00City Guide App
...r-zurich.jpg?h=2021-07-21T09:16:08+02:00Marktgasse Hotel - Hotelzimmer
...1600x900.jpg?h=2021-11-18T09:24:23+01:00Kronenhalle, Zürich Geschnetzeltes
...ZT_17588.jpg?h=2022-04-27T17:34:20+02:00Grossmünsterplatz, Aussicht Fraumünster
...60_41467.jpg?h=2024-11-01T14:54:50+01:00Zurich Art Weekend March
...60_45568.jpg?h=2022-12-08T11:19:45+01:00Kaufleuten Club
...60_10920.jpg?h=2021-04-01T11:15:30+02:00Freitag Tower
...enter_01.jpg?h=2021-07-06T11:43:14+02:00Airport Shopping
...sinos_06.jpg?h=2021-11-15T15:49:09+01:00Casino Zürich
...60_32429.jpg?h=2021-07-06T11:43:14+02:00Lindt Home of Chocolate
...files/2022-09/logo-airport_dark_mode.svgNo alt attribute provided
/sites/default/files/2021-04/lhoc.svgNo alt attribute provided
/sites/default/files/2021-04/casino.svgNo alt attribute provided
...4/EarthCheck_Logo_Primary_Greyscale1.pngNo alt attribute provided
...lt/files/image/2020/OK_Go_Logo_50x50.pngNo alt attribute provided
...ault/files/image/2020/logo_sqs_50x50.pngNo alt attribute provided
...files/image/2021/swisstainable_50x50.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 UEFA Women's EURO 2025 – Host City Zurich
H2 Breakfast and Brunch in Zurich
H2 Accommodation in Zurich
H2 Pubs and beer bars in Zurich
H2 Special Summer Experiences
H2 Discover Zurich
H2 Zürich Card – Your City Travel Pass
H2 Book Excursions and Guided Tours in Zurich
H2 Zürich City Guide App
H2 Accommodation in Zurich Duplicate text
H2 Eat & Drink
H2 Sightseeing & Activities
H2 Art & Culture
H2 Events & Nightlife
H2 Information & Planning
H2 Always Worth Seeing in Zurich:
H2 Airport Shopping at Zurich Airport
H2 Casino Zürich
H2 Lindt Home of Chocolate
H3 Quick Links
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
3 links don't have an anchor text.
The number of internal links is ok.
There are 11 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.zuerich.com/enLeisure
/en/businessBusiness
/en/inform-plan/useful-informa...Webcams
/en/events-nightlife/event-cal...Events in Zurich
/en/hotels-bbs-apartments-and-...Hotels, B&Bs, Apartments and Hostels – Your Accommodation in Zurich
/en/visit/shopping/tourist-inf...Tourist Information
/en/tours-in-zurichFührungen & Ausflüge
/en/inform-planInform & Plan
/en/inform-plan/find-accommoda...Find accommodation
/en/inform-plan/seasons-and-cl...Seasons and Climate
/en/inform-plan/24h-48h-or-72h...24h, 48h or 72h in Zurich
/en/inform-plan/getting-there-...Getting There and Mobility on Location
/en/inform-plan/useful-informa...Useful Information and Services
/en/inform-planOverview
/en/sightseeing-activitiesSightseeing & Activities
/en/tours-in-zurichFind activity
/en/sightseeing-activities/pla...Places to Visit
/en/sightseeing-activities/gui...Guided Tours and walks
/en/sightseeing-activities/exc...Excursions from Zurich
/en/sightseeing-activities/sho...Shopping
/en/sightseeing-activities/spo...Sport and Relaxation
/en/sightseeing-activitiesText duplicate Overview
/en/art-cultureArt & Culture
/en/discover-zurich?category=c...All Cultural Offers
/en/art-culture/zurich-avantgardeZurich Avantgarde
/en/art-culture/museums-and-ga...Museums and Galleries
/en/art-culture/art-in-public-...Art in Public Places
/en/art-culture/music-theater-...Music, Theater and Literature
/en/art-culture/architecture-a...Architecture and Design
/en/art-cultureText duplicate Overview
/en/eat-drinkEat & Drink
/en/discover-zurich?category=f...Find a restaurant or café
/en/eat-drink/cafes-breakfast-...Cafés, Breakfast and Brunch
/en/eat-drink/typical-and-trad...Typical and Traditional
/en/eat-drink/vegetarian-and-v...Vegetarian and Vegan
/en/eat-drink/child-friendly-r...Child-Friendly Restaurants
/en/eat-drink/bars-and-pubsBars and pubs
/en/eat-drinkText duplicate Overview
/en/events-nightlifeEvents & Nightlife
/en/events-nightlife/event-hig...Event-Highlights
/en/events-nightlife/typical-e...Typical Events
/en/events-nightlife/open-airs...Open Airs and Music Festival
/en/events-nightlife/sports-ev...Sports Events
/en/events-nightlife/live-musicLive Music
/en/events-nightlife/clubsClubs
/en/events-nightlifeText duplicate Overview
/en/zurich-card-city-guide-appZürich Card & City Guide App
/en/zurich-card-city-guide-app...Zürich Card
/en/zurich-card-city-guide-app...Zürich City Guide App
/en/zurich-card-city-guide-appText duplicate Overview
https://www.zuerich.com/enWelcome, Zürich, Switzerland.
/en/uefa-womens-euro-2025-host...UEFA Women's EURO 2025 – Host City Zurich The largest European women’s soccer tournament is coming to Zurich. Learn more
IMG-ALT UEFA Women's EURO 2025
/en/eat-drink/cafes-breakfast-...Breakfast and Brunch in Zurich Brunch, breakfast buffet or à la carte: these cafés and restaurants offer breakfast in Zurich. Learn more
IMG-ALT Breakfast and Brunch at Babu's Bakery
/en/inform-plan/find-accommoda...Accommodation in Zurich Luxury hotel or B&B, in the Old Town or by the lake: Zurich has suitable accommodation for everyone. Learn more
IMG-ALT Marktgasse Hotel - Hotelzimmer
/en/eat-drink/bars-and-pubs/pubsPubs and beer bars in Zurich In Zurich’s lively bar and pub scene, everyone will find the right establishment to enjoy a relaxed drink. Learn more
IMG-ALT Paddy Reilly's Pub
/en/inform-plan/seasons-and-cl...Special Summer Experiences With these tips, you can discover summer in Zurich from the perspective of the local residents. Learn more
IMG-ALT Lake Zurich, bikes
/en/zurich-card-city-guide-app...Zürich Card – Your City Travel Pass The City Pass All benefits, information, and prices at a glance. More
/en/sightseeing-activities/gui...Book Excursions and Guided Tours in Zurich Experience These city tours and excursions are currently taking place in Zurich and can be booked quickly and easi...
IMG-ALT Stadtführung
/en/zurich-card-city-guide-app...Zürich City Guide App Zürich Card The practical app for Zurich, featuring an interactive city map, up-to-date tips, and a wealth of information. More
IMG-ALT City Guide App
/en/inform-plan/find-accommoda...Accommodation in Zurich Visit Zurich Luxury hotel or B&B, in the Old Town or by the lake: Zurich has suitable accommodation for everyone. More
IMG-ALT Marktgasse Hotel - Hotelzimmer
/en/eat-drinkEat & Drink Culinary Delights Feasting in Zurich: Swiss cuisine, gourmet restaurants and international street food. More
IMG-ALT Kronenhalle, Zürich Geschnetzeltes
/en/sightseeing-activitiesSightseeing & Activities Experience You should be sure not to miss these sights, excursions, and experiences in Zurich. More
IMG-ALT Grossmünsterplatz, Aussicht Fraumünster
/en/art-cultureArt & Culture Culture Art, theater, music, design, and more: Zurich’s exciting cultural scene is well worth discovering. More
IMG-ALT Zurich Art Weekend March
/en/events-nightlifeEvents & Nightlife Zurich Events An overview of the city’s trendiest events. More
IMG-ALT Kaufleuten Club
/en/inform-planInformation & Planning Experience Zurich Preparation is key. Find the most important information on this site. More
IMG-ALT Freitag Tower
/en/visit/shopping/airport-sho...Airport Shopping at Zurich Airport Shopping The stores and restaurants at Zurich Airport are open 365 days a year from early to late. More
IMG-ALT Airport Shopping
/en/visit/bars-lounges/casino-...Casino Zürich Nightlife American Roulette, Black Jack or Punto Banco – Switzerland's largest casino makes gamblers' hearts beat faster. More
IMG-ALT Casino Zürich
/en/visit/culture/lindt-home-o...Lindt Home of Chocolate Culture The experience world for all chocolate fans, featuring the world’s largest Lindt shop and more. More
IMG-ALT Lindt Home of Chocolate
/en/zurich-newsletterSubscribe to our newsletter!
http://instagram.com/visitzurichNew window External No Text
http://www.facebook.com/visitz...New window External Subdomain No Text
https://twitter.com/VisitZurichNew window External No Text
http://www.pinterest.com/zuric...New window External Subdomain No Text
https://www.youtube.com/visitz...New window External Subdomain No Text
https://www.google.com/maps/di...New window External Subdomain Google Maps
https://wa.me/41442154000New window External WhatsApp
/en/visit/shopping/tourist-inf...Holidays and more info
/en/zurich-card-city-guide-app...Text duplicate Zürich City Guide App
/en/inform-plan/find-accommoda...Accommodation
/en/practical-informationPractical Information
/en/zurich-newsletterNewsletter
/en/business/about-zurich-tourismAbout us
/en/business/events-congressesEvents & Congresses
/en/business/mediaMedia
/en/business/travel-tradeTravel Trade
/en/node/3064Partner & Membership
/en/business-0Jobs
/en/general-terms-and-conditionsGeneral Terms and Conditions
/en/data-protectionPrivacy Policy
https://www.zuerich.com/enPrivacy Settings
/en/legal-notice-0Legal Notice
https://www.flughafen-zuerich....New window External Subdomain No Text
https://lindt-home-of-chocolat...New window External No Text
https://www.swisscasinos.ch/ca...New window External Subdomain No Text
https://earthcheck.org/New window External No Text
/en/business/about-zurich-tour...No Text
/en/business/about-zurich-tour...No Text
/en/business/about-zurich-tour...No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.zuerich.com/en"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time is excellent with 0.05 seconds.
The file size of the HTML document is fine (327 kB).

HTTP Response Header

NameValue
content-typetext/html;charset=utf-8
traceresponse00-184f15072878c706b87189ba4212ec9b-9af26703923b93a3-01
x-debug-infoeyJyZXRyaWVzIjowfQ==
x-platform-clusterwib25giar74uy-production-vohbr3y
x-platform-processorog4yd3uwhl4s6sljp3ok5opda4
x-platform-routerbx5ulfmv7kj23d6h5hxnp2h4ee
accept-rangesbytes
age198423
dateSun, 06 Jul 2025 22:18:43 GMT
x-served-bycache-lhr-egll1980070-LHR, cache-fra-etou8220120-FRA
x-cacheHIT, HIT
x-cache-hits2, 0
varyAccept-Encoding
strict-transport-securitymax-age=300
content-length335238
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 1,272 referring domains.
This page has 8,207 backlinks.
This page has backlinks from 809 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /__graphql_middleware
Disallow: /__admin
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /zt_card_shop
Disallow: /de/styleguide
Disallow: /en/styleguide
Disallow: /fr/styleguide
Disallow: /it/styleguide
Disallow: /de/neighborhood/
Disallow: /en/neighborhood/
Disallow: /fr/neighborhood/
Disallow: /it/neighborhood/
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout

# Sitemap
Sitemap: /sitemap.xml

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www.zuerich.com
The Official Zurich City Guide | zuerich.com
Discover the best day trips, as well as tips on cultural highlights, sightseeing attractions and things to do in the city of Zurich and surrounding region.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
City70%Check
City Zurich66%Check
Zurich64%Check
City Guide64%Check
City Guide App59%Check
Zürich City Guide App59%Check
Zürich57%Check
Zürich Card City56%Check
city map56%Check
City Tours55%Check
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