Halifaxwater.ca - SEO Checker

Overview of the SEO Check
Meta information
70% 
Page quality
94% 
Page structure
79% 
Link structure
87% 
Server
90% 
External factors
100% 
SEO Score
Response time
0.59 s
File size
89.00 kB
Words
1058
Media files
21
Number of links
120 internal / 9 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Welcome to Halifax Water | Halifax Water
The title contains the word Welcome to! More content should be covered in the title.
There are word repetitions in the page title.
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://halifaxwater.ca/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Canada
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
GeneratorDrupal 9 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
msapplication-TileColor#2261ae
theme-color#ffffff
langen
x-ua-compatibleie=edge
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 1058 words. That's ok.
26.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
13 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 14.65 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 21 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
data:[...] Base64Halifax Water Reservoir
/themes/custom/hw/logo.svgHome
...ill_blurred.jpg?h=bd0be502&itok=pc4h6a2SHalifax Water Bill
...erReservoir.jpg?h=11c399f4&itok=pOtA9Sj2Halifax Water Reservoir
... Handshake.jpeg?h=fbe45141&itok=Fx9e6_rhBanner Image - Job Posting - Handshake
.../Pockwock-4.jpg?h=0ff05cce&itok=3nEZTrFKPock Wock WSP
...mer Connect.jpg?h=bddaac3a&itok=_DLHNu_jCustomer Connect Customer Account Access
...ctober 2020.jpg?h=139b291d&itok=Y4m8s5P0Banner Image - Major Projects - Hemlock Reservoir Construction - October 2020
...DitchRepair.jpg?h=e7c76a65&itok=yB9wzmsGHalifax Water crews reparing stormwater infrastructure
...k_139221277.jpg?h=4be270cd&itok=04cWRzTHToilet Flushing
...derimage2.2.jpg?h=eea1897a&itok=H6Ta_4dbA Natural Pool of Water
...e Hill Road.jpg?h=1a1f223b&itok=AFY-DjJRBanner Image - Halifax Water Office - 450 Cowie Hill Road.jpg
.../Pockwock-4.jpg?h=0ff05cce&itok=3nEZTrFKPock Wock WSP
...ruction - October 2020.jpg?itok=SRQ-XXfWBanner Image - Major Projects - Hemlock Reservoir Construction - October 2020
...rks - Water Meter Demo.jpg?itok=kCJf3G99Banner Image - How a Residential Water Meter Works - Water Meter Demo
...- AdobeStock_384691445.jpg?itok=DoZgiKhrBanner Image - Get the Lead Out - Excavator Digging a Service - AdobeStock_384691445
... Report and Calculator.JPG?itok=kYTyRf5kpicture of paper bills and a calculator
...Floating in the Ocean.jpeg?itok=RKD6WAYBLafesaver Floating in the Ocean
...ile/public/Sump Pump_0.jpg?itok=HEQoYv6wSump Pump
...ing a Service - AdobeStock_384691445.jpgBanner Image - Get the Lead Out - Excavator Digging a Service - AdobeStock_384691445
...images/hw/logo/hw_stacked_logo_white.svgHalifax water logo

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Utility Nav
H2 My Account
H2 Welcome to Halifax Water
H2 What you need to know
H2 2025 General Rate Application
H2 Halifax Water Files General Rate Application
H2 Halifax Water Board Elects New Chair
H2 Halifax Water Submits Final Investigation Report on January Boil Water Advisory to NSUARB 
H2 Customer Connect
H2 Major Halifax Water Projects
H2 Stormwater Services
H2 Basement Flooding & Sewer Backup
H2 My Water Has a Taste & Odour
H2 Board of Commissioners
H2 Halifax Water Submits Preliminary Investigation Report on January Boil Water Advisory to NSUARB
H2 I want to...
H2 Notices
H2 Latest Tweets
H2 Get the Lead Out
H2 Footer menu
H2 Social Media Menu
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 9 external links on this page.
LinkAttributesAnchor text
https://halifaxwater.ca/Anchor Skip to main content
/click-before-you-digClick Before You Dig
https://customerconnect.halifa...New window External Subdomain My Account
https://halifaxwater.ca/IMG-ALT Home
/accounts-billingAccounts & Billing
https://halifaxwater.ca/ratesRates & Charges
https://customerconnect.halifa...External Subdomain Request to Start Service
https://customerconnect.halifa...External Subdomain Request to Cancel Service
/account-informationAccount Information
/payment-informationPayment Information
/learn-exploreLearn & Explore
https://halifaxwater.ca/nsccCorporate Social Responsibility
/what-we-doLearn More About Our Services
/homeowner-responsibilityHomeowner Responsibility
/reducing-wastewaterWater Savings Tips
/how-water-meter-worksHow a Residential Water Meter Works
/click-before-you-digLocating Water Lines
https://halifaxwater.ca/wipesDon't Dump It
/seasonal-disinfectionSeasonal Disinfection
/preventing-water-contaminationPreventing Water Contamination
https://halifaxwater.ca/maps-appsMaps & Apps
/inflow-infiltrationInflow & Infiltration
/providing-valueProviding Value to Customers
/scam-and-fraud-preventionScam and Fraud Prevention
/get-the-lead-outGet the Lead Out
/get-the-lead-outText duplicate Get the Lead Out
/get-the-lead-out-applicationSubdomain Get the Lead Out - Application Form
/get-the-lead-out-rebateGet the Lead Out on Your Own with a 25% Rebate
/what-expect-get-lead-out-processSubdomain What to Expect: Get the Lead Out Process
/get-lead-out-faqSubdomain Get the Lead Out - FAQ
/possible-sources-lead-your-pl...Subdomain Possible Sources of Lead in your Plumbing
/assistance-programsAssistance Programs
https://halifaxwater.ca/h20-fundFinancial Assistance - H2O Fund
/corporate-social-responsibilityAnchor NSCC Scholarships from Halifax Water
/lateral-loanThe Lateral Loan
/request-wastewater-rebateWastewater Rebate
/stormwater-creditsStormwater Credits
/water-concernsWater Concerns
A-TITLE Water Concerns
https://halifaxwater.ca/geosminMy Water Has a Taste and Odour
/discoloured-waterDiscoloured Water
/cold-temperaturesPreparing for Cold Temperatures
/blue-green-algaeBlue-Green Algae Monitoring
/basement-flooding-sewer-backupBasement Flooding (& Sewer Backup)
/finding-water-leaksFinding Water Leaks
/chlorine-fluorideChlorine
/chlorine-fluorideFluoride
/water-concernsMould
/whats-happeningWhat’s Happening
/2025-general-rate-application2025 General Rate Application
https://halifaxwater.ca/noticesNotices & News
https://halifaxwater.ca/projectsMajor Halifax Water Projects
/project/langevin-drive-recap-...Langevin Drive Recap & Water Main Renewal
/project/kingfisher-way-wastew...Kingfisher Way – Wastewater Infrastructure Upgrades
/project/newton-avenue-water-m...Newton Avenue Water Main Replace
/project/charlotte-dr-jayden-d...Charlotte Dr. & Jayden Dr. Infrastructure Replacement
/project/raymond-and-walker-st...Raymond and Walker Street Infrastructure Upgrades
/regulatory-hearings-filingsRegulatory Hearings & Filings
/whats-happeningReport a Problem
/wastewater-system-maintenanceWastewater System Maintenance
/doing-businessDoing Business
/qa-temporary-solution-private...Q&A - Temporary solution for private septic disposal
/specifications-formsHalifax Water Specifications & Forms
/water-stationsRequest a Water Station for a Community Event
/regulationsRegulations for Business
/procurement-tender-opportunitiesProcurement & Tender Opportunities
/click-before-you-digText duplicate Locating Water Lines
/new-connections-renewalsNew Connections & Renewals
/preventing-water-contaminationCross Connections & Backflow
/request-wastewater-rebateText duplicate Wastewater Rebate
/pollution-preventionPollution Prevention
/protected-water-areasProtected Water Areas
/bulk-water-serviceBulk Water Service
/approved-aerotech-septic-haulersApproved Aerotech Septic Haulers
/construction-dewateringConstruction Dewatering
https://www.halifax.ca/New window External Subdomain Halifax.ca
/alert/potential-mail-disruptionPotential Mail Disruption 10:15 AM | May 1, 2025
/alert/halifax-water-files-gen...Halifax Water Files General Rate Application 9:25 AM | May 5, 2025
https://halifaxwater.ca/alertsView all Alerts
/2025-general-rate-applicationLearn More information about 2025 General Rate Application
/2025-general-rate-applicationText duplicate Learn More information about 2025 General Rate Application
/alert/halifax-water-files-gen...Learn More information about Halifax Water Files General Rate Application
/alert/halifax-water-files-gen...Text duplicate Learn More information about Halifax Water Files General Rate Application
/news/halifax-water-board-elec...Learn More information about Halifax Water Board Elects New Chair
/news/halifax-water-board-elec...Text duplicate Learn More information about Halifax Water Board Elects New Chair
/news/halifax-water-submits-fi...Learn More information about Halifax Water Submits Final Investigation Report on January Boil Water Advisory to NSUARB 
/news/halifax-water-submits-fi...Text duplicate Learn More information about Halifax Water Submits Final Investigation Report on January Boil Water Advisory to NSUARB 
/customer-connectLearn More information about Customer Connect
/customer-connectText duplicate Learn More information about Customer Connect
https://halifaxwater.ca/projectsLearn More information about Major Halifax Water Projects
https://halifaxwater.ca/projectsText duplicate Learn More information about Major Halifax Water Projects
/stormwaterLearn More information about Stormwater Services
/stormwaterText duplicate Learn More information about Stormwater Services
/basement-flooding-sewer-backupLearn More information about Basement Flooding & Sewer Backup
/basement-flooding-sewer-backupText duplicate Learn More information about Basement Flooding & Sewer Backup
https://halifaxwater.ca/geosminLearn More information about My Water Has a Taste & Odour
https://halifaxwater.ca/geosminText duplicate Learn More information about My Water Has a Taste & Odour
https://halifaxwater.ca/AGM-2021Learn More information about Board of Commissioners
https://halifaxwater.ca/AGM-2021Text duplicate Learn More information about Board of Commissioners
/notice/halifax-water-submits-...Learn More information about Halifax Water Submits Preliminary Investigation Report on January Boil Water Advisory to NSUARB
/notice/halifax-water-submits-...Text duplicate Learn More information about Halifax Water Submits Preliminary Investigation Report on January Boil Water Advisory to NSUARB
https://halifaxwater.ca/projectsSee what major projects are in progress Check out our current major projects here.
IMG-ALT Banner Image - Major Projects - Hemlock Reservoir Construction - October 2020
/how-water-meter-worksLearn how my water meter works Find out how to get leak alerts and read your meter.
IMG-ALT Banner Image - How a Residential Water Meter Works - Water Meter Demo
https://halifaxwater.ca/leadLearn about lead Find out how we can help you Get the Lead Out!
IMG-ALT Banner Image - Get the Lead Out - Excavator Digging a Service - AdobeStock_384691445
/payment-informationSee how to pay my bill You have several convenient options to pay your bill.
IMG-ALT picture of paper bills and a calculator
/assistance-programsApply for assistance Financial help for bills, lead line replacements, etc.
IMG-ALT Lafesaver Floating in the Ocean
/homeowner-responsibilityKnow what a lateral is What am I responsible for as a homeowner?
IMG-ALT Sump Pump
/notice/windmill-road-water-ma...Windmill Road – Water Main Repair
/notice/canada-day-long-weeken...Canada Day Long Weekend Service Level Adjustments
/notice/traffic-advisory-canal...Traffic Advisory – Canal Street
/notices-and-newsSee More Notices
https://twitter.com/HalifaxWat...External Tweets by HalifaxWater
/get-the-lead-outLearn More...
https://halifaxwater.ca/IMG-ALT Halifax water logo
https://halifaxwater.ca/about-usAbout Us
/what-we-doWhat We Do
/board-commissioners-0Board of Commissioners
/history-halifax-waterHistory of Halifax Water
/publications-reportsPublications & Reports
/regulationsHalifax Water Regulations
/contact-usContact Us
/work-halifax-waterEmployment
/access-informationAccess To Records
/freedom-information-policyFOIPOP Policy
A-TITLE Halifax Water's Privacy Policy
https://www.facebook.com/Halif...New window External Subdomain Facebook
https://twitter.com/halifaxwat...New window External Twitter
https://www.linkedin.com/compa...New window External Subdomain LinkedIn
https://www.youtube.com/channe...New window External Subdomain Youtube
/website-privacyWebsite Privacy
/halifax-water-social-media-ch...Social Media Guidelines

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://halifaxwater.ca/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.59 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (89 kB).

HTTP Response Header

NameValue
servernginx
dateMon, 30 Jun 2025 05:00:22 GMT
content-typetext/html; charset=UTF-8
content-length15464
cache-controlmust-revalidate, no-cache, private
x-drupal-dynamic-cacheMISS
x-ua-compatibleIE=edge
content-languageen
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
expiresSun, 19 Nov 1978 05:00:00 GMT
x-generatorDrupal 9 (https://www.drupal.org)
x-xss-protection1; mode=block
strict-transport-securitymax-age=1
x-drupal-cacheHIT
content-encodinggzip
x-request-idv-20ab6aa4-556f-11f0-b28d-73fc762e0e4b
x-ah-environmentprod
x-geo-countryDE
varyAccept-Encoding,X-Geo-Country
age0
viavarnish
x-cacheMISS
accept-rangesbytes
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 43 referring domains.
This page has 199 backlinks.
This page has backlinks from 38 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /media/oembed
Disallow: /*/media/oembed
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /index.php/media/oembed
Disallow: /index.php/*/media/oembed

Search preview

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Halifax70%Check
Halifax Water66%Check
Water65%Check
Welcome Halifax61%Check
Welcome Halifax Water60%Check
Halifax Water Submits59%Check
Halifax Water Board59%Check
Halifax Water submitted55%Check
Halifax Water Files General54%Check
Halifax Regional53%Check

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Cookie Policy

We use cookies to make our site work and also for analytics and advertising purposes. You can enable or disable optional cookies as desired. See the following links for more information.

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