Gapinc.com - SEO Checker

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Overview of the SEO Check
Meta information
79% 
Page quality
48% 
Page structure
95% 
Link structure
86% 
Server
60% 
External factors
16% 
SEO Score
Response time
2.03 s
File size
58.40 kB
Words
379
Media files
4
Number of links
48 internal / 10 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home | Gap Inc.
The page title is too short. (146 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
From company news to career opportunities, learn more about Gap Inc. and its portfolio of global brands including Old Navy, Gap, Banana Republic, and Athleta.
The length of the meta description is perfect. (988 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: de-de
Server location: United States of America
The given language de-de does not conform with the detected language en.
The given language de does not conform with the detected language en.
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
descriptionFrom company news to career opportunities, learn more about Gap Inc. and its portfolio of global brands including Old Navy, Gap, Banana Republic, and Athleta.
keywordsGap Inc., Athleta, Banana Republic, Old Navy, Gap
google-site-verificationaO6bysM3A2e2r4liz_B4Kx4oVZ2kPARxavUSFQIqTiE
langde-de
twitter:cardsummary
twitter:creator@GapInc
twitter:site@GapInc
twitter:descriptionFrom company news to career opportunities, learn more about Gap Inc. and its portfolio of global brands including Old Navy, Gap, Banana Republic, and Athleta.
twitter:titleHome | Gap Inc.
twitter:imagehttps://gapinc-prod-a6bndyfubmc5d9ey.z03.azurefd.net/gapmedia/gapcorporatesite/media/images/logos/social/gap-inc-social-1200x630.png
og:site_nameGap Inc.
og:typearticle
og:titleHome | Gap Inc.
og:urlhttps://gapinc.com/en-us/
og:imagehttps://gapinc-prod-a6bndyfubmc5d9ey.z03.azurefd.net/gapmedia/gapcorporatesite/media/images/logos/social/gap-inc-social-1200x630.png
og:descriptionFrom company news to career opportunities, learn more about Gap Inc. and its portfolio of global brands including Old Navy, Gap, Banana Republic, and Athleta.
og:localede-de
X-UA-CompatibleIE=Edge
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
Only 2 paragraph/s was/were found on this page.
There are only 379 words on this page. Good pages should have about 800 words of useful content.
22.2% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 17.5 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This page loads 11 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 8 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...site/media/images/home/2024/8a0b2066.jpgwoman folding a shirt on a table
...g02_24_su1_mk_of_smr_dnm_1_0646_r300.jpgThree people seated around a table looking at diverse fabric swatches
/_assets/images/svg/logo-vertical.svgGap logo

Page structure

H1 heading
(Critically important)
What starts here shapes culture.
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 What starts here shapes culture.
H2 Imagining Better
H2 Four brands, one company, one culture.
H2 Bridging gaps to create a better world.
H2 Investor Information
H3 We inspire self-expression through four of the most iconic American brands — Old Navy, Gap, Banana Republic, and Athleta.
H3 Gap Inc. to Report Second Quarter Fiscal 2025 Results on August 28
H3 Gap Inc. to Report Second Quarter Fiscal 2025 Results on August 28 Duplicate text
H3 Gap Inc. Appoints Maggie Gauger as Athleta President and Chief Executive Officer
H3 Gap × BÉIS Drop a Travel-Ready Collection
H4 The Latest
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 10 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.gapinc.com/de-de/Anchor Skip to main navigation
https://www.gapinc.com/de-de/Anchor Skip to main content
https://www.gapinc.com/de-de/Anchor Skip to main footer
https://www.gapinc.com/de-deGap Inc.
https://www.gapinc.com/de-de/Anchor Germany opens modal window to select language
/de-de/aboutAbout Us
/de-de/about/old-navyOld Navy
/de-de/about/gapGap
/de-de/about/banana-republicBanana Republic
/de-de/about/athletaAthleta
https://www.gapinc.com/de-de/newsAll News
/de-de/news/pressreleasePress Release
/de-de/articles/2025/08/gap-in...Gap Inc. to Report Second Quarter Fiscal 2025 Results on August 28
/de-de/news/gap-incText duplicate Gap Inc.
/de-de/articles/2025/08/gap-in...Text duplicate Gap Inc. to Report Second Quarter Fiscal 2025 Results on August 28
/de-de/news/pressreleaseText duplicate Press Release
/de-de/articles/2025/08/gap-in...Text duplicate Gap Inc. to Report Second Quarter Fiscal 2025 Results on August 28
/de-de/news/gap-incText duplicate Gap Inc.
/de-de/articles/2025/08/gap-in...Text duplicate Gap Inc. to Report Second Quarter Fiscal 2025 Results on August 28
/de-de/news/pressreleaseText duplicate Press Release
/de-de/articles/2025/07/gap-in...Gap Inc. Appoints Maggie Gauger as Athleta President and Chief Executive Officer
/de-de/news/athletaText duplicate Athleta
/de-de/articles/2025/07/gap-in...Text duplicate Gap Inc. Appoints Maggie Gauger as Athleta President and Chief Executive Officer
/de-de/news/pressreleaseText duplicate Press Release
/de-de/articles/2025/07/gap-×-...Gap × BÉIS Drop a Travel-Ready Collection
/de-de/news/gapText duplicate Gap
/de-de/articles/2025/07/gap-×-...Text duplicate Gap × BÉIS Drop a Travel-Ready Collection
https://www.gapinc.com/de-de/newsText duplicate All News
/de-de/careers/job-searchBrowse Open Positions
/de-de/valuesOur Impact
/de-de/investorsLearn More
https://www.gapinc.com/IMG-ALT Gap logo
/de-de/aboutAbout
/de-de/careersCareers
/de-de/investorsInvestors
/de-de/valuesImpact
https://www.gapinc.com/de-de/newsNews
https://www.facebook.com/GapInc/New window External Subdomain Facebook
https://x.com/GapIncNew window External X
https://www.instagram.com/gapinc/New window External Subdomain Instagram
https://www.youtube.com/user/G...New window External Subdomain Youtube
https://www.linkedin.com/compa...New window External Subdomain LinkedIn
https://www.oldnavy.com/New window External Subdomain Text duplicate Old Navy
https://www.gap.com/New window External Subdomain Text duplicate Gap
https://www.bananarepublic.com/New window External Subdomain Text duplicate Banana Republic
https://www.athleta.com/New window External Subdomain Text duplicate Athleta
https://www.gapinc.com/de-de/faqFAQ
/de-de/careers/careers-loginCareers Login
/de-de/contact-usContact Us
/de-de/policy/terms-of-useTerms of Use
/de-de/careers/privacy-policyTerms of Use Careers
/de-de/consumer-privacy-policyPrivacy Policy
/de-de/consumer-privacy-policy?Your California Privacy Rights
/de-de/careers/privacy-policyPrivacy Rights Careers
/de-de/policy/uk-modern-slaver...UK Modern Slavery Act
https://www.gap.com/customerSe...External Subdomain Americans with Disabilities Act
/de-de/policy/endorsement-policyEndorsement Policy
https://www.gapinc.com/de-de/Anchor Back to top

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.gapinc.com/de-de/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is very slow (2.03 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This page loads 11 JavaScript files. This may affect the load time negatively.
This page only loads 3 CSS files. That's ok.
The file size of the HTML document is fine (58 kB).

HTTP Response Header

NameValue
content-length28017
content-typetext/html; charset=utf-8
dateMon, 11 Aug 2025 14:41:12 GMT
serverMicrosoft-IIS/10.0
access-control-expose-headersRequest-Context
cache-controlno-cache, must-revalidate
content-encodinggzip
expires-1
pragmano-cache
set-cookie82 Characters
varyAccept-Encoding
strict-transport-securitymax-age=31536000
x-frame-optionsSAMEORIGIN
request-contextappId=cid-v1:7c31fcb0-81f4-4491-8985-da3601dfce5c
x-powered-byASP.NET
x-content-type-optionsnosniff
x-xss-protection1
statuscode200
http_versionHTTP/1.1

External factors

This page has only a few links from other websites.
This page only has backlinks from 2 referring domains.
This page only has 3 backlinks.
This page only has few backlinks from 2 different ip addresses.
This page is referenced by wikipedia.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *
Disallow: /en-us/careers/job-search*
Disallow: /en-us/search*

Sitemap: https://www.gapinc.com/googlesitemap.xml

Similar sites

Search preview

www.gapinc.com › de-de
Home | Gap Inc.
From company news to career opportunities, learn more about Gap Inc. and its portfolio of global brands including Old Navy, Gap, Banana Republic, and Athleta.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Inc73%Check
Gap72%Check
Gap Inc72%Check
brands54%Check
culture54%Check
Athleta54%Check
Old52%Check
Old Navy51%Check
company50%Check
shape50%Check
Show more keywords and terms

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